

{"id":98326,"date":"2020-04-14T07:21:17","date_gmt":"2020-04-14T14:21:17","guid":{"rendered":"https:\/\/www.questionpro.com\/blog\/?p=98326"},"modified":"2024-05-08T22:32:38","modified_gmt":"2024-05-09T05:32:38","slug":"event-satisfaction-survey-questions","status":"publish","type":"post","link":"https:\/\/www.questionpro.com\/blog\/event-satisfaction-survey-questions\/","title":{"rendered":"10 Excellent event satisfaction survey questions"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It takes a lot to make an event successful. At times, teams work day and night to make sure it\u2019s a pleasant experience for the attendees. But, how do you know if the participants were satisfied?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s a lot to be done even after the event ends. Some of the questions that need to be answered are:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Was it worth it for the sponsors?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Was it helpful for the attendees?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Were attendees happy with the arrangements?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And so on.<\/span><\/p>\n<p style=\"text-align: center;\"><strong>LEARN ABOUT:<\/strong> <a href=\"https:\/\/www.questionpro.com\/blog\/testimonial-questions\/\">Testimonial Questions<\/a><\/p>\n<p><span style=\"font-weight: 400;\">A host of the event knows more or less whether the event went well or not, but the feedback gathering mechanism needs to be more sophisticated, professional and technology-driven.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Also, some of the participants might stop by and tell you how it went for them, it is important to know the views of all of them. To know whether the event attendees were satisfied or not, you need to ask them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Online survey software offers a good solution when it comes to collecting and analyzing data. They also offer ready-made event satisfaction survey or <a href=\"https:\/\/www.questionpro.com\/survey-templates\/resort-hotel-survey\/\">hotel survey<\/a> templates that are prepared by professionals. These templates are easy to use and can be customized to meet your needs.<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/survey-templates\/?lan=en&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>350+ Free survey templates<\/strong><\/a><\/p>\n<h2>What is an event satisfaction survey?<\/h2>\n<p><span style=\"font-weight: 400;\">An event satisfaction survey is used by the organization to measure the attendees <a href=\"https:\/\/www.questionpro.com\/blog\/event-feedback-survey-questions\/\">event feedback<\/a> and make necessary improvements. Through this survey, you can find out if the sessions were good enough; the event was informative or not, presentation skills of the speaker, accommodation, and so on.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The organization which conducts events on a regular basis must keep a mindset to measure their success after each event gets completed. This measurement will help the companies to learn and take the necessary steps to make future events more successful. If you are an event manager, then you should keep on improving the structure of the event for both short and long term satisfaction based on the feedback you received from the participants.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Event satisfaction survey questions<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You can start with the <a href=\"https:\/\/www.questionpro.com\/features\/standard-question-types.html\">survey questions<\/a> that are objective in nature and quick to answer. They can be multiple choice questions, NPS questions or simple Yes\/No questions. So in case, the respondents do not complete the event satisfaction survey, you would get high-level feedback from them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Keep open-ended questions for the latter part of the survey as they are descriptive and subjective. All event attendees may not like giving writing detailed feedback in the beginning, but some may want to share their views in detail. Also, most topics are covered in the beginning. But say, if the respondents want to add anything on top of that, then you can use open-ended questions to learn more about their event experience.<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"square-cta secondary-lined-cta\" href=\"https:\/\/www.questionpro.com\/survey-templates\/event-feedback-survey-template\/?lan=en&amp;sourceRef=blog\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Free event satisfaction survey template<\/strong><\/a><\/p>\n<p><span style=\"font-weight: 400;\">If you want to write your event satisfaction survey questionnaire, here\u2019s a list of questions you should include in your survey.<\/span><\/p>\n<h3><strong>1. How would you rate this event?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">This is a simple multiple-choice question to start your survey. Keeping this question on the top will ensure you get an idea of whether the participants were satisfied with the overall event.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98407 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_2.png\" alt=\"event satisfaction survey questions\" width=\"505\" height=\"271\" \/><\/p>\n<h3><strong>2. Considering your overall experience, how likely are you to recommend this event to your friends or colleagues?