{"id":784497,"date":"2017-11-10T05:21:48","date_gmt":"2017-11-10T12:21:48","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/"},"modified":"2017-11-10T05:21:48","modified_gmt":"2017-11-10T05:21:48","slug":"5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/","title":{"rendered":"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning"},"content":{"rendered":"

Kvalitet, effektivitet, service och tillf\u00f6rlitlighet<\/b> \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att beh\u00e5lla en kund. Men f\u00f6retag m\u00e5ste ocks\u00e5 b\u00f6rja m\u00e4ta kundtillfredsst\u00e4llelse f\u00f6r att k\u00e4nna till kundlojalitet, och ett enkelt s\u00e4tt att m\u00e4ta detta \u00e4r att genomf\u00f6ra en kundn\u00f6jdhetsunders\u00f6kning. <\/span><\/p>\n

Enligt en nyligen genomf\u00f6rd studie \u00e4r det mer sannolikt att organisationer eller f\u00f6retag har en <\/span>10%<\/b> mer tillv\u00e4xt genom att m\u00e4ta deras Net Promoter Score<\/a>. Framg\u00e5ngsrika organisationer upplever ofta att det \u00e4r mer kostnadseffektivt att beh\u00e5lla kunderna \u00e4n att hitta nya kunder. <\/span><\/p>\n

\u00c4ven efter att ha spenderat s\u00e5 mycket tid, pengar och anstr\u00e4ngningar upplever organisationer att n\u00e5gra kunder f\u00f6rsvinner. Den b\u00e4sta metoden h\u00e4r \u00e4r att genomf\u00f6ra en kundn\u00f6jdhetsunders\u00f6kning f\u00f6r att hj\u00e4lpa organisationer att f\u00f6rst\u00e5 exakt var de g\u00f6r fel. P\u00e5 senare tid har det blivit ett viktigt verktyg f\u00f6r att \u00f6ka kundernas lycka och lojalitet. <\/span><\/p>\n

Om du fortfarande inte \u00e4r \u00f6vertygad om varf\u00f6r kundn\u00f6jdhetsunders\u00f6kningar \u00e4r viktiga har vi ytterligare fem sk\u00e4l som f\u00e5r dig att tro att kundn\u00f6jdhetsunders\u00f6kningar inte bara \u00e4r viktiga utan ocks\u00e5 f\u00f6rdelaktiga f\u00f6r f\u00f6retag av alla storlekar.<\/p>\n

1.\u00c4ven de mest lojala kunderna kan l\u00e4mna dig p\u00e5 ett \u00f6gonblick.<\/b><\/p>\n

Kundlojalitet kan inte k\u00f6pas utan m\u00e5ste f\u00f6rtj\u00e4nas. Enligt en studie i USA kan organisationer f\u00f6rlora upp till 45 % av sitt kundv\u00e4rde om kunderna inte \u00e4r n\u00f6jda med kundtj\u00e4nsten eller inte f\u00e5r det f\u00f6rv\u00e4ntade svaret. <\/span><\/p>\n

Detta \u00e4r ingen raketforskning, kunderna har f\u00f6r m\u00e5nga valm\u00f6jligheter och din f\u00f6rlust \u00e4r n\u00e5gon annans vinst. Ett utm\u00e4rkt s\u00e4tt att beh\u00e5lla dina kunder \u00e4r att se till att en kundn\u00f6jdhetsunders\u00f6kning genomf\u00f6rs och att alla fr\u00e5gor som r\u00f6r denna unders\u00f6kning omedelbart \u00e5tg\u00e4rdas.<\/span><\/p>\n

2. Det hj\u00e4lper dig att s\u00e4rskilja ditt varum\u00e4rke fr\u00e5n andra.<\/b><\/p>\n

Om du som kund vill k\u00f6pa en tv och du har gjort alla dina efterforskningar, tillbringat timmar framf\u00f6r datorn och antecknat vilka funktioner du vill ha i din tv och slutligen kommit fram till att du vill k\u00f6pa m\u00e4rke A. Sedan bes\u00f6ker du din v\u00e4n och ber\u00e4ttar entusiastiskt att du har valt ut m\u00e4rke A, men pl\u00f6tsligt s\u00e4ger din v\u00e4n: ”Nej, m\u00e4rke B \u00e4r b\u00e4ttre. Jag har anv\u00e4nt det och de har en utm\u00e4rkt kundtj\u00e4nst.” Vilket m\u00e4rke tror du att du kommer att k\u00f6pa? Svaret \u00e4r givetvis B, m\u00e4rke B. Kundtillfredsst\u00e4llelse \u00e4r en s\u00e4rskiljande faktor som hj\u00e4lper ditt varum\u00e4rke att h\u00e4vda sig i konkurrensen. <\/span><\/p>\n

3.Positivt varum\u00e4rke kan uppn\u00e5s genom utm\u00e4rkt kundservice.<\/b><\/p>\n

