{"id":797480,"date":"2022-05-27T16:26:29","date_gmt":"2022-05-27T16:26:29","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/kullanici-merkezli-tasarim-nedir-4-adim\/"},"modified":"2022-05-27T16:26:29","modified_gmt":"2022-05-27T16:26:29","slug":"kullanici-merkezli-tasarim-nedir-4-adim","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/kullanici-merkezli-tasarim-nedir-4-adim\/","title":{"rendered":"Kullan\u0131c\u0131 merkezli tasar\u0131m: Nedir + 4 Ad\u0131m"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u00dcr\u00fcnler insanlar taraf\u0131ndan kullan\u0131l\u0131r. Herhangi bir \u00fcr\u00fcn\u00fcn tasar\u0131m\u0131n\u0131n merkezinde insanlar olmal\u0131d\u0131r.  <\/span><span style=\"font-weight: 400;\">Kullan\u0131c\u0131 merkezli tasar\u0131m (UCD), yeni \u00fcr\u00fcnler yaratmaya y\u00f6nelik iyimser bir yakla\u015f\u0131md\u0131r.  <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Temel ilke, kullan\u0131c\u0131lardan girdiler toplaman\u0131z ve bulgular\u0131n\u0131z\u0131 m\u00fc\u015fteri yolculuk haritas\u0131 gibi ara\u00e7lar\u0131n yard\u0131m\u0131yla \u00fcr\u00fcn tasar\u0131m\u0131na dahil etmenizdir.<\/span><\/p>\n<h2>Kullan\u0131c\u0131 merkezli tasar\u0131m nedir?<\/h2>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131 merkezli tasar\u0131m (UCD), kullan\u0131c\u0131lar\u0131 \u00fcr\u00fcn tasar\u0131m\u0131 ve geli\u015ftirmenin merkezine koymaya odaklanan bir s\u00fcre\u00e7ler b\u00fct\u00fcn\u00fcd\u00fcr. Bir \u00fcr\u00fcn ekibi dijital \u00fcr\u00fcnler geli\u015ftirirken kullan\u0131c\u0131n\u0131n gereksinimlerini, hedeflerini ve geri bildirimlerini dikkate al\u0131r.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131lar\u0131n ihtiya\u00e7 ve isteklerini kar\u015f\u0131lamak bir \u00f6ncelik haline gelir ve her tasar\u0131m karar\u0131, kullan\u0131c\u0131lara de\u011fer sa\u011flay\u0131p sa\u011flamad\u0131\u011f\u0131 ba\u011flam\u0131nda de\u011ferlendirilir. Kullan\u0131c\u0131 merkezli tasar\u0131m, \u00fcr\u00fcnlerinize duygusal bir etki katman\u0131n bir yolunu sunar.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<h2>4 Ad\u0131mda Kullan\u0131c\u0131 Merkezli Tasar\u0131m<\/h2>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131 merkezli tasar\u0131m yakla\u015f\u0131m\u0131 4 ad\u0131mda a\u00e7\u0131klanabilir:<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>Analiz<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131lardan geri bildirim olarak ald\u0131\u011f\u0131m\u0131z verileri analiz edebilir ve buna g\u00f6re \u00fczerinde \u00e7al\u0131\u015fabiliriz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Piyasada pek \u00e7ok geri bildirim arac\u0131 bulunmaktad\u0131r, \u00f6rne\u011fin QuestionPro&#8217;nun \u00fccretsiz anket arac\u0131 en iyiler aras\u0131ndad\u0131r. Bir anket olu\u015fturman\u0131za ve ayr\u0131ca \u00fccretsiz olarak s\u0131n\u0131rs\u0131z yan\u0131t toplaman\u0131za olanak tan\u0131r.&nbsp;<\/span><\/p>\n<ul>\n<li>\n<h3><b>Tasar\u0131m<\/b><\/h3>\n<p>&nbsp;<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Tasar\u0131m ekibi, toplad\u0131\u011f\u0131m\u0131z geri bildirimlere dayanarak \u00fcr\u00fcn\u00fc m\u00fcmk\u00fcn oldu\u011funca &#8216;insan&#8217; dostu hale getirmek i\u00e7in \u00e7al\u0131\u015fabilir. Bu s\u00fcrece UI\/UX, Pazarlama dahil olmak \u00fczere \u00e7e\u015fitli ekipler dahil olmaktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/www.questionpro.com\/cx\/why\/journey-mapping.html\" target=\"_blank\" rel=\"noopener\">M\u00fc\u015fteri yolculu\u011funuzu haritaland\u0131rmak<\/a>, bu s\u00fcreci olu\u015fturmak i\u00e7in kritik \u00f6neme sahiptir. Bir <a href=\"https:\/\/www.questionpro.com\/blog\/user-journey-map\/\" target=\"_blank\" rel=\"noopener\">kullan\u0131c\u0131 yolculu\u011fu haritas\u0131<\/a>, UX tasar\u0131mc\u0131lar\u0131 i\u00e7in m\u00fckemmel bir ara\u00e7t\u0131r \u00e7\u00fcnk\u00fc bir kullan\u0131c\u0131n\u0131n bir \u00fcr\u00fcnle nas\u0131l etkile\u015fime girdi\u011fini g\u00f6rselle\u015ftirir ve tasar\u0131mc\u0131lar\u0131n bir \u00fcr\u00fcn\u00fc kullan\u0131c\u0131n\u0131n bak\u0131\u015f a\u00e7\u0131s\u0131ndan g\u00f6rmesini sa\u011flar.