{"id":58946,"date":"2018-07-04T02:31:48","date_gmt":"2018-07-04T09:31:48","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=58946"},"modified":"2025-09-02T01:44:42","modified_gmt":"2025-09-02T08:44:42","slug":"acquire-reliable-customer-feedback","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/acquire-reliable-customer-feedback\/","title":{"rendered":"5 Tried and Tested Ways to Acquire Reliable Customer Feedback"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"992\" height=\"594\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2018\/07\/50-img2-1.jpg\" alt=\"Acquire Reliable Customer Feedback\" class=\"wp-image-58985\"\/><\/figure><\/div>\n\n\n<p>While no one likes to hear where they\u2019ve gone wrong, it\u2019s often important that we listen to constructive&nbsp;feedback&nbsp;when it\u2019s given. While praise is always welcome, it doesn\u2019t often tell business-owners and managers where improvements in services and products can be made.<\/p>\n\n\n\n<p>In many cases, it is the criticism from customers that allows you to improve your offers. Not only should you listen to constructive feedback \u2014 you should actively seek it. And you can do just that in a number of ways.<\/p>\n\n\n\n\t<div class=\"banner-section wf-section\" lang=\"\" >\n\t\t<div class=\"right-column-container\">\n\t\t\t<div class=\"bannerbg white\">\n\t\t\t\t<span class=\"h1-2\">Create memorable experiences based on real-time data, insights and advanced analysis.<\/span>\n\t\t\t\t<a href=\"#userliteForm\" data-toggle=\"modal\" class=\"button w-button\">Request Demo<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"userlite-modal modal fade\" id=\"userliteForm\" tabindex=\"-1\" role=\"dialog\" style=\"display: none;\">\n\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t<div class=\"modal-content\" role=\"document\">\n\t\t\t\t<div class=\"modal-body\">\n\t\t\t\t\t<div class=\"modal-header\">\n\t\t\t\t\t\t<button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n\t\t\t\t\t\t\t<i class=\"material-icons\">close<\/i>\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"contact-us-form-wrapper contact-box\">\n\t\t\t\t\t\t<div class=\"userlite-form-wrapper\">\n\t\t\t\t\t\t\t<iframe src=\"https:\/\/www.questionpro.com\/userlite-form-blog-en.html?product=Surveys&amp;referralurl=https:\/\/www.questionpro.com\/blog\/wp-json\/wp\/v2\/posts\/58946&amp;lang=en&amp;cat=survey-software\" style=\"display: block;\" ><\/iframe>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"demo-form-wrapper success-message-div\" style=\"display:none\">\n\t\t\t\t\t\t\t<p class=\"success-message-para\"><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">1. Feedback Software<\/h2>\n\n\n\n<p>Integrate&nbsp;<a href=\"https:\/\/www.questionpro.com\/feedback-software\/feedback-management-software.html\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/praiseworthy.co\/blog\/get-praiseworthy&amp;source=gmail&amp;ust=1530769801652000&amp;usg=AFQjCNEZA0gUM83GFqTf7GLtXLEf-q54jw\">feedback software<\/a>&nbsp;into your websites and mobile apps to understand what your customers really think about your products or services. By asking people to complete quick surveys and rate your company, you can get response rates of up to 40 percent \u2014 but only if the software is easy to use and attention-grabbing.<\/p>\n\n\n\n<p>Feedback software extrapolates results and presents them in an easily digestible way. You can see how your company is doing on in relation to your prioritized metrics, and make changes where necessary. This type of software also delivers alerts when customers are considered \u201cat-risk.\u201d As a result, you can step in with offers and exceptional customer service before unhappy consumers turn to your competitors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Email Requests<\/h2>\n\n\n\n<p>Sending a <a href=\"https:\/\/www.questionpro.com\/blog\/feedback-email\/\">feedback email<\/a> to an existing customer is a very personal way to reach out \u2014 and it often gets a candid response. However, it\u2019s important to make the point that feedback will be responded to as quickly as possible, as many consumers are skeptical about how complaints and feedback are dealt with.<\/p>\n\n\n\n<p>Create an organized system for managing responses, and send follow-up messages with your response. Be sure to include any measures you\u2019ve taken as a result of the feedback.