{"id":790019,"date":"2023-02-19T11:00:00","date_gmt":"2023-02-19T18:00:00","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/"},"modified":"2023-05-05T18:18:18","modified_gmt":"2023-05-05T18:18:18","slug":"hedef-kitle-analizi-nedir-izlenecek-adimlar","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/","title":{"rendered":"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar"},"content":{"rendered":"\n<p>Hedef kitlenizi anlamak ve tan\u0131mak, ba\u015far\u0131l\u0131 bir pazarlama stratejisinin en \u00f6nemli ad\u0131m\u0131d\u0131r. \u0130yi tan\u0131mlanm\u0131\u015f bir hedef kitle, bir markan\u0131n b\u00fcy\u00fcmesini, pazarlama stratejilerini ve \u00f6z sermayesini y\u00f6nlendirerek karl\u0131l\u0131kta genel bir iyile\u015fme sa\u011flayabilir. Hedef Kitle Analizini tart\u0131\u015fal\u0131m.<\/p>\n\n<p>Bu blogda hedef kitle analizini ele alacak ve hedef kitlenizi nas\u0131l analiz edece\u011finize dair ad\u0131m ad\u0131m bir k\u0131lavuz sunaca\u011f\u0131z. Hadi ba\u015flayal\u0131m.<\/p>\n\n<h2 class=\"wp-block-heading\">Hedef Kitle Analizi Nedir?<\/h2>\n\n<p>Hedef kitle analizi, bir \u00fcr\u00fcn veya hizmetle ilgilenme olas\u0131l\u0131\u011f\u0131 en y\u00fcksek olan ki\u015filerin niteliklerini, gereksinimlerini ve davran\u0131\u015flar\u0131n\u0131 belirlemek ve anlamakt\u0131r.<\/p>\n\n<p>Hedef kitlenin demografik \u00f6zellikleri, tutumlar\u0131, de\u011ferleri, ilgi alanlar\u0131 ve ya\u015fam tarzlar\u0131n\u0131n yan\u0131 s\u0131ra \u00fcr\u00fcn veya hizmetle etkile\u015fim d\u00fczeylerine ili\u015fkin verilerin toplanmas\u0131n\u0131 ve de\u011ferlendirilmesini gerektirir.<\/p>\n\n<p>Bu analiz, pazarlama kampanyalar\u0131n\u0131 ve \u00fcr\u00fcn veya hizmet geli\u015ftirmeyi iyile\u015ftirmek i\u00e7in bilgi sa\u011flar. Bu veriler, pazarlama materyallerini hedef demografiye g\u00f6re uyarlayarak \u00fcr\u00fcn veya hizmet ba\u015far\u0131s\u0131n\u0131 art\u0131rmak i\u00e7in kullan\u0131labilir.<\/p>\n\n<p>Hedef kitle analizi, belirli bir gruba belirli bir mesaj veya \u00fcr\u00fcnle ula\u015fmak isteyen kurumlara, kurulu\u015flara ve bireylere fayda sa\u011flayabilir.<\/p>\n\n<h2 class=\"wp-block-heading\">Hedef Kitle Analizi Neden \u00d6nemlidir?<\/h2>\n\n<p>Kitleler, herhangi bir i\u015fletmenin veya \u00fcr\u00fcn\u00fcn can damar\u0131d\u0131r. Bir \u015firket, onun yard\u0131m\u0131 olmadan etkili veya k\u00e2rl\u0131 olamaz. Dolay\u0131s\u0131yla, daha fazla m\u00fc\u015fteri elde etmek her i\u015fletmenin en \u00f6nemli hedeflerinden biridir. Hedefe ula\u015fmak i\u00e7in bu analizi yapman\u0131z gerekir.  <\/p>\n\n<p>Hedef kitle analizi s\u00fcrecinin baz\u0131 kilit \u00f6nemlerini inceleyelim:<\/p>\n\n<ul>\n<li>\u00d6zellikle \u00fcr\u00fcn ve hizmetlerinizle ilgilenen insan gruplar\u0131n\u0131 bulup hedefleyerek ilgili kitleleri daha h\u0131zl\u0131 m\u00fc\u015fteriye d\u00f6n\u00fc\u015ft\u00fcrebilirsiniz.<\/li>\n\n\n\n<li>Hedef kitle analizi, m\u00fc\u015fterinin ne istedi\u011fini bulmaya ve m\u00fc\u015fteri memnuniyetini art\u0131rmak i\u00e7in onlara bunu vermeye yard\u0131mc\u0131 olur.<\/li>\n\n\n\n<li>Bu analiz, d\u00f6n\u00fc\u015f\u00fcm oranlar\u0131n\u0131 art\u0131rarak m\u00fc\u015fteri say\u0131s\u0131n\u0131 art\u0131r\u0131r.<\/li>\n\n\n\n<li>Pazar pay\u0131n\u0131z\u0131 art\u0131rmak ve markan\u0131z\u0131 geli\u015ftirmek i\u00e7in pazardaki konumunuzu g\u00fc\u00e7lendirir.<\/li>\n\n\n\n<li>Ayr\u0131ca, i\u015fletmelerin de\u011ferli kaynaklardan, zamandan, paradan ve emekten tasarruf sa\u011flayan uygun maliyetli pazarlama stratejileri geli\u015ftirmelerine yard\u0131mc\u0131 olur.