&nbsp;<\/span><b><\/b><\/p>\n<blockquote><p>M\u00fc\u015fteri yolculu\u011fu haritalama hakk\u0131nda okumay\u0131 seviyorsan\u0131z, m\u00fc\u015fteri <a href=\"https:\/\/www.questionpro.com\/blog\/customer-journey-map\/\" target=\"_blank\" rel=\"noopener\">yolculu\u011fu<\/a> hakk\u0131nda bilgi edinmeyi ilgin\u00e7 bulabilirsiniz.<\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\">\n<h3><b>De\u011ferlendirme<\/b><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">De\u011ferlendirme sadece s\u00fcre\u00e7teki bir ad\u0131m de\u011fil, s\u00fcre\u00e7 i\u00e7inde ger\u00e7ekle\u015fen s\u00fcrekli bir faaliyettir. Tasar\u0131m kararlar\u0131n\u0131n ger\u00e7ek kullan\u0131c\u0131larla kullan\u0131labilirlik testi yap\u0131larak de\u011ferlendirilmesi tavsiye edilir.&nbsp;<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Uygulama<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Kapsaml\u0131 bir de\u011ferlendirmeden sonra, geri bildiriminizi uygulamaya koyma zaman\u0131 gelmi\u015ftir. Geri bildirim toplamak ve de\u011ferlendirmek i\u00e7in yap\u0131lan t\u00fcm \u00e7al\u0131\u015fmalar bu s\u00fcre\u00e7te meyvesini verir. Tasar\u0131m ekibi, \u00dcr\u00fcn ekibi ile birlikte UCD&#8217;nin uygulanmas\u0131 i\u00e7in \u00e7al\u0131\u015f\u0131r.<\/span><\/p>\n<h2>Kullan\u0131c\u0131 merkezli tasar\u0131m\u0131n \u00f6nemi<\/h2>\n<p><span style=\"font-weight: 400;\">Bu t\u00fcr bir tasar\u0131m\u0131 uygulamak, son m\u00fc\u015fterilerinizi daha iyi anlaman\u0131z\u0131 ve ihtiya\u00e7lar\u0131n\u0131 ger\u00e7ekten kar\u015f\u0131laman\u0131z\u0131 sa\u011flar, bu metodolojiyi uygulaman\u0131n di\u011fer faydalar\u0131 \u015funlard\u0131r.&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131n\u0131n d\u00fc\u015f\u00fcnceleri, duygular\u0131 ve hayal k\u0131r\u0131kl\u0131klar\u0131 gibi empati temelli kavramlar, kullan\u0131c\u0131 merkezli tasar\u0131mda merkezi bir yer tutar. \u00dcr\u00fcn tasar\u0131mc\u0131lar\u0131, empatiye dayal\u0131 kavramlar\u0131, kullan\u0131c\u0131n\u0131n hedefleri ve etkile\u015fim al\u0131\u015fkanl\u0131klar\u0131 gibi sistematik gereksinimlere d\u00f6n\u00fc\u015ft\u00fcrebilmelidir; bu, t\u00fcm ekibin bir \u00fcr\u00fcn olu\u015fturmak i\u00e7in kullanabilece\u011fi bir \u015feydir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Kullan\u0131c\u0131 merkezli tasar\u0131m\u0131n \u00f6nemini \u00f6zetlemek i\u00e7in Frank Chimero&#8217;dan \u00fcnl\u00fc bir al\u0131nt\u0131:&nbsp; &#8220;\u0130nsanlar, insanlar\u0131 g\u00f6z ard\u0131 eden tasar\u0131m\u0131 g\u00f6z ard\u0131 eder&#8221;.<\/span><\/p>\n<p><a href=\"https:\/\/www.questionpro.com\/cx\/\" target=\"_blank\" rel=\"noopener\">QuestionPro CX<\/a> &#8216;te, kurulu\u015funuzdaki m\u00fc\u015fteri yolculu\u011funu izlemeniz i\u00e7in size en iyi ara\u00e7lar\u0131 sunuyoruz. Bize ula\u015f\u0131n! Daha iyi m\u00fc\u015fteri deneyimleri elde etmenize yard\u0131mc\u0131 olmak i\u00e7in sizinle birlikte \u00e7al\u0131\u015fmay\u0131 \u00e7ok isteriz!<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/cx\/\" target=\"_blank\" rel=\"noopener\"><button>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/button><\/a>&nbsp; &nbsp; &nbsp; &nbsp;<a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1063&amp;sourceRef=home-cx\" target=\"_blank\" rel=\"noopener\"><button>\u00dcCRETS\u0130Z DENEME<\/button><\/a><\/p>\n<p><strong>Yazar<\/strong> Joshua Alhat<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00dcr\u00fcnler insanlar taraf\u0131ndan kullan\u0131l\u0131r. Herhangi bir \u00fcr\u00fcn\u00fcn tasar\u0131m\u0131n\u0131n merkezinde insanlar olmal\u0131d\u0131r. Kullan\u0131c\u0131 merkezli tasar\u0131m (UCD), yeni \u00fcr\u00fcnler yaratmaya y\u00f6nelik iyimser [&hellip;]<\/p>\n","protected":false},"author":80,"featured_media":711697,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1114],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Kullan\u0131c\u0131 merkezli tasar\u0131m: Nedir + 4 Ad\u0131m | QuestionPro<\/title>\n<meta name=\"description\" content=\"Kullan\u0131c\u0131 merkezli tasar\u0131m (UCD), kullan\u0131c\u0131lar\u0131 \u00fcr\u00fcn tasar\u0131m\u0131 ve geli\u015ftirmenin merkezine koymaya odaklanan bir s\u00fcre\u00e7ler 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