{"id":803010,"date":"2021-01-19T05:16:43","date_gmt":"2021-01-19T12:16:43","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/musteri-deneyimi-ve-kar\/"},"modified":"2021-01-19T05:16:43","modified_gmt":"2021-01-19T05:16:43","slug":"musteri-deneyimi-ve-kar","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/","title":{"rendered":"M\u00fc\u015fteri Deneyimi ve K\u00e2r"},"content":{"rendered":"

CX Karl\u0131 Olabilir, ancak….<\/b><\/p>\n

Y\u0131llar boyunca, M\u00fc\u015fteri Deneyimi ve karl\u0131l\u0131\u011f\u0131n etkisi hakk\u0131nda bir\u00e7ok iddia, makale, sunum ve tart\u0131\u015fma yap\u0131ld\u0131. D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla karl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve QuestionPro da g\u00f6sterildi\u011fi gibi farkl\u0131 de\u011fil <\/span>
\n Burada<\/span>
\n<\/a>. <\/span> <\/p>\n

Etki \u00e7e\u015fitli \u015fekillerde \u00f6l\u00e7\u00fclebilir, karl\u0131l\u0131\u011f\u0131n b\u00fcy\u00fckl\u00fc\u011f\u00fc her \u015firkette farkl\u0131l\u0131k g\u00f6sterebilir ve her zaman kan\u0131tlanamayan istisnalar olacakt\u0131r. Ne olursa olsun, CX’in daha k\u00e2rl\u0131 olman\u0131n bir yolu oldu\u011funa, memnun m\u00fc\u015fterilerin (ya da Destek\u00e7ilerin veya Memnun M\u00fc\u015fterilerin) sonu\u00e7ta o \u015firketle genel olarak ve o kategorideki harcamalar\u0131n\u0131n bir pay\u0131 olarak daha fazla para harcayacaklar\u0131na ger\u00e7ekten inan\u0131yorum. Bu noktada bu fikirden emin de\u011filseniz, bu fikri kendi firman\u0131z i\u00e7in do\u011frulamak i\u00e7in bir dakikan\u0131z\u0131 ay\u0131rmal\u0131s\u0131n\u0131z.<\/span><\/p>\n

Ancak, her ne kadar k\u00e2r\u0131 \u00e7o\u011fu metri\u011fin \u00fczerinde tutan operasyon odakl\u0131 bir birey olsam da, bir kurulu\u015f olarak CX’e yaln\u0131zca k\u00e2rl\u0131l\u0131k i\u00e7in odaklan\u0131yorsan\u0131z, muhtemelen k\u00e2rl\u0131l\u0131\u011f\u0131 en \u00fcst d\u00fczeye \u00e7\u0131karan bir program uygulam\u0131yorsunuzdur. <\/span><\/p>\n

K\u00e2r \u00dcst\u00fcn Geldi\u011finde <\/b><\/p>\n

\u00c7eli\u015fkili g\u00f6r\u00fcnebilir, \u00e7\u00fcnk\u00fc k\u00e2r maksimizasyonunun bir kurulu\u015f i\u00e7inde b\u00fcy\u00fck bir CX program\u0131na kat\u0131l\u0131m sa\u011flamak i\u00e7in harika bir sat\u0131\u015f noktas\u0131 oldu\u011funa inan\u0131yorum. Ayr\u0131ca, bu karl\u0131l\u0131\u011f\u0131n ve CX ile ili\u015fkisinin devam eden bir analizinin olmas\u0131 gerekti\u011fini de belirtmek isterim. Ancak, b\u00fcy\u00fck ya da k\u00fc\u00e7\u00fck, departman odakl\u0131 ya da kurumsal \u00e7apta bir CX program\u0131nda k\u00e2r tek belirleyici fakt\u00f6r olmamal\u0131d\u0131r. <\/span><\/p>\n

Bu duru\u015fun birka\u00e7 nedeni vard\u0131r. Bunlardan ilki, giderek yayg\u0131nla\u015fan bir neden olan Kurumsal Sosyal Sorumluluktur (KSS). G\u00f6re <\/span>baz\u0131 ara\u015ft\u0131rmalar<\/span><\/a>bireylerin d\u00f6rtte \u00fc\u00e7\u00fc, m\u00fc\u015fterilerine ve \u00e7al\u0131\u015fanlar\u0131na nas\u0131l davrand\u0131klar\u0131 da dahil olmak \u00fczere kendi standartlar\u0131na g\u00f6re etik davranmayan \u015firketlerden al\u0131\u015fveri\u015f yapma olas\u0131l\u0131\u011f\u0131 d\u00fc\u015f\u00fckt\u00fcr. Her ne kadar bu durum sonu\u00e7ta \u00f6l\u00e7\u00fclmese veya kolayca hesaplanmasa da, bir i\u015fletmeyi etkileyecek bir ger\u00e7ektir.<\/span><\/p>\n

