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Latest Movie sitting right at your sofa?   Survey conducted for Indian Institute of Management Kozhikode Study on Feasibility of Movies on Demand Business model for CAS Operators Welcome to our Interactive Movies-On-Demand Survey. This sample survey will take you through some basic questions which are aimed at understanding your preferences better, towards Television viewing in general and Movies in particular (Duration: 1-2 minutes) This survey commits not to use this information for: Divulging to Commercial Organizations Identification of Individual Preferences Any Direct/Indirect MTele/Postal Marketing initiatives Disclosure to any 3rd party without your prior written consent We thank you for assisting us in our this Academic Endeavour!