{"id":388381,"date":"2022-06-27T22:37:24","date_gmt":"2022-06-28T05:37:24","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=388381"},"modified":"2024-05-27T07:52:07","modified_gmt":"2024-05-27T14:52:07","slug":"customer-satisfaction-survey-examples","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/customer-satisfaction-survey-examples\/","title":{"rendered":"\u00c7\u0131\u011f\u0131r a\u00e7an 7 m\u00fc\u015fteri memnuniyeti anketi \u00f6rne\u011fi"},"content":{"rendered":"<p><span data-preserver-spaces=\"true\">Bir i\u015fyeri y\u00f6netiyorsan\u0131z, m\u00fc\u015fteri odakl\u0131l\u0131k terimini duymu\u015f olmal\u0131s\u0131n\u0131z. Ancak g\u00fcn\u00fcm\u00fcz d\u00fcnyas\u0131nda, bir organizasyonun ba\u015far\u0131s\u0131n\u0131n art\u0131k sadece m\u00fc\u015fteri odakl\u0131l\u0131\u011fa ba\u011fl\u0131 olmamas\u0131 o kadar \u00f6nemli hale geldi ki. \u015eirketlerin m\u00fc\u015fterilere tak\u0131nt\u0131l\u0131 olmas\u0131 ve s\u00fcrekli olarak m\u00fc\u015fteri deneyimini nas\u0131l geli\u015ftirebileceklerini d\u00fc\u015f\u00fcnmesi gerekir. Bu al\u0131\u015ft\u0131rman\u0131n merkezinde m\u00fc\u015fteri memnuniyeti yatmaktad\u0131r.\u00a0<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">M\u00fc\u015fteri memnuniyeti nedir?<\/span><\/strong><\/h2>\n<p>M\u00fc\u015fteri memnuniyeti <span data-preserver-spaces=\"true\">, m\u00fc\u015fterilerin bir \u00fcr\u00fcn veya hizmetten beklentilerinin ne kadar iyi kar\u015f\u0131land\u0131\u011f\u0131n\u0131n derecesidir.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Dokunulamaz ve g\u00f6r\u00fclemezken, veri toplanarak \u00f6l\u00e7\u00fclebilir.\u00a0Firmalar m\u00fc\u015fterilerine bir dizi soru sorabilmekte ve verdikleri yan\u0131tlara g\u00f6re m\u00fc\u015fterilerin memnun olup olmad\u0131\u011f\u0131na karar verebilmektedir.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u00c7evrimi\u00e7i anket, m\u00fc\u015fteri memnuniyeti verilerini toplaman\u0131n en yayg\u0131n y\u00f6ntemlerinden biridir.\u00a0Birka\u00e7 temel ve geli\u015fmi\u015f soru t\u00fcr\u00fc olsa da, bunlar\u0131n toplad\u0131\u011f\u0131 veriler \u00f6ncelikle iki kategoriye ayr\u0131labilir.<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Nicel veriler: Bu t\u00fcr veriler nicelendirilebilir ve istatistiksel raporlar olu\u015fturmak i\u00e7in kullan\u0131labilir.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Nitel veriler: Bu t\u00fcr veriler, genellikle nicelle\u015ftirilemeyen duygular, ifadeler vb. gibi soyut kavramlarla ilgilidir.\u00a0Ancak, do\u011fal dil i\u015fleme ve yapay zekadaki en son geli\u015fmelerle birlikte, metinsel veriler onlardan anlaml\u0131 i\u00e7g\u00f6r\u00fcler \u00e7\u0131karmak i\u00e7in kullan\u0131labilir.<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Hem nicel hem de nitel veriler \u00f6nemlidir, m\u00fc\u015fterilerin ne kadar memnun oldu\u011funa dair b\u00fct\u00fcnsel bir g\u00f6r\u00fc\u015f elde etmek i\u00e7in kullan\u0131l\u0131r.<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">M\u00fc\u015fteri memnuniyeti neden bu kadar \u00f6nemli?<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">Say\u0131s\u0131z se\u00e7enek aras\u0131ndan se\u00e7im yapmak zorunda oldu\u011funuz bir durumda oldu\u011funuzda, kendinize bir ni\u015f olu\u015fturman\u0131z gerekir.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Di\u011fer benzer \u00fcr\u00fcnlerle rekabet etmeniz gerekti\u011finde m\u00fc\u015fteri memnuniyeti farkl\u0131la\u015ft\u0131r\u0131c\u0131 olabilir.\u00a0Birisi \u00fcr\u00fcnlerinizi veya hizmetlerinizi kullanm\u0131\u015f ve olumlu bir deneyim ya\u015fam\u0131\u015fsa, \u00fcr\u00fcnlerinizi veya hizmetlerinizi rakiplerinize g\u00f6re se\u00e7ecektir.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">M\u00fc\u015fteriler, i\u015fletmenizin ayakta kald\u0131\u011f\u0131 \u015feydir.\u00a0Bu nedenle mutlu olmalar\u0131 \u00e7ok \u00f6nemlidir.\u00a0Ayr\u0131ca, tatmin olmaya devam etmeleri de ayn\u0131 derecede \u00f6nemlidir.\u00a0M\u00fc\u015fteri yolculuklar\u0131 hakk\u0131nda daha fazla bilgi edinmek i\u00e7in d\u00fczenli olarak geri bildirimleri istenmelidir.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">M\u00fc\u015fteri memnuniyeti anketi, \u00fcr\u00fcnleriniz ve hizmetleriniz hakk\u0131nda be\u011fendikleri ve daha da \u00f6nemlisi geli\u015ftirmek istedikleri y\u00f6nleri bulman\u0131za yard\u0131mc\u0131 olur.\u00a0Ancak, yaln\u0131zca sorular do\u011fru bir \u015fekilde ifade edildi\u011finde anketinizden do\u011fru bilgileri elde edebilirsiniz.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">A\u015fa\u011f\u0131da, ilham almak i\u00e7in harika buldu\u011fumuz m\u00fckemmel m\u00fc\u015fteri memnuniyeti anketi \u00f6rneklerinden baz\u0131lar\u0131 verilmi\u015ftir.<\/span><\/p>\n<p><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/survey-templates\/customer-satisfaction-surveys\/?lan=en&amp;sourceRef=blog?lan=en&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>\u00dccretsiz m\u00fc\u015fteri memnuniyeti anketi \u015fablonlar\u0131<\/strong><\/a><\/p>\n<h2><span data-preserver-spaces=\"true\">\u00c7\u0131\u011f\u0131r a\u00e7an m\u00fc\u015fteri memnuniyeti anketi \u00f6rnekleri<\/span><\/h2>\n<ol>\n<li>\n<h3><span data-preserver-spaces=\"true\">Nike<\/span><\/h3>\n<\/li>\n<\/ol>\n<p><span data-preserver-spaces=\"true\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-97458\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/1200px-Logo_NIKE.svg.png\" sizes=\"(max-width: 458px) 100vw, 458px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/1200px-Logo_NIKE.svg.png 1200w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/1200px-Logo_NIKE.svg-300x108.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/1200px-Logo_NIKE.svg-450x162.png 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/1200px-Logo_NIKE.svg-768x276.png 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/1200px-Logo_NIKE.svg-992x357.png 992w\" alt=\"Nike\" width=\"458\" height=\"165\" \/><\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Nike, m\u00fc\u015fterilerinin geri bildirimlerine b\u00fcy\u00fck \u00f6nem veren \u015firketlerden biri olarak kabul ediliyor.