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Social Media<\/h2>\n\n\n\n<p>Nowhere will you find more honest,&nbsp;<a href=\"https:\/\/www.forbes.com\/sites\/shephyken\/2016\/07\/16\/nine-ways-to-get-customer-feedback\/#1acafeb332e2\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/www.forbes.com\/sites\/shephyken\/2016\/07\/16\/nine-ways-to-get-customer-feedback\/%231acafeb332e2&amp;source=gmail&amp;ust=1530769801652000&amp;usg=AFQjCNE-pPsuhdj-ZZOljZWY7thaBC9hAg\">unbiased feedback<\/a>&nbsp;on your company\u2019s performance than on social media. Monitor engagements such as mentions and comments to gauge what customers are saying about your products or services. Take an active role in online discussions, and try to answer criticisms constructively. Above all, thank social media users for their input, and keep them updated about any changes you make on the back of their feedback.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Online Analytics<\/h2>\n\n\n\n<p>It\u2019s important to remember that the vast majority of consumers don\u2019t leave any&nbsp;feedback&nbsp;on the products and services they buy. These are the customers you risk losing forever, as you\u2019ll never know about their <a href=\"https:\/\/www.questionpro.com\/blog\/negative-feedback\/\">negative feedback<\/a> or experiences with your organization. Fortunately, there is a way to harvest feedback from silent consumers \u2014 and it involves the use of online analytics. Such online analytics can be done using research survey software such as customer survey software. The advantage of using <a href=\"https:\/\/www.questionpro.com\/cx\/\" target=\"_blank\" rel=\"noopener\">customer survey software<\/a> is that they allow an enterprise to not only collect feedback much faster but also enable them to carry out advanced analytics on the data to get actionable insights.<\/p>\n\n\n\n<p>Imagine you\u2019re using online content to deliver excellent customer service. Perhaps you\u2019re answering frequently asked questions, or maybe you\u2019re providing instructions on how to use your products. If your analytics software is telling you that people aren\u2019t spending enough time on your website to digest this information, there\u2019s a chance it isn\u2019t being presented in the right way.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Comment Boxes<\/h2>\n\n\n\n<p>You can insert a comments box almost anywhere on your website. If you\u2019re worried that a particular product, service, or content item isn\u2019t meeting the expectations of your customers, place a comments box on the relevant website page to solicit constructive feedback. And use the information to improve your offerings.<\/p>\n\n\n\n<p>Don\u2019t be afraid of feedback and criticism. Embrace it\u2026 seek it out. If you do, you\u2019ll be able to give your customers exactly what they want.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About Misa Chien &amp; Praiseworthy<\/h2>\n\n\n\n<p><a href=\"http:\/\/misachien.com\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/misachien.com\/&amp;source=gmail&amp;ust=1530769801653000&amp;usg=AFQjCNE4sF-2fi9NUKj_sXdoPoJsWACvmQ\">Misa Chien<\/a>&nbsp;(previously the co-founder of&nbsp;Nom Nom Truck) is a serial entrepreneur who founded the Praiseworthy blog, a leading customer service blog, that features&nbsp;<a href=\"https:\/\/www.questionpro.com\/blog\/customer-service\/\">customer service<\/a> articles&nbsp;such as how to set up a&nbsp;Review Us On Google&nbsp;account or how to select a survey tool that is the best&nbsp;<a href=\"https:\/\/www.questionpro.com\/surveymonkey-alternative\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/praiseworthy.co\/blog\/10-alternatives-to-surveymonkey\/&amp;source=gmail&amp;ust=1530769801653000&amp;usg=AFQjCNE2_5jmjXeRYonU47JqsBTOP6Mprw\">alternative to SurveyMonkey<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While no one likes to hear where they\u2019ve gone wrong, it\u2019s often important that we listen to constructive&nbsp;feedback&nbsp;when it\u2019s given. [&hellip;]<\/p>\n","protected":false},"author":52,"featured_media":58985,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[187],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Tried and Tested Ways to Acquire Reliable Customer Feedback | QuestionPro<\/title>\n<meta name=\"description\" content=\"Are you interested in acquiring reliable customer feedback? 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