{"id":730985,"date":"2018-08-30T21:35:19","date_gmt":"2018-08-30T21:35:19","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/thurstone-vs-guttman-olcegi-bir-fark-var-mi\/"},"modified":"2018-08-30T21:35:19","modified_gmt":"2018-08-30T21:35:19","slug":"thurstone-vs-guttman-olcegi-bir-fark-var-mi","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/thurstone-vs-guttman-olcegi-bir-fark-var-mi\/","title":{"rendered":"Thurstone vs Guttman \u00d6l\u00e7e\u011fi: Bir Fark Var m\u0131?"},"content":{"rendered":"
\n

\u0130\u00e7erik Dizini<\/p>\n

    \n
  1. Thurstone \u00d6l\u00e7e\u011fi nas\u0131l olu\u015fturulur?<\/a><\/li>\n
  2. Guttman \u00d6l\u00e7e\u011fi nas\u0131l olu\u015fturulur?<\/a><\/li>\n
  3. Thurstone ve Guttman \u00d6l\u00e7e\u011fi<\/a><\/li>\n<\/ol>\n<\/div>\n

    \"Thurstone<\/p>\n

    Tutum \u00f6l\u00e7\u00fcm\u00fc, bir hedef hakk\u0131ndaki d\u00fc\u015f\u00fcnce ve g\u00f6r\u00fc\u015fleri anlamak i\u00e7in \u00f6nemli bir parametredir <\/span>
    \n \u00f6rnek<\/span>
    \n<\/a>. Tutum \u00f6l\u00e7\u00fcm anketleri, kat\u0131l\u0131mc\u0131lar\u0131n tart\u0131\u015f\u0131lan konuya ili\u015fkin tutumlar\u0131 hakk\u0131nda geri bildirim elde etmede ba\u015far\u0131l\u0131 olmu\u015ftur. Bu anketler, yap\u0131land\u0131r\u0131lm\u0131\u015f anketler ile dikkatlice d\u00fczenlenmi\u015ftir. <\/span>
    \n soru t\u00fcrleri<\/span>
    \n<\/a> ve <\/span>
    \n \u00f6l\u00e7ekler<\/span>
    \n<\/a>. <\/span> <\/p>\n

    \u0130\u015fte bu noktada tutum \u00f6l\u00e7ekleri devreye girer. \u00d6l\u00e7ekler, kat\u0131l\u0131mc\u0131lar\u0131n davran\u0131\u015f ve d\u00fc\u015f\u00fcncelerini say\u0131sal bir de\u011ferle ili\u015fkilendirmek i\u00e7in kullan\u0131l\u0131r. Tutumlar sadece tek bir \u00f6l\u00e7ekte (tek boyutlu \u00f6l\u00e7ek) hesaba kat\u0131ld\u0131\u011f\u0131nda tutumlara kar\u015f\u0131l\u0131k gelen bir say\u0131ya sahip olmak m\u00fcmk\u00fcnd\u00fcr. <\/span><\/p>\n

    Bu \u00f6l\u00e7ekler \u015fu \u015fekilde s\u0131n\u0131fland\u0131r\u0131labilir: Nominal, Ordinal veya Aral\u0131k \u00f6l\u00e7ekleri olarak s\u0131n\u0131fland\u0131r\u0131labilir ve pratikte tutum \u00f6l\u00e7eklemesi i\u00e7in a\u015fa\u011f\u0131daki gibi iyi yap\u0131land\u0131r\u0131lm\u0131\u015f bir s\u00fcre\u00e7 vard\u0131r <\/span>
    \n Likert<\/span>
    \n<\/a>Guttman, Bogardus ya da Thurstone. Thurstone ve Guttman \u00f6l\u00e7ekleri, g\u00f6zleme dayal\u0131 ger\u00e7ek ya\u015fam olgusunda kat\u0131l\u0131mc\u0131 davran\u0131\u015f\u0131n\u0131 ifade etmek i\u00e7in kullan\u0131lan en belirgin tutum \u00f6l\u00e7\u00fcm \u00f6l\u00e7eklerinden ikisidir. <\/span>
    \n ara\u015ft\u0131rma<\/span>
    \n<\/a>. <\/span> <\/p>\n