\u00a0M\u00fc\u015fteri memnuniyeti anketleri, ma\u011faza ziyaret\u00e7ilerinin deneyimleri hakk\u0131nda daha fazla bilgi edinmeyi ama\u00e7l\u0131yor.\u00a0Ancak, bir ziyaret\u00e7inin bir \u00fcr\u00fcn\u00fc sat\u0131n alma karar\u0131n\u0131 etkileyebilecek ma\u011faza hakk\u0131nda bir\u00e7ok \u015fey olabilir.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Ma\u011fazadan al\u0131\u015fveri\u015f yapan Nike m\u00fc\u015fterilerinin memnuniyet d\u00fczeyini etkileyebilecek fakt\u00f6rlerden baz\u0131lar\u0131 \u015funlard\u0131r:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">\u00dcr\u00fcn yerle\u015ftirme<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">\u00dcr\u00fcnlerin d\u00fczenlenmesi<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">\u00dcr\u00fcn \u00e7e\u015fitlili\u011fi<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Personel davran\u0131\u015f\u0131<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Personel servisi<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Personel selamlamas\u0131<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ma\u011faza konumu<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ma\u011faza tesisleri<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Ma\u011faza ambiyans\u0131<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Nike, m\u00fc\u015fteri davran\u0131\u015f\u0131n\u0131 ve kararlar\u0131n\u0131 etkileyen pek \u00e7ok fakt\u00f6r oldu\u011fundan, her biri i\u00e7in \u00f6zel sorular olmas\u0131 gerekti\u011fini anl\u0131yor.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">A\u015fa\u011f\u0131daki m\u00fc\u015fteri memnuniyeti anketi \u00f6rne\u011finde Nike, personel selamlamalar\u0131n\u0131n sat\u0131n alma kararlar\u0131n\u0131 nas\u0131l etkiledi\u011fine ili\u015fkin hedefe y\u00f6nelik sorular sormaktad\u0131r.\u00a0Ankete kat\u0131lanlar, deneyimlerini hi\u00e7 etkilememekten \u00e7ok g\u00fc\u00e7l\u00fc etkiye kadar de\u011fi\u015fen bir \u00f6l\u00e7ekte derecelendirebilirler.\u00a0Se\u00e7imlerinin arkas\u0131ndaki nedeni yorum kutusuna a\u00e7\u0131klayabilir ve ba\u015fka yorumlar b\u0131rakabilirler.\u00a0Bu t\u00fcr metinsel yan\u0131tlar, duygu analizi, kelime bulutu ve di\u011fer metin analizi raporlar\u0131 gibi metin analiti\u011fi i\u00e7in kullan\u0131labilir.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-95811 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Nike.jpg\" sizes=\"(max-width: 791px) 100vw, 791px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Nike.jpg 791w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Nike-300x196.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Nike-450x294.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Nike-768x502.jpg 768w\" alt=\"\u00e7evrimi\u00e7i m\u00fc\u015fteri memnuniyeti anketi \u00f6rnekleri\" width=\"791\" height=\"517\" \/><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-95818 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/nike-2.jpg\" sizes=\"(max-width: 796px) 100vw, 796px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/nike-2.jpg 796w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/nike-2-300x162.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/nike-2-450x243.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/nike-2-768x415.jpg 768w\" alt=\"m\u00fc\u015fteri memnuniyeti anketi \u00f6rnekleri\" width=\"796\" height=\"430\" \/><\/p>\n<p><strong>Temel \u00f6zellikler<\/strong><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>Geri bildirimi ay\u0131rmaya yard\u0131mc\u0131 olur<\/strong>\u00a0: Farkl\u0131 etkileyen fakt\u00f6rler i\u00e7in sorular oldu\u011fu i\u00e7in, hangi fakt\u00f6r i\u00e7in geri bildirimin ne oldu\u011funu bulmak kolayd\u0131r.\u00a0Rapor olu\u015fturmay\u0131 kolay ve net hale getirir.\u00a0Sizin i\u00e7in \u00f6nemli olan verileri kolayca bulabilir ve b\u00f6ylece raporlar\u0131 anlamada zaman kazanabilirsiniz.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Spesifik iyile\u015ftirme alanlar\u0131n\u0131 vurgular<\/strong>\u00a0: A\u015fa\u011f\u0131daki m\u00fc\u015fteri memnuniyeti anketi \u00f6rne\u011finde, m\u00fc\u015fteri \u00e7ok g\u00fc\u00e7l\u00fc etkiye yak\u0131n olan 8 veya 9&#8217;u se\u00e7seydi, Nike personelinden m\u00fc\u015fterileri ayn\u0131 \u015fekilde selamlamaya devam etmelerini isterdi.\u00a0Personel selamlamas\u0131n\u0131n sat\u0131\u015f yaratmada \u00f6nemli bir fakt\u00f6r oldu\u011funu ve di\u011fer konumlardaki ma\u011fazalarda da uygulanabilece\u011fini ima eder.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Hangi fakt\u00f6r\u00fcn ne kadar iyile\u015ftirilmesi gerekti\u011fini bulmak kolay<\/strong>\u00a0: A\u015fa\u011f\u0131daki anket say\u0131sal bir \u00f6l\u00e7ek kulland\u0131\u011f\u0131ndan, \u015firket belirli bir alan\u0131n ne kadar iyile\u015ftirilmesi gerekti\u011fini kolayca \u00f6l\u00e7ebilir.\u00a0Ayr\u0131ca, sonu\u00e7lar\u0131 ge\u00e7mi\u015f geri bildirimlerle kar\u015f\u0131la\u015ft\u0131rmaya yard\u0131mc\u0131 olur.\u00a0Dolay\u0131s\u0131yla, \u00f6rne\u011fin 4&#8217;ten 8&#8217;e 4 puanl\u0131k bir geli\u015fme varsa, \u015firket m\u00fc\u015fteri deneyiminin geli\u015fti\u011finden emin olabilir.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>\u00d6zel g\u00f6r\u00fcn\u00fcm ve his<\/strong>\u00a0: Bu, yukar\u0131daki anketin marka stillerine uymas\u0131 i\u00e7in bir ba\u015fka \u00e7arp\u0131c\u0131 \u00f6zelli\u011fidir.\u00a0Nike gibi i\u015fletmeler, m\u00fc\u015fterilerle temas noktalar\u0131 olduklar\u0131 i\u00e7in markal\u0131 anketler olu\u015fturmal\u0131d\u0131r.\u00a0Ve t\u0131pk\u0131 perakende ma\u011fazalar\u0131 ve web siteleri gibi, marka seslerini de m\u00fc\u015fteri memnuniyeti anketleriyle iletmelidirler.<\/span><\/li>\n<li><strong>\u0130lerleme \u00e7ubu\u011fu<\/strong>\u00a0: \u0130lerleme \u00e7ubu\u011fu, anket tamamlama y\u00fczdesinin g\u00f6rsel bir temsilini verir.\u00a0Kat\u0131l\u0131mc\u0131lar\u0131n anketi tamamlamalar\u0131n\u0131n ne kadar s\u00fcrece\u011fini tahmin etmelerine yard\u0131mc\u0131 olur.\u00a0Bu, anket olu\u015fturucunun anketi hedef kullan\u0131c\u0131lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde bulundurarak tasarlad\u0131\u011f\u0131 m\u00fc\u015fteri odakl\u0131l\u0131\u011fa iyi bir \u00f6rnektir.