{"id":730289,"date":"2022-08-25T11:00:07","date_gmt":"2022-08-25T11:00:07","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/veri-analitigi-ve-veri-analizi-kullanim-alanlari-ile-temel-farkliliklar\/"},"modified":"2022-08-25T11:00:07","modified_gmt":"2022-08-25T11:00:07","slug":"veri-analitigi-ve-veri-analizi-kullanim-alanlari-ile-temel-farkliliklar","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/veri-analitigi-ve-veri-analizi-kullanim-alanlari-ile-temel-farkliliklar\/","title":{"rendered":"Veri Analiti\u011fi ve Veri Analizi: Kullan\u0131m alanlar\u0131 ile temel farkl\u0131l\u0131klar"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Veri, i\u015fletmelerin yeni yak\u0131t\u0131 haline geliyor \u00e7\u00fcnk\u00fc \u00f6nemli i\u00e7g\u00f6r\u00fcler elde etmelerine ve b\u00fcy\u00fcmelerine yard\u0131mc\u0131 oluyor. Ancak analitik ile analiz aras\u0131nda b\u00fcy\u00fck bir fark vard\u0131r ve bunun ne oldu\u011funu bilmek \u00f6nemlidir. Ancak, bu kelimeler s\u0131kl\u0131kla birbirlerinin yerine kullan\u0131lsa da, farkl\u0131 anlamlara gelirler ve farkl\u0131 de\u011ferlere sahiptirler. Veri Analiti\u011fi ile Veri Analizini tart\u0131\u015fal\u0131m.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0130nsanlar s\u0131kl\u0131kla veri analizi ile veri analiti\u011fini birbirine kar\u0131\u015ft\u0131r\u0131yor. Bu yanl\u0131\u015f anlamay\u0131 a\u00e7\u0131kl\u0131\u011fa kavu\u015fturmak i\u00e7in her iki terime, nas\u0131l farkl\u0131la\u015ft\u0131klar\u0131na ve nas\u0131l kullan\u0131ld\u0131klar\u0131na bakaca\u011f\u0131z.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Veri analiti\u011fi nedir?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">&#8220;Veri analiti\u011fi&#8221; terimi, veriyle ilgili \u00e7ok \u00e7e\u015fitli faaliyet ve kavramlar\u0131 ifade eder. Kurumsal sorun \u00e7\u00f6zme ve karar verme ba\u011flam\u0131nda ham veri de\u011ferlendirmelerini ve alg\u0131lar\u0131 inceleyerek temel ger\u00e7ekleri ve rakamlar\u0131 belirli eylemlere d\u00f6n\u00fc\u015ft\u00fcrme s\u00fcrecidir. Ama\u00e7, i\u015fletmelerin daha iyi kararlar almas\u0131na ve daha b\u00fcy\u00fck ba\u015far\u0131lar elde etmesine yard\u0131mc\u0131 olmakt\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/blog\/data-analytics-projects\/\">Veri analiti\u011fi<\/a>, i\u015fletmelerin ve insanlar\u0131n kavramlar\u0131 i\u00e7in somut \u00e7\u00f6z\u00fcmler belirlemek \u00fczere verileri kullanmalar\u0131 i\u00e7in m\u00fckemmel bir yoldur. Etkili bir yakla\u015f\u0131m, \u015firketinizin nereye gidebilece\u011fine dair daha kapsaml\u0131 bir strateji sa\u011flayabilir. A\u015fa\u011f\u0131da veri analiti\u011finin size yard\u0131mc\u0131 olabilece\u011fi yollardan baz\u0131lar\u0131 yer almaktad\u0131r:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">E\u011filimleri ve kal\u0131plar\u0131 belirlemek.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yeni f\u0131rsatlar aramak i\u00e7in.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Olas\u0131 riskleri ve faydalar\u0131 belirlemek.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bir eylem stratejisi olu\u015fturmak.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Veri analizi nedir?