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">This question type is known as the Net Promoter Score (NPS) question. It<\/span><span style=\"font-weight: 400;\"> finds out the likelihood of your attendees referring to the event to their friends and colleagues. It is an indirect indicator of their event experience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Based on the score given by the participants, they are classified into 3 categories.<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Promoters: Customers who rate 8 and above, and are most likely to attend your event in the future.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Passives: Customers who rate 6 or 7 have a neutral stand.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Detractors: Customers who rate 5 or below did not have a great experience and are likely to share their bad reviews with others.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-98400 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_-1.png\" alt=\"event feedback survey questions\" width=\"961\" height=\"172\" \/><\/p>\n<h3><strong>3. How well did this event meet your expectations?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">The success of an event depends on the expectations of the attendees. So, to gauge whether the event was successful, you need to know if you met the expectations of the people who attended it. Also, you might be aware of their goals, you may not know their expectations clearly. While you may already know their goals, you might not know what they were expecting from this event.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This event satisfaction survey question not only finds out if you met their expectations but also how well they were met. The way your phrase your questions can make a lot of difference while generating reports and making decisions.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98414 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_3.png\" alt=\"Event feedback survey\" width=\"508\" height=\"223\" \/><\/p>\n<h3><strong>4. Are you likely to attend this event in the future?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">A simple Yes\/No question that finds out whether all the stakeholders would like to do the same event next year. It can help event organizers to plan for the next event and predict if it will be a success.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A striking characteristic of this question is the number of options. Respondents don\u2019t have to spend much time in reading the options and selecting the one. If they aren\u2019t sure if they will attend the event next time, they can select \u2018Can\u2019t say\u2019. Keep in mind the various scenarios that the respondents may face and add answer options accordingly. A survey that covers all possibilities in the answer items is considered as an effective <a href=\"https:\/\/www.questionpro.com\/blog\/job-satisfaction-surveys\/\">job satisfaction survey<\/a>.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98421 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_4.png\" alt=\"Event feedback survey questions\" width=\"472\" height=\"172\" \/><\/p>\n<h3><strong>5. How would you rate this event in the below areas?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Event satisfaction survey creators can ask this question to get detailed feedback. It is a multi-point scale matrix question type with multiple rows and columns. <\/span><span style=\"font-weight: 400;\">\u00a0Respondents need to select one or more row items using the same set of column answer options.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Without a multi-point scale matrix, survey makers will need to add many multiple-choice questions. But this question reduces the length of the questionnaire and makes it concise and compact. Thus, it also improves the experience of the respondents and helps increase the survey completion rate.<\/span><\/p>\n<p style=\"text-align: center;\"><strong>LEARN ABOUT:<\/strong> <a href=\"https:\/\/www.questionpro.com\/blog\/event-surveys\/\">Event Surveys<\/a><\/p>\n<p><span style=\"font-weight: 400;\">In the below question, radio buttons are used, but depending on the requirement, you can also use a checkbox, dropdown list, slider, or textbox.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98428 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_5.png\" alt=\"Event satisfaction survey\" width=\"926\" height=\"415\" \/><\/p>\n<h3><strong>6. What did you like about this event?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">This question can help event organizers to know what did the attendees liked most about the event.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To let respondents share what they liked and express their feelings, open-ended question type makes it an apt choice. Also, once you reach mid of the questionnaire, you can ask open-ended questions. It is considered that if the respondents reached here, they are likely to complete the survey.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively, you can also use a multiple-choice multi-select question type and offer a range of options to select.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98435 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_6.png\" alt=\"Event satisfaction survey questions\" width=\"955\" height=\"129\" \/><\/p>\n<h3><strong>7. What did you not like about this event?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Just as it is important to know what the event participants liked, it is equally important to know what they didn\u2019t. It helps organizers find out the improvement areas so that when they host an event in the future, they can offer a better experience to their attendees.<\/span><\/p>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98442 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_7.png\" alt=\"Event satisfaction survey question\" width=\"964\" height=\"141\" \/><\/h3>\n<h3><strong>8. Why did you choose this event to attend?