\u00a0Bu t\u00fcr anket tasar\u0131m\u0131, yan\u0131tlayanlar\u0131n genel deneyimini geli\u015ftirir ve daha y\u00fcksek bir tamamlama oran\u0131na ula\u015fmaya yard\u0131mc\u0131 olur.<\/li>\n<\/ul>\n<p><strong><span data-preserver-spaces=\"true\">2. SubWay<\/span><\/strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-97480\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subways-logo-1.png\" sizes=\"(max-width: 588px) 100vw, 588px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subways-logo-1.png 764w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subways-logo-1-300x106.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subways-logo-1-450x158.png 450w\" alt=\"metro\" width=\"588\" height=\"207\" \/><span data-preserver-spaces=\"true\">SubWay, m\u00fc\u015fteri geri bildirimlerini toplamak i\u00e7in geli\u015fmi\u015f bir \u0131zgara kullan\u0131r.\u00a0Belirli bir hizmet i\u00e7in a\u00e7\u0131l\u0131r listeden bir se\u00e7enek se\u00e7ebilir ve deneyiminize g\u00f6re bir derecelendirme se\u00e7ebilirsiniz.\u00a0Ayr\u0131ca, ba\u015fka bir a\u00e7\u0131l\u0131r listeden derecelendirmeniz i\u00e7in bir neden se\u00e7ebilirsiniz.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Bu m\u00fc\u015fteri memnuniyeti anketi \u00f6rne\u011fi, en k\u0131sa anketlerden biridir.\u00a0Ekran alan\u0131ndan en iyi \u015fekilde yararlan\u0131r ve ayn\u0131 zamanda yan\u0131tlayanlardan \u00e7ok say\u0131da anlaml\u0131 yan\u0131t toplar.\u00a0Bu t\u00fcr anketler daha y\u00fcksek yan\u0131t ve tamamlama oranlar\u0131na sahiptir.\u00a0Pazar ara\u015ft\u0131rmac\u0131lar\u0131 ve kurulu\u015flar, yan\u0131tlayanlara harika bir deneyim sunmak i\u00e7in bu t\u00fcr tasar\u0131m\u0131 kullanmal\u0131d\u0131r.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-96138 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subway-3.png\" sizes=\"(max-width: 900px) 100vw, 900px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subway-3.png 900w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subway-3-300x119.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subway-3-450x179.png 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/subway-3-768x305.png 768w\" alt=\"\u00fccretsiz m\u00fc\u015fteri memnuniyeti anketi \u00f6rnekleri\" width=\"900\" height=\"357\" \/><\/p>\n<p><strong>Temel \u00f6zellikler<\/strong><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>K\u0131sa ve net<\/strong>\u00a0: M\u00fc\u015fteri memnuniyeti anketleri ger\u00e7ekten uzun s\u00fcrebilir \u00e7\u00fcnk\u00fc genellikle bir kurulu\u015f m\u00fc\u015fterilerinden pek \u00e7ok nokta hakk\u0131nda geri bildirime ihtiya\u00e7 duyar.\u00a0Bu nedenle, yaln\u0131zca i\u015fletmeler i\u00e7in de\u011fil, m\u00fc\u015fterilerin de kendilerini yan\u0131tlamak zorunda hissedecekleri bir anket olu\u015fturmak bir sanatt\u0131r.\u00a0Burada, SubWay sanat\u0131 \u00e7iviledi ve estetik a\u00e7\u0131dan ho\u015f oldu\u011fu kadar hassas, kompakt bir anket ortaya \u00e7\u0131kard\u0131.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>\u00d6l\u00e7ek etiketlerini tekrar etmez<\/strong>\u00a0: SubWay, yan\u0131tlayanlar\u0131n yan\u0131tlar\u0131n\u0131 nas\u0131l yorumlad\u0131klar\u0131n\u0131 belirtmek i\u00e7in ba\u015fl\u0131k alan\u0131n\u0131 kullanm\u0131\u015ft\u0131r.\u00a0Burada, 10&#8217;un \u00e7ok memnun oldu\u011funu ve 0&#8217;\u0131n hi\u00e7 tatmin edici olmayan deneyimi temsil etti\u011fini belirtmi\u015flerdir.\u00a0<\/span><span data-preserver-spaces=\"true\">G\u00f6rd\u00fc\u011f\u00fcn\u00fcz gibi, 0-10 aras\u0131nda bir \u00f6l\u00e7ekte \u00e7ok noktal\u0131 matris \u00f6l\u00e7e\u011fi kullanan bir\u00e7ok soru var.\u00a0Hepsi i\u00e7in \u00f6l\u00e7ek etiketlerini tekrarlamak yerine, sadece en \u00fcstte belirtmi\u015fler.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>\u00d6zelle\u015ftirilmi\u015f sorular<\/strong>\u00a0: Soruyu her m\u00fc\u015fteriyle alakal\u0131 hale getirmek i\u00e7in, SubWay&#8217;in soru metninde metin borular\u0131 vard\u0131r.\u00a0Bir\u00e7ok anket arac\u0131, \u00e7al\u0131\u015fma zaman\u0131nda bir de\u011fi\u015fkenin yerine bir metin de\u011fi\u015ftiren bu \u00f6zelli\u011fi sunar.\u00a0Bu nedenle, yan\u0131tlayanlar soruyu yan\u0131tlad\u0131klar\u0131nda, anketin kendileri i\u00e7in \u00f6zelle\u015ftirilmi\u015f oldu\u011funu hissederler.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>\u0130lgili yan\u0131t se\u00e7enekleri<\/strong>\u00a0: A\u00e7\u0131l\u0131r liste, olduk\u00e7a olas\u0131 senaryolar veya geri bildirimlerinin arkas\u0131ndaki nedenler olabilecek yan\u0131t se\u00e7eneklerine sahiptir.\u00a0Hem sorular hem de cevaplar iyi ifade edilmi\u015ftir ve sekt\u00f6rlerine \u00f6zg\u00fcd\u00fcr.\u00a0Bu, daha iyi kararlar almalar\u0131na ve sonu\u00e7lardan eyleme d\u00f6n\u00fc\u015ft\u00fcr\u00fclebilir istihbarat toplamalar\u0131na yard\u0131mc\u0131 olur.<\/span><\/li>\n<\/ul>\n<p><strong><span data-preserver-spaces=\"true\">3. Delta Airlines<\/span><\/strong>\u00a0M\u00fc\u015fteri deneyimi ve m\u00fc\u015fteri memnuniyetinin \u00e7ok \u00f6nemli oldu\u011fu bir di\u011fer i\u015fletme Delta Airlines&#8217;d\u0131r.\u00a0Daha iyi hizmetler sunabilmeleri i\u00e7in bu parametreleri \u00f6l\u00e7melerine yard\u0131mc\u0131 olacak bir dizi soru sorarlar.\u00a0Nike gibi Delta Airlines m\u00fc\u015fterilerinin de memnuniyetini etkileyen bir\u00e7ok fakt\u00f6r var.\u00a0En \u00e7ok etkileyen fakt\u00f6rlerden baz\u0131lar\u0131<span data-preserver-spaces=\"true\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-97473\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-logo-e1586413579664.png\" sizes=\"(max-width: 626px) 100vw, 626px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-logo-e1586413579664.png 1024w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-logo-e1586413579664-300x104.