\u0130kincisi, birincisiyle el ele gider ve bu da \u015firketin halk\u0131n g\u00f6z\u00fcndeki itibar\u0131d\u0131r – Pazarlama. Hi\u00e7 kimse paketinin uzaktan kap\u0131ya f\u0131rlat\u0131ld\u0131\u011f\u0131 hikayeleri unutmaz. <\/span>bu<\/span><\/a>. Bir m\u00fc\u015fteri deneyimi program\u0131n\u0131n arkas\u0131ndaki ger\u00e7ek neden sadece bir \u00f6l\u00e7\u00fcm veya karl\u0131l\u0131k ise, kurulu\u015funuz m\u00fc\u015fteri deneyimi k\u00fclt\u00fcr\u00fcn\u00fc benimsemeyecek ve bunu g\u00f6sterecektir. Buna kar\u015f\u0131l\u0131k, iyi bir m\u00fc\u015fteri deneyimi k\u00fclt\u00fcr\u00fcnden kaynaklanabilecek pek \u00e7ok harika hikaye de vard\u0131r, hatta o kadar \u00e7oktur ki bir \u015firket en iyilerini se\u00e7mekte zorlanabilir. <\/span><\/p>\n

Deneyime Kar\u015f\u0131 Maliyet \u00d6l\u00e7\u00fcm\u00fc <\/b><\/p>\n

Bence bunu sadece k\u00e2ra dayand\u0131ramaman\u0131z\u0131n son nedeni, e\u011fer \u00f6l\u00e7\u00fcyorsan\u0131z <\/span>
\n M\u00fc\u015fteri Deneyimi<\/span>
\n<\/a>Bu paraya mal olacak. Hizmetlerimiz \u00fccretsiz de\u011fildir ve QuestionPro rakiplerinin hizmetleri de \u00fccretsiz de\u011fildir. CX’i \u015firket i\u00e7inde uygulaman\u0131n da bir maliyeti vard\u0131r; \u015firket i\u00e7i CX liderli\u011fi sa\u011flamak, personeli hem ara\u00e7lar hem de sonu\u00e7 senaryolar\u0131 konusunda e\u011fitmek ve hatta deneyimi sunanlar\u0131n etkisi (evet <\/span>
\n \u00c7al\u0131\u015fan Deneyimi<\/span>
\n<\/a> M\u00fc\u015fteri Deneyimi y\u00f6n\u00fc).<\/span><\/p>\n

E\u011fer m\u00fc\u015fteri deneyimi ya\u015faman\u0131n tek nedeni k\u00e2r ise, bu sadece zorunlu hale gelecektir. Kolayl\u0131kla “s\u0131f\u0131r m\u00fc\u015fteri \u015fikayeti” politikas\u0131 uygulanabilir – e\u011fer bir m\u00fc\u015fteri \u015fikayet ederse, o zaman biri kovulur. Ancak, bunun pratik olmad\u0131\u011f\u0131n\u0131n fark\u0131nday\u0131z. <\/span><\/p>\n

Bu durum genellikle kendini farkl\u0131 -ve daha ince- \u015fekillerde g\u00f6sterir. CX harcamalar\u0131n\u0131z\u0131 veya b\u00fct\u00e7enizi y\u0131ll\u0131k olarak azaltmak istiyorsan\u0131z veya program \u00f6ng\u00f6r\u00fclemeyen ko\u015fullar nedeniyle duraklat\u0131ld\u0131\u011f\u0131nda (bir pandemi veya sadece k\u00f6t\u00fc bas\u0131n i\u00e7erebilir, bu nedenle puanlar\u0131n d\u00fc\u015fmesini istemezsiniz). Ger\u00e7ek \u015fu ki, en k\u00f6t\u00fc zamanlarda bile, ki\u015fi a\u015fa\u011f\u0131dakileri yapmaya \u00e7al\u0131\u015fmal\u0131d\u0131r <\/span>daha fazla <\/span>ve m\u00fc\u015fteri deneyimini anlamak, daha az de\u011fil. Markay\u0131 m\u00fc\u015fterinin g\u00f6z\u00fcnde ciddi \u015fekilde olumsuz etkileyebilecek ola\u011fand\u0131\u015f\u0131 bir durum ortaya \u00e7\u0131kt\u0131\u011f\u0131nda, onlar\u0131n g\u00f6z\u00fcndeki etkiyi art\u0131rman\u0131n tam zaman\u0131 olacakt\u0131r. Sad\u0131k m\u00fc\u015fterileriniz bunu takdir edecektir. <\/span><\/p>\n

