

{"id":1055496,"date":"2026-02-03T17:23:46","date_gmt":"2026-02-04T00:23:46","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=1055496"},"modified":"2026-02-05T13:43:15","modified_gmt":"2026-02-05T20:43:15","slug":"the-merging-of-qualitative-quantitative-ux-research","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/the-merging-of-qualitative-quantitative-ux-research\/","title":{"rendered":"The Merging of Qualitative\/Quantitative &#038; UX Research"},"content":{"rendered":"\n<p>We are excited to announce that we are merging Trymata (a UX Research \/ Usability Testing Platform) into QuestionPro. Trymata has built a loyal following in the UX Research community and with capabilities like Moderated and Unmoderated Usability Testing, AI Based Highlight Reels, AI Based Frustration and Annoyance Detectors &#8211; we will be expanding our capability footprint with them.&nbsp;<\/p>\n\n\n\n<p>Furthermore Trymata\u2019s 25,000 strong usability testing panel will also be integrated with our core offering of high quality audiences for remote usability testing.&nbsp;<\/p>\n\n\n\n<p>We will also be merging our Asynchronous Qualitative capabilities &#8211; that we acquired through Digsite into this combined platform &#8211; that includes capabilities like Video\/Audio\/Text\/Mobile Diaries, Quests and asynchronous Discussion groups.&nbsp;<\/p>\n\n\n\n<p>We expect to release a combined offering &#8211; under the <em>QuestionPro UX<\/em> brand &amp; product offering by the end of Q1 &#8211; March 31, 2026.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">FAQ<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Can QuestionPro users alpha\/beta test the UX Platform? If so, when?<\/h3>\n\n\n\n<p>Yes &#8211; We plan on releasing a combined \/ beta version of the UX product on <em>March 2nd, 2026<\/em>. This beta launch will allow QuestionPro users to use\/kick the tires of the combined offering and see it first hand. If you want to be part of the Beta launch &#8211; please let your Account Manager and Customer Success representative know. If you don\u2019t know do not have a dedicated account manager &#8211; you can add a comment to our LI Post \/ Announcement <a href=\"https:\/\/www.linkedin.com\/posts\/trymata_trymata-to-merge-with-surveys-leader-questionpro-activity-7424970847477739520-nppO?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAABSQe70BP2i0k0ponfnHdyoxPLIWg_gICmg\">here<\/a>.<\/p>\n\n\n\n<p>&nbsp;We will get back to you once we are ready to accept folks in the Beta program.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Where can I see the <em>current<\/em> capabilities of Trymata?<\/h3>\n\n\n\n<p><a href=\"https:\/\/docs.google.com\/presentation\/d\/1Zgo7rpzYjjZWsfmerY0JeuQl-MhNyi2LlWo_8BllYJg\/edit?slide=id.gc522ca93b0_0_169#slide=id.gc522ca93b0_0_169\">Trymata: Capabilities &amp; Features<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Has the QuestionPro UX Plans &amp; Pricing been determined?<\/h3>\n\n\n\n<p>Not yet &#8211; we will release our pricing model along with the beta launch on March 2nd. We will honor all existing contracts with Trymata customers and we plan on offering significant discounts to existing QuestionPro customers.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Can I see a demo recording of a Usability Test in action?<\/h3>\n\n\n\n<p>Yes &#8211; Take a look at this <a href=\"https:\/\/app.trymata.com\/pra\/0000478c8f4622667d9d5ca8d6f4736e\">usability test demo<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What languages will QuestionPro UX be available in?<\/h3>\n\n\n\n<p>We plan on launching QuestionPro UX in all 10 primary languages that QuestionPro currently supports &#8211; this includes Spanish, Portuguese, German, French, Japanese &amp; Arabic.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What about Testers \/ Audience for Qual \/ UXR Studies? Will they be available in different languages\/markets?<\/h3>\n\n\n\n<p>Initially &#8211; in Q1 we will be targeting the following languages \/ markets;<\/p>\n\n\n\n<ol>\n<li>English &#8211;&nbsp; US \/ UK \/ CA \/ AU<\/li>\n\n\n\n<li>Spanish &#8211; LATAM (Mexico, Colombia, Chile Argentina)<\/li>\n\n\n\n<li>Portuguese &#8211; Brazil<\/li>\n<\/ol>\n\n\n\n<p>By the end of Q2 &#8211; we will roll this out to all other markets we serve and all other languages; including;<\/p>\n\n\n\n<ol>\n<li>Germany<\/li>\n\n\n\n<li>France<\/li>\n\n\n\n<li>India<\/li>\n\n\n\n<li>South Africa<\/li>\n\n\n\n<li>UAE<\/li>\n\n\n\n<li>Saudi Arabia<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Trymata, a leading UX research platform, is merging with QuestionPro to expand qualitative, quantitative, and UX research capabilities. Learn about the integration of usability testing, AI-driven insights, and new features coming in Q1 2026.<\/p>\n","protected":false},"author":93,"featured_media":1055660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[6],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Merging of Qualitative\/Quantitative &amp; UX Research | QuestionPro<\/title>\n<meta name=\"description\" content=\"Trymata is merging with QuestionPro to enhance UX research with usability testing, AI insights, and new features.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/the-merging-of-qualitative-quantitative-ux-research\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Merging of Qualitative\/Quantitative &amp; 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