{"id":69212,"date":"2019-04-03T05:40:55","date_gmt":"2019-04-03T12:40:55","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=69212"},"modified":"2023-09-12T08:19:53","modified_gmt":"2023-09-12T08:19:53","slug":"hackers-guide-to-online-communities","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/hackers-guide-to-online-communities\/","title":{"rendered":"Hacker\u2019s Guide to Online Communities: 10 Steps for a Thriving Community"},"content":{"rendered":"
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A recent study indicated that 74% of organizations employ some form of an online community to collect actionable feedback from their target audience. <\/span><\/i><\/p>\n\n\n\n

Over the last few years, communities have become the most widely used form of conducting research and collecting actionable insights<\/a>. There is a marked change in the way organizations analyze research data, and for that, there is a need to collect data on an ongoing basis rather than just once.<\/span><\/p>\n\n\n\n

Businesses have started realizing the importance of piggybacking on the \u201ccommunal\u201d behavior of people. By nature, individuals tend to build relationships with others in their formal and informal environment. There are multiple platforms that allow people to share ideas, thoughts and even rich-media like images and videos to build and foster relationships.<\/span><\/p>\n\n\n\n

An online community is built around the same principles – data collection in a moderately governed environment in the form of polls, surveys and questionnaires and also qualitative research methods such as discussion boards and online focus groups. Making sense of all this data gives your brand the control to monitor and exercise a better experience among existing and prospective customers. This data can be the starting point for most, if not all business decisions. Your brand\u2019s relevance and profitability depend on how effectively you put into action stakeholders\u2019 feedback, in this case, customers.<\/span><\/p>\n\n\n\n

Learn more: Download the FREE Hacker’s Guide to Creating an Online Community<\/a><\/p>\n\n\n\n

Depending on your brand and organizational goals, you can create micro or macro segments of your audience to then collect data from them. This is where having an online community becomes imperative to achieving business goals. Setting up a community, however, requires following certain steps to set up and manage. Some of the major advantages of using an online community for research are:<\/span><\/p>\n\n\n\n