{"id":1482,"date":"2010-04-29T18:20:11","date_gmt":"2010-04-29T18:20:11","guid":{"rendered":"http:\/\/www.questionpro.com\/?p=1482"},"modified":"2010-04-29T18:20:11","modified_gmt":"2010-04-29T18:20:11","slug":"marketings-boll-weevil","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/marketings-boll-weevil\/","title":{"rendered":"Marketing\u2019s Boll Weevil?"},"content":{"rendered":"<div style=\"background: none repeat scroll 0 0 azure; border: 1px dashed skyblue; margin: 20px; padding: 5px;\">\n<p><b>Romi Mahajan<\/b>\u00a0\u00b7\u00a0<i>President &#8211; KKM Group<\/i><\/p>\n<div style=\"padding-top: 10px;\">KKM Group is an Advisory company focused solely on Strategy and Marketing in the Technology, Media, Agency, and Luxury Goods sectors.<\/div>\n<div style=\"padding-top: 10px; clear: both;\"><\/div>\n<\/div>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1485 size-full\" title=\"Boll-weevil1\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2010\/04\/boll-weevil11.jpg\" alt=\"image\" width=\"108\" height=\"135\" \/>Those interested in US history will remember the devastating impact the Boll Weevil had on the cotton-based Southern-Economy in the early 20th century. In the thirty years from the Weevil\u2019s appearance in the US to the height of its spread, 600,000 square miles of territory were infested, wreaking havoc on the monoculture in the Agrarian South and prompting one of the largest shifts of the population in the history of this country.<\/p>\n<p>The city of Enterprise, Alabama, however, erected a Monument to this pest in 1919 since it, in their perception, heralded an era of Economic Prosperity. The Boll Weevil infestation is thought to be the precipitating force behind the South\u2019s creation of a more complex, diverse economy.<\/p>\n<p>Shocks to the system, while painful to endure, can engender positive change.<\/p>\n<p>So what is Marketing\u2019s Boll Weevil? The Internet? Measurement? Recession?<\/p>\n<p>What are your thoughts?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Romi Mahajan\u00a0\u00b7\u00a0President &#8211; KKM Group KKM Group is an Advisory company focused solely on Strategy and Marketing in the Technology, [&hellip;]<\/p>\n","protected":false},"author":128,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[180],"tags":[428],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing\u2019s Boll Weevil? | QuestionPro<\/title>\n<meta name=\"description\" content=\"Romi Mahajan\u00a0\u00b7\u00a0President - KKM Group KKM Group is an Advisory company focused solely on Strategy and Marketing in the Technology, Media, Agency, and\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/marketings-boll-weevil\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing\u2019s Boll Weevil? 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