

{"id":398715,"date":"2022-06-30T03:56:11","date_gmt":"2022-06-30T10:56:11","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=398715"},"modified":"2022-12-21T15:08:10","modified_gmt":"2022-12-21T15:08:10","slug":"what-is-research","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/","title":{"rendered":"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri"},"content":{"rendered":"<h2><b><span>Ara\u015ft\u0131rma Nedir?<\/span><\/b><\/h2>\n<p><b><span>Tan\u0131m:&nbsp;<\/span><\/b><span>Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde de\u011ferlendirilmesi olarak tan\u0131mlan\u0131r.&nbsp;Amerikal\u0131 sosyolog Earl Robert Babbie&#8217;ye g\u00f6re, \u201cara\u015ft\u0131rma, g\u00f6zlemlenen fenomeni tan\u0131mlamak, a\u00e7\u0131klamak, tahmin etmek ve kontrol etmek i\u00e7in sistematik bir ara\u015ft\u0131rmad\u0131r.&nbsp;T\u00fcmevar\u0131m ve t\u00fcmdengelim y\u00f6ntemlerini i\u00e7erir.\u201d<\/span><\/p>\n<p><span>End\u00fcktif ara\u015ft\u0131rma y\u00f6ntemleri g\u00f6zlemlenen bir olay\u0131 analiz ederken, t\u00fcmdengelim y\u00f6ntemleri g\u00f6zlemlenen olay\u0131 do\u011frular.&nbsp;T\u00fcmevar\u0131msal yakla\u015f\u0131mlar&nbsp;<\/span><a href=\"https:\/\/www.questionpro.com\/blog\/qualitative-research-methods\/\"><span>nitel ara\u015ft\u0131rma<\/span><\/a><span>&nbsp;ile ili\u015fkilidir ve t\u00fcmdengelim y\u00f6ntemleri daha yayg\u0131n olarak nicel analizle ili\u015fkilendirilir.<\/span><\/p>\n<p><span>Ara\u015ft\u0131rma \u015fu ama\u00e7larla y\u00fcr\u00fct\u00fcl\u00fcr:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><span>Potansiyel ve yeni m\u00fc\u015fterileri belirleyin<\/span><\/li>\n<li aria-level=\"1\"><span>Mevcut m\u00fc\u015fterileri anlay\u0131n<\/span><\/li>\n<li aria-level=\"1\"><span>Pragmatik hedefler belirleyin<\/span><\/li>\n<li aria-level=\"1\"><span>\u00dcretken pazar stratejileri geli\u015ftirin<\/span><\/li>\n<li aria-level=\"1\"><span>\u0130\u015f zorluklar\u0131n\u0131 ele al\u0131n<\/span><\/li>\n<li aria-level=\"1\"><span>Bir i\u015f geni\u015fletme plan\u0131n\u0131 bir araya getirin<\/span><\/li>\n<li aria-level=\"1\"><span>Yeni i\u015f f\u0131rsatlar\u0131n\u0131 belirleyin<\/span><\/li>\n<\/ul>\n<h3><b><span>Ara\u015ft\u0131rman\u0131n \u00f6zellikleri nelerdir?<\/span><\/b><\/h3>\n<ol>\n<li aria-level=\"1\"><span>\u0130yi ara\u015ft\u0131rma, do\u011fru verileri yakalamak i\u00e7in sistematik bir yakla\u015f\u0131m izler.&nbsp;Ara\u015ft\u0131rmac\u0131lar, g\u00f6zlemler yaparken veya sonu\u00e7lar \u00e7\u0131kar\u0131rken etik ve davran\u0131\u015f kurallar\u0131 uygulamal\u0131d\u0131r.<\/span><\/li>\n<li aria-level=\"1\"><span>Analiz, mant\u0131ksal ak\u0131l y\u00fcr\u00fctmeye dayan\u0131r ve hem end\u00fcktif hem de t\u00fcmdengelim y\u00f6ntemlerini i\u00e7erir.<\/span><\/li>\n<li aria-level=\"1\"><span>Ger\u00e7ek zamanl\u0131 veriler ve bilgiler, do\u011fal ortamlardaki ger\u00e7ek g\u00f6zlemlerden elde edilir.<\/span><\/li>\n<li aria-level=\"1\"><span>Toplanan t\u00fcm verilerin derinlemesine bir analizi vard\u0131r, b\u00f6ylece onunla ili\u015fkili herhangi bir anormallik olmaz.<\/span><\/li>\n<li aria-level=\"1\"><span>Yeni sorular \u00fcretmek i\u00e7in bir yol olu\u015fturur.&nbsp;Mevcut veriler, daha fazla ara\u015ft\u0131rma f\u0131rsat\u0131 yaratmaya yard\u0131mc\u0131 olur.