{"id":49905,"date":"2017-10-27T06:28:05","date_gmt":"2017-10-27T13:28:05","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=49905\/"},"modified":"2017-10-27T06:28:05","modified_gmt":"2017-10-27T13:28:05","slug":"culture-2-0-wtf-culture-matter-part-1","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/culture-2-0-wtf-culture-matter-part-1\/","title":{"rendered":"What is Culture and Why Does it Matter?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-50224 size-large\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/10\/Did-you-know-3-3-450x270.png\"alt=\"image\" width=\"450\" height=\"270\" \/><\/p>\n<p><span style=\"font-weight: 400;\">So, what do these statistics point to? <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The answer is very simple &#8211; Organizational culture! <\/span><span style=\"font-weight: 400;\">But what exactly is organizational culture? Does it have a definition (or definitions)?<\/span><\/p>\n<p>According to the noted author Jamie Notter, &#8220;Culture is a collection of words, actions, thoughts and &#8220;stuff&#8221; that clarify and reinforce what truly is <strong>valued<\/strong> inside an organization&#8221;.<\/p>\n<p>This definition of culture is very different from all the other conventional ones where culture usually is related to words like quality, honesty, integration, excellence etc. Most organizations fail to understand culture is more about actions than mere words.<\/p>\n<p>At QuestionPro we strive everyday to help our customers and even beyond, to understand and resolve the issue related to the same.<\/p>\n<p>To get a better insight on what exactly culture is we at QuestionPro, initiated a 3 part Webinar series in tandem with WorkXO on <strong>mapping, measuring and benchmarking<\/strong> culture.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-50274 size-large\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/10\/Jamie-Notter-Img-1-450x269.jpg\"alt=\"image\" width=\"450\" height=\"269\" \/>Jamie Notter, the author of bestseller\u00a0books, \u201cWhen Millennials Take Over\u201d and &#8220;Humanize&#8221; and the founding member of WorkXo is the keynote speaker for the webinar. Jamie and I, together in the first part of the webinar spoke about, <strong>&#8220;Mapping organizational culture- The Eight key culture markers: Agility, collaboration, growth and more&#8221;<\/strong>.<\/p>\n<p>Years of research have gone into designing the model of workplace genome and finally, these eight markers have been defined.<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-51469 size-large\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/10\/Picture1-450x267.png\"alt=\"image\" width=\"450\" height=\"267\" \/><\/strong><\/p>\n<p style=\"text-align: center;\"><em>Image Courtesy: WorkXO<\/em><\/p>\n<p>In the first, of the three-part webinar series, our emphasis was more on <strong>mapping<\/strong> organizational\u00a0culture using these eight culture markers.\u00a0Mapping is the first and the most important step to understanding organizational culture as it involves observing the behavior of the employees and how they conduct themselves in the work environment.<\/p>\n<p style=\"text-align: center;\"><a style=\"background: rgba(230,118,70,1); color: #fff; padding: 6px 16px; border-radius: 4px; font-weight: 400 !important;\" href=\"https:\/\/youtu.be\/htFjuGmJFNs\" target=\"_blank\" rel=\"noopener noreferrer\">Watch the Entire Webinar Here!<\/a><\/p>\n<p>While mapping culture and using the eight culture markers, organization culture fall into three categories: <strong>traditionalist, contemporary and futurist.\u00a0<\/strong>So, when we map organizational culture, organizations get to know where they stand in present day and what they need to do better in terms of culture to stand out in the future.<\/p>\n<p style=\"text-align: left;\">So how does the workplace genome work? It differs from one organization to another. Its based on a ten point scale, where the culture markers are marked between 1 and 10 for the specific organization. Based on the score for each marker, the culture of the organization falls under the above-mentioned categories of traditionalist, contemporary and futurist.<\/p>\n<p style=\"text-align: left;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-51468 size-large\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2017\/10\/Picture2-450x252.png\"alt=\"image\" width=\"450\" height=\"252\" \/>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 <em>\u00a0 \u00a0 Image: Mapping culture markers on a scale from 1 to 10\u00a0<\/em><\/p>\n<p style=\"text-align: left;\">Keeping the categories simple, gives a quick idea to the organizations, where exactly the change\u00a0is\u00a0required.<\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?mode=workforce&amp;classID=1024&amp;sourceRef=blog-workforce\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Create a free account<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So, what do these statistics point to? The answer is very simple &#8211; Organizational culture! But what exactly is organizational [&hellip;]<\/p>\n","protected":false},"author":93,"featured_media":49942,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[179],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Culture and Why Does it Matter? | QuestionPro<\/title>\n<meta name=\"description\" content=\"Culture is a collection of words, actions, thoughts and &quot;stuff&quot; that clarify and reinforce what truly is valued inside an organization\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/culture-2-0-wtf-culture-matter-part-1\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Culture and Why Does it Matter? 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