{"id":730004,"date":"2021-02-13T00:46:16","date_gmt":"2021-02-13T00:46:16","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/aciklayici-arastirma-nedir-ve-turleri\/"},"modified":"2021-02-13T00:46:16","modified_gmt":"2021-02-13T00:46:16","slug":"aciklayici-arastirma-nedir-ve-turleri","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/aciklayici-arastirma-nedir-ve-turleri\/","title":{"rendered":"A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma: Nedir ve t\u00fcrleri"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Pek \u00e7ok ara\u015ft\u0131rma t\u00fcr\u00fc var, ancak bug\u00fcn size \u00f6zellikle \u00e7al\u0131\u015fma nesnelerinize yeni bir bak\u0131\u015f a\u00e7\u0131s\u0131 kazand\u0131racak bir tanesinden bahsetmek istiyoruz; bunun i\u00e7in <strong>a\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma<\/strong> hakk\u0131nda bilmeniz gereken her \u015feyi i\u00e7eren bu k\u0131lavuzu haz\u0131rlad\u0131k. Ne de olsa<\/span>a\u00e7iklayici ara\u015ftirmanin amaci nedi\u0307r?<\/p>\n<h2><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma nedir?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma, daha \u00f6nce \u00e7al\u0131\u015f\u0131lmam\u0131\u015f veya daha \u00f6nce uygun bir \u015fekilde a\u00e7\u0131klanmam\u0131\u015f bir olguyu ara\u015ft\u0131rmak i\u00e7in geli\u015ftirilen bir y\u00f6ntemdir. Ana amac\u0131, az miktarda bilginin nerede bulunaca\u011f\u0131 hakk\u0131nda ayr\u0131nt\u0131lar sa\u011flamakt\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu y\u00f6ntemle ara\u015ft\u0131rmac\u0131 genel bir fikir edinir ve <a href=\"https:\/\/www.questionpro.com\/blog\/what-is-research\/\">ara\u015ft\u0131rmay\u0131<\/a> gelecekte ele alabilece\u011fimiz konulara daha h\u0131zl\u0131 y\u00f6nlendirmek i\u00e7in bir ara\u00e7 olarak kullan\u0131r. Amac\u0131, bir \u00e7al\u0131\u015fma nesnesi i\u00e7in <em>neden<\/em> ve <em>neyi<\/em> bulmakt\u0131r.<\/span><\/p>\n<p>A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma, neden-sonu\u00e7 ili\u015fkileri kurarak olaylar\u0131n <em>nedenini<\/em> bulmakla sorumludur. Yazar Fidias G. Arias&#8217;a g\u00f6re bu ara\u015ft\u0131rman\u0131n sonu\u00e7lar\u0131 ve vard\u0131\u011f\u0131 sonu\u00e7lar, bilginin en derin d\u00fczeyini olu\u015fturuyor. Bu anlamda, a\u00e7\u0131klay\u0131c\u0131 \u00e7al\u0131\u015fmalar hipotez testi yoluyla nedenlerin (post-facto ara\u015ft\u0131rma) ve etkilerin (deneysel ara\u015ft\u0131rma) belirlenmesiyle ilgilenebilir.<\/p>\n<h2><span style=\"font-weight: 400;\">\u00d6zellikler  <\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rman\u0131n en kritik \u00f6zellikleri aras\u0131nda \u015funlar yer al\u0131r:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Belirli bir konunun daha iyi anla\u015f\u0131lmas\u0131n\u0131 sa\u011flar. Kesin sonu\u00e7lar sunmasa da, ara\u015ft\u0131rmac\u0131 bir olgunun neden ortaya \u00e7\u0131kt\u0131\u011f\u0131n\u0131 bulabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bu kullan\u0131r <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/secondary-research\/\"><br \/>\n  <span style=\"font-weight: 400;\">ikincil ara\u015ft\u0131rma<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\"> Konunun geni\u015f ve dengeli bir \u015fekilde anla\u015f\u0131lmas\u0131 i\u00e7in \u00f6zenle se\u00e7ilmi\u015f literat\u00fcr veya yay\u0131nlanm\u0131\u015f makaleler gibi bir bilgi kayna\u011f\u0131 olarak.