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0130lgili bilgileri ke\u015ffetmek i\u00e7in verilerin temizlenmesi, manip\u00fcle edilmesi, modellenmesi ve sorgulanmas\u0131 s\u00fcreci veri analizi olarak bilinir. Veri analizi, veri analiti\u011finin hayati bir par\u00e7as\u0131d\u0131r. Bilgi sa\u011flayarak \u00e7\u00f6z\u00fcmleri belirlememize yard\u0131mc\u0131 olur.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Veri analizi s\u00f6z konusu oldu\u011funda benimseyebilece\u011fimiz \u00e7e\u015fitli yakla\u015f\u0131mlar vard\u0131r. Bunlar, neyi ba\u015farmak istedi\u011finize ba\u011fl\u0131 olarak kullanabilece\u011finiz yakla\u015f\u0131mlardan baz\u0131lar\u0131d\u0131r.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>A\/B testi:<\/b><span style=\"font-weight: 400;\"> Bir test grubunun di\u011feriyle kar\u015f\u0131la\u015ft\u0131r\u0131lmas\u0131.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Veri f\u00fczyonu, entegrasyonu:<\/b><span style=\"font-weight: 400;\"> \u00c7e\u015fitli kaynaklardan gelen verileri analiz ederek ve birle\u015ftirerek do\u011frulu\u011fu geli\u015ftirir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Veri madencili\u011fi: <\/b><span style=\"font-weight: 400;\">Bu, b\u00fcy\u00fck veri k\u00fcmelerindeki kal\u0131plar\u0131 tan\u0131mlar ve analiz i\u00e7in bunlar\u0131 \u00e7\u0131kar\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Makine \u00f6\u011frenimi:<\/b><span style=\"font-weight: 400;\"> Burada, analitik model geli\u015ftirme s\u00fcrecini otomatikle\u015ftirmek i\u00e7in bilgisayar algoritmalar\u0131 kullan\u0131l\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Do\u011fal dil i\u015fleme (NLP)<\/b><span style=\"font-weight: 400;\"> insan dillerini incelemek i\u00e7in bilgisayar algoritmalar\u0131n\u0131 kullan\u0131r.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Veri analiti\u011fi ile veri analizi aras\u0131ndaki temel farklar<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Veri analiti\u011fi ve veri analizi s\u0131kl\u0131kla e\u015fanlaml\u0131 olarak kullan\u0131lmaktad\u0131r. Veri analiti\u011fi, veri y\u00f6netiminin tamam\u0131n\u0131 ve kullan\u0131lan y\u00f6ntem ve ara\u00e7lar\u0131 i\u00e7eren bir alan i\u00e7in kullan\u0131lan genel bir terimdir. \u00d6te yandan, veri analizi, belirli bir veri setini bile\u015fen par\u00e7alar\u0131na ay\u0131rma ve her birini ayr\u0131 ayr\u0131 analiz etmenin yan\u0131 s\u0131ra par\u00e7alar\u0131n birbiriyle nas\u0131l ili\u015fkili oldu\u011funu analiz etme s\u00fcrecidir. \u015eimdi farkl\u0131l\u0131klar\u0131na ve benzerliklerine bir g\u00f6z atal\u0131m.<\/span><\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><span style=\"font-weight: 400;\">Veri Analiti\u011fi<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Veri Analizi<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Veri analiti\u011fi, i\u015fletmelerde veriye dayal\u0131 kararlar almak i\u00e7in kullan\u0131lan geleneksel veya genel bir analitik t\u00fcr\u00fcd\u00fcr.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Veri analizi, i\u015fletmelerde verileri de\u011ferlendirmek ve i\u00e7g\u00f6r\u00fc kazanmak i\u00e7in kullan\u0131lan \u00f6zel bir analitik t\u00fcr\u00fcd\u00fcr.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Bir veya daha fazla kullan\u0131c\u0131s\u0131 vard\u0131r ve genellikle veri toplama ve incelemeden olu\u015fur.