{"id":797449,"date":"2020-01-09T01:18:11","date_gmt":"2020-01-09T01:18:11","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/kaliforniya-tuketici-gizliligi-yasasi-ccpa-bilmeniz-gereken-her-sey\/"},"modified":"2020-01-09T01:18:11","modified_gmt":"2020-01-09T01:18:11","slug":"kaliforniya-tuketici-gizliligi-yasasi-ccpa-bilmeniz-gereken-her-sey","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/kaliforniya-tuketici-gizliligi-yasasi-ccpa-bilmeniz-gereken-her-sey\/","title":{"rendered":"Kaliforniya T\u00fcketici Gizlili\u011fi Yasas\u0131 (CCPA) &#8211; Bilmeniz gereken her \u015fey"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Kaliforniya, Haziran 2018&#8217;in sonlar\u0131nda AB 375 adl\u0131 bir t\u00fcketici gizlili\u011fi yasas\u0131n\u0131 kabul etti. Yasa 1 Ocak 2020&#8217;den itibaren y\u00fcr\u00fcrl\u00fc\u011fe girecek ve Avrupa Birli\u011fi&#8217;nin Genel Veri Koruma Y\u00f6netmeli\u011fi&#8217;ne (GDPR) k\u0131yasla ABD \u015firketleri \u00fczerinde daha fazla geri tepme yaratacak. <a href=\"https:\/\/www.questionpro.com\/security\/ccpa.html\">Kaliforniya T\u00fcketici Gizlili\u011fi Yasas\u0131<\/a> &#8216;n\u0131n (CCPA) <a href=\"https:\/\/www.questionpro.com\/gdpr\/\">GDPR<\/a>&#8216;den daha geni\u015f bir bak\u0131\u015f a\u00e7\u0131s\u0131na sahip olmas\u0131 beklenmektedir; bu nedenle, \u00f6zel verilerin bulunmas\u0131 ve g\u00fcvence alt\u0131na al\u0131nmas\u0131nda g\u00fcvenlik a\u00e7\u0131s\u0131ndan \u00f6nemli bir zorluk te\u015fkil etmektedir.  <\/span><\/p>\n<h2><b>CCPA nedir?<\/b><span style=\"font-weight: 400;\"> <\/span><\/h2>\n<p><span style=\"font-weight: 400;\">CCPA, Amerika Birle\u015fik Devletleri&#8217;ndeki en kapsaml\u0131 veri gizlili\u011fi yasalar\u0131ndan biridir. CCPA \u00f6ncelikle ki\u015fisel veya \u00f6zel verilerin toplanmas\u0131 ve kullan\u0131lmas\u0131na ili\u015fkin t\u00fcketici haklar\u0131na odaklanmaktad\u0131r. CCPA kapsam\u0131nda, t\u00fcm Kaliforniya sakinleri art\u0131k bir \u015firketin saklad\u0131\u011f\u0131 t\u00fcm \u00f6zel verileri isteme hakk\u0131n\u0131 kullanabilir. Ayr\u0131ca t\u00fcketiciler, \u015firketin ki\u015fisel verilerini payla\u015ft\u0131\u011f\u0131 t\u00fcm \u00fc\u00e7\u00fcnc\u00fc taraflar\u0131n tam listesini de talep edebilirler. Bundan sonraki en \u00f6nemli de\u011fi\u015fiklik, herhangi bir veri ihlali olmamas\u0131na ra\u011fmen t\u00fcketicilerin kurulu\u015fun Kaliforniya h\u00fck\u00fcmeti taraf\u0131ndan ortaya konan gizlilik kurallar\u0131n\u0131 ihlal etti\u011fini tespit etmesi halinde kurulu\u015fa dava a\u00e7ma yetkisinin verilmesidir.  <\/span><\/p>\n<h3><b>CCPA&#8217;ya kimlerin uymas\u0131 gerekir?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Yasa, Kaliforniya&#8217;da ikamet edenlerin ki\u015fisel bilgilerini toplayan ve i\u015fleyen ve Kaliforniya Eyaleti i\u00e7inde i\u015f yapan t\u00fcm kar amac\u0131 g\u00fctmeyen kurulu\u015flar i\u00e7in ge\u00e7erlidir.  <\/span><span style=\"font-weight: 400;\">\u015eirketlerin 1798.145. madde kapsam\u0131nda tan\u0131mlanan \u00fc\u00e7 ko\u015fulu yerine getirmeleri halinde CCPA&#8217;ya uymalar\u0131 gerekmektedir.