{"id":730125,"date":"2022-09-07T09:00:54","date_gmt":"2022-09-07T16:00:54","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/"},"modified":"2022-09-07T09:00:54","modified_gmt":"2022-09-07T09:00:54","slug":"pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/","title":{"rendered":"Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131: Ne Olduklar\u0131 + Ad\u0131mlar"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Ara\u015ft\u0131rma \u00e7al\u0131\u015fmalar\u0131n\u0131z i\u00e7in do\u011fru Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131n\u0131 bulmak zor olabilir. Bu nedenle QuestionPro&#8217;da, sizin i\u00e7in do\u011fru numuneyi bulman\u0131z i\u00e7in gereken t\u00fcm kaynaklara sahip olman\u0131z\u0131 sa\u011flamak istiyoruz.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00d6ncelikle, Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131s\u0131n\u0131n ne oldu\u011funu anlayal\u0131m&#8230;<\/span><\/p>\n<h2>Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131 Nelerdir?<\/h2>\n<p><span style=\"font-weight: 400;\">Bir Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131s\u0131, insan denek, anket kat\u0131l\u0131mc\u0131s\u0131, kontrol ve\/veya anket yan\u0131tlay\u0131c\u0131s\u0131 gibi pek \u00e7ok isim alabilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130nsan denekli ara\u015ft\u0131rma, ara\u015ft\u0131rmac\u0131lar\u0131n insanlar veya kat\u0131l\u0131mc\u0131lar \u00fczerinde inceleme yapt\u0131\u011f\u0131 ve veri toplad\u0131\u011f\u0131 bir akademik \u00e7al\u0131\u015fma t\u00fcr\u00fcd\u00fcr. Bunu yapmak i\u00e7in \u00f6ncelikle \u00fczerinde \u00e7al\u0131\u015ft\u0131klar\u0131 ki\u015filerden izin almalar\u0131 gerekir. Bir ara\u015ft\u0131rma kat\u0131l\u0131mc\u0131s\u0131n\u0131n \u00e7al\u0131\u015fmaya g\u00f6n\u00fcll\u00fc olarak kat\u0131ld\u0131\u011f\u0131n\u0131 ve tazminat talep etse de etmese de \u00e7al\u0131\u015fman\u0131n bir par\u00e7as\u0131 olmak i\u00e7in onay verdi\u011fini unutmamak \u00f6nemlidir. Verilerin do\u011fru bir \u015fekilde toplanmas\u0131n\u0131 sa\u011flamak i\u00e7in kendilerinden beklenenlerin yan\u0131 s\u0131ra veri gizlili\u011fi a\u00e7\u0131s\u0131ndan nas\u0131l korunacaklar\u0131 konusunda tam bir \u015feffafl\u0131\u011fa sahip olmalar\u0131n\u0131n ne kadar hayati oldu\u011fundan bahsetmiyorum bile.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ara\u015ft\u0131rma kat\u0131l\u0131mc\u0131lar\u0131 \u00e7ocuk veya yeti\u015fkin olabilir; bu durum \u00e7al\u0131\u015fman\u0131n t\u00fcr\u00fcne ba\u011fl\u0131d\u0131r. \u00d6rne\u011fin, \u00e7ocuklar ila\u00e7 veya t\u0131bbi prosed\u00fcrleri i\u00e7eren belirli ara\u015ft\u0131rma t\u00fcrleri i\u00e7in bilgilendirilmi\u015f onay veremeyebilir; bu nedenle, ebeveynleri veya vasileri bunun yerine onlar i\u00e7in onay vermelidir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Art\u0131k Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131s\u0131n\u0131n