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-logo-e1586413579664-450x156.png 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-logo-e1586413579664-768x266.png 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-logo-e1586413579664-992x344.png 992w\" alt=\"Delta Havayollar\u0131\" width=\"626\" height=\"217\" \/><\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">U\u00e7u\u015f g\u00f6revlilerinin davran\u0131\u015flar\u0131<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">\u0130zin verilen bagaj ve bak\u0131m\u0131<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Koltuklar\u0131n rahatl\u0131\u011f\u0131<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">u\u00e7ak i\u00e7i e\u011flence<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">yemekler<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">U\u00e7u\u015f deneyimi<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">Bunlar\u0131n d\u0131\u015f\u0131nda, u\u00e7u\u015f g\u00f6revlilerinin davran\u0131\u015flar\u0131, yolcular\u0131n u\u00e7u\u015f deneyimi s\u00f6z konusu oldu\u011funda farkl\u0131la\u015ft\u0131r\u0131c\u0131 olabilir.\u00a0Bu nedenle Delta Airlines, yolcular\u0131 i\u00e7in k\u0131sa ama ayr\u0131nt\u0131l\u0131 bir u\u00e7ak i\u00e7i hizmet anketi olu\u015fturdu.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-97291\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-customer-satisfaction-survey.jpg\" sizes=\"(max-width: 988px) 100vw, 988px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-customer-satisfaction-survey.jpg 988w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-customer-satisfaction-survey-300x180.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-customer-satisfaction-survey-450x270.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/delta-customer-satisfaction-survey-768x460.jpg 768w\" alt=\"delta-m\u00fc\u015fteri-memnuniyeti-anketi\" width=\"988\" height=\"592\" \/><\/p>\n<p><strong>Temel \u00f6zellikler<\/strong><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>Soru metnindeki \u00f6rnekler<\/strong>\u00a0: Delta, yolcular\u0131n sorular\u0131 yan\u0131tlamas\u0131n\u0131 kolayla\u015ft\u0131rmak i\u00e7in soru metninde \u00f6rnekler vermi\u015ftir.\u00a0Yolcular\u0131n se\u00e7ene\u011fe karar vermelerine ve soruyu net bir \u015fekilde anlamalar\u0131na yard\u0131mc\u0131 olur.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>En iyiyi hedeflemek<\/strong>\u00a0: Son soruda Delta, \u201cBize ba\u015fka bir yorumunuz veya \u00f6neriniz var m\u0131?\u201d \u015feklinde genel bir soru sormak yerine, m\u00fc\u015fterilerinin beklentilerini kar\u015f\u0131lay\u0131p kar\u015f\u0131lamad\u0131\u011f\u0131 veya a\u015f\u0131p a\u015fmad\u0131\u011f\u0131 konusunda \u00e7ok spesifik bir soru sormu\u015ftur. yolcular.\u00a0M\u00fc\u015fteri memnuniyetinin onlar i\u00e7in \u00f6nemli oldu\u011funa dair bir mesaj g\u00f6nderir.\u00a0Kendilerini en iyi havayolu yapmay\u0131 hedefliyorlar ve bu nedenle kendilerini en iyi yapacak belirli geri bildirim ve \u00f6neriler istiyorlar.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>N\/A se\u00e7ene\u011fi<\/strong>\u00a0: Anketi olu\u015fturan ki\u015fi, sorunun yolcu i\u00e7in ge\u00e7erli olmayabilece\u011fini anlar ve bu senaryoyu dikkate almak i\u00e7in cevap se\u00e7eneklerinden biri olarak N\/A se\u00e7ene\u011fini ekledi.<\/span><\/li>\n<\/ul>\n<p><strong><span data-preserver-spaces=\"true\">4.\u00a0McDonald&#8217;s<\/span><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-106818\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/The-Token.png\" sizes=\"(max-width: 525px) 100vw, 525px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/The-Token.png 700w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/The-Token-300x171.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/The-Token-450x257.png 450w\" alt=\"mcdonalds\" width=\"525\" height=\"300\" \/><\/p>\n<p>McDonald&#8217;s, k\u0131talar aras\u0131nda yay\u0131lan ve her g\u00fcn \u00e7ok say\u0131da m\u00fc\u015fteriye hizmet veren bir markad\u0131r.\u00a0Hizmet, i\u015flerinin ve b\u00fcy\u00fck ba\u015far\u0131s\u0131n\u0131n \u00f6nemli bir bile\u015fenidir.\u00a0\u00c7evrimi\u00e7i portallar\u0131 McDVoice, m\u00fc\u015fterilerin makbuzlar\u0131ndan anket kodunu girmelerine olanak tan\u0131r.\u00a0Bu, m\u00fc\u015fterilerin anketleri doldurmas\u0131 ve geri bildirimlerinin \u00f6nemli oldu\u011funu m\u00fc\u015fterilerine g\u00f6stermesi i\u00e7in uygundur.\u00a0Bir anket kodu eksik olsa bile m\u00fc\u015fterilerin geri bildirim sa\u011flayabilece\u011fini unutmamak \u00f6nemlidir.<\/p>\n<p>Daha da dikkate de\u011fer olan \u015fey, ankete kat\u0131lanlara anketi doldurmak i\u00e7in ihtiya\u00e7 duyduklar\u0131 ayr\u0131nt\u0131lar\u0131 nerede bulacaklar\u0131n\u0131 g\u00f6stermeleridir.\u00a0Bu ayr\u0131nt\u0131lar, yan\u0131tlar\u0131 filtrelemelerine ve verilerin daha ayr\u0131nt\u0131l\u0131 bir g\u00f6r\u00fcn\u00fcm\u00fcne sahip olmalar\u0131na yard\u0131mc\u0131 olabilir.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95748 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-1.png\" sizes=\"(max-width: 635px) 100vw, 635px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-1.png 635w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-1-300x245.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-1-450x367.png 450w\" alt=\"mcdonalds-1\" width=\"635\" height=\"518\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95762 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-2.png\" sizes=\"(max-width: 615px) 100vw, 615px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-2.png 615w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-2-300x296.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-2-450x444.png 450w\" alt=\"macdonalds-2\" width=\"615\" height=\"607\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95776 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-3.png\" sizes=\"(max-width: 629px) 100vw, 629px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-3.png 629w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-3-300x174.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-3-450x261.png 450w\" alt=\"Macdonalds-3\" width=\"629\" height=\"365\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95783 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-4.png\" sizes=\"(max-width: 630px) 100vw, 630px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-4.png 630w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-4-300x177.