{"id":5434,"date":"2016-07-19T07:00:29","date_gmt":"2016-07-19T14:00:29","guid":{"rendered":"http:\/\/www.questionpro.com\/?p=5434"},"modified":"2023-12-07T05:39:49","modified_gmt":"2023-12-07T05:39:49","slug":"13-short-tips-on-writing-better-online-survey-questions","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/13-short-tips-on-writing-better-online-survey-questions\/","title":{"rendered":"13 Short Tips on Writing Better Online Survey Questions"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Better Online Survey Questions<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright\"><img decoding=\"async\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2016\/07\/bigstock-Women-s-fingers-typing-on-lapt-85715954.jpg\" alt=\"13 Short Tips on Writing Better Online Survey Questions\" class=\"wp-image-27179\"\/><\/figure><\/div>\n\n\n<p>Creating comprehensive and thorough questions is often the easiest way to ensure the success of your <a href=\"https:\/\/www.questionpro.com\/online-surveys.html\" target=\"_blank\" rel=\"noopener\">online survey<\/a> campaign, and unfortunately\u2014it doesn\u2019t come easy to many. Like any art form, practice, hard work, and dedication are the easiest ways to work on your skills. Next week QuestionPro is doing a webinar \u00a0&#8211;\u00a0<strong><a href=\"https:\/\/www.questionpro.com\/webinar\/guide-to-effective-online-surveys.html?utm_source=Blog%20Post%201&amp;utm_medium=Blog&amp;utm_campaign=Webinar\" target=\"_blank\" rel=\"noopener\">The Ultimate Guide To Effective Online Surveys<\/a>\u00a0<\/strong>that is the perfect opportunity to learn\u00a0pro tips for setting research objectives, understanding your audience, creating the right survey questions, how to distribute and analyze your surveys, and how to make informed decisions derived from your <a href=\"https:\/\/www.questionpro.com\/survey-templates\/\">surveys<\/a>. For now, look at these common struggles, and learn how to avoid them effortlessly and start creating better online <a href=\"https:\/\/www.questionpro.com\/article\/survey-question-answer-type.html\">survey questions<\/a> like <a href=\"https:\/\/www.questionpro.com\/blog\/income-survey-questions\/\">income survey questions<\/a>.<\/p>\n\n\n\n<!--more-->\n\n\n\n\t<div class=\"banner-section wf-section\" lang=\"\" >\n\t\t<div class=\"right-column-container\">\n\t\t\t<div class=\"bannerbg white\">\n\t\t\t\t<span class=\"h1-2\">Create memorable experiences based on real-time data, insights and advanced analysis.<\/span>\n\t\t\t\t<a href=\"#userliteForm\" data-toggle=\"modal\" class=\"button w-button\">Request Demo<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"userlite-modal modal fade\" id=\"userliteForm\" tabindex=\"-1\" role=\"dialog\" style=\"display: none;\">\n\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t<div class=\"modal-content\" role=\"document\">\n\t\t\t\t<div class=\"modal-body\">\n\t\t\t\t\t<div class=\"modal-header\">\n\t\t\t\t\t\t<button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n\t\t\t\t\t\t\t<i class=\"material-icons\">close<\/i>\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"contact-us-form-wrapper contact-box\">\n\t\t\t\t\t\t<div class=\"userlite-form-wrapper\">\n\t\t\t\t\t\t\t<iframe src=\"https:\/\/www.questionpro.com\/userlite-form-blog-en.html?product=Research&amp;referralurl=https:\/\/www.questionpro.com\/blog\/wp-json\/wp\/v2\/posts\/5434&amp;lang=en&amp;cat=market-research\" style=\"display: block;\" ><\/iframe>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"demo-form-wrapper success-message-div\" style=\"display:none\">\n\t\t\t\t\t\t\t<p class=\"success-message-para\"><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n<p><strong>1. Keep Loaded Questions and Phrases off the Table<\/strong><\/p>\n\n\n\n<p>Suggestive words and phrasing can greatly change any survey results, and it\u2019s important to keep any questions you\u2019re posing in your survey as unbiased as possible. Words like Should, Could and Might sound similar in normal context, but offer a substantial 20% difference in the results poll. Keep to strong, straightforward context that can\u2019t be interpreted in a variety of fashions to ensure your survey is as neutral as possible.<\/p>\n\n\n\n<p><strong>2. Misplaced or Out-Of-Order Questions<\/strong><br>Better online survey questions are placed in a logical and subsequent order to ensure your audience is able to follow the proper flow. Generally speaking, a proper funnel approach should be used to keep the questions and responses fluid and natural. Keep questions broad and generic at the beginning to warm your clients to the survey, and focus more on the specificity throughout the middle. Close the survey with easier questions like demographics at the end.<\/p>\n\n\n\n<p><strong>3. Keep Response Categories Exclusive<br><\/strong>When posing a multiple-choice category; be sure to include exclusive, clear-cut options for your respondents. Many non-exclusive answers can frustrate your audience and make them both difficult to answer and hard to interpret.<\/p>\n\n\n\n<p><strong>4. Ask Specific and Relevant Questions<\/strong><\/p>\n\n\n\n<p>To write better online survey questions make sure the questions are specific to what you want to know. Asking general questions make it hard for a consumer and might lead you to completely irrelevant answers. Asking, \u201cDo you like soda?