<\/span><\/li>\n<li aria-level=\"1\"><span>Analitiktir ve \u00e7\u0131kar\u0131mda belirsizlik olmamas\u0131 i\u00e7in mevcut t\u00fcm verileri kullan\u0131r.<\/span><\/li>\n<li aria-level=\"1\"><span>Do\u011fruluk, ara\u015ft\u0131rman\u0131n en kritik y\u00f6nlerinden biridir.&nbsp;Bilgiler do\u011fru ve do\u011fru olmal\u0131d\u0131r.&nbsp;\u00d6rne\u011fin, laboratuvarlar veri toplamak i\u00e7in kontroll\u00fc bir ortam sa\u011flar.&nbsp;Do\u011fruluk, kullan\u0131lan aletlerde, alet veya aletlerin kalibrasyonlar\u0131nda ve deneyin nihai sonucunda \u00f6l\u00e7\u00fcl\u00fcr.<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h3><b><span>Ara\u015ft\u0131rman\u0131n amac\u0131 nedir?<\/span><\/b><\/h3>\n<p><span>\u00dc\u00e7 ana ama\u00e7 vard\u0131r:<\/span><\/p>\n<ol>\n<li aria-level=\"1\"><b><span>Ke\u015fif:&nbsp;<\/span><\/b><span>Ad\u0131ndan da anla\u015f\u0131laca\u011f\u0131 gibi, ara\u015ft\u0131rmac\u0131lar&nbsp;bir grup soruyu ke\u015ffetmek i\u00e7in&nbsp;<\/span><a href=\"https:\/\/www.questionpro.com\/blog\/exploratory-research\/\"><span>ke\u015fif \u00e7al\u0131\u015fmalar\u0131 y\u00fcr\u00fct\u00fcrler.&nbsp;<\/span><\/a><span>Cevaplar ve analizler, alg\u0131lanan soruna bir sonu\u00e7 vermeyebilir.&nbsp;Daha \u00f6nce ke\u015ffedilmemi\u015f yeni sorun alanlar\u0131n\u0131 ele almak i\u00e7in \u00fcstlenilir.&nbsp;Bu ke\u015fif s\u00fcreci, daha kesin veri toplama ve analiz i\u00e7in temel olu\u015fturur.<\/span><\/li>\n<li aria-level=\"1\"><b><span>Tan\u0131mlay\u0131c\u0131:&nbsp;<\/span><\/b><span>Bir&nbsp;<\/span><span>veri toplama s\u00fcreci arac\u0131l\u0131\u011f\u0131yla g\u00fcncel konular hakk\u0131ndaki bilgileri geni\u015fletmeye odaklan\u0131r.&nbsp;<\/span><a href=\"https:\/\/www.questionpro.com\/blog\/descriptive-research\/\"><span>Tan\u0131mlay\u0131c\u0131 ara\u015ft\u0131rma<\/span><\/a><span>&nbsp;, \u00f6rnek bir pop\u00fclasyonun davran\u0131\u015f\u0131n\u0131 tan\u0131mlar.&nbsp;Ara\u015ft\u0131rmay\u0131 y\u00fcr\u00fctmek i\u00e7in sadece bir de\u011fi\u015fken gereklidir.&nbsp;Tan\u0131mlay\u0131c\u0131 \u00e7al\u0131\u015fmalar\u0131n \u00fc\u00e7 temel amac\u0131, bulgular\u0131 tan\u0131mlamak, a\u00e7\u0131klamak ve do\u011frulamakt\u0131r.&nbsp;\u00d6rne\u011fin, 21. y\u00fczy\u0131lda \u00fcst d\u00fczey y\u00f6netim liderlerinin \u015firket k\u00e2r\u0131ndan \u00f6nemli miktarda para alma konusunda ahlaki haklara sahip olup olmad\u0131\u011f\u0131n\u0131 \u00f6\u011frenmek i\u00e7in yap\u0131lan bir ara\u015ft\u0131rma.<\/span><\/li>\n<li aria-level=\"1\"><b><span>A\u00e7\u0131klay\u0131c\u0131:&nbsp;<\/span><\/b><span>Mevcut standart prosed\u00fcrlerdeki belirli de\u011fi\u015fikliklerin etkisini anlamak i\u00e7in&nbsp;<\/span><span>nedensel veya&nbsp;<\/span><a href=\"https:\/\/www.questionpro.com\/blog\/explanatory-research\/\"><span>a\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma yap\u0131l\u0131r.&nbsp;<\/span><\/a><span>\u00c7al\u0131\u015fan deneyler en pop\u00fcler bi\u00e7imdir.&nbsp;\u00d6rne\u011fin, yeniden markala\u015fman\u0131n m\u00fc\u015fteri sadakati \u00fczerindeki etkisini anlamak i\u00e7in yap\u0131lan bir \u00e7al\u0131\u015fma.