ne oldu\u011funu anlad\u0131\u011f\u0131m\u0131za g\u00f6re, haklar\u0131n\u0131n korunmas\u0131n\u0131 sa\u011flamak ve ara\u015ft\u0131rmac\u0131lar\u0131n bunu yapmak i\u00e7in nas\u0131l yasal y\u00fck\u00fcml\u00fcl\u00fckleri oldu\u011fu konusundaki konu\u015fmay\u0131 derinle\u015ftirelim<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Modern ara\u015ft\u0131rma eti\u011fi normlar\u0131 ve Helsinki Bildirgesi uyar\u0131nca, insan denek \u00fczerinde ara\u015ft\u0131rma yapan ara\u015ft\u0131rmac\u0131lar, ara\u015ft\u0131rma kat\u0131l\u0131mc\u0131lar\u0131na belirli haklar tan\u0131mal\u0131d\u0131r. Ara\u015ft\u0131rma kat\u0131l\u0131mc\u0131lar\u0131 a\u015fa\u011f\u0131dakileri beklemelidir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Faydal\u0131l\u0131\u011f\u0131n hedefi olma hakk\u0131, ara\u015ft\u0131rmac\u0131n\u0131n ara\u015ft\u0131rmas\u0131nda bir kat\u0131l\u0131mc\u0131 olarak kendilerine fayda sa\u011flama arzusuna sahip olmakt\u0131r. Ara\u015ft\u0131rmac\u0131, \u00e7al\u0131\u015fmalar\u0131 s\u0131ras\u0131nda kat\u0131l\u0131mc\u0131lara herhangi bir \u015fekilde zarar vermedi\u011finden emin olmal\u0131d\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ara\u015ft\u0131rmada adaleti tecr\u00fcbe etme hakk\u0131, ara\u015ft\u0131rmac\u0131lar\u0131n kat\u0131l\u0131mc\u0131larla \u00e7al\u0131\u015fmalar\u0131 s\u0131ras\u0131nda ve aralar\u0131ndaki her t\u00fcrl\u00fc ileti\u015fim s\u0131ras\u0131nda kat\u0131l\u0131mc\u0131lara g\u00f6receli olarak davranmalar\u0131d\u0131r. Bu, \u00e7al\u0131\u015fman\u0131n niteli\u011fi ve nas\u0131l y\u00fcr\u00fct\u00fclece\u011fi hakk\u0131nda yeterli bilgi verilmesinin yan\u0131 s\u0131ra tamamland\u0131ktan sonra hangi sonu\u00e7lar\u0131n kiminle payla\u015f\u0131laca\u011f\u0131 konusunda bilgilendirilmeyi de i\u00e7erir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bireylere sayg\u0131 g\u00f6sterilmesi hakk\u0131 &#8211; yani, ara\u015ft\u0131rma \u00f6znelerine \u00e7al\u0131\u015fmalar\u0131n\u0131n t\u00fcm a\u015famalar\u0131nda ara\u015ft\u0131rmac\u0131lar taraf\u0131ndan sayg\u0131 ve haysiyetle davran\u0131lmas\u0131. Bu, gizlili\u011fin her zaman korunmas\u0131n\u0131 ve her kat\u0131l\u0131mc\u0131n\u0131n kendi bedeni \u00fczerindeki haklar\u0131na sayg\u0131 g\u00f6sterilmesini (\u00f6rne\u011fin, numunelerin yaln\u0131zca gerekli oldu\u011funda toplanmas\u0131) i\u00e7erir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ara\u015ft\u0131rma kat\u0131l\u0131mc\u0131lar\u0131 i\u00e7in gizlilik hakk\u0131, onayl\u0131 ara\u015ft\u0131rmac\u0131lar d\u0131\u015f\u0131nda hi\u00e7 kimsenin, bu bireylerin kendilerinin (veya vasilerinin) izni olmadan bireysel kat\u0131l\u0131mc\u0131lar hakk\u0131ndaki bilgilere eri\u015fememesidir.  <\/span><\/li>\n<\/ul>\n<h2><b>\u00d6rne\u011fimi buldum; \u015fimdi ne yapaca\u011f\u0131m?  <\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Kat\u0131l\u0131mc\u0131lar\u0131n\u0131z\u0131 bulmak bir kazan\u0131m gibi g\u00f6r\u00fcnse de, s\u00fcrecin hen\u00fcz yar\u0131s\u0131nda oldu\u011fumuzu unutmamak gerekir, bu nedenle pazar ara\u015ft\u0131rmas\u0131 \u00e7al\u0131\u015fman\u0131z\u0131n ba\u015far\u0131l\u0131 olmas\u0131n\u0131 sa\u011flamak i\u00e7in baz\u0131 temel hususlar\u0131n \u00fczerinden ge\u00e7elim.<\/span><br \/>\n<b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Kat\u0131l\u0131mc\u0131 Kat\u0131l\u0131m\u0131  <\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Kat\u0131l\u0131mc\u0131lar\u0131n kat\u0131l\u0131m\u0131, ara\u015ft\u0131rmac\u0131lar\u0131n <a href=\"https:\/\/www.questionpro.com\/blog\/what-is-market-research\/\">pazar ara\u015ft\u0131rmas\u0131<\/a> y\u00fcr\u00fct\u00fcrken kar\u015f\u0131la\u015ft\u0131klar\u0131 \u00f6nemli bir engeldir. Kat\u0131l\u0131mc\u0131n\u0131n bir anketi, m\u00fclakat\u0131 veya di\u011fer ara\u015ft\u0131rma sorular\u0131n\u0131 yan\u0131tlarken haz\u0131r bulunmas\u0131n\u0131 ve odaklanmas\u0131n\u0131 ifade eder. Kaliteli veri toplamak i\u00e7in kat\u0131l\u0131mc\u0131lar\u0131n zaman\u0131nda ve do\u011fru yan\u0131tlar vermesi gerekmektedir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kat\u0131l\u0131m\u0131n d\u00fc\u015f\u00fck olmas\u0131, kat\u0131l\u0131mc\u0131lar\u0131n \u00e7al\u0131\u015fmay\u0131 ciddiye almad\u0131\u011f\u0131n\u0131n bir g\u00f6stergesidir. Kat\u0131l\u0131mc\u0131 kat\u0131l\u0131m\u0131n\u0131n d\u00fc\u015f\u00fck oldu\u011funa dair dikkat edilmesi gereken birka\u00e7 k\u0131rm\u0131z\u0131 bayrak, ara\u015ft\u0131rman\u0131n tamamlanmas\u0131 i\u00e7in ge\u00e7en s\u00fcre ve yan\u0131tlar\u0131n kalitesidir. Ge\u00e7en s\u00fcre, bir kat\u0131l\u0131mc\u0131n\u0131n g\u00f6reviyle me\u015fgul olmad\u0131\u011f\u0131n\u0131 veya ara\u015ft\u0131rmaya devam etmeden \u00f6nce bitirmesi gereken ba\u015fka bir g\u00f6revi oldu\u011funu g\u00f6sterebilir. Bu durumda, ara\u015ft\u0131rma boyunca herhangi bir d\u00fc\u015f\u00fck kat\u0131l\u0131m belirtisi olup olmad\u0131\u011f\u0131n\u0131 not etmek \u00f6nemlidir, b\u00f6ylece buna neyin neden oldu\u011funu daha iyi anlayabilir ve gelecekteki \u00e7al\u0131\u015fmalarda tekrar olmas\u0131n\u0131 nas\u0131l \u00f6nleyebilirsiniz!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c7o\u011fu soruda yan\u0131tlar\u0131n kalitesi d\u00fc\u015f\u00fck g\u00f6r\u00fcn\u00fcyorsa, bunun nedeni bir ara\u015ft\u0131rmac\u0131 olarak sizin k\u00f6t\u00fc anket tasar\u0131m\u0131 veya k\u00f6t\u00fc soru ifadesi se\u00e7imlerinizin yan\u0131 s\u0131ra lansman tarihinden \u00f6nceki test a\u015famalar\u0131nda bunlar\u0131 nas\u0131l sundu\u011funuz olabilir; ancak, iyi yaz\u0131lm\u0131\u015f ve sunulmu\u015f olmas\u0131na ra\u011fmen kalitenin d\u00fc\u015f\u00fck oldu\u011fu yaln\u0131zca bir veya iki soru varsa<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Te\u015fviklerinizi do\u011fru yap\u0131n  <\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Pazar