

{"id":59137,"date":"2018-07-05T23:01:09","date_gmt":"2018-07-06T06:01:09","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=59137"},"modified":"2025-01-14T03:03:33","modified_gmt":"2025-01-14T10:03:33","slug":"ordinal-data","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/ordinal-data\/","title":{"rendered":"Ordinal Data: Definition, Analysis, and Examples"},"content":{"rendered":"\n<p>If you work with data in any capacity, you must be familiar with the four major data types: nominal, ordinal, interval, and ratio. This blog will concentrate on ordinal data. We\u2019ll define, explore the characteristics, and provide examples of this data.<\/p>\n\n\n\n<p>Continue reading to learn everything you need to know about this data, its uses, analysis, and the difference between nominal and ordinal data.<\/p>\n\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what_is_ordinal_data?\">What is ordinal data?<\/h2>\n\n\n\n<p><span style=\"font-weight: 400;\">Ordinal data is a statistical type of <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/quantitative-data\/\"><span style=\"font-weight: 400;\">quantitative data<\/span><\/a><span style=\"font-weight: 400;\"> in which variables exist in naturally occurring ordered categories. However, it cannot be used to determine the distance between the two categories.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In statistics, a group of ordinal numbers indicates t<\/span>his data<span style=\"font-weight: 400;\">, and a group of this data is represented using an <\/span><a href=\"https:\/\/www.questionpro.com\/blog\/ordinal-scale\/\"><span style=\"font-weight: 400;\">ordinal scale<\/span><\/a><span style=\"font-weight: 400;\">. The main difference between ordinal and <a href=\"https:\/\/www.questionpro.com\/blog\/nominal-data\/\">nominal<\/a> data is that ordinal has an order of categories while nominal doesn\u2019t.<\/span><\/p>\n\n\n\n<p><a href=\"https:\/\/www.questionpro.com\/blog\/what-is-likert-scale\/\"><span style=\"font-weight: 400;\">Likert Scale<\/span><\/a><span style=\"font-weight: 400;\"> is a popular example <\/span>of this data<span style=\"font-weight: 400;\">. For a question such as: \u201cPlease express the importance pricing has for you to purchase a product.\u201d, a Likert Scale will have the following options, which are coded to 1, 2, 3, 4, and 5 (numbers). 1 is lesser than 2, which is lesser than 3, which is lesser than 4, which in turn is lesser than 5. \u00a0<\/span><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">Very Important <\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">Important <\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">Neutral<\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">Unimportant <\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">Very Unimportant<\/span><\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">1<\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">2<\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">3<\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">4<\/span><\/td><td class=\"has-text-align-center\" data-align=\"center\"><span style=\"font-weight: 400;\">5<\/span><\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><span style=\"font-weight: 400;\">Ordinal data is thus a collection of ordinal variables, i.e., if you have variables in a particular order &#8211; \u201clow, medium, high,\u201d they can be represented as this kind of data. There are two important factors to consider for this data:<\/span><\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">Multiple terms represent \u201corder,\u201d such as \u201cHigh, Higher, Highest,\u201d or \u201cSatisfied, Dissatisfied, Extremely Dissatisfied.\u201d <\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">The difference between variables is not uniform. <\/span><\/li>\n<\/ul>\n\n\n\n<p class=\"has-text-align-center\"><b>Learn more: <\/b><a href=\"https:\/\/www.questionpro.com\/blog\/nominal-ordinal-interval-ratio\/\"><span style=\"font-weight: 400;\">Types of Measurement Variables<\/span><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading blankurl\" id=\"uses_of_ordinal_data\"><span data-preserver-spaces=\"true\">Uses of ordinal data<\/span><\/h2>\n\n\n\n<p>This data is an important type of data in many fields and has a wide range of uses in research and practice. Here, we will discuss some key uses of this data:<\/p>\n\n\n\n<p><h3>Surveys\/Questionnaires<\/h3><\/p>\n\n\n\n<p>It is used for surveys and questionnaires due to its &#8220;ordered&#8221; nature. <a href=\"https:\/\/www.questionpro.com\/blog\/statistical-analysis-methods\/\">Statistical analysis<\/a> is used to collect responses to categorize the respondents based on their responses. In <a href=\"https:\/\/www.questionpro.com\/blog\/statistical-analysis\/\">statistical analysis<\/a>, distinguishing between <a href=\"https:\/\/www.questionpro.com\/blog\/categorical-data-vs-numerical-data\/\">categorical data and numerical data<\/a> is essential, as categorical data involves distinct categories or labels, while numerical data consists of measurable quantities.