<\/span><\/li>\n<\/ol>\n<p><span>Daha iyi anlamak i\u00e7in kar\u015f\u0131la\u015ft\u0131rmal\u0131 bir analiz:<\/span><\/p>\n<table class=\"table-border\">\n<tbody>\n<tr>\n<td><\/td>\n<td><b><span>Ke\u015fif ara\u015ft\u0131rmas\u0131<\/span><\/b><\/td>\n<td><b><span>Tan\u0131mlay\u0131c\u0131 Ara\u015ft\u0131rma<\/span><\/b><\/td>\n<td><b><span>A\u00e7\u0131klay\u0131c\u0131 Ara\u015ft\u0131rma<\/span><\/b><\/td>\n<\/tr>\n<tr>\n<td><span>Kullan\u0131lan yakla\u015f\u0131m<\/span><\/td>\n<td><span>yap\u0131land\u0131r\u0131lmam\u0131\u015f<\/span><\/td>\n<td><span>yap\u0131land\u0131r\u0131lm\u0131\u015f<\/span><\/td>\n<td><span>\u00c7ok yap\u0131land\u0131r\u0131lm\u0131\u015f<\/span><\/td>\n<\/tr>\n<tr>\n<td><span>arac\u0131l\u0131\u011f\u0131yla y\u00fcr\u00fct\u00fclen<\/span><\/td>\n<td><span>Soru sormak<\/span><\/td>\n<td><span>Soru sormak<\/span><\/td>\n<td><span>Hipotezler kullanarak.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span>Zaman<\/span><\/td>\n<td><span>Karar vermenin erken a\u015famalar\u0131<\/span><\/td>\n<td><span>Karar vermenin sonraki a\u015famalar\u0131<\/span><\/td>\n<td><span>Karar vermenin sonraki a\u015famalar\u0131<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span>Ara\u015ft\u0131rma, do\u011fru sorular\u0131 sorarak ve sorunu ara\u015ft\u0131rmak i\u00e7in uygun bir y\u00f6ntem se\u00e7erek ba\u015flar.&nbsp;Sorular\u0131n\u0131z\u0131n yan\u0131tlar\u0131n\u0131 toplad\u0131ktan sonra, makul sonu\u00e7lara varmak i\u00e7in bulgular\u0131 veya g\u00f6zlemleri analiz edebilirsiniz.<\/span><\/p>\n<p><span>M\u00fc\u015fteriler ve pazar ara\u015ft\u0131rmalar\u0131 s\u00f6z konusu oldu\u011funda, sorular\u0131n\u0131z ne kadar ayr\u0131nt\u0131l\u0131 olursa, analiz o kadar iyi olur.&nbsp;<a href=\"https:\/\/www.questionpro.com\/blog\/what-is-a-questionnaire\/\">Anketler<\/a>&nbsp;ve&nbsp;<\/span><a href=\"https:\/\/www.questionpro.com\/blog\/surveys\/\"><span>anketler<\/span><\/a><span>&nbsp;arac\u0131l\u0131\u011f\u0131yla m\u00fc\u015fteri verilerini kapsaml\u0131 bir \u015fekilde toplayarak marka alg\u0131s\u0131 ve \u00fcr\u00fcn ihtiya\u00e7lar\u0131 hakk\u0131nda temel bilgiler edinirsiniz&nbsp;.&nbsp;\u0130\u015fletmenizi etkili bir \u015fekilde konumland\u0131rmak i\u00e7in pazarlama stratejileriniz hakk\u0131nda ak\u0131ll\u0131 kararlar almak i\u00e7in bu verileri kullanabilirsiniz.<\/span><\/p>\n<p><span>Ara\u015ft\u0131rman\u0131z\u0131 anlamland\u0131rabilmek ve daha h\u0131zl\u0131 i\u00e7g\u00f6r\u00fc elde edebilmek i\u00e7in, bir&nbsp;<\/span><a href=\"https:\/\/www.questionpro.com\/blog\/insights-research-repository\/\"><span>ara\u015ft\u0131rma havuzunu<\/span><\/a><span>&nbsp;kurulu\u015funuzda tek bir ger\u00e7ek kayna\u011f\u0131 olarak kullanman\u0131za ve ara\u015ft\u0131rma verilerinizi tek bir merkezi havuzda y\u00f6netmenize yard\u0131mc\u0131 olur.<\/span><\/p>\n<h3><b><span>Ara\u015ft\u0131rma y\u00f6ntemleri t\u00fcrleri ve \u00f6rnek<\/span><\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-60688 aligncenter\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/Research-Methods_without-logo.jpg\" sizes=\"(max-width: 992px) 100vw, 992px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/Research-Methods_without-logo.jpg 992w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/Research-Methods_without-logo-300x180.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/Research-Methods_without-logo-768x460.jpg 768w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/Research-Methods_without-logo-450x269.jpg 450w\" alt=\"ara\u015ft\u0131rma nedir\" width=\"992\" height=\"594\"><\/p>\n<p><span>Ara\u015ft\u0131rma y\u00f6ntemleri genel olarak&nbsp;<\/span><strong><span>Nitel&nbsp;<\/span><\/strong><span>ve&nbsp;<\/span><strong><span>Nicel olarak s\u0131n\u0131fland\u0131r\u0131l\u0131r&nbsp;<\/span><\/strong><span>.