{"id":1089401,"date":"2026-07-09T11:45:24","date_gmt":"2026-07-09T11:45:24","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=1004"},"modified":"2026-07-09T06:15:54","modified_gmt":"2026-07-09T13:15:54","slug":"nonprofit-donor-retention-survey-case-study-2","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/nonprofit-donor-retention-survey-case-study-2\/","title":{"rendered":"How a Nonprofit Increased Donor Retention 18% With Feedback Surveys"},"content":{"rendered":"
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18% More Donors Retained<\/h2>\n

How listening at the right moments turned one-time gifts into lasting support.<\/p>\n<\/p><\/div>\n

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Retaining a donor costs far less than acquiring a new one, yet most nonprofits lose roughly half their donors between their first and second gift. This is an illustrative composite, an anonymized example built from common nonprofit patterns, showing how a mid-sized organization used a structured donor retention survey to close that gap.<\/p>\n

Key takeaways<\/strong><\/p>\n