<\/p>\n\n\n\n<p>The insights of this analysis are used to make inferences and draw conclusions about the respondents in relation to specific variables. It is commonly used for this due to its ease of categorization and collation.<\/p>\n\n\n\n<p><h3>Research<\/h3><\/p>\n\n\n\n<p>Researchers use this type of data to collect useful information about the subject of their research. Medical researchers, for example, will need to collect data when investigating the side effects of a medication given to 50 patients.<\/p>\n\n\n\n<p>Following the administration of the medication, each patient may be asked to complete a form indicating the extent to which they experience some potential side effects.<\/p>\n\n\n\n<p><h3>Customer service<\/h3><\/p>\n\n\n\n<p>This data is used by businesses to improve overall customer service. When customers use a service or buy a product from a company, they are often asked to fill out a form about their experience. It will assist businesses in improving their customer service.<\/p>\n\n\n\n<p><h3>Job applications<\/h3><\/p>\n\n\n\n<p>Employers will occasionally use a Likert scale when collecting information from job applicants during the application process. For example, when an applicant is applying for a position as a social media manager, a Likert scale may be used to determine how familiar an applicant is with Facebook, Twitter, LinkedIn, and so on.<\/p>\n\n\n\n<h2 class=\"wp-block-heading blankurl\" id=\"characteristics_of_ordinal_data\">Characteristics of Ordinal Data<\/h2>\n\n\n\n<p>Ordinal data is one of the four main levels of measurement in statistics, and it has several distinct characteristics that allow it to be differentiated. Below we list 5 of the main ones so that you can recognize them and get an idea of how or when to use them.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1410\" height=\"1182\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2023\/02\/characteristics-of-ordinal-data.jpg\" alt=\"characteristics-of-ordinal-data\" class=\"wp-image-779974\"\/><\/figure>\n\n\n\n<ol>\n<li><b>Establish a relative rank<\/b><span style=\"font-weight: 400;\">: In the above-mentioned example, <\/span>Somewhat pleasant is definitely worse than very pleasant, or very unpleasant is worse than somewhat unpleasant. There is clearly a rank within the options &#8211; indicating<span style=\"font-weight: 400;\"> t<\/span>his type of<span style=\"font-weight: 400;\"> data. <\/span><\/li>\n\n\n\n<li><b>Value of interval is unknown:<\/b><span style=\"font-weight: 400;\"> The variation between pleasant and pleasant may not be the same as the difference between somewhat unpleasant and very unpleasant. <\/span>You can not include this interval using this data.<\/li>\n\n\n\n<li><b>Measure non-numeric traits:<\/b><span style=\"font-weight: 400;\"> <\/span>All of the answer options in the previous example are non-numeric, and this data can&nbsp;use&nbsp;to capture feelings such as satisfaction, happiness, frequency, and so on.<\/li>\n\n\n\n<li><b>Add-on to nominal data:<\/b><span style=\"font-weight: 400;\"> Nominal data is \u201clabeled\u201d data. I<\/span>t<span style=\"font-weight: 400;\"> is labeled data in a specific order. In the above mention sample, there is a notable order in the options, which makes it a classic case of this kind of data. <\/span><\/li>\n\n\n\n<li><b>Ordinal data has a median:<\/b><span style=\"font-weight: 400;\"> The median is the value in the middle of a scale that is not the middle value, and it can&nbsp;calculate&nbsp;with data that has an inherent order. <\/span><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading blankurl\" id=\"ordinal_data_analysis\">Statistical Analysis of Ordinal Data<\/h2>\n\n\n\n<p>This&nbsp;<a href=\"https:\/\/www.questionpro.com\/blog\/what-is-data-analysis\/\">data analysis<\/a> is a <a href=\"https:\/\/www.questionpro.com\/blog\/statistical-analysis-plans\/\">statistical analysis plan<\/a> for analyzing data with a natural order or ranking. This type of data is frequently gathered through surveys or questionnaires. Let&#8217;s explore how you can analyze your ordinal data:<\/p>\n\n\n\n<p><span style=\"font-family: Raleway, sans-serif; font-size: 24px;\">Easy methods of Ordinal Data analysis<\/span> <\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">T<\/span>his<span style=\"font-weight: 400;\"> data is presented in a tabular format<\/span> to<span style=\"font-weight: 400;\"> make analysis easier for the researcher. Mosaic plots also establish the relationship between nominal and ordinal data. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For instance, if an organization intends to analyze the number of employees in each hierarchy to make a systematic hiring process for the upcoming year &#8211; they can put this data in an ordered tabular format. HR executives will find this data extremely easy to refer to and analyze for any future updates. &nbsp;&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-family: Raleway, sans-serif; font-size: 24px;\">Mann-Whitney U test<\/span> <\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">The Mann-Whitney U test i<\/span>s<span style=\"font-weight: 400;\"> used to compare two ordinal data groups. This test allows a researcher to conclude that a variable from one sample is greater or lesser than another variable randomly selected from another sample.