Artificial Intelligence · Blog SEO · Rank Monitoring · QuestionPro

Marvin

Your content agent in Slack. From keyword research to a published WordPress post — fully automated, zero manual steps.

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Workflows
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Languages
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Integrations
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Manual steps
Explore
A
Workflow A

Write an Article

Full article written in Gutenberg HTML, published to WordPress, and Yoast SEO configured — all from a single Slack message.

01
Cannibalization checkDetects existing content on the same topic before writing a single word
02
Full-length articleIntro, collapsible summary, TOC, stat cards, tables, infographics, and Yoast FAQ schema
03
Published to WordPressDraft created with Yoast SEO pre-filled: title, meta description, and focus keyword
04
Internal links injectedRelevant internal links automatically inserted into the published content
B
Workflow B

Keyword Research

Queries 4 Ahrefs sources in parallel and delivers an enriched table with quick wins automatically flagged.

01
4 simultaneous sourcesMatching terms, related terms, search suggestions, and keywords the site already ranks for
02
Enriched tableKeyword, volume, KD, traffic potential, CPC, and search intent — all in one view
03
Quick wins ⭐ auto-flaggedKeywords with KD ≤ 30 highlighted; already-ranking pages marked (✅)
04
Live Ahrefs dataDirect API access in real time — no tab-switching, no exports
C
Workflow C

SERP Analysis

Reads the top 10 results for any keyword, maps competitor content, and identifies content gaps and unique angles.

01
Top 10 resultsAnalyzes the first ten Google results for the target keyword in the selected market
02
Reads every competitorFetches and processes the full content of each ranking article
03
Content gapsIdentifies unanswered PAA questions and unique angles for QuestionPro
04
Actionable briefDominant format, competition density, and a differentiating angle — ready to write
Workflow D — The most powerful

The full cycle.
Zero intervention.

One command in Slack triggers the entire pipeline: keyword research, SERP analysis, full article, WordPress publish, internal links, and Sheets log.

Keywords
→
SERP
→
Article
→
WordPress
→
Internal links
→
Google Sheets
Workflow E — Weekly automation

Rankings drop.
Articles self-optimize.

Marvin monitors positions in Ahrefs Rank Tracker weekly, audits content against 55 criteria, and automatically rewrites underperforming articles as WordPress drafts.

Ahrefs Rank Tracker
→
Detect drops >4
→
55-criteria audit
→
Optimized WP draft
→
Slack alert
Score 0–100 Articles scoring below 80 are automatically rewritten as a draft
The Engine

From prompt
to content that
actually ranks.

A carefully crafted skill backed by years of SEO experience. Not generated filler — structured content with data, hierarchy, and purpose.

4 – 6 hours per article Minutes. Start to finish. Published. SEO configured.
The difference

Generic article
vs. Marvin-generated

Same topic. Same keyword. Completely different result.

Generic article
Generic article
Plain text No structure No data No SEO
With Marvin
Marvin article
Collapsible summary Stat cards FAQ schema Yoast ready
vs
SERP Analysis
Workflow C

SERP Analysis
with a differentiator.

Doesn't just analyze — pinpoints the exact angle and competitive advantages no one else is covering.

→
Dominant format Identifies the structure Google favors for that keyword in that market
→
Competition map Randstad, Qualtrics, Happyforce — what they cover and what they leave unanswered
→
Differentiating angle The exclusive QuestionPro angle no competitor has on that SERP
Integrations

Connected to
your entire stack.

Marvin lives in Slack and operates across your content stack with zero friction.

Slack
Receives commands, responds in threads, mentions team members
WordPress
Creates and edits posts in 6 languages via WPML
WPML
Multilingual publishing: EN, ES, ES-ES, PT, PT-BR, IT
Ahrefs
Keyword research, SERP overview, rank tracker & site analysis
Google Sheets
Reads and updates the editorial calendar automatically
Asana
Lists, creates, and updates team tasks
Google Search
Reads and processes competitor articles
LinkedIn
Copy & HTML images ready to publish
Google Search Console
Performance data via Ahrefs GSC integration
Quality

Built to
never fail.

Every guardrail that ensures clean, accurate, on-brand content every single time.

Cannibalization checkBefore writing, verifies no duplicate content exists on the blog
Automatic multilingualDetects the message language and responds in kind. Supports EN, ES, ES-ES, PT, PT-BR, IT
Automatic rebrandingAlways uses current product names — no stale references, ever
Premium sources onlyNo competitor citations. Only Gartner, McKinsey, HBR, WEF, and tier-1 sources
Yoast SEO pre-configuredEvery draft arrives with title, meta description, and focus keyword already set
Automatic content extractionReads the URL with web_fetch and pulls title, description, and key points — no manual input required
Google results
Ranking in Google
QuestionPro appears in AI Overview + organic position for "agentic market research"
Real results

Looks great.
Ranks even better.

Content generated by Marvin doesn't just look professional — it shows up in Google, gets included in AI Overviews, and drives real organic traffic.

Organic positions in GooglePublished articles appear in top results for their target keywords
Included in Google AI OverviewsStructured, high-quality content selected by Google's AI as a reference source
Measurable organic trafficConsistent, trackable results. Not just content — content that converts.
See it in action

This is how
Marvin works in Slack.

One message in #marketing-global. The full cycle, automated.

# marketing-global
What's live & what's next

Launched &
Roadmap.

What's already in production and what's coming. Your feedback shapes the order.

✓ Live
Blog SEO — Workflows A–DKeyword research, SERP analysis, full article writing, and automated WordPress publishing. Live in EN, ES-ES, IT, PT.
✓ Live
Rank Watcher — Workflow EWeekly rank monitoring, 55-criteria content audit, and automatic draft rewrites for underperforming articles.
✓ Live
Social Media ManagerLinkedIn copy + HTML social images: Feature card (1080×1080), Article banner (1200×628), and 6-page PDF carousel — all from Slack.
✓ Live
Translation WorkflowAutomatic translation to all 6 languages via WPML, with cultural adaptation of the content
✓ Live
FAQ Inserter at scaleInserts FAQPage schema blocks into already-published articles — selected by URL list or post ID
Planned
Updated / Published widgetAutomatic "last updated" date labels to improve SERP CTR and freshness signals
✓ Live
Smarter interlinkingDetects internal link opportunities in already-published articles, not just new ones
Planned
Version control & rollbackPer-article version history, automatic rollback, and change comparison in WordPress
Your idea here
All ideas welcome! The roadmap is shaped by the team. What workflow should we automate next? Share your idea →