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ara\u015ft\u0131rmac\u0131n\u0131n konu hakk\u0131nda geni\u015f bir anlay\u0131\u015fa sahip olmas\u0131n\u0131 ve \u00e7al\u0131\u015fman\u0131n sonu\u00e7lar\u0131n\u0131 art\u0131rmak i\u00e7in sonraki ara\u015ft\u0131rma sorular\u0131n\u0131 geli\u015ftirmesini sa\u011flar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ara\u015ft\u0131rmac\u0131lar, ara\u015ft\u0131rma s\u00fcrecinde ortaya \u00e7\u0131kan olgular\u0131n nedenlerini ay\u0131rt edebilir ve de\u011fi\u015fiklikleri \u00f6ng\u00f6rebilirler.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rmalar, daha fazla derinlik kazand\u0131rmak ve olguya ili\u015fkin yeni i\u00e7g\u00f6r\u00fcler elde etmek i\u00e7in \u00e7al\u0131\u015fmalar\u0131 tekrarlamalar\u0131na olanak tan\u0131r.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma t\u00fcrleri<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rman\u0131n en pop\u00fcler y\u00f6ntemleri:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-116799 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/11\/types-of-explanatory-research-min.jpg\" alt=\"a\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma t\u00fcrleri\" width=\"2270\" height=\"1345\"><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><strong>Literat\u00fcr ara\u015ft\u0131rmas\u0131:<\/strong> Olgunun hipotezini belirlemenin ve bilgi toplaman\u0131n en h\u0131zl\u0131 ve en ucuz yollar\u0131ndan biridir. \u0130nternette ve k\u00fct\u00fcphanelerde literat\u00fcr ara\u015ft\u0131rmas\u0131n\u0131 i\u00e7erir. Elbette dergilerde, gazetelerde, ticari ve akademik makalelerde olabilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><strong>Derinlemesine m\u00fclakat:<\/strong> S\u00fcre\u00e7, ara\u015ft\u0131r\u0131lan konu hakk\u0131nda bilgili bir ki\u015fiyle konu\u015fmay\u0131 i\u00e7erir. <\/span><span style=\"font-weight: 400;\">Derinlemesine m\u00fclakat, ister kurum i\u00e7inde ister kurum d\u0131\u015f\u0131nda profesyonel olsun, ki\u015filerin sundu\u011fu bilgilerden ve deneyimlerinden yararlanmak i\u00e7in kullan\u0131l\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Odak gruplar\u0131: <\/strong><a href=\"https:\/\/www.questionpro.com\/blog\/focus-group\/\"><br \/>\n  <span style=\"font-weight: 400;\">Odak gruplar\u0131<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\"> \u00c7al\u0131\u015f\u0131lan olgu hakk\u0131nda bilgi sahibi olan 8 ila 12 ki\u015finin bir araya getirilmesi ve bu ki\u015filerden ara\u015ft\u0131rmaya yard\u0131mc\u0131 olacak \u00e7e\u015fitli verilerin elde edilmesi i\u00e7in oturumlar d\u00fczenlenmesinden olu\u015fur.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\"><strong>Vaka \u00e7al\u0131\u015fmalar\u0131:<\/strong> Bu y\u00f6ntemle, ara\u015ft\u0131rmac\u0131lar dikkatle se\u00e7ilmi\u015f vakalarla ilgilenebilirler. Vaka analizi, kurulu\u015fun ayn\u0131 sorunla kar\u015f\u0131la\u015fan \u015firketleri g\u00f6zlemlemesine ve bu sorunla daha verimli bir \u015fekilde ba\u015fa \u00e7\u0131kmas\u0131na olanak tan\u0131r.<\/span><\/li>\n<\/ul>\n<p>K\u00fct\u00fcphanemize g\u00f6z at\u0131n <a href=\"https:\/\/www.questionpro.com\/case-study\/\"><br \/>\n  <span style=\"font-weight: 400;\">QuestionPro Vaka \u00c7al\u0131\u015fmalar\u0131<\/span><br \/>\n<\/a> kurulu\u015flar\u0131n pazar ara\u015ft\u0131rmas\u0131 yapmalar\u0131na nas\u0131l yard\u0131mc\u0131 oldu\u011fumuz hakk\u0131nda daha fazla bilgi edinmek i\u00e7in.<\/p>\n<h2><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rman\u0131n \u00f6nemi<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma, ara\u015ft\u0131rmac\u0131lar\u0131n sorunu daha derinlemesine incelemesine ve olguyu etkili bir \u015fekilde anlamas\u0131na yard\u0131mc\u0131 olmak i\u00e7in yap\u0131l\u0131r.