M\u00fc\u015fteri deneyimini ger\u00e7ekten sadece k\u00e2rl\u0131l\u0131k i\u00e7in \u00f6l\u00e7\u00fcyorsan\u0131z, as\u0131l noktay\u0131 ka\u00e7\u0131r\u0131yorsunuz demektir. <\/span><\/p>\n

QuestionPro, mevcut en geli\u015fmi\u015f m\u00fc\u015fteri deneyimi ara\u00e7lar\u0131ndan baz\u0131lar\u0131n\u0131 sunar.<\/strong> M\u00fc\u015fterilerinizin duygu ve d\u00fc\u015f\u00fcnceleri hakk\u0131nda de\u011ferli bilgiler edinin <\/span>
\n QuestionPro CX yaz\u0131l\u0131m\u0131<\/span>
\n<\/a> Bug\u00fcn.<\/span><\/p>\n

Kitap Demosu<\/strong><\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

CX Karl\u0131 Olabilir, ancak…. Y\u0131llar boyunca, M\u00fc\u015fteri Deneyimi ve karl\u0131l\u0131\u011f\u0131n etkisi hakk\u0131nda bir\u00e7ok iddia, makale, sunum ve tart\u0131\u015fma yap\u0131ld\u0131. D\u0131\u015far\u0131daki […]<\/p>\n","protected":false},"author":46,"featured_media":691287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[1187],"tags":[],"yoast_head":"\nM\u00fc\u015fteri Deneyimi ve K\u00e2r | QuestionPro<\/title>\n<meta name=\"description\" content=\"D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla k\u00e2rl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve biz de farkl\u0131 de\u011filiz.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00fc\u015fteri Deneyimi ve K\u00e2r | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla k\u00e2rl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve biz de farkl\u0131 de\u011filiz.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-19T12:16:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-01-19T05:16:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2021\/01\/Blog-CX-Thoughts-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"992\" \/>\n\t<meta property=\"og:image:height\" content=\"594\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ken Peterson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ken Peterson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\"},\"author\":{\"name\":\"Ken Peterson\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/621c645198b37217a9b49c46bc1a4ca0\"},\"headline\":\"M\u00fc\u015fteri Deneyimi ve K\u00e2r\",\"datePublished\":\"2021-01-19T12:16:43+00:00\",\"dateModified\":\"2021-01-19T05:16:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\"},\"wordCount\":796,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"articleSection\":[\"M\u00fc\u015fteri Deneyimi\"],\"inLanguage\":\"tr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\",\"name\":\"M\u00fc\u015fteri Deneyimi ve K\u00e2r | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\"},\"datePublished\":\"2021-01-19T12:16:43+00:00\",\"dateModified\":\"2021-01-19T05:16:43+00:00\",\"description\":\"D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla k\u00e2rl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve biz de farkl\u0131 de\u011filiz.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ev\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Uncategorized @tr\",\"item\":\"https:\/\/www.questionpro.com\/blog\/tr\/category\/uncategorized-tr\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"M\u00fc\u015fteri Deneyimi ve K\u00e2r\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#website\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/\",\"name\":\"QuestionPro\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.questionpro.com\/blog\/tr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#organization\",\"name\":\"QuestionPro\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"contentUrl\":\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg\",\"caption\":\"QuestionPro\"},\"image\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/questionpro\",\"https:\/\/twitter.com\/questionpro\",\"https:\/\/www.linkedin.com\/company\/questionpro\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/621c645198b37217a9b49c46bc1a4ca0\",\"name\":\"Ken Peterson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/c1c71893240aaca8691086e8937ee027?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/c1c71893240aaca8691086e8937ee027?s=96&d=mm&r=g\",\"caption\":\"Ken Peterson\"},\"description\":\"Ken has 20 years of customer experience research in retail, technology, hospitality, financial services, automotive, SaaS deployments, and CX consultation.\",\"url\":\"https:\/\/www.questionpro.com\/blog\/tr\/author\/ken\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"M\u00fc\u015fteri Deneyimi ve K\u00e2r | QuestionPro","description":"D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla k\u00e2rl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve biz de farkl\u0131 de\u011filiz.