ara\u015ft\u0131rmac\u0131lar\u0131 olarak, kat\u0131l\u0131mc\u0131lar\u0131m\u0131za zaman ve emeklerinin kar\u015f\u0131l\u0131\u011f\u0131n\u0131 vermeliyiz. Anketinizin finansal te\u015fviklerini g\u00f6z \u00f6n\u00fcnde bulundurmak \u00e7ok \u00f6nemli olmakla birlikte, paran\u0131n her zaman tek motivasyon kayna\u011f\u0131 olmad\u0131\u011f\u0131n\u0131 da unutmamak gerekir. Asl\u0131nda pek \u00e7ok insan anketlere fedakarl\u0131k amac\u0131yla kat\u0131lmaktad\u0131r: sevdikleri markalara yard\u0131m etmek veya sosyal, t\u0131bbi veya e\u011fitim ara\u015ft\u0131rmalar\u0131na katk\u0131da bulunarak bir fark yaratmak istemektedirler.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu nedenle kat\u0131l\u0131mc\u0131lar\u0131 i\u015fe al\u0131rken dikkatle dinlemek \u00f6nemlidir &#8211; motivasyonlar\u0131 bekledi\u011finiz gibi olmayabilir! Diyelim ki seyahat deneyimlerini iyile\u015ftirecek teknolojiler hakk\u0131nda \u00e7evrimi\u00e7i bir odak grubuna kat\u0131lmak isteyen birilerini ar\u0131yorsunuz, ancak \u00f6rnekleminiz size sadece zamanlar\u0131 i\u00e7in \u00f6deme almay\u0131 tercih ettiklerini s\u00f6yl\u00fcyor. Bu durumda, ne kadar tazminat\u0131n uygun oldu\u011funu yeniden d\u00fc\u015f\u00fcnmeniz gerekebilir.<\/span><\/p>\n<h2><b>Pazar ara\u015ft\u0131rmas\u0131 kat\u0131l\u0131mc\u0131lar\u0131n\u0131 nereden bulabilirim?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Kat\u0131l\u0131mc\u0131lar\u0131 i\u015fe alman\u0131n bir\u00e7ok yolu vard\u0131r. Baz\u0131lar\u0131 di\u011ferlerinden daha fazla kaynak gerektirebilir, ancak ister kolay ister zor yolu se\u00e7in, her \u015feyin ne t\u00fcr bir ara\u015ft\u0131rma yapaca\u011f\u0131n\u0131za ba\u011fl\u0131 oldu\u011funu unutmayal\u0131m. Kat\u0131l\u0131mc\u0131lar\u0131 i\u015fe alman\u0131n yayg\u0131n yollar\u0131ndan bahsedelim:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3>Crowdsourcing:<\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Facebook, LinkedIn veya di\u011fer sosyal medya platformlar\u0131 arac\u0131l\u0131\u011f\u0131yla takip\u00e7ilerinizden kat\u0131l\u0131m, g\u00f6r\u00fc\u015f ve anket istemek temel pazar ara\u015ft\u0131rmas\u0131 i\u015flevi g\u00f6rebilir. Ayr\u0131ca influencer&#8217;lar veya blog yazarlar\u0131 ile ortakl\u0131k kurarak onlardan ba\u011flant\u0131lar yay\u0131nlamalar\u0131n\u0131 ve takip\u00e7ilerinizi geri bildirimde bulunmalar\u0131 veya sizin i\u00e7in denemelere kat\u0131lmalar\u0131 i\u00e7in y\u00f6nlendirmelerini isteyebilirsiniz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bununla birlikte, anket tasar\u0131m\u0131na ba\u011fl\u0131 olarak verilerinizin kalitesi gibi s\u0131n\u0131rlamalar vard\u0131r. K\u00f6t\u00fc tasarlanm\u0131\u015f bir anket yard\u0131mc\u0131 olmaz ve zarar verebilir. Ayr\u0131ca sosyal medya, anketinizi botlardan gelen sahte yan\u0131tlara a\u00e7\u0131k hale getirebilir ve ara\u015ft\u0131rman\u0131z\u0131n