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\">Hedef kitle analizi nas\u0131l yap\u0131l\u0131r? \u0130zlenecek ad\u0131mlar<\/h2>\n\n<p>Hedef kitle analizi, pazar stratejileriniz i\u00e7in \u00f6nemlidir. Hedef kitle analizini nas\u0131l yapaca\u011f\u0131n\u0131z\u0131 bilmeniz gerekir. Burada, bu analizi yapmak i\u00e7in baz\u0131 temel ad\u0131mlar\u0131 tart\u0131\u015faca\u011f\u0131z:<\/p>\n\n<ol>\n<h3><\/h3><li>Analizinizin hedefini tan\u0131mlay\u0131n<\/li>\n<\/ol>\n\n<p>Analizin amac\u0131n\u0131 ve neyi ba\u015farmay\u0131 umdu\u011funuzu tan\u0131mlamak, hedef kitle analizinin ilk ad\u0131m\u0131d\u0131r. \u00c7abalar\u0131n\u0131z\u0131 yo\u011funla\u015ft\u0131rman\u0131za ve toplad\u0131\u011f\u0131n\u0131z bilgilerin ilgili ve faydal\u0131 olmas\u0131n\u0131 sa\u011flaman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/p>\n\n<ol start=\"2\">\n<h3><\/h3><li>Hedef kitleyi belirleyin<\/li>\n<\/ol>\n\n<p>Bir sonraki ad\u0131m mesaj\u0131n\u0131z, hizmetiniz veya \u00fcr\u00fcn\u00fcn\u00fcz i\u00e7in hedef kitleyi belirlemektir. Hedef kitlenizi belirlerken hobiler, de\u011ferler, davran\u0131\u015flar, ya\u015fam tarzlar\u0131 ve demografik \u00f6zellikler (ya\u015f, cinsiyet, gelir ve e\u011fitim gibi) gibi unsurlar\u0131 g\u00f6z \u00f6n\u00fcnde bulundurun.<\/p>\n\n<ol start=\"3\">\n<h3><\/h3><li>Veri toplay\u0131n<\/li>\n<\/ol>\n\n<p>Bu ad\u0131mda, pazar ara\u015ft\u0131rmas\u0131, m\u00fc\u015fteri verileri, sosyal medya analizleri ve \u00e7evrimi\u00e7i anketler gibi \u00e7e\u015fitli kaynaklardan hedef kitleniz hakk\u0131nda bilgi toplaman\u0131z gerekir.<\/p>\n\n<p><strong>QuestionPro, veri toplaman\u0131z\u0131 sa\u011flayan m\u00fckemmel anket \u00f6zelliklerine sahip eksiksiz bir anket platformudur. Hedef kitleniz hakk\u0131nda daha fazla bilgi edinmek ve pazar ara\u015ft\u0131rmas\u0131 yapmak i\u00e7in QuestionPro ile anketler d\u00fczenleyebilirsiniz.<\/strong><\/p>\n\n<ol start=\"4\">\n<h3><\/h3><li>Verileri analiz edin<\/li>\n<\/ol>\n\n<p>Hedef kitleniz hakk\u0131nda kal\u0131plar, e\u011filimler ve bilinmesi gereken yeni \u015feyler bulmak i\u00e7in toplad\u0131\u011f\u0131n\u0131z verilere bakman\u0131n zaman\u0131 geldi. Hedef kitlenizi anlamak ve onlarla daha etkili bir \u015fekilde ba\u011flant\u0131 kurmak i\u00e7in ortak \u00f6zellikleri, ihtiya\u00e7lar\u0131 ve davran\u0131\u015flar\u0131 ara\u015ft\u0131rabilirsiniz.<\/p>\n\n<p><strong>QuestionPro anket yaz\u0131l\u0131m\u0131 ile kitle verilerinizi analiz edebilirsiniz. QuestionPro, m\u00fc\u015fterilerinizi tan\u0131mak ve onlar\u0131 daha etkili bir \u015fekilde analiz etmek i\u00e7in anketler yapman\u0131za yard\u0131mc\u0131 olacakt\u0131r.<\/strong><\/p>\n\n<ol start=\"5\">\n<h3><\/h3><li>Hedef kitle profilleri olu\u015fturun<\/li>\n<\/ol>\n\n<p>\u015eimdi, hedef kitlenizin demografik \u00f6zellikleri, tutumlar\u0131, de\u011ferleri, ilgi alanlar\u0131 ve davran\u0131\u015flar\u0131 hakk\u0131ndaki veriler de dahil olmak \u00fczere ayr\u0131nt\u0131l\u0131 profillerini olu\u015fturmak i\u00e7in toplad\u0131klar\u0131n\u0131z\u0131 kullanma zaman\u0131d\u0131r. Hedef kitle profillerinin olu\u015fturulmas\u0131, hedef kitle analizi s\u00fcrecinin en \u00f6nemli ad\u0131mlar\u0131ndan biridir.<\/p>\n\n<ol start=\"6\">\n<h3><\/h3><li>Strateji geli\u015ftirin<\/li>\n<\/ol>\n\n<p>Toplad\u0131\u011f\u0131n\u0131z verileri, hedef kitlenize ula\u015fmak ve hedef kitlenizin ilgisini \u00e7ekmek i\u00e7in hedef kitle stratejileri olu\u015fturmak \u00fczere kullan\u0131n. Bu, onlarla ileti\u015fim kurmak i\u00e7in en etkili y\u00f6ntem ve tekniklerin belirlenmesinin yan\u0131 s\u0131ra onlarla alakal\u0131 ve onlara hitap eden mesaj ve i\u00e7erik geli\u015ftirmeyi de i\u00e7erebilir.