{"id":799536,"date":"2022-12-11T09:00:24","date_gmt":"2022-12-11T16:00:24","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/yapilandirilmis-anket-tanimi-turleri-artilari-ve-eksileri\/"},"modified":"2022-12-11T09:00:24","modified_gmt":"2022-12-11T09:00:24","slug":"yapilandirilmis-anket-tanimi-turleri-artilari-ve-eksileri","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/yapilandirilmis-anket-tanimi-turleri-artilari-ve-eksileri\/","title":{"rendered":"Yap\u0131land\u0131r\u0131lm\u0131\u015f Anket: Tan\u0131m\u0131, T\u00fcrleri + Art\u0131lar\u0131 ve Eksileri"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Anket, istatistiksel olarak yararl\u0131 bilgiler toplamak i\u00e7in insanlara belirli bir konu hakk\u0131nda sorulan bir dizi sorudur. Anketler iyi yap\u0131ld\u0131\u011f\u0131nda ve sorumlu bir \u015fekilde da\u011f\u0131t\u0131ld\u0131\u011f\u0131nda, belirli gruplar, bireyler veya t\u00fcm pop\u00fclasyonlar hakk\u0131nda a\u00e7\u0131klamalar yapmak i\u00e7in \u00f6nemli hale gelirler.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Anketler genellikle pazarlama ve sosyal bilimlerde nicel ara\u015ft\u0131rmalar i\u00e7in kullan\u0131l\u0131r. Genellikle &#8220;kat\u0131l\u0131mc\u0131lar&#8221; olarak adland\u0131r\u0131lan \u00e7ok say\u0131da ki\u015fiden bilgi alman\u0131n m\u00fckemmel bir yoludur.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f Anket, nicel bir ara\u015ft\u0131rma y\u00f6ntemidir. <\/span><b>Emile Durkheim destekli (1858 &#8211; 1917)<\/b><span style=\"font-weight: 400;\">. Ara\u015ft\u0131rmac\u0131n\u0131n ne kadar az dahil oldu\u011funu ve ka\u00e7 ki\u015finin cevap verdi\u011fini (sorular\u0131 kimlerin cevaplad\u0131\u011f\u0131n\u0131) i\u00e7erir. Bu, ara\u015ft\u0131rmaya olumlu bir yakla\u015f\u0131md\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu blogda, yap\u0131land\u0131r\u0131lm\u0131\u015f bir anketin ne oldu\u011funu, t\u00fcrlerini, art\u0131lar\u0131n\u0131 ve eksilerini tart\u0131\u015faca\u011f\u0131z.  <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f anketin tan\u0131m\u0131<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f anket, kat\u0131l\u0131mc\u0131lardan veri toplamak i\u00e7in kullan\u0131lan bir belgedir ve sorular\u0131n kesin dilini ve s\u0131ras\u0131n\u0131 belirleyen \u00f6nceden belirlenmi\u015f bir \u00e7er\u00e7eveye sahip bir dizi standartla\u015ft\u0131r\u0131lm\u0131\u015f sorudan olu\u015fur.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f anketlerde spesifik olarak ifade edilmi\u015f sorular sorulur. Nas\u0131l ayarland\u0131klar\u0131na ba\u011fl\u0131 olarak, kat\u0131l\u0131mc\u0131lar\u0131n b\u00fcy\u00fck \u00e7o\u011funlu\u011funun d\u00fc\u015f\u00fcncelerinin derinlemesine anla\u015f\u0131lmas\u0131n\u0131 sa\u011flayan bir ton yararl\u0131 bilgi toplayabilirler.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tipik olarak, pazar veya sosyal ara\u015ft\u0131rma soru\u015fturmalar\u0131 i\u00e7in kullan\u0131l\u0131rlar. Kapal\u0131 cevaplar \u00f6nceden belirlenmi\u015f, kat\u0131 ve tamamen nettir. Bu sonu\u00e7lar incelendikten ve mevcut \u00e7e\u015fitli hipotezlere uyguland\u0131ktan sonra konu gruplar\u0131na ili\u015fkin ifadeler olu\u015fturulabilir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu bulgular geni\u015fletilebilir ve daha sonra \u00f6nemli i\u015f tercihlerini bilgilendirmek i\u00e7in kullan\u0131labilir. Hatal\u0131 sorular, uygun olmayan s\u0131ralama veya uygulanan \u00f6l\u00e7ekler nedeniyle sonu\u00e7lar kar\u0131\u015f\u0131k hale gelebilir.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f anket t\u00fcrleri<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f bir anket, n\u00fcfus say\u0131mlar\u0131ndan mini anketlere kadar bir\u00e7ok farkl\u0131 \u015fekilde g\u00f6r\u00fcnebilir ve kullan\u0131labilir. Yap\u0131land\u0131r\u0131lm\u0131\u015f anketin ba\u015fl\u0131ca t\u00fcrleri \u015funlard\u0131r:<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Posta anketleri:  <\/b><span style=\"font-weight: 400;\">Sosyolojik ara\u015ft\u0131rmalarda tipik olarak posta anketi kullan\u0131l\u0131r. Bunlar kapal\u0131 olabilir, yani kat\u0131l\u0131mc\u0131lar\u0131n genellikle kontrol etmeleri gereken belirli say\u0131da yan\u0131t vard\u0131r. A\u00e7\u0131k u\u00e7lu sorular, ba\u015fta tutum anketleri olmak \u00fczere bir\u00e7ok ankette kullan\u0131lmaktad\u0131r. Posta anketi kullanman\u0131n baz\u0131 faydalar\u0131 vard\u0131r.