{"id":730174,"date":"2022-07-29T11:00:08","date_gmt":"2022-07-29T18:00:08","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/eylem-arastirmasi-nedir-asamalar-ve-ornekler\/"},"modified":"2022-07-29T11:00:08","modified_gmt":"2022-07-29T11:00:08","slug":"eylem-arastirmasi-nedir-asamalar-ve-ornekler","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/eylem-arastirmasi-nedir-asamalar-ve-ornekler\/","title":{"rendered":"Eylem Ara\u015ft\u0131rmas\u0131: Nedir, A\u015famalar ve \u00d6rnekler"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Bir \u015feyleri ba\u015farman\u0131n en iyi yolu kendiniz yapmakt\u0131r. Bu beyan \u015firketlerde, toplum projelerinde ve ulusal h\u00fck\u00fcmetlerde kullan\u0131lmaktad\u0131r. Bu kurulu\u015flar, birbirine daha ba\u011f\u0131ml\u0131 bir d\u00fcnyada faaliyet g\u00f6sterirken s\u00fcrekli de\u011fi\u015fen ve istikrars\u0131z ortamlar\u0131yla ba\u015fa \u00e7\u0131kmak i\u00e7in eylem ara\u015ft\u0131rmas\u0131na g\u00fcvenmektedir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu yaz\u0131, eylem ara\u015ft\u0131rmas\u0131n\u0131n tan\u0131m\u0131n\u0131, ge\u00e7irdi\u011fi a\u015famalar\u0131 ve baz\u0131 \u00f6rnekleri \u00f6zetlemektedir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131 nedir?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131, kurulu\u015flar\u0131n zorluklar\u0131na ve sorunlar\u0131na ger\u00e7ek\u00e7i \u00e7\u00f6z\u00fcmler bulmaya \u00e7al\u0131\u015fan bir stratejidir. Uygulamal\u0131 ara\u015ft\u0131rmaya benzer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131 temelde yaparak \u00f6\u011frenmedir. \u00d6nce bir sorun tespit edilir, sonra bu sorunu \u00e7\u00f6zmek i\u00e7in baz\u0131 ad\u0131mlar at\u0131l\u0131r, ard\u0131ndan \u00e7abalar\u0131n ne kadar i\u015fe yarad\u0131\u011f\u0131 \u00f6l\u00e7\u00fcl\u00fcr ve sonu\u00e7lar tatmin edici de\u011filse ad\u0131mlar tekrar uygulan\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00dc\u00e7 farkl\u0131 gruba ayr\u0131labilir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pozitivist:  <\/b><span style=\"font-weight: 400;\">Bu ara\u015ft\u0131rma t\u00fcr\u00fc &#8220;klasik eylem ara\u015ft\u0131rmas\u0131&#8221; olarak da adland\u0131r\u0131l\u0131r. Ara\u015ft\u0131rmay\u0131 bir sosyal deney olarak g\u00f6rmektedir. Bu ara\u015ft\u0131rma, teorileri ger\u00e7ek d\u00fcnyada test etmek i\u00e7in kullan\u0131l\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Yorumlay\u0131c\u0131:  <\/b><span style=\"font-weight: 400;\">Bu t\u00fcr ara\u015ft\u0131rmalar &#8220;\u00e7a\u011fda\u015f eylem ara\u015ft\u0131rmas\u0131&#8221; olarak adland\u0131r\u0131lmaktad\u0131r. \u0130\u015f ger\u00e7ekli\u011finin sosyal olarak yap\u0131ld\u0131\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcr ve bu ara\u015ft\u0131rmay\u0131 yaparken yerel ve \u00f6rg\u00fctsel fakt\u00f6rlerin detaylar\u0131na odaklan\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ele\u015ftirel: <\/b><span style=\"font-weight: 400;\">Bu, kurumsal sistemlere ele\u015ftirel bir yakla\u015f\u0131m getiren ve onlar\u0131 geli\u015ftirmeye \u00e7al\u0131\u015fan bir t\u00fcr eylem ara\u015ft\u0131rmas\u0131d\u0131r.