<\/p>\n\n<ol start=\"7\">\n<h3><\/h3><li>Test edin ve iyile\u015ftirin<\/li>\n<\/ol>\n\n<p>Son ad\u0131mda, neyin i\u015fe yaray\u0131p neyin yaramad\u0131\u011f\u0131n\u0131 g\u00f6rmek i\u00e7in stratejilerinizi ve yakla\u015f\u0131mlar\u0131n\u0131z\u0131 hedef kitlenizle denemeniz gerekir. Geri bildiriminizi plan\u0131n\u0131z\u0131 geli\u015ftirmek ve gerekli de\u011fi\u015fiklikleri yapmak i\u00e7in kullan\u0131n.<\/p>\n\n<p>Bu ad\u0131mlar\u0131 izleyerek, daha etkili pazarlama kampanyalar\u0131 yapman\u0131za ve ihtiya\u00e7lar\u0131n\u0131z\u0131 ve tercihlerinizi daha iyi kar\u015f\u0131layan \u00fcr\u00fcn ve hizmetler olu\u015fturman\u0131za yard\u0131mc\u0131 olmas\u0131 i\u00e7in hedef kitlenizi nas\u0131l analiz edece\u011finizi \u00f6\u011frenebilirsiniz.<\/p>\n\n<h2 class=\"wp-block-heading\">QuestionPro hedef kitle analizinde size nas\u0131l yard\u0131mc\u0131 olabilir?<\/h2>\n\n<p>Hedef kitle analizinin \u00f6nemli ad\u0131mlar\u0131ndan bahsettik. Hedef kitlenizi analiz etmek i\u00e7in ara\u00e7lara ihtiyac\u0131n\u0131z varsa, kesinlikle QuestionPro&#8217;yu tercih edebilirsiniz.  <\/p>\n\n<p>QuestionPro&#8217;yu hedef kitle analizi i\u00e7in kullanmak i\u00e7in \u00f6ncelikle ara\u015ft\u0131rma veya pazarlama hedeflerinizi tan\u0131mlamal\u0131 ve hedef kitlenizle ilgili en \u00f6nemli sorular\u0131 se\u00e7melisiniz. QuestionPro&#8217;nun anket olu\u015fturucusunu kullanarak bu sorular\u0131 i\u00e7eren bir anket olu\u015fturun ve hedef kitlenize da\u011f\u0131t\u0131n.<\/p>\n\n<p>Anket sonu\u00e7lar\u0131n\u0131 toplad\u0131ktan sonra, kitle i\u00e7g\u00f6r\u00fcleri \u00fcretmek i\u00e7in QuestionPro&#8217;nun analiz yeteneklerinden yararlanabilirsiniz. Ya\u015f, cinsiyet, gelir, kitle ihtiya\u00e7lar\u0131, tercihler ve davran\u0131\u015flar gibi demografik bilgiler i\u00e7erebilir.<\/p>\n\n<p>QuestionPro&#8217;nun anket tasar\u0131m\u0131 ve analiz ara\u00e7lar\u0131, pazarlamac\u0131lar\u0131n ve ara\u015ft\u0131rmac\u0131lar\u0131n kitle verilerini toplamas\u0131na ve analiz etmesine yard\u0131mc\u0131 olur. \u00c7ok say\u0131da kitleye h\u0131zl\u0131 ve kolay bir \u015fekilde ula\u015fman\u0131za yard\u0131mc\u0131 olabilir, bu da onu <strong>hedef kitlenizin<\/strong> kim oldu\u011funu daha b\u00fcy\u00fck \u00f6l\u00e7ekte bulmak i\u00e7in yararl\u0131 bir ara\u00e7 haline getirir.<\/p>\n\n<h2 class=\"wp-block-heading\">Sonu\u00e7<\/h2>\n\n<p>Hedef kitle analizi hakk\u0131nda bilgi edindik ve hedef kitlenizi analiz etmek i\u00e7in ad\u0131m ad\u0131m bir k\u0131lavuz ke\u015ffettik.<\/p>\n\n<p>Hedef kitle analizi, her marka olu\u015fturucunun bilmesi gereken en \u00f6nemli becerilerden biridir. Prosed\u00fcrlerinizi ve tekniklerinizi geli\u015ftirdik\u00e7e, marka geli\u015ftirme s\u00fcre\u00e7lerinizde uygulayabilece\u011finiz daha de\u011ferli i\u00e7g\u00f6r\u00fcler ke\u015ffedeceksiniz.<\/p>\n\n<p>QuestionPro, bir pazarlama veya ara\u015ft\u0131rma projesinin par\u00e7as\u0131 olarak hedef kitleleri analiz etmek i\u00e7in kullan\u0131labilecek bir anket yaz\u0131l\u0131m\u0131 platformudur. Platform, kullan\u0131c\u0131lar\u0131n belirli bir kitlenin ihtiya\u00e7lar\u0131, tercihleri ve davran\u0131\u015flar\u0131 hakk\u0131nda bilgi toplamak i\u00e7in anketler olu\u015fturmas\u0131na ve da\u011f\u0131tmas\u0131na olanak tan\u0131r.<\/p>\n\n<p>Kitle analizi konusunda yard\u0131ma ihtiyac\u0131n\u0131z varsa QuestionPro&#8217;yu deneyin.