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Verilerin tan\u0131mlanmas\u0131, incelenmesi, temizlenmesi ve yararl\u0131 bir sonu\u00e7 elde etmek i\u00e7in de\u011fi\u015ftirilmesini i\u00e7eriyordu.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Veri toplama ve i\u015f verilerinin incelenmesi gibi \u00e7ok say\u0131da a\u015famadan olu\u015fur.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Burada verilerin i\u015flenebilmesi i\u00e7in, ham verilerin \u00f6nce anlaml\u0131 bir \u015fekilde tan\u0131mlanmas\u0131, ard\u0131ndan da veri temizleme ve d\u00f6n\u00fc\u015ft\u00fcrme yoluyla bu verilerden ilgili bilgilerin elde edilmesi gerekir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Tableau, Python, Excel, Google Analytics ve di\u011ferleri gibi \u00e7e\u015fitli teknolojileri kullanarak verileri i\u015fler.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">SPARK, Google Fusion tablolar\u0131, Node XL, Excel gibi bir\u00e7ok arac\u0131 kullanarak verileri analiz eder.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Bu durum, betimleyici bir analize elveri\u015fli de\u011fildir.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Bu, betimsel analize tabi tutulabilir.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Bunun kullan\u0131m\u0131 ile anonim ili\u015fkiler ke\u015ffedilebilir.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Bu, bilinmeyen ili\u015fkileri bulmak i\u00e7in kullan\u0131lamaz.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">\u00c7\u0131kar\u0131msal analiz burada yer almamaktad\u0131r.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u00c7\u0131kar\u0131msal analiz burada desteklenmektedir.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><span style=\"font-weight: 400;\">Veri analizine kar\u015f\u0131 veri analiti\u011fi \u00f6rne\u011fi<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">\u0130lkeleri netle\u015ftirmeye yard\u0131mc\u0131 olmas\u0131 i\u00e7in ger\u00e7ek hayattan bir \u00f6rne\u011fe bakal\u0131m. Verilen \u00f6rnek, fikirleri anlaman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00c7o\u011fumuz borsa hakk\u0131nda en az\u0131ndan biraz bilgi sahibiyiz. Yeni bir acemi oldu\u011funuzu ve ticaretinize k\u00e2rla ba\u015flamak istedi\u011finizi hayal edin. \u015eimdi, ilk eylem plan\u0131n\u0131z\u0131 a\u00e7\u0131klay\u0131n.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yeni bir t\u00fcccar olarak, piyasada neler olup bitti\u011fine dair bir fikir edinmek i\u00e7in muhtemelen hisse senedi piyasas\u0131 ve trend kay\u0131tlar\u0131n\u0131 ara\u015ft\u0131rm\u0131\u015fs\u0131n\u0131zd\u0131r. Bu teknik veri analizini i\u00e7erir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hisse senedi modeline ili\u015fkin yeni buldu\u011funuz anlay\u0131\u015f\u0131n bir sonucu olarak, art\u0131k hisse senedinin gelecekteki piyasa fiyat\u0131n\u0131 tahmin edebilir ve bir miktar hisse sat\u0131n alabilirsiniz. Bu, veri analiti\u011fi s\u00fcrecine bir \u00f6rnek te\u015fkil etmektedir.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Hangisi daha iyi bir se\u00e7enek?