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/","og_locale":"tr_TR","og_type":"article","og_title":"M\u00fc\u015fteri Deneyimi ve K\u00e2r | QuestionPro","og_description":"D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla k\u00e2rl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve biz de farkl\u0131 de\u011filiz.","og_url":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/","og_site_name":"QuestionPro","article_publisher":"https:\/\/www.facebook.com\/questionpro","article_published_time":"2021-01-19T12:16:43+00:00","article_modified_time":"2021-01-19T05:16:43+00:00","og_image":[{"width":992,"height":594,"url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2021\/01\/Blog-CX-Thoughts-3.png","type":"image\/png"}],"author":"Ken Peterson","twitter_card":"summary_large_image","twitter_creator":"@questionpro","twitter_site":"@questionpro","twitter_misc":{"Yazan:":"Ken Peterson","Tahmini okuma s\u00fcresi":"4 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/#article","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/"},"author":{"name":"Ken Peterson","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/621c645198b37217a9b49c46bc1a4ca0"},"headline":"M\u00fc\u015fteri Deneyimi ve K\u00e2r","datePublished":"2021-01-19T12:16:43+00:00","dateModified":"2021-01-19T05:16:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/"},"wordCount":796,"publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization"},"articleSection":["M\u00fc\u015fteri Deneyimi"],"inLanguage":"tr"},{"@type":"WebPage","@id":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/","url":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/","name":"M\u00fc\u015fteri Deneyimi ve K\u00e2r | QuestionPro","isPartOf":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#website"},"datePublished":"2021-01-19T12:16:43+00:00","dateModified":"2021-01-19T05:16:43+00:00","description":"D\u0131\u015far\u0131daki her sa\u011flay\u0131c\u0131, iyile\u015ftirilmi\u015f m\u00fc\u015fteri deneyiminin daha fazla k\u00e2rl\u0131l\u0131k sa\u011flayaca\u011f\u0131 fikrine inan\u0131yor ve biz de farkl\u0131 de\u011filiz.","breadcrumb":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.questionpro.com\/blog\/tr\/musteri-deneyimi-ve-kar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ev","item":"https:\/\/www.questionpro.com\/blog\/tr\/"},{"@type":"ListItem","position":2,"name":"Uncategorized @tr","item":"https:\/\/www.questionpro.com\/blog\/tr\/category\/uncategorized-tr\/"},{"@type":"ListItem","position":3,"name":"M\u00fc\u015fteri Deneyimi ve K\u00e2r"}]},{"@type":"WebSite","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#website","url":"https:\/\/www.questionpro.com\/blog\/tr\/","name":"QuestionPro","description":"","publisher":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.questionpro.com\/blog\/tr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Organization","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#organization","name":"QuestionPro","url":"https:\/\/www.questionpro.com\/blog\/tr\/","logo":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/","url":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","contentUrl":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2022\/10\/questionpro-logo.svg","caption":"QuestionPro"},"image":{"@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/questionpro","https:\/\/twitter.com\/questionpro","https:\/\/www.linkedin.com\/company\/questionpro\/"]},{"@type":"Person","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/621c645198b37217a9b49c46bc1a4ca0","name":"Ken Peterson","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/www.questionpro.com\/blog\/tr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/c1c71893240aaca8691086e8937ee027?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/c1c71893240aaca8691086e8937ee027?s=96&d=mm&r=g","caption":"Ken Peterson"},"description":"Ken has 20 years of customer experience research in retail, technology, hospitality, financial services, automotive, SaaS deployments, and CX consultation.","url":"https:\/\/www.questionpro.com\/blog\/tr\/author\/ken\/"}]}},"featured_image_src":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2021\/01\/Blog-CX-Thoughts-3.png","featured_image_src_square":"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2021\/01\/Blog-CX-Thoughts-3.png","author_info":{"display_name":"Ken Peterson","author_link":"https:\/\/www.questionpro.com\/blog\/tr\/author\/ken\/"},"_links":{"self":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/803010"}],"collection":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/comments?post=803010"}],"version-history":[{"count":0,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/803010\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/media\/691287"}],"wp:attachment":[{"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/media?parent=803010"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/categories?post=803010"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.questionpro.com\/blog\/tr\/wp-json\/wp\/v2\/tags?post=803010"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}