<\/span><\/p>\n<p><span>Her iki y\u00f6ntemin de kendine \u00f6zg\u00fc \u00f6zellikleri ve veri toplama y\u00f6ntemleri vard\u0131r.<\/span><\/p>\n<p><b><span>kalitatif y\u00f6ntemler<\/span><\/b><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/qualitative-research-methods\/\"><span>Nitel ara\u015ft\u0131rma , genellikle&nbsp;<\/span><\/a><span><a href=\"https:\/\/www.questionpro.com\/blog\/what-are-open-ended-questions\/\">a\u00e7\u0131k u\u00e7lu sorular<\/a><\/span><span>&nbsp;olan kar\u015f\u0131l\u0131kl\u0131 konu\u015fma y\u00f6ntemlerini kullanarak veri toplayan bir y\u00f6ntemdir&nbsp;.&nbsp;Toplanan yan\u0131tlar esasen say\u0131sal de\u011fildir.&nbsp;Bu y\u00f6ntem, bir ara\u015ft\u0131rmac\u0131n\u0131n kat\u0131l\u0131mc\u0131lar\u0131n ne d\u00fc\u015f\u00fcnd\u00fcklerini ve neden belirli bir \u015fekilde d\u00fc\u015f\u00fcnd\u00fcklerini anlamas\u0131na yard\u0131mc\u0131 olur.<\/span><\/p>\n<p><span>Niteliksel y\u00f6ntem t\u00fcrleri \u015funlar\u0131 i\u00e7erir:<\/span><\/p>\n<ol>\n<li aria-level=\"1\"><span>Birebir G\u00f6r\u00fc\u015fme<\/span><\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/www.questionpro.com\/blog\/focus-group\/\"><span>Odak gruplar\u0131<\/span><\/a><\/li>\n<li aria-level=\"1\"><span>etnografik \u00e7al\u0131\u015fmalar<\/span><\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/www.questionpro.com\/tour\/text-analysis.html\"><span>Metin Analizi<\/span><\/a><\/li>\n<li aria-level=\"1\"><span>Vaka Analizi<\/span><\/li>\n<\/ol>\n<p><b><span>Nicel y\u00f6ntemler<\/span><\/b><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/quantitative-research\/\"><span>Nicel y\u00f6ntemler say\u0131lar ve \u00f6l\u00e7\u00fclebilir&nbsp;<\/span><\/a><span><a href=\"https:\/\/www.questionpro.com\/forms.html\">formlarla<\/a><\/span><span>&nbsp;ilgilenir&nbsp;.&nbsp;Olaylar\u0131 veya verileri ara\u015ft\u0131rmak i\u00e7in sistematik bir yol kullan\u0131r.&nbsp;Bir fenomeni a\u00e7\u0131klamak, tahmin etmek veya kontrol etmek i\u00e7in \u00f6l\u00e7\u00fclebilir de\u011fi\u015fkenlerle ili\u015fkileri do\u011frulamak i\u00e7in sorular\u0131 yan\u0131tlar.<\/span><\/p>\n<p><span>Nicel y\u00f6ntem t\u00fcrleri \u015funlar\u0131 i\u00e7erir:<\/span><\/p>\n<ol>\n<li aria-level=\"1\"><a href=\"https:\/\/www.questionpro.com\/article\/survey-research.html\"><span>Anket ara\u015ft\u0131rmas\u0131<\/span><\/a><\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/www.questionpro.com\/blog\/descriptive-research\/\"><span>tan\u0131mlay\u0131c\u0131 ara\u015ft\u0131rma<\/span><\/a><\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/www.questionpro.com\/blog\/correlational-research\/#:~:text=Correlational%20research%20is%20a%20type,influence%20from%20any%20extraneous%20variable.\"><span>Korelasyon ara\u015ft\u0131rmas\u0131<\/span><\/a><\/li>\n<\/ol>\n<p><span>Unutmay\u0131n, ara\u015ft\u0131rma ancak ge\u00e7erli, do\u011fru ve g\u00fcvenilir oldu\u011funda de\u011ferli ve faydal\u0131d\u0131r.&nbsp;Yanl\u0131\u015f sonu\u00e7lar, m\u00fc\u015fteri kayb\u0131na ve sat\u0131\u015flar\u0131n d\u00fc\u015fmesine neden olabilir.<\/span><\/p>\n<p><span>Verilerinizin:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><span>Ge\u00e7erli \u2013 temelli, mant\u0131kl\u0131, titiz ve tarafs\u0131z.