{"id":798968,"date":"2022-05-09T14:09:11","date_gmt":"2022-05-09T14:09:11","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/topluluk-tartismasi-nedir-ve-en-iyi-yazilim\/"},"modified":"2022-05-09T14:09:11","modified_gmt":"2022-05-09T14:09:11","slug":"topluluk-tartismasi-nedir-ve-en-iyi-yazilim","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/topluluk-tartismasi-nedir-ve-en-iyi-yazilim\/","title":{"rendered":"Topluluk Tart\u0131\u015fmas\u0131: Nedir ve En \u0130yi Yaz\u0131l\u0131m"},"content":{"rendered":"<p>Bir topluluk tart\u0131\u015fmas\u0131, \u015firketleri ve m\u00fc\u015fterilerini birbirine ba\u011flamak i\u00e7in tasarlanm\u0131\u015ft\u0131r ve kullan\u0131c\u0131lar\u0131n belirli \u00fcr\u00fcnler, hizmetler veya konular hakk\u0131nda bilgi vermesine olanak tan\u0131yan de\u011ferli konu\u015fmalar\u0131n olu\u015fturulmas\u0131n\u0131 sa\u011flar.<\/p>\n<h2>Topluluk tart\u0131\u015fmas\u0131 nedir?<\/h2>\n<p>Topluluk tart\u0131\u015fmas\u0131, kullan\u0131c\u0131lar ve payla\u015ft\u0131klar\u0131 belirli alanlar aras\u0131nda ortak bir konu hakk\u0131nda fikir ve kelime al\u0131\u015fveri\u015fi yapmak, etkile\u015fimde bulunmak, bilgi payla\u015fmak ve ileti\u015fim kurmak i\u00e7in yap\u0131lan \u00e7evrimi\u00e7i bir konu\u015fmad\u0131r. Markalar bu alan\u0131 t\u00fcketicileriyle ili\u015fki kurarken ve <a href=\"https:\/\/www.questionpro.com\/blog\/complete-guide-to-customer-experience\/\">m\u00fc\u015fteri deneyimini<\/a> geli\u015ftirirken de\u011ferli bilgiler toplamak i\u00e7in kullanabilir.<\/p>\n<p>Ayr\u0131ca, daha sonra vaka \u00e7al\u0131\u015fmalar\u0131na veya referanslara kat\u0131lmak i\u00e7in <a href=\"https:\/\/www.questionpro.com\/customer-satisfaction.html\">m\u00fc\u015fteri memnuniyetini<\/a> belirleme f\u0131rsat\u0131 da sunar; bu da ka\u00e7\u0131n\u0131lmaz olarak topluluk i\u00e7in a\u011f\u0131zdan a\u011f\u0131za ileti\u015fimin ve kat\u0131l\u0131m\u0131n artmas\u0131na yol a\u00e7acakt\u0131r.<\/p>\n<p>Yeni m\u00fc\u015fteriler yaratmak genellikle mevcut m\u00fc\u015fterileri elde tutmaktan daha pahal\u0131d\u0131r; bu nedenle m\u00fc\u015fteri sadakati yaratmak i\u00e7in \u00e7aba sarf etmek \u00f6nemlidir. Communities by QuestionPro tam da bunu yapman\u0131za yard\u0131mc\u0131 olabilir!<\/p>\n<p>Son veriler, markal\u0131 topluluk forumlar\u0131n\u0131n i\u015fletmelere a\u015fa\u011f\u0131daki gibi sonu\u00e7larla yard\u0131mc\u0131 oldu\u011funu g\u00f6stermi\u015ftir:<\/p>\n<ul>\n<li>Kat\u0131l\u0131mc\u0131lar\u0131n %66&#8217;s\u0131 m\u00fc\u015fteriyi elde tutma oran\u0131n\u0131 art\u0131r\u0131yor<\/li>\n<li>68&#8217;i yeni potansiyel m\u00fc\u015fteriler elde ediyor<\/li>\n<li>Sat\u0131\u015flarda %55 art\u0131\u015f<\/li>\n<\/ul>\n<p>Yaz\u0131l\u0131m\u0131m\u0131z, anketler veya yoklamalar yoluyla veri toplamay\u0131 g\u00fc\u00e7lendiren dinamik yollarla m\u00fc\u015fterilerinizle etkile\u015fim kurman\u0131za olanak tan\u0131r. \u00d6rne\u011fin, markalar\u0131n daha derin ara\u015ft\u0131rma i\u00e7g\u00f6r\u00fcleri toplamak i\u00e7in odak gruplar\u0131na g\u00fcvenmelerine olanak tan\u0131yan topluluklardaki video tart\u0131\u015fma arac\u0131n\u0131 ele alal\u0131m &#8211; \u00e7o\u011funlukla en iyi destek\u00e7ilerden ve m\u00fc\u015fterilerden.<\/p>\n<p>Video tart\u0131\u015fmalar\u0131 ve \u00e7evrimi\u00e7i odak gruplar\u0131 y\u00fcr\u00fctmek, d\u0131\u015f fakt\u00f6rlerden kaynaklanan k\u0131s\u0131tlamalar olmaks\u0131z\u0131n \u00e7evrimi\u00e7i <a href=\"https:\/\/www.questionpro.com\/blog\/qualitative-market-research\/\">nitel ara\u015ft\u0131rma<\/a> yap\u0131lmas\u0131na olanak tan\u0131r.