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131n\u0131n a\u015famalar\u0131<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">T\u00fcm ara\u015ft\u0131rmalar yeni \u015feyler \u00f6\u011frenmekle ilgilidir. Eylem ara\u015ft\u0131rmas\u0131, belirli ve s\u0131kl\u0131kla faydal\u0131 durumlarda yap\u0131lan incelemelere dayal\u0131 bilgi geli\u015ftirir. Bir sorunu tan\u0131mlamakla ba\u015flar. Bundan sonra <a href=\"https:\/\/www.questionpro.com\/blog\/research-process-steps\/\">ara\u015ft\u0131rma s\u00fcreci<\/a> a\u015fa\u011f\u0131daki a\u015famalarla takip edilir:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plan<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hareket<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">G\u00f6zlemleyin<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yans\u0131tma<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Plan<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hareket<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">G\u00f6zlemleyin<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yans\u0131tma<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">A\u015fama 1: Plan<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bir eylem ara\u015ft\u0131rmas\u0131 projesinin iyi gitmesi i\u00e7in ara\u015ft\u0131rmac\u0131n\u0131n bunu iyi planlamas\u0131 gerekir. Bir ara\u015ft\u0131rma \u00e7al\u0131\u015fmas\u0131ndan sonra bir ara\u015ft\u0131rma konusu veya sorusu bulduktan sonra, ilk ad\u0131m ara\u015ft\u0131rma s\u00fcrecine rehberlik edecek bir eylem plan\u0131 geli\u015ftirmektir. Ara\u015ft\u0131rma plan\u0131, \u00e7al\u0131\u015fman\u0131n sorusunu ele almay\u0131 ama\u00e7lamaktad\u0131r. Ara\u015ft\u0131rma stratejisi neyin, ne zaman ve nas\u0131l yap\u0131laca\u011f\u0131n\u0131 ana hatlar\u0131yla belirtir.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">2. A\u015fama: Harekete Ge\u00e7in<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bir sonraki ad\u0131m plan\u0131 uygulamak ve veri toplamakt\u0131r. Bu noktada ara\u015ft\u0131rmac\u0131, <a href=\"https:\/\/www.questionpro.com\/blog\/research-data-management\/\">ara\u015ft\u0131rma verilerinin<\/a> nas\u0131l toplanaca\u011f\u0131n\u0131 ve d\u00fczenlenece\u011fini se\u00e7melidir. Ara\u015ft\u0131rmac\u0131n\u0131n ayr\u0131ca veri toplamadan \u00f6nce ilgili, ge\u00e7erli ve kapsaml\u0131 olduklar\u0131ndan emin olmak i\u00e7in t\u00fcm ara\u00e7 ve gere\u00e7leri incelemesi gerekir.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">A\u015fama 3: G\u00f6zlemleyin<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Veri g\u00f6zlemi her t\u00fcrl\u00fc soru\u015fturma i\u00e7in hayati \u00f6nem ta\u015f\u0131r. Eylem ara\u015ft\u0131rmac\u0131s\u0131n\u0131n veri g\u00f6zleminden \u00f6nce projenin hedeflerini ve beklentilerini g\u00f6zden ge\u00e7irmesi gerekir. Bu, sonu\u00e7 \u00e7\u0131karmadan ve harekete ge\u00e7meden \u00f6nceki son ad\u0131md\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Verileri temsil etmek i\u00e7in farkl\u0131 t\u00fcrde grafikler, \u00e7izelgeler ve a\u011flar kullan\u0131labilir. Yarg\u0131da bulunmaya veya g\u00f6zlemin bir sonraki a\u015famas\u0131na ge\u00e7meye yard\u0131mc\u0131 olur.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">A\u015fama 4: D\u00fc\u015f\u00fcnme<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bu ad\u0131m, ileriye d\u00f6n\u00fck bir \u00e7\u00f6z\u00fcm\u00fcn uygulanmas\u0131n\u0131 ve sonu\u00e7lar\u0131n g\u00f6zlemlenmesini i\u00e7erir. Ara\u015ft\u0131rma yoluyla bulunan olas\u0131 \u00e7\u00f6z\u00fcm\u00fcn, \u00fczerinde \u00e7al\u0131\u015f\u0131lan sorunu ger\u00e7ekten \u00e7\u00f6z\u00fcp \u00e7\u00f6zemeyece\u011fini g\u00f6rmek \u00e7ok \u00f6nemlidir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131 projesinin \u00e7\u00f6z\u00fcmleri sorunu \u00e7\u00f6zmede ba\u015far\u0131s\u0131z oldu\u011funda ara\u015ft\u0131rmac\u0131 alternatif fikirleri ke\u015ffetmelidir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131 \u00f6rnekleri<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0130\u015fte ger\u00e7ek hayattan iki eylem ara\u015ft\u0131rmas\u0131 \u00f6rne\u011fi.