<\/p>\n\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/audience\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hedef kitlenizi anlamak ve tan\u0131mak, ba\u015far\u0131l\u0131 bir pazarlama stratejisinin en \u00f6nemli ad\u0131m\u0131d\u0131r. \u0130yi tan\u0131mlanm\u0131\u015f bir hedef kitle, bir markan\u0131n b\u00fcy\u00fcmesini, [&hellip;]<\/p>\n","protected":false},"author":80,"featured_media":780039,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1121],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar | QuestionPro<\/title>\n<meta name=\"description\" content=\"Hedef kitle analizi, kitlelerin demografik \u00f6zelliklerini, de\u011ferlerini, ilgi alanlar\u0131n\u0131 ve sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131n\u0131 inceler. Bunu bilmek daha iyi planlar yapman\u0131za yard\u0131mc\u0131 olabilir.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"Hedef kitle analizi, kitlelerin demografik \u00f6zelliklerini, de\u011ferlerini, ilgi alanlar\u0131n\u0131 ve sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131n\u0131 inceler. Bunu bilmek daha iyi planlar yapman\u0131za yard\u0131mc\u0131 olabilir.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-19T18:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-05T18:18:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/02\/target-audience-analysis.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2100\" \/>\n\t<meta property=\"og:image:height\" content=\"1254\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"QuestionPro Collaborators\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"QuestionPro Collaborators\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\"},\"author\":{\"name\":\"QuestionPro Collaborators\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652\"},\"headline\":\"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar\",\"datePublished\":\"2023-02-19T18:00:00+00:00\",\"dateModified\":\"2023-05-05T18:18:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\"},\"wordCount\":1199,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"articleSection\":[\"\u0130zleyici\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\",\"name\":\"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\"},\"datePublished\":\"2023-02-19T18:00:00+00:00\",\"dateModified\":\"2023-05-05T18:18:18+00:00\",\"description\":\"Hedef kitle analizi, kitlelerin demografik \u00f6zelliklerini, de\u011ferlerini, ilgi alanlar\u0131n\u0131 ve sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131n\u0131 inceler. Bunu bilmek daha iyi planlar yapman\u0131za yard\u0131mc\u0131 olabilir.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ev\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Uncategorized @tr\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tr\/category\/uncategorized-tr\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/tr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652\",\"name\":\"QuestionPro Collaborators\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g\",\"caption\":\"QuestionPro Collaborators\"},\"description\":\"Worldwide team of Content Creation specialists focusing on Research, CX, Workforce, Audience and Education.\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/author\/aldro\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar | QuestionPro","description":"Hedef kitle analizi, kitlelerin demografik \u00f6zelliklerini, de\u011ferlerini, ilgi alanlar\u0131n\u0131 ve sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131n\u0131 inceler. Bunu bilmek daha iyi planlar yapman\u0131za yard\u0131mc\u0131 olabilir.