With the average customer satisfaction score<\/a> above 8, you might tend to believe most of your customers are happy. While it is not wrong technically, there is a risk of overlooking passives and detractors. This bunch of users can be turn out to be detrimental to the growth of your business if not paid attention. They might spread their negative experience and prevent others from buying your products or services. Hence, just as it is important to know whether your customers are satisfied, it is equally essential to reduce the number of detractors in the customer satisfaction survey<\/a> process.<\/p>\n\n\n\n\t