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u00d6rnek 1<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Eylem ara\u015ft\u0131rmas\u0131 giri\u015fimleri genellikle duruma \u00f6zg\u00fcd\u00fcr. Yine de di\u011fer ara\u015ft\u0131rmac\u0131lar bu teknikleri uyarlayabilirler. Bu \u00f6rnek, bir ara\u015ft\u0131rmac\u0131n\u0131n (Franklin, 1994) Karayipler&#8217;de do\u011fa turizmini te\u015fvik eden bir proje hakk\u0131ndaki raporundan al\u0131nm\u0131\u015ft\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">1991 y\u0131l\u0131nda, Karayipler&#8217;deki d\u00f6rt Windward Adas\u0131nda (St. Lucia, Grenada, Dominika ve St. Vincent) do\u011fa turizminin nas\u0131l uygulanabilece\u011fini incelemek \u00fczere bir eylem ara\u015ft\u0131rmas\u0131 ba\u015flat\u0131lm\u0131\u015ft\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c7evrenin korunmas\u0131 i\u00e7in, h\u00fck\u00fcmet taraf\u0131ndan y\u00fcr\u00fct\u00fclen bir eylem \u00e7al\u0131\u015fmas\u0131, isti\u015fare s\u00fcrecinin ticari i\u015fletmeler de dahil olmak \u00fczere \u00e7ok say\u0131da payda\u015f\u0131 i\u00e7ermesi gerekti\u011fini belirlemi\u015ftir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130lk olarak, iki ara\u015ft\u0131rmac\u0131 \u00e7al\u0131\u015fmay\u0131 \u00fcstlendi ve her adada arama konferanslar\u0131 d\u00fczenledi. Arama konferanslar\u0131, yerel topluluk do\u011fa turizmi alt projeleri i\u00e7in \u00f6neriler ve eylem planlar\u0131yla sonu\u00e7land\u0131.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bir\u00e7ok ada dan\u0131\u015fma gruplar\u0131 olu\u015fturmu\u015f ve ulusal fark\u0131ndal\u0131k ve toplum projeleri ba\u015flatm\u0131\u015ft\u0131r. Deneyimleri, \u00f6z de\u011ferlendirmeleri ve stratejileri tart\u0131\u015fmak \u00fczere b\u00f6lgesel proje toplant\u0131lar\u0131 d\u00fczenlenmi\u015ftir. Yerel bir giri\u015fim hakk\u0131nda bir belgesel olu\u015fturmak topluluk olu\u015fturmaya yard\u0131mc\u0131 oldu. \u00c7al\u0131\u015fma ba\u015far\u0131l\u0131 oldu ve b\u00f6lgede bir dizi de\u011fi\u015fikli\u011fe yol a\u00e7t\u0131.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u00d6rnek 2<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Lau ve Hayward (1997) internet tabanl\u0131 i\u015fbirlik\u00e7i \u00e7al\u0131\u015fma gruplar\u0131n\u0131 analiz etmek i\u00e7in eylem ara\u015ft\u0131rmas\u0131n\u0131 kullanm\u0131\u015ft\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ara\u015ft\u0131rmac\u0131lar, iki y\u0131l boyunca 15 \u00f6\u011fretmen, proje personeli ve farkl\u0131 alanlardan 25 sa\u011fl\u0131k uygulay\u0131c\u0131s\u0131 ile \u00fc\u00e7 eylem ara\u015ft\u0131rmas\u0131 problem \u00e7\u00f6zme d\u00f6ng\u00fcs\u00fcn\u00fc kolayla\u015ft\u0131rd\u0131. Ama\u00e7, \u0130nternet tabanl\u0131 ileti\u015fimin sanal \u00e7al\u0131\u015fma gruplar\u0131n\u0131 nas\u0131l etkileyebilece\u011fini g\u00f6rmekti.