sonu\u00e7lar\u0131n\u0131 sunarken resmiyetten yoksun bir g\u00f6r\u00fcnt\u00fc sergileyebilir  <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3>E-posta abonelerinizi avantaj\u0131n\u0131za kullanmak:<\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Kat\u0131l\u0131mc\u0131lar\u0131 i\u015fe alman\u0131n kolay bir yolu, mevcut e-posta aboneleriniz arac\u0131l\u0131\u011f\u0131yla anket yapmakt\u0131r. H\u0131zl\u0131 olmas\u0131na ra\u011fmen, bu y\u00f6ntemin dikkate al\u0131nmas\u0131 gereken baz\u0131 \u00f6nemli y\u00f6nleri vard\u0131r. Bunlardan biri, m\u00fc\u015fterilerinizden veya ge\u00e7mi\u015f kat\u0131l\u0131mc\u0131lar\u0131n\u0131zdan geri bildirim al\u0131rken, kendinizi b\u00fcy\u00fck miktarda veriye sahip ancak bunlar\u0131 nas\u0131l kullanaca\u011f\u0131n\u0131za dair bir plan\u0131n\u0131z olmadan bulabilirsiniz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130lk ad\u0131m, ne t\u00fcr bir ankete ihtiyac\u0131n\u0131z oldu\u011funu bilmektir. Yeni bir hizmet veya \u00fcr\u00fcn hakk\u0131nda m\u00fc\u015fteri geri bildirimi almak m\u0131 istiyorsunuz? \u015eirketin mevcut faaliyetleri hakk\u0131nda daha spesifik bilgiler mi ar\u0131yorsunuz? M\u00fc\u015fteri demografisine ili\u015fkin temel bir genel bak\u0131\u015fa m\u0131 ihtiyac\u0131n\u0131z var?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bir sonraki ad\u0131m, veri toplamak i\u00e7in en iyi y\u00f6ntemi se\u00e7mektir. Anketler do\u011frudan abonelere g\u00f6nderilebilir veya daha kapsaml\u0131 bir \u00e7al\u0131\u015fma i\u00e7in \u015fahsen davet edilebilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De\u011ferli ve do\u011fru veri toplamak i\u00e7in anket tasar\u0131m\u0131n\u0131n \u00f6nemini anlamak zorunludur. QuestionPro&#8217;da, anket \u015fablonlar\u0131m\u0131z\u0131n g\u00f6z dostu ve %100 \u00f6zelle\u015ftirilebilir olmas\u0131n\u0131 sa\u011fl\u0131yoruz, b\u00f6ylece markan\u0131z asla fark edilmiyor. K\u00f6t\u00fc tasarlanm\u0131\u015f anketlerin \u00e7o\u011fu zaman yarardan \u00e7ok zarar getirebilecek hatal\u0131 veriler \u00fcretti\u011fini biliyoruz.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130\u00e7g\u00f6r\u00fc y\u00f6netimi i\u00e7in bir s\u00fcreciniz oldu\u011fundan emin olun, b\u00f6ylece veriler analiz edilmeden ve bu i\u00e7g\u00f6r\u00fcleri ak\u0131ll\u0131 i\u015f kararlar\u0131na d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in bir plan olmadan gitmez.  <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3>Panel Kat\u0131l\u0131mc\u0131 Yaz\u0131l\u0131m\u0131<\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u0130\u015fe al\u0131m ara\u015ft\u0131rmalar\u0131nda iki ana \u00f6rneklem t\u00fcr\u00fc vard\u0131r: rastgele ve rastgele olmayan. Rastgele \u00f6rneklemler en do\u011fru \u00f6rneklem t\u00fcr\u00fcd\u00fcr \u00e7\u00fcnk\u00fc \u00f6nyarg\u0131s\u0131z bir \u015fekilde se\u00e7ilirler, rastgele olmayan \u00f6rneklemlerin ise \u00f6nyarg\u0131l\u0131 olma olas\u0131l\u0131\u011f\u0131 daha y\u00fcksektir. Panel kat\u0131l\u0131mc\u0131 yaz\u0131l\u0131m\u0131, rastgele olmayan \u00f6rnekleri i\u015fe alman\u0131n en uygun yoludur.