<\/span><\/li>\n<li aria-level=\"1\"><span>Do\u011fru \u2013 hatas\u0131z ve gerekli ayr\u0131nt\u0131lar dahil.<\/span><\/li>\n<li aria-level=\"1\"><span>G\u00fcvenilir \u2013 ayn\u0131 \u015fekilde ara\u015ft\u0131ran di\u011fer ki\u015filer de benzer sonu\u00e7lar \u00fcretebilir.<\/span><\/li>\n<li aria-level=\"1\"><span>Zaman\u0131nda \u2013 g\u00fcncel ve uygun bir zaman \u00e7er\u00e7evesinde toplanm\u0131\u015ft\u0131r.<\/span><\/li>\n<li aria-level=\"1\"><span>Tamamland\u0131 \u2013 i\u015f kararlar\u0131n\u0131z\u0131 desteklemek i\u00e7in ihtiya\u00e7 duydu\u011funuz t\u00fcm verileri i\u00e7erir.<\/span><\/li>\n<\/ul>\n<p><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1053&amp;sourceRef=research-edition-home\" target=\"_blank\" rel=\"noopener noreferrer\"><strong><span>Ara\u015ft\u0131rma i\u00e7g\u00f6r\u00fcleri toplay\u0131n<\/span><\/strong><\/a><\/p>\n<h3><b><span>Do\u011fru ara\u015ft\u0131rma yapmak i\u00e7in 8 ipucu<\/span><\/b><\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-118659\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/22-8-tips-for-conductiong-accurate-research-min.jpg\" sizes=\"(max-width: 992px) 100vw, 992px\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/22-8-tips-for-conductiong-accurate-research-min.jpg 992w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/22-8-tips-for-conductiong-accurate-research-min-300x217.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/22-8-tips-for-conductiong-accurate-research-min-450x326.jpg 450w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/04\/22-8-tips-for-conductiong-accurate-research-min-768x557.jpg 768w\" alt=\"Ara\u015ft\u0131rma nedir - ipu\u00e7lar\u0131\" width=\"992\" height=\"719\"><\/p>\n<ol>\n<li aria-level=\"1\"><span>G\u00f6zlemledi\u011finiz ana e\u011filimleri ve sorunlar\u0131, f\u0131rsatlar\u0131 ve sorunlar\u0131 belirleyin.&nbsp;Her birini a\u00e7\u0131klayan bir c\u00fcmle yaz\u0131n.<\/span><\/li>\n<li aria-level=\"1\"><span>Ana bulgular\u0131n her birinin ortaya \u00e7\u0131kma s\u0131kl\u0131\u011f\u0131n\u0131 takip edin.<\/span><\/li>\n<li aria-level=\"1\"><span>Bulgular\u0131n\u0131z\u0131n en yayg\u0131ndan en az yayg\u0131n\u0131na do\u011fru bir listesini yap\u0131n.<\/span><\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/www.questionpro.com\/blog\/swot-analysis-example\/\"><span>Bir SWOT analizinde<\/span><\/a><span>&nbsp;tan\u0131mlanan g\u00fc\u00e7l\u00fc ve zay\u0131f y\u00f6nlerin, f\u0131rsatlar\u0131n ve tehditlerin bir listesini de\u011ferlendirin&nbsp;.<\/span><\/li>\n<li aria-level=\"1\"><span>\u00c7al\u0131\u015fman\u0131z hakk\u0131nda sonu\u00e7 ve \u00f6neriler haz\u0131rlay\u0131n.<\/span><\/li>\n<li aria-level=\"1\"><span>Stratejilerinize g\u00f6re hareket edin<\/span><\/li>\n<li aria-level=\"1\"><span>Bilgilerdeki bo\u015fluklar\u0131 aray\u0131n ve gerekirse ek sorgulama yapmay\u0131 d\u00fc\u015f\u00fcn\u00fcn<\/span><\/li>\n<li aria-level=\"1\"><span>Sonu\u00e7lar\u0131 g\u00f6zden ge\u00e7irmeyi planlay\u0131n ve yorumlama i\u00e7in sonu\u00e7lar\u0131 analiz etmek ve incelemek i\u00e7in verimli y\u00f6ntemler d\u00fc\u015f\u00fcn\u00fcn.<\/span><\/li>\n<\/ol>\n<p><span>Ara\u015ft\u0131rman\u0131z hakk\u0131nda herhangi bir sonuca varmadan \u00f6nce hedeflerinizi g\u00f6zden ge\u00e7irin.