Betydelsen av kundn\u00f6jdhet b\u00f6r aldrig ifr\u00e5gas\u00e4ttas. Det spelar en viktig roll n\u00e4r man planerar en organisations marknadsf\u00f6ringsstrategi, s\u00e4rskilt n\u00e4r det g\u00e4ller varum\u00e4rkesbyggande. Som tidigare n\u00e4mnts har konsumenterna i dag blivit digitala, oavsett \u00e5lder. <\/span><\/p>\n

Sociala medier spelar en mycket viktig roll i varum\u00e4rkesarbetet. En missn\u00f6jd kund kan fritt uttrycka sin \u00e5sikt i ett medium som \u00e4r tillg\u00e4ngligt f\u00f6r miljontals m\u00e4nniskor. En enda negativ recension eller feedback kan g\u00f6ra o\u00e5terkallelig skada p\u00e5 varum\u00e4rket. D\u00e4rf\u00f6r \u00e4r det oerh\u00f6rt viktigt f\u00f6r en organisation att se till att de kommentarer som konsumenterna l\u00e4mnar alltid \u00e4r positiva. <\/span><\/p>\n

I ett senare skede kan f\u00f6retagen anv\u00e4nda de positiva kommentarerna eller feedbacken som framg\u00e5ngshistorier eller vittnesm\u00e5l f\u00f6r att marknadsf\u00f6ra varum\u00e4rket. <\/span><\/p>\n

4.N\u00f6jda kunder \u00e4r \u00e5terkommande kunder.<\/b><\/p>\n

N\u00f6jda och lojala kunder sprider inte bara ett positivt rykte utan \u00e5terkommer ocks\u00e5 till det varum\u00e4rke de gillar trots de m\u00e5nga valm\u00f6jligheter som erbjuds dem. Enligt en studie har kundbevakning lett till 48 % aff\u00e4rstillv\u00e4xt f\u00f6r sm\u00e5f\u00f6retag under 2016-17. <\/span><\/p>\n

Kundtillfredsst\u00e4llelse visar sig ocks\u00e5 i en organisations int\u00e4kter. Kundernas \u00e5sikter (positiva eller negativa) kan p\u00e5verka varum\u00e4rkesv\u00e4rdet. N\u00f6jda kunder g\u00e5r aldrig \u00f6ver till ditt konkurrerande varum\u00e4rke.<\/span><\/p>\n

5. G\u00f6r kundupplevelsen mer personlig.<\/b><\/p>\n

N\u00e4r f\u00f6retag inser vikten av kundn\u00f6jdhet ser de till att alla missn\u00f6jda kunder kontaktas personligen. Det finns olika aff\u00e4rsstrategier som f\u00f6retag erbjuder f\u00f6r att omvandla en missn\u00f6jd kund till en n\u00f6jd kund. <\/span><\/p>\n

Att erbjuda kuponger eller rabatter \u00e4r en omedelbar \u00e5tg\u00e4rd f\u00f6r att reparera skadan. Men om f\u00f6retagen verkligen bryr sig om sina kunder kommer de regelbundet att genomf\u00f6ra unders\u00f6kningar om kundn\u00f6jdhet till kunderna. Att m\u00e4ta kundtillfredsst\u00e4llelse b\u00f6r vara en vana f\u00f6r alla organisationer, inte ett alternativ Att m\u00e4ta kundtillfredsst\u00e4llelse b\u00f6r bli en daglig vana.<\/span><\/p>\n

Sist men inte minst<\/b><\/p>\n

N\u00f6jda kunder inneb\u00e4r n\u00f6jda medarbetare. Om kunderna \u00e4r n\u00f6jda med ditt varum\u00e4rke kommer int\u00e4kterna att forts\u00e4tta att \u00f6ka och m\u00e5len kommer att uppn\u00e5s. En n\u00f6jd kund \u00e4r en tillg\u00e5ng f\u00f6r alla f\u00f6retag. Simon Sinek har sagt: ”Folk k\u00f6per inte vad du g\u00f6r, de k\u00f6per varf\u00f6r du g\u00f6r det.”<\/span><\/p>\n

Vill du leverera en exceptionell kundupplevelse med QuestionPro CX<\/a>?<\/strong> Uppt\u00e4ck mer om hur du kan gl\u00e4dja dina kunder vid varje kontaktpunkt och g\u00f6ra dem till varum\u00e4rkesf\u00f6respr\u00e5kare.<\/p>\n

