{"id":566643,"date":"2022-12-17T09:00:20","date_gmt":"2022-12-17T17:00:20","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=566643"},"modified":"2023-07-06T06:57:24","modified_gmt":"2023-07-06T06:57:24","slug":"electronic-survey","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/electronic-survey\/","title":{"rendered":"Electronic Survey: What is it, Benefits and drawbacks"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">An electronic survey uses a computer to deliver and gather survey data from respondents. Read this blog to learn more about it and its benefits and drawbacks.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some of what you know about making and using <a href=\"https:\/\/www.questionpro.com\/blog\/surveys\/\">surveys<\/a> on paper can be used with electronic surveys. One of the most common ways to collect data in human subjects research is through digital survey platforms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But electronic surveys have different technological, demographic, and response rate features that affect how they are made and distributed and how many people respond to them (Sohn, 2001).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this blog, we talk about the results of a thorough study of electronic surveys and their benefits and drawbacks.<\/span><\/p>\n<p style=\"text-align: center;\"><strong>LEARN ABOUT:<\/strong> <a href=\"https:\/\/www.questionpro.com\/features\/telephone-surveys-CATI.html\">telephone survey<\/a><\/p>\n<h2><span style=\"font-weight: 400;\">What is an electronic survey?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">An electronic survey is one in which a computer plays a significant role in both the distribution of the survey to possible respondents and the gathering of survey data from actual respondents.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">C.F., Schaefer &amp; Dillman, 1998 use the phrase &#8220;mixed-mode surveys&#8221; to characterize surveys that offer different response modes (for instance, e-mail solicitation with the choice to print and submit a <a href=\"https:\/\/www.questionpro.com\/blog\/paper-and-pencil-interviewing\/\">paper-and-pencil survey<\/a>).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Electronic surveys, which are essentially online questionnaires, are becoming a more and more common type of market research. It&#8217;s a scenario in which a computer is crucial to both the distribution of a survey to possible respondents and the gathering of survey data from actual respondents.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A fast-expanding body of literature addresses design difficulties and details the costs and benefits of using electronic survey techniques for researchers considering specific methods.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Depending on the type of technology used to send out the survey and collect the data, there are three main types of computer-based electronic survey data collection:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Web-based;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">E-mail-based; and\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Point of contact.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A significant benefit of this type of survey is that data is often available in real time. Analysis can be done with integrated IT tools instead of spending much money, like postal surveys, to enter data from hard copies.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Benefits and drawbacks of electronic survey<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Technological developments allow for cheaper and faster research of electronic surveys and surveys. This improves data collection for everyone. Normal to want to comprehend and weigh precautions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, are there any limitations compared to traditional techniques like mail, telephone, and human survey analysis?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Technology advances might be bewildering. It&#8217;s tempting to jump on the tech train, but it&#8217;s crucial to understand how it works. To find out about the benefits and drawbacks of the electronic survey, follow below:\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Benefits:<\/span><\/h3>\n<p><b>Web-based (both solicited and non-solicited; italics apply to non-solicited only)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Turnaround time (fast shipping and easy returns).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reaching a large number of possible respondents is easy.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Able to use various question formats<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Checking the quality of data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How easy it is to keep things private<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can deliver items in a way that fits your needs<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Can put data right into the database<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><b>Based on emails (both embedded and attached; italics only apply to attachments)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Turnaround (prompt delivery and simple return)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reaching a considerable number of potential responses is simple.<\/span><\/li>\n<\/ul>\n<p><b>Contact Point<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">No incompatibility concerns with the software<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Less difficulty using computers<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Populations without computers can access information<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">For each respondent, the same instrument was used.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The availability of technology for various inquiry types<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Possibility of data capturing in a database directly<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">Drawbacks:<\/span><\/h3>\n<p><b>Web-based (both solicited and non-solicited; italics apply to non-solicited only)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Time-consuming development<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Possibility of restricted access within the target demographic<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Potential for technical issues to reduce the return rate<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Security concerns could jeopardize validity or lower return rates<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Sample not under the control<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Potential for bias in the sample<\/span><\/li>\n<\/ul>\n<p><b>Based on emails (both embedded and attached; italics only apply to attachments)<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Software that might not work together<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The target population may need more easy access.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Confidentiality issues could impact the return rate.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Level of software and attachment process comfort among respondents<\/span><\/li>\n<\/ul>\n<p><b>Contact Point<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Price of the equipment<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Time allocation for respondents<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A suitable place being found<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Development that could take some time<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Possibility of a time-consuming data collection process<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A vast sample might not be accessible.<\/span><\/li>\n<\/ul>\n<h2><span style=\"font-weight: 400;\">Conclusion<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Researchers are using computer-based electronic surveys to reach large numbers of respondents quickly and affordably now that computers and Internet connections are prevalent in organizations and members are comfortable dealing with electronic media.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, there are particular methodological challenges that researchers must take into account while designing and implementing e-surveys.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">QuestionPro is the answer if you require a survey design that can handle large response volumes, distribution via online and offline channels (such as print, word, internet, electronic, mobile devices, etc.), and fast analysis.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using QuestionPro, you can quickly collect and analyze data. Its logic allows you to create meaningful surveys, and a great team will help you through the process in your language.<\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/www.questionpro.com\/survey-software\/\" target=\"_blank\" rel=\"noopener\"><button>LEARN MORE<\/button><\/a>\u00a0 \u00a0 \u00a0 \u00a0<a href=\"https:\/\/www.questionpro.com\/a\/showEntry.do?sourceRef=blog\" target=\"_blank\" rel=\"noopener\"><button>SIGN UP FREE<\/button><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An electronic survey uses a computer to deliver and gather survey data from respondents. Read this blog to learn more [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":566644,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[187],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Electronic Survey: What is it, Benefits and drawbacks | QuestionPro<\/title>\n<meta name=\"description\" content=\"An electronic survey uses a computer to deliver and gather survey data from respondents. 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