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Macdonalds-4-450x265.png 450w\" alt=\"Macdonalds-4\" width=\"630\" height=\"371\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95790 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-4_001.png\" sizes=\"(max-width: 626px) 100vw, 626px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-4_001.png 626w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-4_001-300x147.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/macdonalds-4_001-450x220.png 450w\" alt=\"macdonalds-4_001\" width=\"626\" height=\"306\" \/><\/p>\n<p><b>Temel \u00f6zellikler<\/b><\/p>\n<ul>\n<li><strong>Marka temalar\u0131<\/strong>\u00a0: Anket \u015fablonu onlar\u0131n logosunu ta\u015f\u0131r ve ayr\u0131ca marka renklerini ve temalar\u0131n\u0131 takip eder.\u00a0Bu, anket \u015fablonuna yaln\u0131zca \u00f6zg\u00fcnl\u00fck ve g\u00fcvenilirlik kazand\u0131rmakla kalmaz, ayn\u0131 zamanda anket yan\u0131t oran\u0131n\u0131 da art\u0131r\u0131r.<\/li>\n<li><strong>Basit se\u00e7im se\u00e7enekleri<\/strong>\u00a0: Ankette, m\u00fc\u015fterilerin kolayca se\u00e7ebilecekleri yan\u0131t se\u00e7enekleri olarak onay kutular\u0131 bulunur.\u00a0Bu, yan\u0131tlayanlar i\u00e7in hantal de\u011fildir ve anketi doldurmas\u0131 uzun s\u00fcrmez.\u00a0Bunu yapmak zamandan tasarruf sa\u011flar ve daha sonra daha fazla bilgi i\u00e7in sonuna a\u00e7\u0131k u\u00e7lu bir soru ekleyebilirsiniz.<\/li>\n<li><strong>\u0130lerleme g\u00f6steriyor<\/strong>\u00a0: Hemen hemen t\u00fcm markalar m\u00fc\u015fteri memnuniyeti anketleri yap\u0131yor.\u00a0M\u00fc\u015fterilerinizin markan\u0131z hakk\u0131nda ne d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcn\u00fc ve hissetti\u011fini bilmek \u00e7ok \u00f6nemlidir.\u00a0Bu anketlerin s\u0131kl\u0131\u011f\u0131, kurulu\u015flara ve \u00e7al\u0131\u015fma odaklar\u0131na ba\u011fl\u0131d\u0131r.\u00a0Bununla birlikte, m\u00fc\u015fteriler her g\u00fcn bir\u00e7ok anket al\u0131r.\u00a0Anketlerinizin \u00f6zl\u00fc, numaraland\u0131r\u0131lm\u0131\u015f ve bir ilerleme \u00e7ubu\u011funa sahip oldu\u011fundan emin olun, anketi b\u0131rakmalar\u0131n\u0131z\u0131 azaltmak i\u00e7in \u00e7ok \u00f6nemlidir.\u00a0Bir ilerleme \u00e7ubu\u011funa sahip olmak, yan\u0131tlayanlar\u0131n ka\u00e7 soru kald\u0131\u011f\u0131n\u0131 bilmelerini sa\u011flar ve anket tamamlama oranlar\u0131n\u0131z\u0131 iyile\u015ftirir.<\/li>\n<\/ul>\n<p><strong><span data-preserver-spaces=\"true\">5.\u00a0FedEx<\/span><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-106839\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/7e10c5933a93b6252161e63b60fd1fb6-1.png\" sizes=\"(max-width: 1185px) 100vw, 1185px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/7e10c5933a93b6252161e63b60fd1fb6-1.png 1515w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/7e10c5933a93b6252161e63b60fd1fb6-1-300x91.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/7e10c5933a93b6252161e63b60fd1fb6-1-450x136.png 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/7e10c5933a93b6252161e63b60fd1fb6-1-768x233.png 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/7e10c5933a93b6252161e63b60fd1fb6-1-992x301.png 992w\" alt=\"Fedex\" width=\"1185\" height=\"359\" \/><\/p>\n<p>FedEx, hizmetlerini s\u00fcrekli iyile\u015ftirmek i\u00e7in t\u00fcm m\u00fc\u015fterileriyle m\u00fc\u015fteri memnuniyeti anketleri y\u00fcr\u00fct\u00fcr.\u00a0Anketleri, sunulan hizmetin t\u00fcr\u00fc, ziyaretin tarihi ve saati, i\u015flem numaras\u0131 vb. gibi ilk sorulardan t\u00fcm temel ayr\u0131nt\u0131lar\u0131 al\u0131r. Kat\u0131l\u0131mc\u0131lar 0-10 aras\u0131nda bir puan verir, 10&#8217;u son derece memnun ve 0&#8217;d\u0131r. son derece memnuniyetsiz olmak.\u00a0M\u00fc\u015fterilerinin FedEx&#8217;i meslekta\u015flar\u0131na, arkada\u015flar\u0131na ve ailesine y\u00f6nlendirme olas\u0131l\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in bir Net Destek\u00e7i Puan\u0131 (NPS) sorusu eklediklerinden emin olurlar.\u00a0Bu onlar\u0131n NPS puanlar\u0131n\u0131 hesaplamalar\u0131na ve m\u00fc\u015fterileri destekleyici, k\u00f6t\u00fcleyen veya pasif olarak kovalamalar\u0131na yard\u0131mc\u0131 olur.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95890 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-4-1-1-1.jpg\" sizes=\"(max-width: 1002px) 100vw, 1002px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-4-1-1-1.jpg 1002w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-4-1-1-1-300x195.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-4-1-1-1-450x293.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-4-1-1-1-768x500.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-4-1-1-1-992x645.jpg 992w\" alt=\"fedex-anket-4-1-1\" width=\"1002\" height=\"652\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95883 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-2-1-1.jpg\" sizes=\"(max-width: 1043px) 100vw, 1043px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-2-1-1.jpg 1043w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-2-1-1-300x133.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-2-1-1-450x200.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-2-1-1-768x342.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-2-1-1-992x441.jpg 992w\" alt=\"fedex-anket-2-1-1\" width=\"1043\" height=\"464\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95897 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-5-1-1-1.jpg\" sizes=\"(max-width: 1009px) 100vw, 1009px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-5-1-1-1.jpg 1009w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-5-1-1-1-300x166.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-5-1-1-1-450x248.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-5-1-1-1-768x424.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/fedex-survey-5-1-1-1-992x548.jpg 992w\" alt=\"fedex-anket-5-1-1\" width=\"1009\" height=\"557\" \/><\/p>\n<p><b>Temel \u00f6zellikler<\/b><\/p>\n<ul>\n<li><strong>T\u00fcm bilgileri al\u0131n<\/strong>\u00a0: M\u00fc\u015fteri anketleri yapmak yeterli de\u011fildir;\u00a0m\u00fc\u015fteri geri bildirimlerini ve endi\u015felerini de eklemeniz gerekir.