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00d6zellikle \u00f6rneklem b\u00fcy\u00fckse veya co\u011frafi olarak da\u011f\u0131n\u0131ksa ekonomiktir. Di\u011fer y\u00f6ntemlerle kar\u015f\u0131la\u015ft\u0131r\u0131ld\u0131\u011f\u0131nda, daha b\u00fcy\u00fck \u00f6rnekler kullanabilir.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Elektronik anketler: <\/b><span style=\"font-weight: 400;\">Elektronik anket, bir ki\u015finin yaz\u0131l\u0131m\u0131 kullanarak yan\u0131tlayabilece\u011fi sorulardan olu\u015fur.<\/span><\/li>\n<\/ul>\n<p><i><span style=\"font-weight: 400;\">\u00d6rnekler: Kat\u0131l\u0131mc\u0131lar\u0131n yan\u0131tlar\u0131n\u0131 do\u011frudan (belki de g\u00f6r\u00fc\u015fmeciler yan\u0131tlar\u0131n\u0131n ayr\u0131nt\u0131lar\u0131n\u0131 bilmeden) veya bir \u0130nternet web sitesindeki sorular arac\u0131l\u0131\u011f\u0131yla girmelerine olanak tan\u0131yan bir diz\u00fcst\u00fc bilgisayar yaz\u0131l\u0131m program\u0131.<\/span><\/i><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>Telefon anketleri: <\/b><span style=\"font-weight: 400;\">Telefon anketleri en \u00e7ok \u015fu durumlarda faydal\u0131d\u0131r:<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Sonu\u00e7lar i\u00e7in acil bir talep var.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Hedef \u00f6rneklemin telefonu vard\u0131r (\u00f6rne\u011fin, cep telefonu kullan\u0131m\u0131 yayg\u0131n de\u011filse, geli\u015fmekte olan \u00fclkelerin k\u0131rsal kesimlerinde uygun de\u011fildir)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">\u00d6rnek kat\u0131l\u0131mc\u0131lar yaz\u0131l\u0131 bir ankete yan\u0131t vermekte zorlanabilirler.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Anketin sorular\u0131 basit ve anla\u015f\u0131l\u0131rd\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">Anket sadece biraz zaman almaktad\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"2\"><span style=\"font-weight: 400;\">M\u00fcfetti\u015fler, gerekli personel ve finansmana sahip olduklar\u0131 i\u00e7in \u00f6nemli \u00e7a\u011fr\u0131lar yapabilirler.<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<ul>\n<li aria-level=\"1\"><b>Ki\u015fisel olarak uygulanan anketler: <\/b><span style=\"font-weight: 400;\">Ki\u015fisel olarak uygulanan bir anket, verileri toplayan ara\u015ft\u0131rmac\u0131lar\u0131n (\u00f6rne\u011fin bir g\u00f6r\u00fc\u015fmeci) yard\u0131m\u0131 olmadan bir yan\u0131tlay\u0131c\u0131n\u0131n tamamlamas\u0131 i\u00e7in \u00f6zel olarak olu\u015fturulmu\u015f bir ankettir.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">E\u011fitimli bir g\u00f6r\u00fc\u015fmeci taraf\u0131ndan y\u00f6nlendirilen di\u011fer veri toplama y\u00f6ntemleriyle birlikte kullan\u0131labilmesine ra\u011fmen, \u015fahsen teslim edilen bir anket genellikle tek ba\u015f\u0131na bir anket olarak kullan\u0131l\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bu anketler, ara\u015ft\u0131rmaya uygulanabilecek \u00e7e\u015fitli soru t\u00fcrleri sunmaktad\u0131r.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Durumsall\u0131k Sorular\u0131:<\/b><span style=\"font-weight: 400;\"> Bu sorular bir \u00f6nceki soruyla ili\u015fkilidir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Matris Sorular\u0131:<\/b><span style=\"font-weight: 400;\">  Ayn\u0131 cevaba sahip sorular birlikte yerle\u015ftirilir. Bu, kat\u0131l\u0131mc\u0131n\u0131n anketi doldurmak i\u00e7in daha az zaman veya sayfa alan\u0131 harcayabilmesi i\u00e7in yap\u0131l\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Kapal\u0131 U\u00e7lu Sorular:<\/b><span style=\"font-weight: 400;\">  Bunlar evet\/hay\u0131r sorular\u0131d\u0131r. Sorular ya o ya da bu \u015fekilde yan\u0131tlanacakt\u0131r.