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Analitik uzman\u0131n\u0131n tahminlerde ve \u00e7\u0131kar\u0131mlarda bulunmak i\u00e7in kulland\u0131\u011f\u0131 ara\u015ft\u0131rma ve s\u00fcre\u00e7ler, meslekten olmayan bir ki\u015finin anlamas\u0131 i\u00e7in zordur. Gerekli uzmanl\u0131\u011fa sahip olmayan biri, daha iyi ve istenen bir sonu\u00e7 elde etmek i\u00e7in veri k\u00fcmesinden yenilerini olu\u015fturmak gibi i\u015flem sonras\u0131 s\u00fcre\u00e7leri anlamakta zorlanabilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00d6te yandan, veri analizinin geli\u015fmi\u015f grafiksel ve g\u00f6rsel temsilleri m\u00fcmk\u00fcnd\u00fcr ve okuma yazma bilmeyen ki\u015filerin bile veri k\u00fcmesinin i\u00e7eri\u011fini daha h\u0131zl\u0131 ve kolay bir \u015fekilde kavramas\u0131na olanak tan\u0131r.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Veri analiti\u011fi ve veri analizi \u00fczerine sonu\u00e7<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Veri, i\u015fletmeler i\u00e7in yeni yak\u0131t kayna\u011f\u0131 haline geliyor. Bunu do\u011fru \u015fekilde kullanarak toplam sat\u0131\u015flar\u0131n\u0131z\u0131 ve net gelirinizi h\u0131zla art\u0131rabilirsiniz. \u00d6zellikle g\u00fcn\u00fcm\u00fcz\u00fcn k\u0131yas\u0131ya rekabet ortam\u0131nda b\u00fcy\u00fcmeyi h\u0131zland\u0131rmak i\u00e7in veri analizi ve veri analiti\u011fi aras\u0131ndaki fark\u0131 anlaman\u0131z gerekir. Analitik, daha iyi kararlar almak i\u00e7in \u00f6nceki verilerin incelenmesidir. <a href=\"https:\/\/www.questionpro.com\/blog\/data-interpretation\/\">Verilerin yorumlanmas\u0131na<\/a> veri analizi yard\u0131mc\u0131 olur. Bu noktaya kadar ya\u015fananlar\u0131 anlamam\u0131z\u0131 sa\u011flayan \u00f6nemli tarihsel bilgiler sunmaktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">QuestionPro her konu ve sekt\u00f6r i\u00e7in \u00e7\u00f6z\u00fcmler sunar, bu da onu sadece anket yaz\u0131l\u0131m\u0131ndan \u00e7ok daha fazlas\u0131 yapar. Ayr\u0131ca, InsightsHub ara\u015ft\u0131rma k\u00fct\u00fcphanemiz gibi veri y\u00f6netim platformlar\u0131m\u0131z da var.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">D\u00fcnyan\u0131n d\u00f6rt bir yan\u0131ndaki kurulu\u015flar, verileri daha iyi y\u00f6netmek, i\u00e7g\u00f6r\u00fc elde etmek i\u00e7in gereken s\u00fcreyi k\u0131saltmak ve maliyetleri d\u00fc\u015f\u00fcr\u00fcp yat\u0131r\u0131m getirisini art\u0131r\u0131rken ge\u00e7mi\u015f verilerin kullan\u0131m\u0131n\u0131 geli\u015ftirmek i\u00e7in InsightsHub gibi bilgi y\u00f6netimi ara\u00e7lar\u0131n\u0131 ve sistemlerini kullan\u0131yor.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/insightshub\/\" target=\"_blank\" rel=\"noopener\"><button>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/button><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Veri, i\u015fletmelerin yeni yak\u0131t\u0131 haline geliyor \u00e7\u00fcnk\u00fc \u00f6nemli i\u00e7g\u00f6r\u00fcler elde etmelerine ve b\u00fcy\u00fcmelerine yard\u0131mc\u0131 oluyor. Ancak analitik ile analiz aras\u0131nda [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":717987,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1212],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Veri Analiti\u011fi ve Veri Analizi: Kullan\u0131m alanlar\u0131 ile temel farkl\u0131l\u0131klar | QuestionPro<\/title>\n<meta name=\"description\" content=\"Veri analiti\u011fi ile veri analizi olduk\u00e7a farkl\u0131 anlamlara sahiptir. \u0130\u015finizi b\u00fcy\u00fctmek i\u00e7in aralar\u0131ndaki fark\u0131 \u00f6\u011frenin.\" \/>\n<meta name=\"robots\" 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