<\/p>\n<p>CX uzmanlar\u0131m\u0131zla <a href=\"https:\/\/www.questionpro.com\/blog\/customer-loyalty-what-it-is\/\">m\u00fc\u015fteri sadakati<\/a> olu\u015fturma hakk\u0131nda daha fazla bilgi edinin:<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video oynat\u0131c\u0131\" src=\"https:\/\/www.youtube.com\/embed\/NpGktKK2ZYg\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Topluluklar \u00fczerinde yap\u0131lan anketler, kat\u0131l\u0131mc\u0131lar\u0131n %90&#8217;\u0131n\u0131n \u00fcr\u00fcnleri geli\u015ftirmeye y\u00f6nelik \u00f6nerileri oldu\u011funu g\u00f6stermi\u015ftir; bu da s\u00f6z konusu geri bildirimi \u00f6zellikle istemeden do\u011fru verileri toplaman\u0131za olanak tan\u0131r. Topluluklar, \u00f6zellik talepleri almak, g\u00fcncellemeler almak, geli\u015ftirmelerin \u00f6nceliklendirilmesini desteklemek ve m\u00fc\u015fterilerimizden gelen fikirler hakk\u0131nda geri bildirim almak i\u00e7in m\u00fckemmel bir yoldur.<\/p>\n<h2>Topluluk Tart\u0131\u015fma Forumu Yaz\u0131l\u0131m\u0131<\/h2>\n<p><strong>QuestionPro \u00c7evrimi\u00e7i Topluluk Yaz\u0131l\u0131m\u0131<\/strong>, <a href=\"https:\/\/www.questionpro.com\/blog\/customer-community\/\">m\u00fc\u015fteri toplulu\u011funuzla<\/a> ak\u0131ll\u0131ca etkile\u015fim kurman\u0131z\u0131 sa\u011flar. Basit ve karma\u015f\u0131k anketlerden mant\u0131k ve dallanmaya kadar 50&#8217;den fazla soru t\u00fcr\u00fcn\u00fc destekliyoruz. Tutkulu m\u00fc\u015fterilerinizle ba\u011flant\u0131 kurun ve onlardan de\u011ferli geri bildirimler al\u0131n. Yerel m\u00fc\u015fterilerinizi interaktif puanlar, oyunla\u015ft\u0131rma rozetleri, nakit para ve ba\u011f\u0131\u015flarla \u00f6d\u00fcllendirin.<\/p>\n<ul>\n<li>\u00d6zellik 1. H\u0131zl\u0131 topluluk i\u00e7g\u00f6r\u00fcleri sunan hepsi bir arada birle\u015fik g\u00f6sterge tablosu.<\/li>\n<li>\u00d6zellik 2. Sosyal medya entegrasyonu: kullan\u0131c\u0131lar Facebook, Twitter ve LinkedIn&#8217;i kullanarak durumlar\u0131n\u0131 payla\u015fabilirler.<\/li>\n<li>\u00d6zellik 3. Mobil entegrasyon<\/li>\n<li>\u00d6zellik 4. \u00c7ok dilli \u00f6zellikler 50&#8217;den fazla dile ula\u015fman\u0131z\u0131 sa\u011flar<\/li>\n<\/ul>\n<h2>Sonu\u00e7<\/h2>\n<p>Topluluk tart\u0131\u015fmalar\u0131n\u0131n faydalar\u0131n\u0131 \u00f6\u011frendikten sonra, i\u015f hedeflerinize uygun maliyetle ula\u015fman\u0131za yard\u0131mc\u0131 olacak bir araca yat\u0131r\u0131m yapsan\u0131z nas\u0131l olurdu? Zengin \u00f6zelliklere sahip ara\u00e7 setimiz, etkile\u015fimli topluluklar olu\u015fturman\u0131za, ger\u00e7ek zamanl\u0131 m\u00fc\u015fteri i\u00e7g\u00f6r\u00fcleri toplaman\u0131za ve i\u015finizi olumlu y\u00f6nde etkilemenize yard\u0131mc\u0131 olmak i\u00e7in hizmetinizdedir.<\/p>\n<p>QuestionPro&#8217;nun \u00c7evrimi\u00e7i Topluluklar Yaz\u0131l\u0131m\u0131n\u0131 ka\u00e7\u0131rmay\u0131n<\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/communities\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bir topluluk tart\u0131\u015fmas\u0131, \u015firketleri ve m\u00fc\u015fterilerini birbirine ba\u011flamak i\u00e7in tasarlanm\u0131\u015ft\u0131r ve kullan\u0131c\u0131lar\u0131n belirli \u00fcr\u00fcnler, hizmetler veya konular hakk\u0131nda bilgi vermesine [&hellip;]<\/p>\n","protected":false},"author":67,"featured_media":709757,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1276,1200],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Topluluk Tart\u0131\u015fmas\u0131: Nedir ve En \u0130yi Yaz\u0131l\u0131m | QuestionPro<\/title>\n<meta name=\"description\" content=\"Bir topluluk tart\u0131\u015fmas\u0131, belirli \u00fcr\u00fcnler, hizmetler veya konular hakk\u0131ndaki konu\u015fmalarla \u015firketleri ve m\u00fc\u015fterileri birbirine ba\u011flamak i\u00e7in tasarlanm\u0131\u015ft\u0131r.\" \/>\n<meta name=\"robots\" content=\"index, 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