

{"id":1460,"date":"2010-04-27T12:37:00","date_gmt":"2010-04-27T12:37:00","guid":{"rendered":"http:\/\/www.questionpro.com\/2010\/04\/27\/mall-intercept-field-surveys-using-the-ipadiphone\/"},"modified":"2010-04-27T12:37:00","modified_gmt":"2010-04-27T12:37:00","slug":"mall-intercept-field-surveys-using-the-ipadiphone","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/mall-intercept-field-surveys-using-the-ipadiphone\/","title":{"rendered":"Mall Intercept &#8211; Field Surveys using the iPad\/iPhone"},"content":{"rendered":"<p>We are in the middle of launching a new module to our enterprise  platform on Survey Analytics &#8211; iPad \/ iPhone enabled surveys. We are  right now looking to do a pilot\/beta with someone to test out our iPad  solution for field surveys. Our objective is to elimiate the clipboard! We are already in the process of conducting some pilot projects with a couple of key clients &#8211; and we would like to open this up to a larger group. If you are interested in being part of a beta\/pilot project for this, please contact me &#8211; contact info below.<\/p>\n<p>With the SA-Mobile module, conducting real-time mall-intercepts is a  breeze. With the iPad (3G or WiFI) enabled handled devices &#8211; you can  conduct field surveys, mall intercepts in real-time. The custom  SA-Mobile iPhone\/iPad application allows you to setup a survey for  data-collection in the real-world without sacrificing time.<\/p>\n<div style=\"text-align:justify;padding-right:3px;\">\n<ul class=\"notice\">\n<li>Real-Time Reporting<\/li>\n<li>Location Awareness &#8211; Automatic Segmentation<\/li>\n<li>Instant Feedback &#8211; Globally<\/li>\n<li>Off-The-Shelf Hardware &#8211; Apple iPhone\/iPad<\/li>\n<li>Custom iPhone\/iPad App<\/li>\n<li>Custom User Interface for handheld devices<\/li>\n<\/ul>\n<\/div>\n<p>Here is a video and help file:<br \/>\n<a href=\"https:\/\/www.surveyanalytics.com\/help\/570.html\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.surveyanalytics.com\/help\/570.html<\/a><\/p>\n<p>The objective (from our standpoint) for the pilot would be:<\/p>\n<ul>\n<li>Validate that the solution that we are coming up with indeed is  useful and adds value<\/li>\n<li>Find holes in the process\/solution so we  can go live with a bigger bang<\/li>\n<li>Put together a case study on  advantages\/cost savings\/opportunity etc.<\/li>\n<\/ul>\n<p>Some target uses:<\/p>\n<ul>\n<li><strong>Personal mall intercept survey<\/strong> &#8211; Mall<br \/>\nintercept surveys are widely used and (theoretically) able to reach a<br \/>\nlarge segment of the population. In any given two-week period, about 2\/3<br \/>\nof U.S. households shop one or more times at a mall. According to a<br \/>\nCASRO membership survey, about 25% of all marketing research and 64% of<br \/>\npersonal interviews are conducted at malls.<\/li>\n<li><strong>Interview &amp; on-site surveys<\/strong> &#8211; Rapidly<br \/>\ndevelop and deploy complex and multilingual surveys on a variety of<br \/>\nmobile devices. Interviewers engage people at the point of experience to<br \/>\nensure that the insights collected are timely and accurate.<\/li>\n<li><strong>Post Class\/Training Evaluation<\/strong> &#8211; Pass a<br \/>\nsurvey around for feedback on training sessions right after the session<br \/>\nends.<\/li>\n<\/ul>\n<p>We&#8217;d obviously offer this solution to you free of cost for the  pilot phase. Our iPhone\/iPad app is under the app review cycle with Apple and our expectation is that this will available for general download\/install in the next 2 weeks.<\/p>\n<p>If you&#8217;d like to participate in the pilot &#8211; and have a project in mind in the next 2-6 weeks please feel free to get in touch with me. My contact info is below:<\/p>\n<p>vivek [dot] bhaskaran [at] surveyanalytics.com<\/p>\n<div style=\"background:none repeat scroll 0 0 azure;border:1px dashed skyblue;margin:20px;padding:5px;\"><img decoding=\"async\" style=\"background:none repeat scroll 0 0 #ffffff;border:1px solid #666666;float:left;margin:10px;padding:4px;\" src=\"https:\/\/1.gravatar.com\/avatar\/942c51593546464fcc358dd1e028a645?s=48&amp;d=identicon&amp;r=G\"alt=\"image\" \/> <strong>Vivek Bhaskaran<br \/>\n<\/strong><\/p>\n<div><em>President and CEO &#8211; Survey Analytics<br \/>\n<\/em><\/div>\n<p>As head of privately held Survey Analytics, Vivek is responsible for all aspects of strategy and direction.<\/p>\n<div><a href=\"https:\/\/www.questionpro.com\/vivek\/\">questionpro.com\/vivek<\/a><\/div>\n<\/div>\n<div><strong>Additional Links:<\/strong><\/div>\n<div>\n<ul>\n<li><a href=\"https:\/\/www.surveyanalytics.com\/mall-intercept-survey.html\">Mall Intercept Survey<\/a><\/li>\n<li><a href=\"https:\/\/www.surveyanalytics.com\/system\/ipad-surveys.html\">Mobile &#8211; Field Surveys &#8211; Using the iPad<\/a><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>We are in the middle of launching a new module to our enterprise platform on Survey Analytics &#8211; iPad \/ [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[180],"tags":[345],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mall Intercept - Field Surveys using the iPad\/iPhone | QuestionPro<\/title>\n<meta name=\"description\" content=\"We are in the middle of launching a new module to our enterprise platform on Survey Analytics - iPad \/ iPhone enabled surveys. 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