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00d6ncelikle beklentiler tan\u0131mland\u0131, teknoloji sa\u011fland\u0131 ve \u0131smarlama bir \u00e7al\u0131\u015fma grubu sistemi geli\u015ftirildi. Kat\u0131l\u0131mc\u0131lar, projeye \u00f6zel talimatlar i\u00e7eren daha k\u0131sa, daha da\u011f\u0131n\u0131k e\u011fitim oturumlar\u0131 \u00f6nermi\u015ftir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130kinci a\u015famada sistem tamamen devreye al\u0131nd\u0131. Son d\u00f6ng\u00fcde sistem kararl\u0131l\u0131\u011f\u0131na ve sanal grup olu\u015fumuna tan\u0131k olunmu\u015ftur. Buradan \u00e7\u0131kar\u0131lacak en \u00f6nemli ders, \u00f6\u011frenme e\u011frisinin iyi de\u011ferlendirilememi\u015f olmas\u0131 ve hayal k\u0131r\u0131kl\u0131klar\u0131n\u0131n telefon tabanl\u0131 teknik yard\u0131mla ancak marjinal d\u00fczeyde kar\u015f\u0131lanabilmesiydi. Ara\u015ft\u0131rmac\u0131lara g\u00f6re, toplum sa\u011fl\u0131\u011f\u0131 ile ilgili y\u00fcksek kaliteli \u00e7evrimi\u00e7i materyallerin yoklu\u011fu zararl\u0131yd\u0131.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rol netli\u011fi, ba\u011flant\u0131 kurma, bilgi payla\u015f\u0131m\u0131, kaynak yard\u0131m\u0131 ve deneyimsel \u00f6\u011frenme sanal grubun b\u00fcy\u00fcmesi i\u00e7in hayati \u00f6nem ta\u015f\u0131r. Grup destek sistemlerinin gruplar\u0131n d\u0131\u015f \u00e7evreleriyle etkile\u015fim kurmalar\u0131na nas\u0131l yard\u0131mc\u0131 olabilece\u011fi ve grup \u00fcyelerinin \u00f6\u011frenmelerini nas\u0131l art\u0131rabilece\u011fi konusunda daha fazla \u00e7al\u0131\u015fma yap\u0131lmas\u0131 gerekmektedir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Sonu\u00e7<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Bu yaz\u0131da eylem ara\u015ft\u0131rmas\u0131, ad\u0131mlar\u0131 ve ger\u00e7ek hayattan \u00f6rnekler ele al\u0131nmaktad\u0131r. Ara\u015ft\u0131rma alan\u0131na \u00e7ok uygun ve y\u00fcksek d\u00fczeyde bir ge\u00e7erlili\u011fe sahip. Bu ara\u015ft\u0131rman\u0131n amac\u0131n\u0131n sadece bir sorunu anlamak ve ona bir \u00e7\u00f6z\u00fcm bulmak oldu\u011funu s\u00f6yleyebiliriz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">QuestionPro&#8217;da ara\u015ft\u0131rmac\u0131lara anket yaz\u0131l\u0131m\u0131m\u0131z gibi veri toplama ara\u00e7lar\u0131 ve her t\u00fcrl\u00fc uzun vadeli \u00e7al\u0131\u015fma i\u00e7in bir i\u00e7g\u00f6r\u00fc k\u00fct\u00fcphanesi sunuyoruz. Bir demo g\u00f6rmek veya daha fazla bilgi edinmek istiyorsan\u0131z Insight Hub&#8217;a gidin.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/research-edition-survey-software\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n  <button>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/button><br \/>\n<\/a>       <a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1053&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener\"><br \/>\n  <button>\u00dcCRETS\u0130Z DENEME<\/button><br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir \u015feyleri ba\u015farman\u0131n en iyi yolu kendiniz yapmakt\u0131r. Bu beyan \u015firketlerde, toplum projelerinde ve ulusal h\u00fck\u00fcmetlerde kullan\u0131lmaktad\u0131r. Bu kurulu\u015flar, birbirine [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":715887,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1118],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Eylem Ara\u015ft\u0131rmas\u0131: Nedir, A\u015famalar ve \u00d6rnekler | QuestionPro<\/title>\n<meta name=\"description\" content=\"Eylem ara\u015ft\u0131rmas\u0131, durumu daha iyi hale getirmek i\u00e7in s\u0131kl\u0131kla kullan\u0131lan bir y\u00f6ntemdir. 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