<\/span><span style=\"font-weight: 400;\">  Bu ko\u015fullar \u015funlard\u0131r  <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Y\u0131ll\u0131k br\u00fct gelir elde eden bir i\u015fletme <\/span><span style=\"font-weight: 400;\">\u00fczerinde ve \u00fcst\u00fcnde <\/span><span style=\"font-weight: 400;\">25 milyon dolar <\/span> <\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Y\u0131lda 50000&#8217;den fazla Kaliforniya sakininin ki\u015fisel bilgilerini payla\u015fan veya alan bir i\u015fletme veya  <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Y\u0131ll\u0131k gelirinin en az %50&#8217;sini Kaliforniya&#8217;da ikamet edenlerin \u00f6zel bilgilerini satarak elde eden bir \u015firket<\/span><\/li>\n<\/ul>\n<h3><b>QuestionPro CCPA uyumlulu\u011fu i\u00e7in ne yap\u0131yor?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Bir SaaS sa\u011flay\u0131c\u0131s\u0131 olarak, yasa y\u00fcr\u00fcrl\u00fc\u011fe girmeden \u00f6nce CCPA ile uyumlu olmak i\u00e7in gereken her ad\u0131m\u0131 at\u0131yoruz.  <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CCPA ile uyumlu olmak i\u00e7in m\u00fc\u015fterilerimiz aras\u0131nda fark\u0131ndal\u0131k yaratmaya ba\u015flad\u0131k.  <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Gizlilik politikas\u0131, kullan\u0131m ko\u015fullar\u0131, hizmet s\u00f6zle\u015fmeleri ve veri depolama ve g\u00fcvenlik s\u00f6zle\u015fmeleri dahil olmak \u00fczere m\u00fc\u015fteriye y\u00f6nelik belgelerimizi CCPA y\u00f6nergelerine g\u00f6re g\u00fcncelliyoruz.  <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Gizlilik e\u011fitim program\u0131m\u0131z\u0131 geli\u015ftirme s\u00fcrecindeyiz.  <\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A\u015fa\u011f\u0131dakileri sa\u011flayacak etkili bir strateji olu\u015fturmak i\u00e7in \u00e7al\u0131\u015f\u0131yoruz <\/span><span style=\"font-weight: 400;\">Yeterince<\/span><span style=\"font-weight: 400;\"> Kaliforniya&#8217;da ikamet edenlere tan\u0131nan CCPA haklar\u0131n\u0131 ele al\u0131r. <\/span> <\/p>\n<h3><b>CCPA kapsam\u0131nda kimler korunmaktad\u0131r?<\/b><span style=\"font-weight: 400;\"> <\/span><\/h3>\n<p><span style=\"font-weight: 400;\">CCPA, ayr\u0131ca \u015fu \u015fekilde tan\u0131mlanan t\u00fcm &#8220;Kaliforniya&#8217;da ikamet eden ger\u00e7ek ki\u015filer&#8221; i\u00e7in ge\u00e7erlidir  <\/span><\/p>\n<ul>\n<li><b><span style=\"font-weight: 400;\">Ge\u00e7ici veya s\u00fcreli olmayan herhangi bir ama\u00e7 i\u00e7in Kaliforniya eyaletinde bulunan herhangi bir birey  <\/span><\/b><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">Kaliforniya eyaletinde ikamet eden ancak \u015fu anda veya ara s\u0131ra ge\u00e7ici olarak veya a\u015fa\u011f\u0131daki nedenlerle eyalet d\u0131\u015f\u0131nda bulunan herhangi bir ki\u015fi <\/span><span style=\"font-weight: 400;\">ge\u00e7ici bir <\/span><span style=\"font-weight: 400;\">Sebep <\/span> <i><span style=\"font-weight: 400;\">(Cal. Civ. Kod \u00a7 1798.140(g)).<\/span><\/i><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Dolay\u0131s\u0131yla, CCPA, \u015fu anda nerede olduklar\u0131na bak\u0131lmaks\u0131z\u0131n, Kaliforniya&#8217;da ikamet eden herkes i\u00e7in ge\u00e7erlidir. Bununla birlikte yasa, hem \u0130\u015fletmeler Aras\u0131 (B2B) hem de \u0130\u015fletmeden T\u00fcketiciye (B2C) \u015firketler i\u00e7in ge\u00e7erli oldu\u011funu da belirtmektedir.  <\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Kaliforniya d\u00fcnyan\u0131n en b\u00fcy\u00fck be\u015finci ekonomisidir (Birle\u015fik Krall\u0131k&#8217;\u0131n hemen \u00f6n\u00fcnde) ve yakla\u015f\u0131k 40 milyon n\u00fcfusa sahiptir.<\/span><\/i><\/p>\n<h3><b>Kaliforniya T\u00fcketici Gizlili\u011fi Yasas\u0131 kapsam\u0131nda t\u00fcketicilere tan\u0131nan haklar  <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">CCPA kapsam\u0131nda korunan t\u00fcm Kaliforniya vatanda\u015flar\u0131 a\u015fa\u011f\u0131da belirtilen d\u00f6rt temel hakk\u0131 kullanabilir,  <\/span><\/p>\n<ul>\n<li>\n<h4><b>\u015eirketin hangi ki\u015fisel bilgileri toplad\u0131\u011f\u0131n\u0131, a\u00e7\u0131klad\u0131\u011f\u0131n\u0131 ve satt\u0131\u011f\u0131n\u0131 bilme hakk\u0131<span style=\"font-weight: 400;\"> <\/span><\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Bu hak kapsam\u0131nda t\u00fcketici, herhangi bir \u015firkete toplad\u0131\u011f\u0131, yay\u0131nlad\u0131\u011f\u0131, kulland\u0131\u011f\u0131 ve satt\u0131\u011f\u0131 ki\u015fisel bilgilerin neler oldu\u011funu sorabilir. T\u00fcketici, \u015firketin \u00f6zel bilgilerini toplad\u0131\u011f\u0131 kayna\u011f\u0131, bunlar\u0131 nas\u0131l kulland\u0131\u011f\u0131n\u0131 ve ki\u015fisel verilerini payla\u015ft\u0131\u011f\u0131 veya satt\u0131\u011f\u0131 \u00fc\u00e7\u00fcnc\u00fc taraflar\u0131n bir listesini bilme hakk\u0131na sahiptir.<\/span><\/p>\n<ul>\n<li>\n<h4><b>Ki\u015fisel bilgilerin silinmesini talep etme hakk\u0131  <\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">CCPA kurallar\u0131 uyar\u0131nca, t\u00fcketiciler ki\u015fisel bilgilerine sahip olmak i\u00e7in t\u00fcm haklara sahip olacakt\u0131r. Ki\u015fisel verilerini toplayan ve i\u015fleyen \u015firketten bunlar\u0131 kald\u0131rmas\u0131n\u0131 do\u011frudan isteyebilirler. B\u00f6yle bir talebi alan kurulu\u015f, t\u00fcketiciye ait t\u00fcm ki\u015fisel verileri silmek i\u00e7in gerekli t\u00fcm ad\u0131mlar\u0131 atmal\u0131d\u0131r. Bununla birlikte, belirli ko\u015fullar alt\u0131nda, kurulu\u015f bilgileri silmeye veya saklamaya karar verebilir. Sanki kurulu\u015fun verileri ilk etapta toplama amac\u0131n\u0131 yerine getirmek i\u00e7in. Aksi takdirde, veri sahibi ile i\u015fletme aras\u0131ndaki s\u00f6zle\u015fmeye uymak.  <\/span><\/p>\n<ul>\n<li>\n<h4><b>Ki\u015fisel bilgilerin sat\u0131\u015f\u0131ndan vazge\u00e7me hakk\u0131  <\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">T\u00fcm Kaliforniya sakinleri ki\u015fisel verilerinin sat\u0131lmas\u0131ndan vazge\u00e7me hakk\u0131n\u0131 kullanabilir. Ancak bu hakk\u0131n kullan\u0131labilmesi i\u00e7in ilgili kurulu\u015fun web sitesinin ana sayfas\u0131nda &#8220;Ki\u015fisel bilgilerimi satmay\u0131n&#8221; linkine yer vermesi gerekmektedir. Bu ba\u011flant\u0131, t\u00fcketicilerin ki\u015fisel bilgilerini satmay\u0131 tercih etmelerini sa\u011flayan bir ara\u00e7 g\u00f6revi g\u00f6rmektedir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">CCPA y\u00f6nergelerine g\u00f6re, bir i\u015fletmenin 16 ya\u015f\u0131ndan k\u00fc\u00e7\u00fck bir t\u00fcketicinin ki\u015fisel bilgilerini satmas\u0131na izin verilmez. Ancak, t\u00fcketici 13 ila 16 ya\u015f aras\u0131ndaysa veya 13 ya\u015f\u0131n alt\u0131ndaysa, ebeveynleri veya vasileri bilgi sat\u0131\u015f\u0131na izin verme veya sat\u0131\u015ftan vazge\u00e7me hakk\u0131na sahiptir.  <\/span><\/p>\n<ul>\n<li>\n<h4><b>T\u00fcketicinin gizlilik haklar\u0131n\u0131 kullan\u0131rken ayr\u0131mc\u0131l\u0131\u011fa u\u011framama hakk\u0131<\/b><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">CCPA, i\u015fletmelerin gizlilik haklar\u0131n\u0131 kullanan t\u00fcm t\u00fcketicilere ayr\u0131mc\u0131 olmayan bir muamele yapmas\u0131n\u0131 yasaklayan daha geni\u015f bir perspektife sahiptir. Buna ek olarak, yasa, kurulu\u015flar\u0131n CCPA haklar\u0131n\u0131 kullanarak t\u00fcketicilerden farkl\u0131 bir fiyat talep etmelerini veya farkl\u0131 mal veya hizmetler sunmalar\u0131n\u0131 yasaklamaktad\u0131r. Bunun d\u0131\u015f\u0131nda, ayr\u0131\u015fma, verilerinizin size sa\u011flad\u0131\u011f\u0131 de\u011ferle orta derecede ili\u015fkilidir.  <\/span><\/p>\n<h3><b>CCPA&#8217;y\u0131 ihlal ederseniz ne olur?<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Kaliforniya Ba\u015fsavc\u0131l\u0131\u011f\u0131 CCPA ihlallerine ili\u015fkin cezalar\u0131 uygulama yetkisine sahiptir. Bu  <\/span><span style=\"font-weight: 400;\">Yapt\u0131r\u0131mlar<\/span><span style=\"font-weight: 400;\"> kas\u0131tl\u0131 olmayan ihlaller i\u00e7in 2.500 $ ve kas\u0131tl\u0131 ihlaller i\u00e7in 7.500 $&#8217;a kadar para cezalar\u0131n\u0131 i\u00e7ermektedir. <\/span> <\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">\u015eu andan itibaren,  <\/span><\/li>\n<li> <span data-preserver-spaces=\"true\"> Kaliforniya Ba\u015fsavc\u0131l\u0131\u011f\u0131&#8217;n\u0131n <\/span><span style=\"font-weight: 400;\">ihlal iddias\u0131n\u0131 bildirir ve cezay\u0131 kesmeden \u00f6nce ilgili i\u015fletmeye a\u00e7\u0131klama yapmas\u0131 i\u00e7in 30 g\u00fcnl\u00fck bir s\u00fcre tan\u0131r. <\/span> <\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">CCPA ihlalleri nedeniyle toplanan cezalar\u0131n yakla\u015f\u0131k %20&#8217;si yeni olu\u015fturulan &#8220;T\u00fcketici Gizlili\u011fi Fonu &#8220;na aktar\u0131lacak.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">CCPA ve QuestionPro ile ilgili herhangi bir sorununuz varsa, l\u00fctfen <\/span><a href=\"https:\/\/www.questionpro.com\/info\/contactUs.html\"><br \/>\n  <span style=\"font-weight: 400;\">Bize ula\u015f\u0131n<\/span><br \/>\n<\/a><span style=\"font-weight: 400;\"> uyum m\u00fcd\u00fcr\u00fcm\u00fczle bir toplant\u0131 planlamak i\u00e7in. <\/span> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kaliforniya, Haziran 2018&#8217;in sonlar\u0131nda AB 375 adl\u0131 bir t\u00fcketici gizlili\u011fi yasas\u0131n\u0131 kabul etti. Yasa 1 Ocak 2020&#8217;den itibaren y\u00fcr\u00fcrl\u00fc\u011fe girecek [&hellip;]<\/p>\n","protected":false},"author":86,"featured_media":659608,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1273],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CCPA - Bilmeniz gereken her \u015fey | QuestionPro<\/title>\n<meta name=\"description\" content=\"CCPA \u00f6ncelikle ki\u015fisel veya \u00f6zel verilerin toplanmas\u0131 ve kullan\u0131lmas\u0131na ili\u015fkin t\u00fcketici haklar\u0131na odaklanmaktad\u0131r. 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