&nbsp;Tamamlad\u0131\u011f\u0131n\u0131z s\u00fcrecin ve toplad\u0131\u011f\u0131n\u0131z verilerin sorular\u0131n\u0131z\u0131 yan\u0131tlamaya nas\u0131l yard\u0131mc\u0131 oldu\u011funu unutmay\u0131n.&nbsp;Analizinizin ortaya \u00e7\u0131kard\u0131\u011f\u0131 \u015feyin, sonu\u00e7lar\u0131n\u0131z\u0131n ve \u00f6nerilerinizin belirlenmesini kolayla\u015ft\u0131r\u0131p kolayla\u015ft\u0131rmad\u0131\u011f\u0131n\u0131 kendinize sorun.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde de\u011ferlendirilmesi olarak tan\u0131mlan\u0131r.&nbsp;Amerikal\u0131 sosyolog [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":356328,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[229],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri | QuestionPro<\/title>\n<meta name=\"description\" content=\"Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-30T10:56:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-21T15:08:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/11\/what-is-explanatory-research-min-e1613737604777.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"891\" \/>\n\t<meta property=\"og:image:height\" content=\"594\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Musaddiq Shaikh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Musaddiq Shaikh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\"},\"author\":{\"name\":\"Musaddiq Shaikh\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/58075732d9741f09be0dd781df06057c\"},\"headline\":\"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri\",\"datePublished\":\"2022-06-30T10:56:11+00:00\",\"dateModified\":\"2022-12-21T15:08:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\"},\"wordCount\":1397,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"articleSection\":[\"Pazar ara\u015ft\u0131rmas\u0131\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\",\"name\":\"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\"},\"datePublished\":\"2022-06-30T10:56:11+00:00\",\"dateModified\":\"2022-12-21T15:08:10+00:00\",\"description\":\"Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ev\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pazar ara\u015ft\u0131rmas\u0131\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tr\/category\/pazar-arastirmasi\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/tr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/58075732d9741f09be0dd781df06057c\",\"name\":\"Musaddiq Shaikh\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/18abe6f6a76f5ea785fffabaa200fec3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/18abe6f6a76f5ea785fffabaa200fec3?s=96&d=mm&r=g\",\"caption\":\"Musaddiq Shaikh\"},\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/author\/musaddiq\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri | QuestionPro","description":"Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/","og_locale":"tr_TR","og_type":"article","og_title":"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri | QuestionPro","og_description":"Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde","og_url":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2022-06-30T10:56:11+00:00","article_modified_time":"2022-12-21T15:08:10+00:00","og_image":[{"width":891,"height":594,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/11\/what-is-explanatory-research-min-e1613737604777.jpg","type":"image\/jpeg"}],"author":"Musaddiq