<\/span><\/p>\n\n\n\n<p>For example, psychological researchers can study behavior patterns to compare two different&nbsp;medicines.<\/p>\n\n\n\n<p><span style=\"font-family: Raleway, sans-serif; font-size: 24px;\">Kruskal\u2013Wallis H test<\/span> <\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">To compare more than two groups<\/span> of this data<span style=\"font-weight: 400;\">, the Kruskal\u2013Wallis H test should be used &#8211; In this test, there is no assumption that the data comes from a particular source. This test concludes whether the median of two or more groups is varied. It will show the difference between more than two groups<\/span> of this data<span style=\"font-weight: 400;\">. <\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">For example, a researcher intends to evaluate the impact of stress at work on the quality of work. In that case,<\/span> the independent variable will be <a href=\"https:\/\/www.questionpro.com\/survey-templates\/job-stress\/\">stress at work<\/a> which ideally will have three stages: no stress, too much stress, and handleable stress, and the <span style=\"font-weight: 400;\">quality of work will vary from poor to excellent. <\/span><\/p>\n\n\n\n<h2 class=\"wp-block-heading blankurl\" id=\"examples_of_ordinal_data\">Examples of Ordinal Data<\/h2>\n\n\n\n<p>It is a type of <a class=\"wpil_keyword_link\" href=\"https:\/\/www.questionpro.com\/blog\/categorical-data\/\" title=\"categorical data\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"63\">categorical data<\/a> where the categories have a natural order or ranking. Here are some examples of this type of data:<\/p>\n\n\n\n<ul>\n<li><span style=\"font-weight: 400;\">In a school with 3000 students, there are various categories &#8211; freshmen, sophomores, juniors, and seniors. After the term begins, this is the count of each category : <\/span>\n<ul>\n<li><span style=\"font-weight: 400;\">1000 &#8211; Freshmen<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">800 &#8211; Sophomores<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">750 &#8211; Juniors<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">450 &#8211; Seniors<\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">An organization conducts a quarterly employee satisfaction survey highlighting this question: \u201cHow happy are you with your manager and peers?\u201d<\/span>\n<ul>\n<li><span style=\"font-weight: 400;\">Extremely Happy &#8211; 1 <\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Happy &#8211; 2 <\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Neural &#8211; 3<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Unhappy &#8211; 4 <\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">Extremely Unhappy &#8211; 5 <\/span><\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">According to your preferences, please rate these 5 best-selling books: <\/span>\n<ul>\n<li><span style=\"font-weight: 400;\">Fire and Fury &#8211; 1<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">A Higher Loyalty: Truth, Lies, and Leadership &#8211; 2<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">The Woman in the Window &#8211; 3<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">The Great Alone &#8211; 4<\/span><\/li>\n\n\n\n<li><span style=\"font-weight: 400;\">The Subtle Art of Not Giving a F*ck: A Counterintuitive Approach to Living a Good Life &#8211; <\/span>5<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>Are you interested in learning about  <a href=\"https:\/\/www.questionpro.com\/blog\/average-order-value\/\">Average Order Value<\/a>? Explore to learn more about it by clicking on the topic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading blankurl\" id=\"difference_between_ordinal_data_and_nominal_data\">Difference Between Ordinal Data and Nominal Data<\/h2>\n\n\n\n<p>Data can be classified into various types in statistics based on their characteristics and properties. Ordinal data and nominal data are two examples of such data. <\/p>\n\n\n\n<p>Understanding the difference between ordinal and nominal data is important in many statistical analyses because it determines which analysis methods to use. Here, we will learn some key differences between these two types of data:<\/p>\n\n\n\n<ul>\n<li><strong>Nominal data<\/strong> is data that is categorized without any particular order or ranking. For example, hair color, gender, and types of cars are all examples of nominal data. <strong>Ordinal data<\/strong>, on the other hand, is a type of data that has a natural ordering or ranking. It is categorical data that can be ranked or ordered in accordance with a specific attribute or characteristic. <br><br>Examples of ordinal data are the level of education, the range of income, or the grades. <\/li>\n\n\n\n<li>You can count, classify, and categorize nominal data but cannot rank it. On the other hand, ordinal data can rank or order, but the distinction between each category is not always noticeable or measurable. <\/li>\n\n\n\n<li>Nominal data use pie charts. On the other hand, Ordinal data use a histogram or bar chart.