What are demographic survey questions?
Demographic survey questions are usually a part of market research or market segmentation surveys that give survey creators insights into respondents’ age, gender or marital status. Demographic information can provide details about users that other question types might fail to achieve. This way, marketers can conduct focused and reliable survey research which will provide filtered responses from their target audience.

The dichotomous question is a question which can have two possible answers. Dichotomous questions are usually used in a survey that asks for a Yes/No, True/False or Agree/Disagree answers. They are used for clear distinction of qualities, experiences or respondent’s opinions. Here is an example of a dichotomous type question:
Have you ever purchased a product or service from our website?
Yes
No
If you want information only about product users, you may want to ask this type of question to “opt out”…