Shaikh","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Yazan:":"Musaddiq Shaikh","Tahmini okuma s\u00fcresi":"5 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/"},"author":{"name":"Musaddiq Shaikh","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/58075732d9741f09be0dd781df06057c"},"headline":"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri","datePublished":"2022-06-30T10:56:11+00:00","dateModified":"2022-12-21T15:08:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/"},"wordCount":1397,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization"},"articleSection":["Pazar ara\u015ft\u0131rmas\u0131"],"inLanguage":"tr"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/","url":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/","name":"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri | QuestionPro","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#website"},"datePublished":"2022-06-30T10:56:11+00:00","dateModified":"2022-12-21T15:08:10+00:00","description":"Ara\u015ft\u0131rma Nedir? Tan\u0131m:&nbsp;Ara\u015ft\u0131rma, bilimsel y\u00f6ntemler kullan\u0131larak belirli bir endi\u015fe veya sorunla ilgili \u00e7al\u0131\u015fman\u0131n dikkatli bir \u015fekilde","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/tr\/what-is-research\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ev","item":"https:\/\/www.questionpro.com\/blog\/tr\/"},{"@type":"ListItem","position":2,"name":"Pazar ara\u015ft\u0131rmas\u0131","item":"https:\/\/www.questionpro.com\/blog\/tr\/category\/pazar-arastirmasi\/"},{"@type":"ListItem","position":3,"name":"Ara\u015ft\u0131rma Nedir: Tan\u0131m\u0131, Y\u00f6ntemleri, T\u00fcrleri ve \u00d6rnekleri"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#website","url":"https:\/\/www.questionpro.com\/blog\/tr\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/tr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/tr\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/58075732d9741f09be0dd781df06057c","name":"Musaddiq Shaikh","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/18abe6f6a76f5ea785fffabaa200fec3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/18abe6f6a76f5ea785fffabaa200fec3?s=96&d=mm&r=g","caption":"Musaddiq Shaikh"},"url":"https:\/\/www.questionpro.com\/blog\/tr\/author\/musaddiq\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/11\/what-is-explanatory-research-min-e1613737604777.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/11\/what-is-explanatory-research-min-e1613737604777.jpg","author_info":{"display_name":"Musaddiq Shaikh","author_link":"https:\/\/www.questionpro.com\/blog\/tr\/author\/musaddiq\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/398715"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/comments?post=398715"}],"version-history":[{"count":1,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/398715\/revisions"}],"predecessor-version":[{"id":766461,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/398715\/revisions\/766461"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/media\/356328"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/media?parent=398715"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/categories?post=398715"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/tags?post=398715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}