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Hi,

This questionnaire is part of my completion of The International Masters in Business Development and Innovation degree at Arthur Lok Jack Graduate School of Business and has been designed to uncover hidden insights about the dating habits and preferences of singles and couples in Trinidad and Tobago.

Your response will be used only for the purpose of this study and shall be held with the strictest confidence.
Thanks in advance for taking a few minutes of your valuable time to answer the following questions.
 
 
 
Tell me more about your relationship...
 
 
 Define your couple status  
 
New couple
 
Casual
 
Committed
 
Engaged
 
Married
 
Common Law
 
Other
 
 
 
 
How long have you been in this relationship?  
 
Less than a month
 
A few months
 
A year
 
2-5 years
 
5-8 years
 
8-10 years
 
Other
 
 
 
 
 How frequently do you go out on dates? 
 
Once a week
 
Once every fortnight
 
Once a month
 
Whenever we get the chance
 
Not very often
 
We don’t go out on dates
 
Other
 
 
 
 
Date Night Selection
 
 
Where do you go on dates usually? Please rank (1-6) your top 3 usual choices, 6 being most common.
Movies
Restaurant
Special Activity (eg hiking, kayaking, picnic, trip to the zoo)
Club/Lounge
Beach
Show (play, musical, band etc)
 
 
 
How do you currently choose where to go on a date? Select your most used method/s
 
Wait till the my partner suggests idea
 
Online Media (Internet, Social Media, email)
 
Traditional Media (Press, Radio, Tv)
 
Ask friends and family
 
My partner or I am creative and planning dates come easy to us
 
We go to the same places most times
 
Other
 

 
 
 
 Please drag and rank the following date experiences, 1 being the one you most want to go on, 7 being the least?  
Drag your choices here to rank them
     
     
     
    Who makes the final decision where to go?  
     
    The Guy
     
    The Girl
     
    We both agree
     
    We take turns
     
    Doesn’t matter
     
    Other
     
     
     
     
    What is important to you when choosing a date experience? Please drag and rank 1-6, 1 being the most important, 6 being the least. 
    Drag your choices here to rank them
       
       
       
      Your date night experiences and satisfaction
       
       
      For what occasion would you spend the most money as a couple?
       
      Anniversary
       
      Birthday
       
      Valentine’s Day
       
      Vacation
       
      If a special event came up that one or both of us really wanted to experience
       
      Other
       
       
       
       
      What difficulties if any, do you encounter when this special occasion arises?
      Choose your top 3 
       
      Significant other or I forget the date
       
      Have to spend a lot of time searching and planning for deals or ideas
       
      Favorite restaurant or other venue booked up
       
      Can’t find a babysitter
       
      Don’t have the budget to do what we would like to do
       
      We don’t encounter any difficulties
       
      Other
       

       
       
       
      Are you satisfied with the current options for going out on a date with your significant other?  
       
      Yes and not interested in trying new options
       
      No and not interested in trying new options
       
      Yes but interested in trying new options
       
      No but interested in trying new options
       
       
       
       Why are you not satisfied?
       
      Limited range when on a budget
       
      Not enough variety
       
      I have difficulty in coming up with creative things to do
       
      Don’t know what is available
       
      Other
       

       
       
       
      What would make dating simpler and more enjoyable? Please rank the following 1-5, 1 being the most important.
      Suggested Activities/events that help me to know this person better
      Transportation to and from the date
      Discounts/special offers at popular restaurants and other popular hangouts
      Ideas on date options and tips all in one place
      Reservations or other special arrangements for dates handled for you
       
       
       
      Are you interested in workshops, seminars and events that can improve your relationship? 
       
      Yes
       
      No
       
       
       
      How much would you pay for this? (TT$)
       
      500-1999
       
      2000-3999
       
      4000-5999
       
      6000-7999
       
      8000-9999
       
      10000-11999
       
      Other
       
       
       
       
      Your Pricing and Payment Preferences
       
       
       What would be your first preference in paying for an event, special offer or experience? 
       
      Cash
       
      Credit Card
       
      Debit Card
       
      Online e commerce
       
      Other
       
       
       
       
      How would you like to make the payment?
       
      In person deposit into bank account
       
      In person at nearest partner location to you
       
      In person at office location
       
      Online through the company website
       
      Meeting you at a convenient meet up point
       
      It doesn’t matter
       
      Other
       
       
       
       
       With regards to pricing, choose the one that you prefer the most. 
       
      All inclusive: everything in the experience is covered
       
      Food inclusive: food included but you pay for your own drinks
       
      Drink inclusive: drinks included but you pay for your own food
       
      Pay as you go: pay for the experience but all add ons (food, drink etc) are paid for separately
       
      Other
       
       
       
       
       Select your ideal method of payment for dating experiences. 
       
      Pay for each date experience separately
       
      Pay for a subscription monthly which covers a specific number of date experiences at a special discounted price
       
      Pay for a subscription quarterly which covers a specific number of date experiences at a special discounted price
       
      Pay for a subscription annually which covers a specific number of date experiences at a special discounted price
       
      Other
       
       
       
       
       Choose one of the following date experiences? 
       
      Regular date experiences at special value pricing
       
      Premium date experiences at a fair price
       
      Exclusive date experiences at a premium price
       
      Premium personalised date experiences at a premium price
       
       
       
      *  How much is the most you would pay per couple for an amazing exclusive date experience out with your significant other? 
       
      $300-$500
       
      $500-$700
       
      $700-$900
       
      $900-$1100
       
      $1100-$1300
       
      $1300-$1500
       
      Other
       
       
       
       
       Who pays for the date?  
       
      The Guy
       
      The Girl
       
      Split
       
      Take turns
       
      Doesn’t matter
       
       
       
      Tell Me a Little Bit About Yourself
       
       
      First Name : 
      Last Name : 
      Phone : 
      Email Address : 
       
       
       
      Gender 
       
      Male
       
      Female
       
       
       
       What is your age? 
       
      25-29
       
      30-34
       
      35-39
       
      40-44
       
      45-49
       
      50-55
       
      Other
       
       
       
       
      Where do you currently reside?
       
       
       
       What’s your highest level of education? 
       
      Trade/technical/vocational training
       
      Associate degree
       
      Bachelor’s degree
       
      Master’s degree
       
      Professional degree
       
      Doctorate degree
       
      Other
       
       
       
       
       Employment Status currently 
       
      Employed for wages
       
      Self-employed
       
      Out of work and looking for work
       
      Out of work but not currently looking for work
       
      A homemaker
       
      A student
       
      Military
       
      Retired
       
      Unable to work
       
       
       
       What device do you use the most to communicate? 
       
      Smart phone with data plan
       
      Smart phone without data plan
       
      Laptop or desktop computer
       
      Tablet
       
      None of the above
       
      Other
       
       
       
       
       What is your most frequent mode of communication? 
       
      Whats app
       
      Mobile
       
      Email
       
      Sms
       
      Voip eg. viber, we chat, skype, whats app calling
       
      Landline
       
      Other