<\/span><\/p>\n<p>A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rman\u0131n birincil kullan\u0131m\u0131, daha \u00f6nce hi\u00e7 ara\u015ft\u0131rmad\u0131\u011f\u0131m\u0131z g\u00f6zden ka\u00e7an verileri bularak problem \u00e7\u00f6zmektir. Ayn\u0131 zamanda, kesin veriler ortaya koymayabilir; ancak konuyu daha verimli bir \u015fekilde anlamam\u0131z\u0131 sa\u011flayacakt\u0131r.<\/p>\n<p><span style=\"font-weight: 400;\">Ara\u015ft\u0131rma s\u00fcrecini y\u00fcr\u00fct\u00fcrken, konuyla ilgili yeni bulgulara ve bilgilere uyum sa\u011flamak gerekir. Bir sonu\u00e7 elde etmek m\u00fcmk\u00fcn olmasa da, de\u011fi\u015fkenleri y\u00fcksek d\u00fczeyde derinlikle incelemek m\u00fcmk\u00fcnd\u00fcr.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma, ara\u015ft\u0131rmac\u0131n\u0131n incelenecek konuya a\u015fina olmas\u0131n\u0131 ve bunlar\u0131 test etmek i\u00e7in teoriler tasarlamas\u0131n\u0131 sa\u011flar.<\/span><\/p>\n<h2>Avantajlar ve sonu\u00e7lar<\/h2>\n<p><span style=\"font-weight: 400;\">Bu y\u00f6ntem a\u015fa\u011f\u0131dakiler i\u00e7in de\u011ferlidir <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/social-research\/\"><br \/>\n  <span style=\"font-weight: 400;\">sosyal ara\u015ft\u0131rma<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\">. Bu bir<\/span><span style=\"font-weight: 400;\">ara\u015ft\u0131rmac\u0131lar\u0131n derinlemesine \u00e7al\u0131\u015fmad\u0131\u011f\u0131m\u0131z bir olguyu bulmalar\u0131n\u0131 sa\u011flar. B\u00f6yle bir \u00e7al\u0131\u015fmay\u0131 sonu\u00e7land\u0131rmasa da, sorunun etkin bir \u015fekilde anla\u015f\u0131lmas\u0131na yard\u0131mc\u0131 olur. \u00c7al\u0131\u015fmaya ili\u015fkin bir bak\u0131\u015f a\u00e7\u0131s\u0131 hakk\u0131nda yeni veriler aktarmak \u00f6nemlidir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma yapan ki\u015filer, bunu olgunun etkile\u015fimini ayr\u0131nt\u0131l\u0131 olarak incelemek i\u00e7in yaparlar. Bu nedenle, bunu ger\u00e7ekle\u015ftirmek i\u00e7in yeterli bilgiye sahip olmak hayati \u00f6nem ta\u015f\u0131maktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Son olarak, sizleri \u015fu yaz\u0131m\u0131za ba\u015fvurmaya davet ediyoruz <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/what-is-market-research\/\"><br \/>\n  <span style=\"font-weight: 400;\">pazar ara\u015ftirmasi rehberi\u0307<\/span><br \/>\n<\/a>. <span style=\"font-weight: 400;\"> ile inan\u0131lmaz ara\u015ft\u0131rmalar yapabilir ve \u00fccretsiz veri toplayabilirsiniz <\/span>. <a href=\"https:\/\/www.questionpro.com\/survey-software\/\"><br \/>\n  <span style=\"font-weight: 400;\">anket yaz\u0131l\u0131m\u0131<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\">. Hemen ba\u015flay\u0131n!<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/research-edition-survey-software\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pek \u00e7ok ara\u015ft\u0131rma t\u00fcr\u00fc var, ancak bug\u00fcn size \u00f6zellikle \u00e7al\u0131\u015fma nesnelerinize yeni bir bak\u0131\u015f a\u00e7\u0131s\u0131 kazand\u0131racak bir tanesinden bahsetmek istiyoruz; [&hellip;]<\/p>\n","protected":false},"author":86,"featured_media":691797,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1114,1036],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma: Tan\u0131m ve \u00f6zellikler | QuestionPro<\/title>\n<meta name=\"description\" content=\"A\u00e7\u0131klay\u0131c\u0131 ara\u015ft\u0131rma, yayg\u0131n olarak \u00e7al\u0131\u015f\u0131lmam\u0131\u015f bir olgunun derinlemesine anla\u015f\u0131lmas\u0131n\u0131 sa\u011flar. 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