\u00a0T\u00fcm hayati bilgileri ba\u015flang\u0131\u00e7ta alarak FedEx, m\u00fc\u015fterilere kolayca ula\u015fabilmelerini, ayr\u0131nt\u0131lar\u0131 alabilmelerini ve endi\u015felerini giderebilmelerini sa\u011flar.\u00a0Ayr\u0131ca, belirli m\u00fc\u015fteriler i\u00e7in neyin i\u015fe yarad\u0131\u011f\u0131n\u0131 bilmek ve bunu di\u011fer m\u00fc\u015fteriler i\u00e7in kopyalamak da i\u015fe yarar.<\/li>\n<li><strong>Derecelendirme \u00f6l\u00e7ekleri<\/strong>\u00a0: FedEx taraf\u0131ndan kullan\u0131lan derecelendirme \u00f6l\u00e7ekleri, m\u00fc\u015fterilerin uygun geri bildirimleri se\u00e7melerine yard\u0131mc\u0131 olur.\u00a0FedEx, bu bilgileri kullanarak m\u00fc\u015fterilerinin hizmetlerinden ne kadar memnun olup olmad\u0131klar\u0131n\u0131 a\u00e7\u0131k\u00e7a g\u00f6rebilir.<\/li>\n<li><strong>Yolculuk \u00e7ubu\u011fu<\/strong>\u00a0: M\u00fc\u015fteri anketi, anketin ilerlemesini g\u00f6sterir ve yan\u0131tlayanlara sorular\u0131n y\u00fczde ka\u00e7\u0131n\u0131n kald\u0131\u011f\u0131n\u0131 bildirir.\u00a0Bu, yan\u0131t verenleri yar\u0131da kaybetmemenize yard\u0131mc\u0131 olur ve anket tamamlama oranlar\u0131n\u0131 art\u0131r\u0131r.<\/li>\n<\/ul>\n<p><strong><span data-preserver-spaces=\"true\">6.<\/span>\u00a0Walmart<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-106846\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/wmt_h_r_c_-_Color_logo.jpg\" sizes=\"(max-width: 971px) 100vw, 971px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/wmt_h_r_c_-_Color_logo.jpg 1313w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/wmt_h_r_c_-_Color_logo-300x88.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/wmt_h_r_c_-_Color_logo-450x132.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/wmt_h_r_c_-_Color_logo-768x225.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/wmt_h_r_c_-_Color_logo-992x290.jpg 992w\" alt=\"walmart\" width=\"971\" height=\"284\" \/><\/p>\n<p>Walmart&#8217;\u0131n bir\u00e7ok b\u00f6lgede faaliyeti vard\u0131r, bu da \u00e7e\u015fitli dilleri konu\u015fan m\u00fc\u015fterileri oldu\u011fu anlam\u0131na gelir.\u00a0Walmart&#8217;\u0131n m\u00fc\u015fteri anketleriyle, m\u00fc\u015fteriler anketi yan\u0131tlamak istedikleri dili se\u00e7ebilirler. Bu, anket tamamlama oranlar\u0131n\u0131 iyile\u015ftirmeye ve d\u00fcr\u00fcst yan\u0131tlar almaya kesinlikle yard\u0131mc\u0131 olur.\u00a0\u00c7ok dilli anketler kullanmak insanlar\u0131 rahatlat\u0131r ve kesinlikle m\u00fc\u015fteri geri bildirimi toplaman\u0131n harika bir yoludur.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-96177 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-2-1-1.jpg\" sizes=\"(max-width: 1037px) 100vw, 1037px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-2-1-1.jpg 1037w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-2-1-1-300x199.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-2-1-1-450x299.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-2-1-1-768x510.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-2-1-1-992x659.jpg 992w\" alt=\"walmart-2\" width=\"1037\" height=\"689\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95911 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-3-1.jpg\" sizes=\"(max-width: 679px) 100vw, 679px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-3-1.jpg 679w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-3-1-300x245.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-3-1-450x368.jpg 450w\" alt=\"walmart-3\" width=\"679\" height=\"555\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95918 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1.jpg\" sizes=\"(max-width: 2256px) 100vw, 2256px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1.jpg 2256w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1-300x85.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1-450x128.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1-768x219.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1-1536x437.jpg 1536w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1-2048x583.jpg 2048w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/walmart-4-1-992x282.jpg 992w\" alt=\"walmart-4\" width=\"2256\" height=\"642\" \/><\/p>\n<p><b>Temel \u00f6zellikler<\/b><\/p>\n<ul>\n<li>\u00c7ok dilli anketler: Walmart, m\u00fc\u015fteri memnuniyeti anketleri i\u00e7in \u00e7e\u015fitli dilleri destekler.\u00a0Bu, m\u00fc\u015fterilerinizin kendilerini rahat hissetmelerini sa\u011flamak ve g\u00f6r\u00fc\u015flerine ve geri bildirimlerine son derece de\u011fer verildi\u011fini bilmelerini sa\u011flamak i\u00e7in \u00f6nemlidir.<\/li>\n<li>D\u00fcr\u00fcst geri bildirime ilham verir: Anketlerinin dil se\u00e7enekleri vard\u0131r, logolar\u0131 vard\u0131r, yan\u0131tlanmas\u0131 kolayd\u0131r ve \u00e7ok iyi bir yap\u0131sal ak\u0131\u015fa sahiptir.\u00a0T\u00fcm bu fakt\u00f6rler, yan\u0131t verenler aras\u0131nda onlar\u0131 d\u00fcr\u00fcst ve samimi geri bildirim b\u0131rakmaya te\u015fvik eden bir g\u00fcven uyand\u0131r\u0131yor.\u00a0Bu, m\u00fc\u015fteri operasyonlar\u0131n\u0131 daha da hassasla\u015ft\u0131rmak i\u00e7in \u00f6nemli ve de\u011ferli bilgilerin toplanmas\u0131na yard\u0131mc\u0131 olur.<\/li>\n<\/ul>\n<p><strong>7. Apple<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-106853\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/og-default-1.jpg\" sizes=\"(max-width: 431px) 100vw, 431px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/og-default-1.jpg 598w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/og-default-1-300x180.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/og-default-1-450x269.jpg 450w\" alt=\"elma\" width=\"431\" height=\"258\" \/><\/p>\n<p>Apple, m\u00fc\u015fteri odakl\u0131l\u0131\u011f\u0131yla \u00fcnl\u00fcd\u00fcr ve bu, \u00fcr\u00fcnlerine ve hizmetlerine yans\u0131r.\u00a0D\u00fcnyan\u0131n en sad\u0131k m\u00fc\u015fterilerinden baz\u0131lar\u0131na sahipler.\u00a0Apple, m\u00fc\u015fteri deneyimine farkl\u0131 bir mercekle bak\u0131yor ve pazarlama ve m\u00fc\u015fteri hizmetleri giri\u015fimlerinde, Steve Jobs&#8217;un \u00fcnl\u00fc s\u00f6z\u00fcn\u00fc tekrarlayarak g\u00f6steriyor: \u201cM\u00fc\u015fteri deneyimiyle ba\u015flaman\u0131z ve teknolojiye do\u011fru geri d\u00f6nmeniz gerekiyor, tersi de\u011fil \u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95962 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-1-1.png\" sizes=\"(max-width: 787px) 100vw, 787px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-1-1.png 787w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-1-1-300x247.