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/","og_locale":"tr_TR","og_type":"article","og_title":"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar | QuestionPro","og_description":"Hedef kitle analizi, kitlelerin demografik \u00f6zelliklerini, de\u011ferlerini, ilgi alanlar\u0131n\u0131 ve sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131n\u0131 inceler. Bunu bilmek daha iyi planlar yapman\u0131za yard\u0131mc\u0131 olabilir.","og_url":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2023-02-19T18:00:00+00:00","article_modified_time":"2023-05-05T18:18:18+00:00","og_image":[{"width":2100,"height":1254,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/02\/target-audience-analysis.jpg","type":"image\/jpeg"}],"author":"QuestionPro Collaborators","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Yazan:":"QuestionPro Collaborators","Tahmini okuma s\u00fcresi":"6 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/"},"author":{"name":"QuestionPro Collaborators","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652"},"headline":"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar","datePublished":"2023-02-19T18:00:00+00:00","dateModified":"2023-05-05T18:18:18+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/"},"wordCount":1199,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization"},"articleSection":["\u0130zleyici"],"inLanguage":"tr"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/","url":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/","name":"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar | QuestionPro","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#website"},"datePublished":"2023-02-19T18:00:00+00:00","dateModified":"2023-05-05T18:18:18+00:00","description":"Hedef kitle analizi, kitlelerin demografik \u00f6zelliklerini, de\u011ferlerini, ilgi alanlar\u0131n\u0131 ve sat\u0131n alma al\u0131\u015fkanl\u0131klar\u0131n\u0131 inceler. Bunu bilmek daha iyi planlar yapman\u0131za yard\u0131mc\u0131 olabilir.","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/tr\/hedef-kitle-analizi-nedir-izlenecek-adimlar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ev","item":"https:\/\/www.questionpro.com\/blog\/tr\/"},{"@type":"ListItem","position":2,"name":"Uncategorized @tr","item":"https:\/\/www.questionpro.com\/blog\/tr\/category\/uncategorized-tr\/"},{"@type":"ListItem","position":3,"name":"Hedef Kitle Analizi: Nedir, \u0130zlenecek Ad\u0131mlar"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#website","url":"https:\/\/www.questionpro.com\/blog\/tr\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/tr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/tr\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/7aa2dda02c16e540da9fb962ee929652","name":"QuestionPro Collaborators","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c5e4f557ac4d597814687054d6305bc?s=96&d=mm&r=g","caption":"QuestionPro Collaborators"},"description":"Worldwide team of Content Creation specialists focusing on Research, CX, Workforce, Audience and Education.","url":"https:\/\/www.questionpro.com\/blog\/tr\/author\/aldro\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/02\/target-audience-analysis.jpg","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/02\/target-audience-analysis.jpg","author_info":{"display_name":"QuestionPro Collaborators","author_link":"https:\/\/www.questionpro.com\/blog\/tr\/author\/aldro\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/790019"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/users\/80"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/comments?post=790019"}],"version-history":[{"count":1,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/790019\/revisions"}],"predecessor-version":[{"id":790021,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/790019\/revisions\/790021"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/media\/780039"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/media?parent=790019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/categories?post=790019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/tags?post=790019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}