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f anketin art\u0131lar\u0131 ve eksileri<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Di\u011fer t\u00fcm anketler gibi yap\u0131land\u0131r\u0131lm\u0131\u015f bir anketin de avantajlar\u0131 ve dezavantajlar\u0131 vard\u0131r. Hadi onlar\u0131 \u00f6\u011frenelim:<\/span><\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td><span style=\"font-weight: 400;\">Art\u0131lar\u0131<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Eksiler<\/span><\/td>\n<\/tr>\n<tr>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f bir anket \u00e7ok say\u0131da yan\u0131tlay\u0131c\u0131 veya denek i\u00e7erebilir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Karar vermeyi destekleyen ampirik iddialar olu\u015fturmak i\u00e7in bulgular\u0131 genelle\u015ftirmek m\u00fcmk\u00fcnd\u00fcr.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u00d6l\u00e7\u00fcm\u00fc kolay sorular, yan\u0131tlar\u0131n niceliksel olarak da kullan\u0131labilmesini sa\u011flar.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Yap\u0131land\u0131r\u0131lm\u0131\u015f bir anket kullan\u0131c\u0131 dostudur ve \u00f6l\u00e7\u00fcm\u00fc kolayd\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u0130statistiksel sorgular i\u00e7in kullan\u0131\u015fl\u0131d\u0131r.<\/span><\/li>\n<\/ul>\n<\/td>\n<td>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Kat\u0131l\u0131mc\u0131n\u0131n iki olas\u0131 cevaptan birini se\u00e7mesi gerekmektedir. Nihai sonu\u00e7 analizi ve grubun do\u011fru sonu\u00e7lar\u0131 bu nedenle tehlikeye girecektir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bu sorular, kat\u0131l\u0131mc\u0131n\u0131n \u00e7e\u015fitli tutumlar\u0131n\u0131, de\u011ferlerini ve bak\u0131\u015f a\u00e7\u0131lar\u0131n\u0131 dikkate almamaktad\u0131r.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Y\u00fcz y\u00fcze m\u00fclakatta sorular aras\u0131nda etkileyici bir sorgulama potansiyeli olsa bile, m\u00fclakat\u0131 yapan ki\u015fi \u00f6nceden belirlenmi\u015f listeye ba\u011fl\u0131 kalmal\u0131d\u0131r.<\/span><\/li>\n<\/ul>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">Sonu\u00e7<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Bu blogda yap\u0131land\u0131r\u0131lm\u0131\u015f anketten bahsettik ve tan\u0131mlad\u0131k. Nedir, nerede kullan\u0131l\u0131r, ka\u00e7 farkl\u0131 t\u00fcr\u00fc vard\u0131r ve art\u0131lar\u0131 ve eksileri. Bu blog yaz\u0131s\u0131, ihtiya\u00e7 duyulan anket veya m\u00fclakatta yap\u0131land\u0131r\u0131lm\u0131\u015f bir soru formu kullan\u0131p kullanamayaca\u011f\u0131n\u0131z\u0131 belirlemenize yard\u0131mc\u0131 olmay\u0131 ama\u00e7lamaktad\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Verilerinizi i\u015flemek i\u00e7in QuestionPro g\u00fcvenilir bir platformdur. Anket yaz\u0131l\u0131m\u0131 QuestionPro&#8217;yu kullanarak, basit ara\u015ft\u0131rmalardan daha ayr\u0131nt\u0131l\u0131 anketlere kadar her \u015feyi ger\u00e7ekle\u015ftirebilirsiniz.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">QuestionPro&#8217;da, ara\u015ft\u0131rmac\u0131lara veri toplama i\u00e7in anket yaz\u0131l\u0131m\u0131m\u0131z ve her t\u00fcrl\u00fc uzun \u00e7al\u0131\u015fma i\u00e7in bir i\u00e7g\u00f6r\u00fc veritaban\u0131 da dahil olmak \u00fczere kaynaklar sa\u011fl\u0131yoruz. Bu konuda daha fazla bilgi edinmek i\u00e7in bilgili personelimizle g\u00f6r\u00fc\u015f\u00fcn.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/research-edition-survey-software\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n  <button>DAHA FAZLA BI\u0307LGI\u0307 EDI\u0307NI\u0307N<\/button><br \/>\n<\/a>       <a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?classID=1053&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener\"><br \/>\n  <button>\u00dcCRETS\u0130Z DENEME<\/button><br \/>\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anket, istatistiksel olarak yararl\u0131 bilgiler toplamak i\u00e7in insanlara belirli bir konu hakk\u0131nda sorulan bir dizi sorudur. Anketler iyi yap\u0131ld\u0131\u011f\u0131nda ve [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":766381,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1118,1114],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Yap\u0131land\u0131r\u0131lm\u0131\u015f Anket: Tan\u0131m\u0131, T\u00fcrleri + Art\u0131lar\u0131 ve Eksileri | QuestionPro<\/title>\n<meta name=\"description\" content=\"Yap\u0131land\u0131r\u0131lm\u0131\u015f bir ankette sorular \u00f6nceden kodlanm\u0131\u015ft\u0131r ve bir sonraki soruya ge\u00e7mek i\u00e7in basit yollar vard\u0131r. 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