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">This is again an open-ended text question that will help event hosts to learn more about the reasons their participants attended the event. Learning more about their attendees will help them better organize their future events.<\/span><\/p>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98449 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_8.png\" alt=\"post Event satisfaction survey questions\" width=\"964\" height=\"135\" \/><\/h3>\n<h3><strong>9. How much impact will this event have on your goals?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">This question can offer great insights into whether the event actually made any difference in the lives of the attendees. Make sure they take away lessons that add value to their business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you don\u2019t align the goal of the event with the goals of your attendees, it will not be worthwhile for any stakeholders to organize the event. Based on the responses, you can decide if you need to improve and by how much.<\/span><\/p>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-98456 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_satisfaction_survey_questions_9.png\" alt=\"post Event satisfaction survey question\" width=\"526\" height=\"214\" \/><\/h3>\n<h3><strong>10. Do you have any other comments or suggestions for us?<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, the last question that aims to collect <a href=\"https:\/\/www.questionpro.com\/blog\/event-feedback-software\/\">event feedback<\/a> data that might not have been explicitly asked in the survey, but the attendees might want to share. It also offers a chance to let survey respondents give their suggestions or share their concerns if any.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-98463 size-full\" src=\"https:\/\/www.questionpro.com\/blog\/wp-content\/uploads\/2020\/04\/Event_Satisfaction_Survey-10.png\" alt=\"Event satisfaction survey questions\" width=\"968\" height=\"142\" \/><\/p>\n<p style=\"text-align: center;\">LEARN ABOUT: <a href=\"https:\/\/www.questionpro.com\/survey-templates\/travel-survey\">Travel Survey Questionnaire And Survey Template<\/a><\/p>\n<h3><b>How to make the most from your event satisfaction survey?<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Once the event is over, gather feedback from your audience so that you can improve future events, and create effective marketing strategies. Below are the benefits of conducting event satisfaction surveys:<\/span><\/p>\n<p><b>Understand your audience: <\/b><span style=\"font-weight: 400;\">The more information you collect from your audience, the more you will come to know about their likes and dislikes for the event. These collectible insights will help the organization to take necessary actions for improvements and retain their audience for future events.<\/span><\/p>\n<p><b>Engage more sponsors and boost your success: <\/b><span style=\"font-weight: 400;\">Many event planners find it difficult to get sponsors for their events. But post-event surveys can overcome this confront. Well, the positive post-event survey results and delivering your event success story will work as proof of your capability to succeed and convince the sponsors.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just creating a simple post-event survey will help you to grab the sponsors for your event and will add more kindle to your business.\u00a0<\/span><\/p>\n<p><b>Improves your future events: <\/b><span style=\"font-weight: 400;\">Every event planner wants to see the exponential growth of their events in terms of sign-ups, audience, feedback, sponsors, and fundings. To make the most from your recent event and improve the future events, you need to find out the areas of improvement based on the feedback you got from the attendees on the post-event survey.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">From stakeholders and sponsors to speakers and attendees, you know that your event will have an audience with different interests. By surveying all these people, you will get extensive insights on how strongly your event is compatible with your industry\u2019s needs. The thumb rule for any event planner is to keep up with the latest trends and changes by surveying more and more audience.\u00a0<\/span><\/p>\n<p><b>Take action: <\/b><span style=\"font-weight: 400;\">Once you have the data, use an event satisfaction survey software to generate analytical reports. Take actions based on the insights gained from the reports and make sure you convey the same to your attendees. The whole process of feedback collection and analyzing data is to make sure your attendees feel more satisfied and achieve their goals.<\/span><\/p>\n<p style=\"text-align: center;\">LEARN ABOUT: <a href=\"https:\/\/www.questionpro.com\/blog\/speaker-evaluation-form\/\">Speaker evaluation form<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It takes a lot to make an event successful. At times, teams work day and night to make sure it\u2019s [&hellip;]<\/p>\n","protected":false},"author":86,"featured_media":98503,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[187],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Excellent event satisfaction survey questions | QuestionPro<\/title>\n<meta name=\"description\" content=\"Learn more about the experience of your event attendees with these free event satisfaction survey questions with examples and sample questionnaire.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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