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-1-1-450x370.png 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-1-1-768x631.png 768w\" alt=\"elma-1\" width=\"787\" height=\"647\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95984 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple9-1-1.png\" sizes=\"(max-width: 730px) 100vw, 730px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple9-1-1.png 730w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple9-1-1-300x231.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple9-1-1-450x346.png 450w\" alt=\"elma9\" width=\"730\" height=\"562\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-95991 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-11-1-1.png\" sizes=\"(max-width: 778px) 100vw, 778px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-11-1-1.png 778w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-11-1-1-300x207.png 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-11-1-1-450x311.png 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/apple-11-1-1-768x531.png 768w\" alt=\"elma-11\" width=\"778\" height=\"538\" \/><\/p>\n<p><b>Temel \u00f6zellikler<\/b><\/p>\n<ul>\n<li>En alta inin: Anket \u015fablonunda da g\u00f6rebilece\u011finiz gibi, yan\u0131tlayanlara \u00e7ok say\u0131da se\u00e7enek sunmu\u015flard\u0131r.\u00a0Bu, Apple&#8217;\u0131n nedenleri tam olarak belirlemesine ve m\u00fc\u015fterilerin eylemlerinin nedenlerinin alt k\u0131sm\u0131na ula\u015fmas\u0131na yard\u0131mc\u0131 olur.\u00a0Bu veriler \u00fcr\u00fcn geli\u015ftirme, pazarlama kampanyalar\u0131, m\u00fc\u015fteri kayb\u0131 giri\u015fimleri vb. i\u00e7in kullan\u0131\u015fl\u0131 olabilir.<\/li>\n<li>Derecelendirme \u00f6l\u00e7ekleri: M\u00fc\u015fteri memnuniyetini ve yan\u0131tlayanlar\u0131n doldurmas\u0131 kolay olan di\u011fer \u00e7e\u015fitli y\u00f6nleri anlamak i\u00e7in derecelendirme \u00f6l\u00e7ekleri kullan\u0131rlar. Ayr\u0131ca sorunlar\u0131n k\u00f6kenine inmek i\u00e7in a\u00e7\u0131k u\u00e7lu sorular da sa\u011flarlar.\u00a0Yan\u0131tlayanlar, isterlerse bu ek bilgileri sa\u011flamay\u0131 se\u00e7ebilirler.\u00a0Bu yorumlar, belirli m\u00fc\u015fteri sorunlar\u0131na odaklanmak ve bunlar\u0131 ele almak i\u00e7in \u00e7ok \u00f6nemlidir.<\/li>\n<li>Basitlik anahtard\u0131r: Apple&#8217;\u0131n anket tasar\u0131m\u0131 ve \u015fablonu olduk\u00e7a basittir ve dikkatinizi da\u011f\u0131tacak herhangi bir \u015feyden ka\u00e7\u0131n\u0131r.\u00a0Bu, yan\u0131tlayanlar\u0131n ankete odaklanmas\u0131na ve iyi anket tamamlama sonu\u00e7lar\u0131 elde etmesine yard\u0131mc\u0131 olur.\u00a0\u00c7ok fazla renk ve tema kullanan \u015fablonlar, dikkat da\u011f\u0131t\u0131c\u0131 ve rahats\u0131z edici olma e\u011filimindedir.<\/li>\n<\/ul>\n<h2><span data-preserver-spaces=\"true\">\u0130yi m\u00fc\u015fteri memnuniyeti anketleri nas\u0131l olu\u015fturulur?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">\u0130stenen sonu\u00e7lar\u0131 veren iyi m\u00fc\u015fteri memnuniyeti anketleri olu\u015fturmak a\u015fa\u011f\u0131daki fakt\u00f6rlere ba\u011fl\u0131d\u0131r.<\/span><\/p>\n<p><strong>1. Anket tasarlama<\/strong><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>K\u0131sa ve net sorular yaz\u0131n<\/strong>\u00a0: Basit \u00e7oktan se\u00e7meli sorular ile NPS, geli\u015fmi\u015f tablo, b\u00fct\u00e7e \u00f6l\u00e7e\u011fi vb. gibi geli\u015fmi\u015f soru t\u00fcrlerinin bir kar\u0131\u015f\u0131m\u0131n\u0131 kullan\u0131n. Kat\u0131l\u0131mc\u0131lar ankette uzun metin veya \u00e7ok fazla soru g\u00f6r\u00fcrse anket tamamlama oran\u0131 d\u00fc\u015fecektir.\u00a0\u0130yi bir anket sorusu, yaln\u0131zca tek bir veri par\u00e7as\u0131 ister ve i\u00e7inde i\u00e7 i\u00e7e sorular bar\u0131nd\u0131rmaz.\u00a0Veriler sonu\u00e7suz kalabilece\u011finden metinde &#8216;ve&#8217; ve &#8216;veya&#8217; kullanmaktan ka\u00e7\u0131n\u0131n.\u00a0\u00d6nyarg\u0131, \u00e7ifte olumsuzluk, karma\u015f\u0131k dil, varsay\u0131msal sorular ve zor kavramlardan ka\u00e7\u0131n\u0131n.\u00a0<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>G\u00f6r\u00fcn\u00fcm\u00fc \u00f6zelle\u015ftirin<\/strong>\u00a0: Anketinizin g\u00f6r\u00fcn\u00fcm\u00fc, yan\u0131t oran\u0131n\u0131z\u0131 etkileyebilir.\u00a0D\u00fczg\u00fcn bir \u015fekilde tasarlanmam\u0131\u015f, eski p\u00fcsk\u00fc g\u00f6r\u00fcn\u00fcml\u00fc bir anket, yan\u0131tlayanlar\u0131 sorular\u0131 yan\u0131tlamaktan al\u0131koyacakt\u0131r.\u00a0Ayn\u0131 zamanda marka imaj\u0131n\u0131 da bozar ve dolay\u0131s\u0131yla i\u015finizi kaybedebilirsiniz.\u00a0B\u00f6ylece m\u00fc\u015fteri memnuniyeti anketiniz kartvizitiniz gibi hareket edebilir ve bu nedenle markan\u0131z\u0131n sesini ve tarz\u0131n\u0131 yans\u0131tmak i\u00e7in her t\u00fcrl\u00fc \u00e7aba g\u00f6sterilmelidir.\u00a0Profesyonel g\u00f6r\u00fcnmek i\u00e7in logoyu, yaz\u0131 tipi rengini, temay\u0131, \u00fcstbilgiyi, altbilgiyi \u00f6zelle\u015ftirin ve m\u00fc\u015fteri memnuniyeti anketinize bir logo ekleyin.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Anket mant\u0131\u011f\u0131 ve programlama ekleyin<\/strong>\u00a0: Yan\u0131tlayanlar\u0131n\u0131z\u0131n yaln\u0131zca kendileriyle ilgili sorular\u0131 g\u00f6rmesine izin verin.\u00a0Atlama mant\u0131\u011f\u0131, dallara ay\u0131rma, sorular\u0131 g\u00f6ster\/gizle ve cevap se\u00e7eneklerini kullanarak onlar\u0131 do\u011fru sorulara y\u00f6nlendirin ve her t\u00fcrl\u00fc \u00f6nyarg\u0131dan ka\u00e7\u0131nmak i\u00e7in hem soru hem de cevaplar\u0131n s\u0131ras\u0131n\u0131 rastgele.<\/span><\/li>\n<li><strong>Haz\u0131r \u015fablonlar kullan\u0131n:<\/strong>\u00a0Anketinize hangi sorular\u0131 ekleyece\u011finizden emin de\u011filseniz, haz\u0131r anket \u015fablonlar\u0131n\u0131 kullan\u0131n.\u00a0Bu \u015fablonlar uzmanlar taraf\u0131ndan haz\u0131rlan\u0131r ve ihtiya\u00e7lar\u0131n\u0131za g\u00f6re \u00f6zelle\u015ftirilebilir.\u00a0Zamandan tasarruf sa\u011flarlar ve kullan\u0131ma haz\u0131rd\u0131rlar.