<\/li>\n<\/ul>\n\n\n\n<p>Here is a table with more notable differences between these two types of data.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1536\" height=\"1152\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2025\/01\/difference-between-ordinal-data-and-nominal-data-1.jpg\" alt=\"difference-between-ordinal-data-and-nominal-data (1)\" class=\"wp-image-1000776\" srcset=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2025\/01\/difference-between-ordinal-data-and-nominal-data-1.jpg 1536w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2025\/01\/difference-between-ordinal-data-and-nominal-data-1-300x225.jpg 300w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2025\/01\/difference-between-ordinal-data-and-nominal-data-1-1024x768.jpg 1024w, https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2025\/01\/difference-between-ordinal-data-and-nominal-data-1-768x576.jpg 768w\" sizes=\"(max-width: 1536px) 100vw, 1536px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Learn more about the differences between: <\/strong><a href=\"https:\/\/www.questionpro.com\/blog\/nominal-vs-ordinal-scale\/\"><span style=\"font-weight: 400;\">Nominal vs Ordinal<\/span> scale<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how_can_QuestionPro_help_with_managing_ordinal_data?\">How can QuestionPro help with managing ordinal data?<\/h2>\n\n\n\n<p>QuestionPro is a survey software platform that provides some features and tools to assist researchers and analysts in dealing with various types of data, including ordinal data. QuestionPro can help with this data in a variety of ways. Here are a few examples:<\/p>\n\n\n\n<ul>\n<li><strong>Designing surveys: <\/strong>You can quickly create questions appropriate for collecting data using QuestionPro&#8217;s survey design interface. You can use rating scales, Likert scales, and other types of ordinal response scales to create questions<strong>.<\/strong><\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Data collection: <\/strong>There are many ways to gather data with QuestionPro, including online surveys, surveys for mobile devices, surveys for kiosks, and surveys on paper. You can select the best method suited to your specific research needs.<\/li>\n<\/ul>\n\n\n\n<ul>\n<li><strong>Data analysis: <\/strong>QuestionPro has a set of powerful tools for analyzing data that are made just for this data. For example, the software can compute the median, mode, range, quartiles, and other descriptive statistics. You can also generate graphs and charts suitable for visualizing this data, such as box plots, histograms, and scatterplots.<\/li>\n\n\n\n<li><strong>Reporting: <\/strong>QuestionPro provides various reporting options to help you communicate your insights after you have collected and analyzed your data. Reports can be generated in various formats, including PDF, Excel, and Word, and they can be customized to include only the data relevant to your research.<\/li>\n<\/ul>\n\n\n\n<p>QuestionPro is a powerful tool for working with ordinal data, and it can help you collect, analyze, and report your data efficiently and effectively.<\/p>\n\n\n\n\n\t<div class=\"banner-section wf-section\" lang=\"\" >\n\t\t<div class=\"right-column-container\">\n\t\t\t<div class=\"bannerbg white\">\n\t\t\t\t<span class=\"h1-2\">Create memorable experiences based on real-time data, insights and advanced analysis.<\/span>\n\t\t\t\t<a href=\"#userliteForm\" data-toggle=\"modal\" class=\"button w-button\">Request Demo<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t<div class=\"userlite-modal modal fade\" id=\"userliteForm\" tabindex=\"-1\" role=\"dialog\" style=\"display: none;\">\n\t\t<div class=\"modal-dialog\" role=\"document\">\n\t\t\t<div class=\"modal-content\" role=\"document\">\n\t\t\t\t<div class=\"modal-body\">\n\t\t\t\t\t<div class=\"modal-header\">\n\t\t\t\t\t\t<button type=\"button\" class=\"close\" data-dismiss=\"modal\" aria-label=\"Close\">\n\t\t\t\t\t\t\t<i class=\"material-icons\">close<\/i>\n\t\t\t\t\t\t<\/button>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"contact-us-form-wrapper contact-box\">\n\t\t\t\t\t\t<div class=\"userlite-form-wrapper\">\n\t\t\t\t\t\t\t<iframe src=\"https:\/\/www.questionpro.com\/userlite-form-blog-en.html?product=Research&amp;referralurl=https:\/\/www.questionpro.com\/blog\/wp-json\/wp\/v2\/posts\/59137&amp;lang=en&amp;cat=market-research\" style=\"display: block;\" ><\/iframe>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"demo-form-wrapper success-message-div\" style=\"display:none\">\n\t\t\t\t\t\t\t<p class=\"success-message-para\"><\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>If you work with data in any capacity, you must be familiar with the four major data types: nominal, ordinal, [&hellip;]<\/p>\n","protected":false},"author":86,"featured_media":59132,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[203],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ordinal Data: Definition, Analysis, and Examples<\/title>\n<meta name=\"description\" content=\"Ordinal data is a statistical type of quantitative data in which variables exist in naturally occurring ordered categories. 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