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| * Please rank (1-6) the following in order of interest/preference: |
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| MAC |
| | | Colour Bar |
| | | Revlon |
| | | Loreal |
| | | Lakme |
| | | Maybelline |
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| * How much do you generally spend on lipsticks on a monthly basis? |
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| * Where do you prefer to buy lipsticks from? |
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| * What type of lipsticks are your favorite? |
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| What makes you buy the makeup you use? |
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| * Which shades of lipstick do you buy quite often (can select more than one option)? |
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| Influence on buying behavior:
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| * To what extent packaging of a lipstick affects your buying decision? (1-Least important ; 5-Most important) |
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