{"id":9426,"date":"2014-04-28T06:08:20","date_gmt":"2014-04-28T13:08:20","guid":{"rendered":"http:\/\/www.questionpro.com\/?p=9426"},"modified":"2023-06-06T09:12:58","modified_gmt":"2023-06-06T09:12:58","slug":"get-people-to-open-your-online-surveys","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/","title":{"rendered":"How to Get People to Open Your Online Surveys &#8211; These Tips Will Surprise You"},"content":{"rendered":"<h2>Get People to Open Your Online Surveys<\/h2>\n<p>While you can write the best survey ever, it won&#8217;t matter if nobody will open it, so your main task ist to get people to open your <a href=\"https:\/\/www.questionpro.com\/blog\/what-are-online-surveys\/\">online surveys<\/a>. While there are several ways to distribute your online surveys, the most common is vial email. \u00a0And with every email platform (especially Google) making feverish attempts at &#8220;helping&#8221; you deal with email overwhelm, there is an increasing chance that your online survey will get lost in some kind of promotion or update tab &#8212; or even the spam bin.<\/p>\n<p style=\"text-align: center;\">LEARN ABOUT: <a href=\"https:\/\/www.questionpro.com\/blog\/email-surveys\/\">Email Surveys<\/a><br \/>\n<a href=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2014\/04\/Reel-them-in.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-9427\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2014\/04\/Reel-them-in-300x198.jpg\" alt=\"Get People to Open Your Online Surveys\" width=\"338\" height=\"223\" \/><\/a><\/p>\n<p>Successful marketing is contingent on several factors, including your ability to get people to open the emails you send them. If your emails fail to attract sufficient attention, then your marketing campaign is essentially dead in the water.<\/p>\n<p>The subject line or title is the most vital part of an email. The subject is the first thing that your recipient will see. Thus, creating a title that will intrigue and interest your viewer is essential to getting your recipient to probe a little further. Ask these questions before sending an email to clients or prospects.<\/p>\n<ul>\n<li><b>Is my title catchy and does it invite your reader to learn more?<\/b> If you found the email you are about to send in your inbox, ask, \u201cWould I open and read this email?\u201d Consider this carefully. If you received an email with the title, \u201cMy boss thinks I am cheating on him,\u201d would you open it? The chances are good you would, especially if you opened the email to find the subject was about employees that used company mail and Internet time to look for other job opportunities. Catchy title, and relevant material.<\/li>\n<\/ul>\n<ul>\n<li><b>Try turning something negative into a positive<\/b>. While it sounds counterintuitive, sometimes a negative subject line invites more open rates. Think along the lines of, \u201cTop 5 Reasons Why Dumb Mistakes Are Teaching Your Competitor Winning Strategies.\u201d This strategy works well and is simple to initiate.<\/li>\n<\/ul>\n<ul>\n<li><b>Avoid the all caps<\/b>. Some people want to make a point, and in doing so they mistakenly capitalize \u2026 everything! DON\u2019T DO THIS IT IS SHOUTING, and no one wants to open an email when someone is shouting at them.<\/li>\n<\/ul>\n<ul>\n<li><b>Avoid personalizing your subject line.<\/b> Some newbies think this is a great way to target market. Using a name will cause your subjects to think you are a spammer. Most spammers have a method of acquiring their audience\u2019s first name, so if someone sees their name from a marketer they do not know, they will automatically assume the email is spam, and delete it without reading it. So, by all means, avoid using a first name unless you know someone personally.<\/li>\n<\/ul>\n<p>What are other ways to encourage people to open your online surveys? Try to engage your audience with controversial topics. \u00a0That means either inserting an introduction that engages them or inserting a few controversial questions. \u00a0\u00a0A controversial topic is also a good method for inspiring interest, and encouraging people to jump right into the survey and share THEIR opinions on the topic. \u00a0They may not all be positive, but you may find you now have the opportunity to engage your audience.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get People to Open Your Online Surveys While you can write the best survey ever, it won&#8217;t matter if nobody [&hellip;]<\/p>\n","protected":false},"author":128,"featured_media":9427,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[250,409],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Get People to Open Your Online Surveys - These Tips Will Surprise You | QuestionPro<\/title>\n<meta name=\"description\" content=\"You could write the best survey ever, but it won&#039;t matter if nobody is going to open it. So here are tips how to get people to open your online surveys.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Get People to Open Your Online Surveys - These Tips Will Surprise You | QuestionPro\" \/>\n<meta property=\"og:description\" content=\"You could write the best survey ever, but it won&#039;t matter if nobody is going to open it. So here are tips how to get people to open your online surveys.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/\" \/>\n<meta property=\"og:site_name\" content=\"QuestionPro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/questionpro\" \/>\n<meta property=\"article:published_time\" content=\"2014-04-28T13:08:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-06T09:12:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2014\/04\/Reel-them-in.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"662\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ivana Taylor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@questionpro\" \/>\n<meta name=\"twitter:site\" content=\"@questionpro\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ivana Taylor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/\"},\"author\":{\"name\":\"Ivana Taylor\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/#\/schema\/person\/5a547e9ba0ad62a9ffa6f12466a7a244\"},\"headline\":\"How to Get People to Open Your Online Surveys &#8211; These Tips Will Surprise You\",\"datePublished\":\"2014-04-28T13:08:20+00:00\",\"dateModified\":\"2023-06-06T09:12:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/\"},\"wordCount\":552,\"publisher\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/#organization\"},\"articleSection\":[\"Consumer Insights\",\"Training Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/\",\"url\":\"https:\/\/www.questionpro.com\/blog\/get-people-to-open-your-online-surveys\/\",\"name\":\"How to Get People to Open Your Online Surveys - These Tips Will Surprise You | QuestionPro\",\"isPartOf\":{\"@id\":\"https:\/\/www.questionpro.com\/blog\/#website\"},\"datePublished\":\"2014-04-28T13:08:20+00:00\",\"dateModified\":\"2023-06-06T09:12:58+00:00\",\"description\":\"You could write the best survey ever, but it won't matter if nobody is going to open it. 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