    Thurstone \u00f6l\u00e7e\u011fi, psikolog Robert Thurstone taraf\u0131ndan a\u015fa\u011f\u0131dakileri e\u015fitlemek amac\u0131yla tasarlanm\u0131\u015ft\u0131r <\/span>
    \n aral\u0131k \u00f6l\u00e7e\u011fi<\/span>
    \n<\/a> tutum \u00f6l\u00e7e\u011fi ile \u00f6l\u00e7mek ve ifadelerin e\u015fit aral\u0131klarla yer ald\u0131\u011f\u0131 bir \u00f6l\u00e7ek sunmak.     Guttman \u00f6l\u00e7e\u011fi<\/a> ise Louis Guttman taraf\u0131ndan 1944-1950 y\u0131llar\u0131 aras\u0131nda geli\u015ftirilen ve ara\u015ft\u0131rma konusunun s\u00fcreklili\u011fini analiz etmek i\u00e7in kullan\u0131lan k\u00fcm\u00fclatif bir \u00f6l\u00e7ektir; yani, 10 soruluk bir listede, e\u011fer kat\u0131l\u0131mc\u0131 8. ifadeye kat\u0131l\u0131yorsa – bu, \u00f6nceki sorulara da kat\u0131ld\u0131\u011f\u0131n\u0131 ve 9. ve 10. ifadelere kat\u0131lmad\u0131\u011f\u0131n\u0131 g\u00f6sterir. <\/span><\/p>\n

    Kat\u0131l\u0131mc\u0131lar\u0131n\u0131z\u0131 se\u00e7in<\/strong><\/a><\/p>\n

    <\/a>Thurstone \u00d6l\u00e7e\u011fi nas\u0131l olu\u015fturulur?<\/b><\/h2>\n

    Sonu\u00e7lar\u0131 tahmin etmek ve \u00e7e\u015fitli geri bildirimlerin kar\u015f\u0131la\u015ft\u0131rmas\u0131n\u0131 yapmak, kat\u0131l\u0131mc\u0131 tutumlar\u0131 gibi karma\u015f\u0131k bir \u015feyi \u00f6l\u00e7meye \u00e7al\u0131\u015fmaktan \u00e7ok daha uygundur. Thurstone, sonu\u00e7lar\u0131 farkl\u0131la\u015ft\u0131rma ve tahmin etme s\u00fcrecini ger\u00e7ekle\u015ftirmek i\u00e7in sistematik bir tekniktir.<\/span><\/p>\n

    Thurstone \u00f6l\u00e7e\u011fi geleneksel olarak sosyoloji ve psikolojide uygulanm\u0131\u015ft\u0131r. Birden fazla “kat\u0131l\u0131yorum-kat\u0131lm\u0131yorum” ifadesi ve bu ifadelerin her birine kar\u015f\u0131l\u0131k gelen de\u011ferler al\u0131narak olu\u015fturulur. Bu nedenle, Thurstone \u00f6l\u00e7e\u011fi, kat\u0131l\u0131mc\u0131lar\u0131n g\u00f6r\u00fc\u015f ve duygular\u0131n\u0131 ve bu g\u00f6r\u00fc\u015flerin yo\u011funluklar\u0131n\u0131 tespit etmek i\u00e7in kullan\u0131lmaktad\u0131r. <\/span><\/p>\n

    Daha fazla bilgi edinin: <\/span>
    \n Nominal \u00d6l\u00e7ek<\/span>
    \n<\/a><\/p>\n

    Bir Thurstone \u00f6l\u00e7e\u011fi olu\u015fturman\u0131n d\u00f6rt ana ad\u0131m\u0131 vard\u0131r: <\/span><\/p>\n

    1. Ad\u0131m <\/b>Elinizdeki konuyla ilgili olarak, genellikle son derece olumsuzdan son derece olumluya kadar geni\u015f bir yan\u0131t yelpazesine sahip olacak ifadeler toplay\u0131n. <\/span> <\/p>\n

    \u00d6rne\u011fin, bir ara\u015ft\u0131rmac\u0131 Trump’\u0131n ba\u015fkanl\u0131k se\u00e7imlerini kazanmas\u0131yla ilgili g\u00f6r\u00fc\u015fleri \u00f6\u011frenmek istiyorsa, bir ifade listesi toplamas\u0131 gerekir – <\/span><\/p>\n