<\/li>\n<\/ul>\n<p><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/survey-templates\/?lan=en&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>350+ \u00dccretsiz anket \u015fablonu<\/strong><\/a><\/p>\n<p><span data-preserver-spaces=\"true\"><strong>2<\/strong>\u00a0.\u00a0<strong>Anket da\u011f\u0131t\u0131n<\/strong><\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>Do\u011fru platformu se\u00e7in<\/strong>\u00a0: Anket ara\u00e7lar\u0131 size e-posta, mobil uygulama, web sitesi, sosyal medya ve QR kodu gibi bir\u00e7ok da\u011f\u0131t\u0131m ortam\u0131 sunar.\u00a0Kitlenizin nerede yan\u0131t verece\u011fine ba\u011fl\u0131 olarak, bunlardan birini se\u00e7ebilirsiniz.\u00a0Ayr\u0131ca, m\u00fc\u015fterilerinizin size d\u00fcr\u00fcst geribildirim verebilmeleri i\u00e7in yan\u0131tlar\u0131 anonim tutabilirsiniz.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Do\u011fru hedef kitleyi se\u00e7in<\/strong>\u00a0: Do\u011fru hedef kitleyi hedeflemek, herhangi bir anketin ba\u015far\u0131s\u0131 i\u00e7in \u00e7ok \u00f6nemlidir.\u00a0Demografik a\u00e7\u0131dan uygun oranda hedef kitleyi temsil edecek do\u011fru \u00f6rneklem b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fc se\u00e7in.<\/span><\/li>\n<\/ul>\n<p><strong>3. Sonu\u00e7lar\u0131 analiz edin<\/strong><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>Raporlar olu\u015fturun<\/strong>\u00a0: Yeterli yan\u0131t ald\u0131\u011f\u0131n\u0131zda, verileri analiz etme zaman\u0131 gelir.\u00a0&#8220;Hi\u00e7 memnun de\u011filim&#8221; ile &#8220;\u00c7ok memnunum&#8221; aras\u0131nda bir \u00f6l\u00e7ekte al\u0131nan yan\u0131tlardan M\u00fc\u015fteri Memnuniyeti Puan\u0131 (CSAT) olu\u015fturun.\u00a0Farkl\u0131 m\u00fc\u015fteri gruplar\u0131n\u0131n nas\u0131l yan\u0131t verdi\u011fine ili\u015fkin ayr\u0131nt\u0131l\u0131 bir g\u00f6r\u00fcn\u00fcm elde etmek i\u00e7in sonu\u00e7lar\u0131 filtreleyin.\u00a0Deneyimlerinin nas\u0131l oldu\u011funa ve ortak bir dizi etkileyen fakt\u00f6r olup olmad\u0131\u011f\u0131na dair bir fikir verir.\u00a0Demografi, soru, cihaz t\u00fcr\u00fc, konum ve daha fazlas\u0131na dayal\u0131 veri filtreleri olu\u015fturun.\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">D\u00fczenli olarak m\u00fc\u015fteri memnuniyeti anketleri yap\u0131n ve Trend analizi, anket kar\u015f\u0131la\u015ft\u0131rmas\u0131, kelime bulutu ve metin analizi raporu gibi raporlar olu\u015fturun.\u00a0Sonu\u00e7lar\u0131 ge\u00e7mi\u015f raporlarla kar\u015f\u0131la\u015ft\u0131r\u0131n ve herhangi bir geli\u015fme olup olmad\u0131\u011f\u0131na bak\u0131n.\u00a0E\u011fer \u00f6yleyse, m\u00fc\u015fteri deneyiminin artt\u0131\u011f\u0131n\u0131 ve dolay\u0131s\u0131yla \u00fcr\u00fcnlerinizden ve hizmetlerinizden memnuniyetlerinin artt\u0131\u011f\u0131n\u0131 ima eder.<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\"><strong>\u00dc\u00e7\u00fcnc\u00fc taraf ara\u00e7larla entegre edin<\/strong>\u00a0: M\u00fc\u015fteri memnuniyeti anket sonu\u00e7lar\u0131n\u0131z\u0131n di\u011fer kaynaklardan al\u0131nan verilerle kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda nas\u0131l oldu\u011funu \u00f6\u011frenmek i\u00e7in anket yaz\u0131l\u0131m\u0131n\u0131z\u0131 Salesforce, Microsoft Dynamics CRM, Marketo, Hubspot, Tableau ve daha fazlas\u0131 gibi \u00fc\u00e7\u00fcnc\u00fc taraf uygulamalarla entegre edebilirsiniz. .\u00a0Ayr\u0131ca, m\u00fc\u015fteri yan\u0131tlar\u0131na dayal\u0131 olarak pazarlama faaliyetlerinizi otomatikle\u015ftirebilirsiniz.\u00a0\u00d6rne\u011fin, sonu\u00e7lar\u0131n analizi, bir grup m\u00fc\u015fterinin \u00fcr\u00fcn hatt\u0131 hakk\u0131nda yeterli bilgiye sahip olmad\u0131\u011f\u0131 ger\u00e7e\u011fine i\u015faret ediyorsa, otomatik olarak hedefli pazarlama e-postalar\u0131 g\u00f6nderilebilir.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\"><strong>Sonu\u00e7lar\u0131 d\u0131\u015fa aktar<\/strong>\u00a0: Sonu\u00e7lar\u0131 ekip ve di\u011fer payda\u015flarla payla\u015fmak i\u00e7in anket sonu\u00e7lar\u0131n\u0131 .pdf, .doc ve .xls gibi yayg\u0131n olarak kullan\u0131lan bi\u00e7imlerde d\u0131\u015fa aktar\u0131n.\u00a0Ayr\u0131ca web sitenize anket raporunuz i\u00e7in bir ba\u011flant\u0131 ekleyebilir veya URL&#8217;yi Facebook ve Twitter gibi sosyal medya sitelerinde payla\u015fabilirsiniz.<\/span><\/li>\n<\/ul>\n<p><strong>4. Harekete ge\u00e7in<\/strong><\/p>\n<ul>\n<li><strong>Geri bildirim d\u00f6ng\u00fcs\u00fcn\u00fc kapat\u0131n<\/strong>\u00a0: Bir m\u00fc\u015fteri memnuniyeti anketi y\u00fcr\u00fctmenin t\u00fcm amac\u0131, m\u00fc\u015fterilerinizin mutlu olup olmad\u0131\u011f\u0131n\u0131 bilmektir.\u00a0De\u011filse, deneyimlerini geli\u015ftirebilece\u011finiz alanlar\u0131n neler oldu\u011funu \u00f6\u011frenin.\u00a0Anketten ipu\u00e7lar\u0131 alabilir ve iyile\u015ftirme alanlar\u0131 \u00fczerinde \u00e7al\u0131\u015fabilirsiniz.\u00a0Bir Gartner raporuna g\u00f6re, i\u015fletmelerin y\u00fczde 95&#8217;i m\u00fc\u015fteri geri bildirimi topluyor, ancak yaln\u0131zca y\u00fczde 10&#8217;u ger\u00e7ekten kullan\u0131yor.\u00a0M\u00fc\u015fterilerinizi geri bildirimlerini alarak hayal k\u0131r\u0131kl\u0131\u011f\u0131na u\u011fratmay\u0131n, ancak buna g\u00f6re hareket etmeyin.\u00a0En iyi i\u015fletmeler harekete ge\u00e7tiklerinden ve bunu m\u00fc\u015fterilerine ilettiklerinden emin olurlar.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Bir i\u015fyeri y\u00f6netiyorsan\u0131z, m\u00fc\u015fteri odakl\u0131l\u0131k terimini duymu\u015f olmal\u0131s\u0131n\u0131z. Ancak g\u00fcn\u00fcm\u00fcz d\u00fcnyas\u0131nda, bir organizasyonun ba\u015far\u0131s\u0131n\u0131n art\u0131k sadece m\u00fc\u015fteri odakl\u0131l\u0131\u011fa ba\u011fl\u0131 olmamas\u0131 [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":359738,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[239],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u00c7\u0131\u011f\u0131r a\u00e7an 7 m\u00fc\u015fteri memnuniyeti anketi \u00f6rne\u011fi | QuestionPro<\/title>\n<meta name=\"description\" content=\"Bir i\u015fyeri y\u00f6netiyorsan\u0131z, m\u00fc\u015fteri odakl\u0131l\u0131k terimini duymu\u015f olmal\u0131s\u0131n\u0131z. 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