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Hello:
You are invited to participate in a survey that will explore the various characteristics that ad hoc team members desire in their ideal bar. This survey will take approximately 5 minutes to complete.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you may skip those questions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. If you have questions at any time about the survey, you may contact Katie Helton at [email protected]

Thank you very much for your time. Please start the survey now by clicking "Continue" .

 
 
 
Which of the following types of drinks do you prefer to order when you visit a bar? Please select all that apply.
 
Domestic beer (Miller, Budweiser, Coors, etc.)
 
Import beer (Heineken, Corona, Guinness, etc.)
 
Craft beer (Goose Island, 3 Floyds, etc.)
 
Malt beverage (Mike's Hard Lemonade, Twisted Tea, etc.)
 
Wine (red or white varietals, champagne, etc.)
 
Mixed drink (vodka and soda water, rum and cola, etc.)
 
Martini (dirty martini, cosmopolitan, etc.)
 
Soda, water, tea or juice – non-alcoholic
 
Other
 

 
 
 
Which of the following types of foods do you prefer to order when you visit a bar? Please select all that apply.
 
Appetizers (finger foods to share, smaller portion plates, etc.)
 
Small individual dishes (side salads, soups, etc.)
 
Entrée dishes (burgers, sandwiches, salads, etc.)
 
Entrées to share (pizza, family-style dishes)
 
Desserts
 
Other
 

 
 
 
Which of the following types of activities do you prefer to participate in when you visit a bar? Please select all that apply.
 
View a cable sporting event (baseball, hockey, football, basketball, etc.)
 
View a pay-per-view event (UFC fights, wrestling, etc.)
 
Participate in events like trivia tournaments or karaoke nights
 
Play games such as pool, darts, or commercial arcade games
 
Celebrate a special occasion with family and/or friends
 
Enjoy a relaxing evening out with family/friends/significant other
 
Purchase credits to use for playing of music on a jukebox or TouchTunes system
 
Attend a live concert
 
Other
 

 
 
 
Please select which of the following types of atmospheres you prefer the most when visiting a bar. While you may prefer multiple options, please select which kind of bar atmosphere you prefer visiting the majority of the time.
 
Dive Bar: Small, usually run-down, typically visited by locals to the area, serve a few simple food items or no food at all
 
Lounge: quiet, intimate setting, low lighting, quiet music, short, upscale food and drink menu
 
Sports bar – louder atmosphere with TVs and/or music, pool tables, dart boards, and/or arcade games, limited food menu (likely appetizers and/or pizza and wings), offer a wide selection of liquor and cocktails, with a smaller selection of beer and wine
 
Pub – usually offer an extensive beer and wine menu, as well as a large food menu (likely more filling meals in addition to appetizers and desserts), family friendly during daytime hours
 
Large venue bar – louder atmosphere with a large room and stage for concerts and other performances, may have a separate room with a sports bar
 
Nightclub – loud music with a dance floor, bottle service and reserved “VIP” tables, usually requires a particular dress code, typically do not sell food
 
Other
 
 
 
 
Please select which of the following areas you prefer a bar to be located.
 
Suburban/rural area – accessible by car, ample free parking, within driving distance of other bars
 
Urban area – little free parking available, valet service likely offered for a fee, easily accessible via public transportation, located within walking distance of other bars
 
 
On a scale from 1 to 5, where 1 means “not at all likely” and 5 means “extremely likely”, please indicate how likely you would be to visit a bar if it offered the following:
15
Not at all Likely Somewhat Unlikely Neutral Somewhat Likely Extremely Likely
Theme night events – ex. country music night, 80s night, etc.
An outdoor patio with tables for drinking and dining
Daily drink and food menu specials
Contests with free giveaways like concert tickets, jerseys, etc.
 
 
 
Thank you for taking the time to complete my survey! Please include any feedback or suggestions below.
   
 
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