{"id":3477,"date":"2010-10-11T03:45:19","date_gmt":"2010-10-11T10:45:19","guid":{"rendered":"http:\/\/www.questionpro.com\/2010\/10\/11\/new-feature-split-ballot-testing-and-survey-routers\/"},"modified":"2010-10-11T03:45:19","modified_gmt":"2010-10-11T10:45:19","slug":"new-feature-split-ballot-testing-and-survey-routers","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/","title":{"rendered":"New Feature &#8211; Split Ballot Testing and Survey Routers"},"content":{"rendered":"<p><span class=\"rg_ctlv\"><a id=\"rg_hl\" class=\"rg_hl\" href=\"http:\/\/www.google.com.mx\/imgres?imgurl=http:\/\/4.bp.blogspot.com\/_dru4adsP4q0\/RxMjIWTxbII\/AAAAAAAAARw\/tL4MSZErPnA\/s400\/road%2Bsign.jpg&amp;imgrefurl=http:\/\/invivoblog.blogspot.com\/2007_10_01_archive.html&amp;usg=__J-f-qMpH0xu3IW3l8AvRgIAaZ_U=&amp;h=384&amp;w=300&amp;sz=22&amp;hl=es&amp;start=0&amp;zoom=1&amp;tbnid=mmbIaX5S8HXdKM:&amp;tbnh=120&amp;tbnw=94&amp;prev=\/images%3Fq%3DFork%2BRoad%2BSign%26um%3D1%26hl%3Des%26client%3Dfirefox-a%26sa%3DG%26rls%3Dorg.mozilla:en-US:official%26biw%3D1313%26bih%3D345%26tbs%3Disch:1&amp;um=1&amp;itbs=1&amp;iact=hc&amp;vpx=302&amp;vpy=0&amp;dur=791&amp;hovh=254&amp;hovw=198&amp;tx=87&amp;ty=158&amp;ei=ZYeyTIrVBYzQsAPdo6SEDA&amp;oei=ZYeyTIrVBYzQsAPdo6SEDA&amp;esq=1&amp;page=1&amp;ndsp=15&amp;ved=1t:429,r:1,s:0\"><img loading=\"lazy\" decoding=\"async\" class=\"rg_hi\" style=\"width: 198px; height: 254px;\" src=\"https:\/\/t0.gstatic.com\/images?q=tbn:ANd9GcQOgzl5N9tHb5vNXhw6r7K01n2JCUe_LqfIO9CCU2eG8ceQc3Y&amp;t=1&amp;usg=__VdSGqUza2yo2jlYUz4ml38tf1L0=\"alt=\"image\" width=\"198\" height=\"254\" \/><\/a><\/span> I wanted to give you an update on a new feature that we launched on Monday &#8211; Survey Routers and Split Ballot Testing.<\/p>\n<p>Simply put, split ballot testing allows you to create a unique URL that points to two (or more) surveys and it randomly cycles through each of the surveys.\u00a0 The experiment could be different versions of a survey, or different surveys, etc. The goal is to see if any differences exist between the versions of the survey or how users behave differently.<\/p>\n<p>Some examples where we&#8217;ve successfully used split ballot testing:<\/p>\n<ul>\n<li>Two different versions of a survey (one with a larger comment box and one with a smaller one) &#8211; to see if users actually type in more comments &#8212; if the comment box is larger.<\/li>\n<li>To randomly subdivide the sample into 4 parts &#8211; where each group gets a version of the creative that we wanted in-depth feedback on<\/li>\n<\/ul>\n<p>The Split Ballot Testing model allows your research to be more robust. To setup a split-ballot test for your survey please see the screenshot below (detailed instructions in a link below.)<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.surveyanalytics.com\/images\/help\/help-588-1.gif\" alt=\"Survey Software Help Image\" \/><br \/>\nDetailed Help:<br \/>\n<a href=\"https:\/\/www.surveyanalytics.com\/help\/588.html\">https:\/\/www.surveyanalytics.com\/help\/588.html<\/a><\/p>\n<p>On the same note, we also have another mode &#8220;Target Mode&#8221; that the survey router can be used. This is helpful when you have a survey that is embedded in your application or website. We&#8217;ve had requests from clients who want to change the survey (without changing the URL) &#8211; since it&#8217;s embedded into the application. The &#8220;Target Mode&#8221; allows you to create another Unique URL to your survey &#8211; which can be targeted towards any survey. Some example use-cases:<\/p>\n<ul>\n<li>An &#8220;Un-Install&#8221; survey that goes out when someone un-installs the software. The survey URL will remain the same &#8211; but the researchers can now target different versions of the survey as the survey evolves<\/li>\n<li>A &#8220;monthly&#8221; survey &#8211; where the URL remains the same, but the researchers can target the survey for each month using the point-and-click interface.<\/li>\n<\/ul>\n<p>Screenshot:<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.surveyanalytics.com\/images\/help\/help-588-3.gif\" alt=\"Survey Software Help Image\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I wanted to give you an update on a new feature that we launched on Monday &#8211; Survey Routers and [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[6,187],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Feature - Split Ballot Testing and Survey Routers | QuestionPro<\/title>\n<meta name=\"description\" content=\"I wanted to give you an update on a new feature that we launched on Monday - Survey Routers and Split Ballot Testing. Simply put, split ballot testing\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Feature - Split Ballot Testing and Survey Routers | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"I wanted to give you an update on a new feature that we launched on Monday - Survey Routers and Split Ballot Testing. Simply put, split ballot testing\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2010-10-11T10:45:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/t0.gstatic.com\/images?q=tbn:ANd9GcQOgzl5N9tHb5vNXhw6r7K01n2JCUe_LqfIO9CCU2eG8ceQc3Y&amp;t=1&amp;usg=__VdSGqUza2yo2jlYUz4ml38tf1L0=\" \/>\n<meta name=\"author\" content=\"Vivek Bhaskaran\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Vivek Bhaskaran\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/\"},\"author\":{\"name\":\"Vivek Bhaskaran\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/#\/schema\/person\/390ab9de2ef0555603e5730348b70448\"},\"headline\":\"New Feature &#8211; Split Ballot Testing and Survey Routers\",\"datePublished\":\"2010-10-11T10:45:19+00:00\",\"dateModified\":\"2010-10-11T10:45:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/\"},\"wordCount\":341,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/#organization\"},\"articleSection\":[\"QuestionPro Products\",\"Surveys\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/new-feature-split-ballot-testing-and-survey-routers\/\",\"name\":\"New Feature - Split Ballot Testing and Survey Routers | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/#website\"},\"datePublished\":\"2010-10-11T10:45:19+00:00\",\"dateModified\":\"2010-10-11T10:45:19+00:00\",\"description\":\"I wanted to give you an update on a new feature that we launched on Monday - Survey Routers and Split Ballot Testing. 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