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Panel kat\u0131l\u0131mc\u0131 yaz\u0131l\u0131m\u0131n\u0131 kullanman\u0131n avantaj\u0131, b\u00fcy\u00fck bir \u00f6rneklem b\u00fcy\u00fckl\u00fc\u011f\u00fcne eri\u015fmenizi sa\u011flayarak kriterlerinize uyan ki\u015filere ula\u015fman\u0131z\u0131 ve onlar\u0131 bulman\u0131z\u0131 kolayla\u015ft\u0131rmas\u0131d\u0131r. Verilerinizi g\u00fcncel tuttu\u011funuz ve her seferinde yeni kat\u0131l\u0131mc\u0131lar kulland\u0131\u011f\u0131n\u0131z s\u00fcrece bu y\u00f6ntemi tekrar tekrar kullanabilirsiniz. Panel kat\u0131l\u0131mc\u0131 yaz\u0131l\u0131m\u0131 ile \u00e7al\u0131\u015farak, i\u015fe al\u0131m s\u00fcrecini t\u00fcm ara\u015ft\u0131rma ihtiya\u00e7lar\u0131n\u0131za h\u0131zla uyum sa\u011flayabilecek b\u00fcy\u00fck bir \u00f6rnekleme emanet edebileceksiniz.  <\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Audience by QuestionPro&#8217;yu deneyin!  <\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Kat\u0131l\u0131mc\u0131lara ilgi alanlar\u0131, demografik \u00f6zellikleri ve projenizin odak alanlar\u0131yla ilgili di\u011fer bilgiler hakk\u0131nda sorular sorarak potansiyel m\u00fc\u015fteri adaylar\u0131 listenizi daraltma konusunda endi\u015felenmenize gerek kalmayacak. Audience by QuestionPro, ara\u015ft\u0131rma ve \u00f6rneklemede en iyi kaliteyi sa\u011flayarak bunu sizin i\u00e7in yapabilir.  <\/span><\/p>\n<h2><b>Sonu\u00e7<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Do\u011fru pazar ara\u015ft\u0131rmas\u0131 kat\u0131l\u0131mc\u0131lar\u0131n\u0131n se\u00e7ilmesi, herhangi bir ara\u015ft\u0131rma projesinin do\u011frulu\u011fu a\u00e7\u0131s\u0131ndan hayati \u00f6nem ta\u015f\u0131r. \u0130ster sosyal medya \u00fczerinden ister telefonla i\u015fe al\u0131m yapmaya karar verin ya da i\u015fe al\u0131m panelleri veya y\u00f6nlendirme programlar\u0131 kullan\u0131n, \u00f6rneklemenizin kalitesinin toplad\u0131\u011f\u0131n\u0131z verileri do\u011frudan etkileyece\u011fini unutmaman\u0131z \u00e7ok \u00f6nemlidir.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">QuestionPro&#8217;da, do\u011fru \u00f6rneklemenin ara\u015ft\u0131rman\u0131z\u0131n kalitesini belirledi\u011fini biliyoruz. Bu nedenle ara\u00e7lar\u0131m\u0131z\u0131n t\u00fcm ara\u015ft\u0131rma ihtiya\u00e7lar\u0131n\u0131z i\u00e7in size m\u00fcmk\u00fcn olan en iyi kat\u0131l\u0131mc\u0131lar\u0131 sunmas\u0131n\u0131 sa\u011fl\u0131yoruz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Audience by QuestionPro&#8217;yu deneyin ve ara\u015ft\u0131rman\u0131n g\u00fcc\u00fcn\u00fc ortaya \u00e7\u0131kar\u0131n!  <\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/audience\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ara\u015ft\u0131rma \u00e7al\u0131\u015fmalar\u0131n\u0131z i\u00e7in do\u011fru Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131n\u0131 bulmak zor olabilir. Bu nedenle QuestionPro&#8217;da, sizin i\u00e7in do\u011fru numuneyi bulman\u0131z i\u00e7in gereken [&hellip;]<\/p>\n","protected":false},"author":67,"featured_media":565025,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1121,1200],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131: Ne Olduklar\u0131 + Ad\u0131mlar | QuestionPro<\/title>\n<meta name=\"description\" content=\"Ara\u015ft\u0131rma \u00e7al\u0131\u015fmalar\u0131n\u0131z i\u00e7in yanl\u0131\u015f numune almaktan b\u0131kt\u0131n\u0131z m\u0131? Pazar ara\u015ft\u0131rmas\u0131 kat\u0131l\u0131mc\u0131lar\u0131n\u0131 nas\u0131l bulaca\u011f\u0131n\u0131z\u0131 ve do\u011fru i\u00e7g\u00f6r\u00fcleri nas\u0131l toplayaca\u011f\u0131n\u0131z\u0131 \u00f6\u011frenin!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131: Ne Olduklar\u0131 + Ad\u0131mlar | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"Ara\u015ft\u0131rma \u00e7al\u0131\u015fmalar\u0131n\u0131z i\u00e7in yanl\u0131\u015f numune almaktan b\u0131kt\u0131n\u0131z m\u0131? Pazar ara\u015ft\u0131rmas\u0131 kat\u0131l\u0131mc\u0131lar\u0131n\u0131 nas\u0131l bulaca\u011f\u0131n\u0131z\u0131 ve do\u011fru i\u00e7g\u00f6r\u00fcleri nas\u0131l toplayaca\u011f\u0131n\u0131z\u0131 \u00f6\u011frenin!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-07T16:00:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-07T09:00:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/09\/market-research-participants.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"992\" \/>\n\t<meta property=\"og:image:height\" content=\"594\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Danielle Figueroa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Danielle Figueroa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/\"},\"author\":{\"name\":\"Danielle Figueroa\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/ee201c8fa45f649c0c053fec65c20dd1\"},\"headline\":\"Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131: Ne Olduklar\u0131 + Ad\u0131mlar\",\"datePublished\":\"2022-09-07T16:00:54+00:00\",\"dateModified\":\"2022-09-07T09:00:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/\"},\"wordCount\":1955,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"articleSection\":[\"\u0130zleyici\",\"Topluluklar\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/pazar-arastirmasi-katilimcilari-ne-olduklari-adimlar\/\",\"name\":\"Pazar Ara\u015ft\u0131rmas\u0131 Kat\u0131l\u0131mc\u0131lar\u0131: Ne Olduklar\u0131 + Ad\u0131mlar | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\"},\"datePublished\":\"2022-09-07T16:00:54+00:00\",\"dateModified\":\"2022-09-07T09:00:54+00:00\",\"description\":\"Ara\u015ft\u0131rma \u00e7al\u0131\u015fmalar\u0131n\u0131z i\u00e7in yanl\u0131\u015f numune almaktan b\u0131kt\u0131n\u0131z m\u0131? 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