\u201d leaves your respondent with questions\u2014what kind of soda? The carbonation itself or the flavor? The price point of soda now, or the current selection on the market?<\/p>\n\n\n\n<p><strong>5. Avoid Confusing, Technical or Unfamiliar Terms<\/strong><\/p>\n\n\n\n<p>While your industry might be used to typical industry jargon, acronyms or slang, the majority of your participants won\u2019t know their meaning. For better online survey questions &#8211; keep it basic, in everyday terminology, and keep the language level at a Grade 3 reading level\u2014basic, easy to understand and simple.<\/p>\n\n\n\n<p><strong>6. Keep Respondent Answer on Track<\/strong><\/p>\n\n\n\n<p>When it comes to <a href=\"https:\/\/www.questionpro.com\/open-ended-questions.html\">open ended questions<\/a> about improvement or suggestion, be sure to include the determining factors in which you\u2019re referring. If you\u2019re talking about the taste of a project, be sure to state that in the question. By excluding your subject, participants are prone to leave answers regarding price, texture, bottle type or something related to the product in general.<\/p>\n\n\n\n<p><strong>7. Leave Room to Breathe<\/strong><\/p>\n\n\n\n<p>The last thing you want is a forced answer from your respondent. Areas like income, religion, family and personal hygiene can be seen as highly personal and oftentimes, intrusive to the user. Make sure you leave an option to not answer the questions or your survey results could become obsolete.<\/p>\n\n\n\n<p><strong>8. Exhaust All Listings<\/strong><\/p>\n\n\n\n<p>To for better answers and better online survey questions &#8211; make sure that every question has exhausted all options possible. If you can\u2019t include every possible answer, consider including an \u201cother\u201d category to allow consumer input at that time. After testing the other variety, you can adjust the questions as needed, dependent on the answers you\u2019ve received during the testing phase.<\/p>\n\n\n\n<p><strong>9. Balanced Your Listing<\/strong><\/p>\n\n\n\n<p>While you may want to include a probable inclusion of your scales, it\u2019s important to keep them in check when it comes to your study. If you\u2019re expecting an honest answer, it\u2019s important to consider the values before they have been answered.<\/p>\n\n\n\n<p><strong>10. Double Posed Questions<\/strong><\/p>\n\n\n\n<p>Asking a multiple phrased question doesn\u2019t give an accurate answer, purely because it can construe a variety of ways. Asking the question on \u201ceasiest to use and cheapest television\u201d for instance, may not have the same answer. What might be the easiest use certainly might not be the cheapest. Pose as two separate questions to avoid any trouble interpreting data.<\/p>\n\n\n\n<p><strong>11. Separate <a href=\"https:\/\/www.questionpro.com\/blog\/what-is-a-dichotomous-question\/\" target=\"_blank\" rel=\"noopener\">Dichotomous Questions<\/a><\/strong><br>Make sure all answers are independent. For instance, if discussing whether a professional athlete is considered independent agents or an employee, it\u2019s possible some will consider them both.<\/p>\n\n\n\n<p><strong>12. Complex Questions<\/strong><\/p>\n\n\n\n<p>Keep <a href=\"https:\/\/www.questionpro.com\/multiple-choice-questions.html\" target=\"_blank\" rel=\"noopener\">multiple-choice questions<\/a> short and concise. In the event they become long and complex, it\u2019s easiest to leave a free text answer. By increasing the length of the survey and questions, you\u2019re decreasing the completed response overall.<\/p>\n\n\n\n<p><strong>13. Avoid Future Predictions<\/strong><\/p>\n\n\n\n<p>Questions regarding future predictions should be avoided, as they are completely unfounded and inaccurate.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><em><strong>LEARN ABOUT:&nbsp;<\/strong><a href=\"https:\/\/www.questionpro.com\/blog\/testimonial-questions\/\">Testimonial Questions<\/a><\/em><\/p>\n\n\n\n<p>Want even more tips on better online survey questions? Here is even more on <a href=\"https:\/\/www.questionpro.com\/article\/survey-question-answer-type.html\" target=\"_blank\" rel=\"noopener\">writing good survey questions<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Better Online Survey Questions Creating comprehensive and thorough questions is often the easiest way to ensure the success of your [&hellip;]<\/p>\n","protected":false},"author":76,"featured_media":27179,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"better online survey questions","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Better online survey questions will lead you to better insights, allowing you to make better-informed business decisions. Here are the pro tips for you.","_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[203],"tags":[284,412],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>13 Short Tips on Writing Better Online Survey Questions | QuestionPro<\/title>\n<meta name=\"description\" content=\"Better online survey questions will lead you to better insights, allowing you to make better-informed business decisions. 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