Skaffa ett gratis konto nu<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det […]<\/p>\n","protected":false},"author":86,"featured_media":599515,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1458,1457],"tags":[],"yoast_head":"\n5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning | QuestionPro<\/title>\n<meta name=\"description\" content=\"Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-10T12:21:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-11-10T05:21:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/11\/6-Customer-satisfaction-e1510318959959.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"359\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Adi Bhat\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Skriven av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Adi Bhat\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ber\u00e4knad l\u00e4stid\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minuter\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\"},\"author\":{\"name\":\"Adi Bhat\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/person\/6240dce6e1901b1a6c7f3dbd3e22567f\"},\"headline\":\"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning\",\"datePublished\":\"2017-11-10T12:21:48+00:00\",\"dateModified\":\"2017-11-10T05:21:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\"},\"wordCount\":948,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#organization\"},\"articleSection\":[\"Kundn\u00f6jdhet\",\"Kundupplevelse\"],\"inLanguage\":\"sv-SE\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\",\"name\":\"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#website\"},\"datePublished\":\"2017-11-10T12:21:48+00:00\",\"dateModified\":\"2017-11-10T05:21:48+00:00\",\"description\":\"Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/#breadcrumb\"},\"inLanguage\":\"sv-SE\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Hem\",\"item\":\"https:\/\/www.questionpro.com\/blog\/sv\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CX\",\"item\":\"https:\/\/www.questionpro.com\/blog\/sv\/category\/cx-sv\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Kundn\u00f6jdhet\",\"item\":\"https:\/\/www.questionpro.com\/blog\/sv\/category\/kundnojdhet\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/sv\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/sv\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"sv-SE\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/sv\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/person\/6240dce6e1901b1a6c7f3dbd3e22567f\",\"name\":\"Adi Bhat\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"sv-SE\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/33be79da19de28bbea9b5a059532a027?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/33be79da19de28bbea9b5a059532a027?s=96&d=mm&r=g\",\"caption\":\"Adi Bhat\"},\"description\":\"Aditya Bhat, a.k.a. \u2018Adi\u2019, is a thought leader in market strategy and business development. He leads QuestionPro's sales teams to partner with companies, government organizations, and nonprofit institution.\",\"sameAs\":[\"https:\/\/www.questionpro.com\/\"],\"url\":\"https:\/\/www.questionpro.com\/blog\/sv\/author\/adityabhat\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning | QuestionPro","description":"Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/","og_locale":"sv_SE","og_type":"article","og_title":"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning | QuestionPro","og_description":"Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att","og_url":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2017-11-10T12:21:48+00:00","article_modified_time":"2017-11-10T05:21:48+00:00","og_image":[{"width":600,"height":359,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/11\/6-Customer-satisfaction-e1510318959959.jpg","type":"image\/jpeg"}],"author":"Adi Bhat","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Skriven av":"Adi Bhat","Ber\u00e4knad l\u00e4stid":"5 minuter"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/"},"author":{"name":"Adi Bhat","@id":"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/person\/6240dce6e1901b1a6c7f3dbd3e22567f"},"headline":"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning","datePublished":"2017-11-10T12:21:48+00:00","dateModified":"2017-11-10T05:21:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/"},"wordCount":948,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/#organization"},"articleSection":["Kundn\u00f6jdhet","Kundupplevelse"],"inLanguage":"sv-SE"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/","url":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/","name":"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning | QuestionPro","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/#website"},"datePublished":"2017-11-10T12:21:48+00:00","dateModified":"2017-11-10T05:21:48+00:00","description":"Kvalitet, effektivitet, service och tillf\u00f6rlitlighet \u00e4r termer som vi ofta h\u00f6r n\u00e4r vi diskuterar kundn\u00f6jdhet. Smarta f\u00f6retag vet att det \u00e4r en konst att","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/#breadcrumb"},"inLanguage":"sv-SE","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/sv\/5-anledningar-till-varfor-det-ar-viktigt-med-en-kundnojdhetsundersokning\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Hem","item":"https:\/\/www.questionpro.com\/blog\/sv\/"},{"@type":"ListItem","position":2,"name":"CX","item":"https:\/\/www.questionpro.com\/blog\/sv\/category\/cx-sv\/"},{"@type":"ListItem","position":3,"name":"Kundn\u00f6jdhet","item":"https:\/\/www.questionpro.com\/blog\/sv\/category\/kundnojdhet\/"},{"@type":"ListItem","position":4,"name":"5 anledningar till varf\u00f6r det \u00e4r viktigt med en kundn\u00f6jdhetsunders\u00f6kning"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/sv\/#website","url":"https:\/\/www.questionpro.com\/blog\/sv\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/sv\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"sv-SE"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/sv\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/sv\/","logo":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/person\/6240dce6e1901b1a6c7f3dbd3e22567f","name":"Adi Bhat","image":{"@type":"ImageObject","inLanguage":"sv-SE","@id":"https:\/\/www.questionpro.com\/blog\/sv\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/33be79da19de28bbea9b5a059532a027?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/33be79da19de28bbea9b5a059532a027?s=96&d=mm&r=g","caption":"Adi Bhat"},"description":"Aditya Bhat, a.k.a. \u2018Adi\u2019, is a thought leader in market strategy and business development. He leads QuestionPro's sales teams to partner with companies, government organizations, and nonprofit institution.","sameAs":["https:\/\/www.questionpro.com\/"],"url":"https:\/\/www.questionpro.com\/blog\/sv\/author\/adityabhat\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/11\/6-Customer-satisfaction-e1510318959959.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/11\/6-Customer-satisfaction-e1510318959959.jpg","author_info":{"display_name":"Adi Bhat","author_link":"https:\/\/www.questionpro.com\/blog\/sv\/author\/adityabhat\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/posts\/784497"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/users\/86"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/comments?post=784497"}],"version-history":[{"count":0,"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/posts\/784497\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/media\/599515"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/media?parent=784497"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/categories?post=784497"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/sv\/wp-json\/wp\/v2\/tags?post=784497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}