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Digestive Health SmartBrief Reader Survey
 
 
1. What are your three favorite digestive heath products or brands?
   
-
   
-
   
 
 
 
2. What foods do you miss most/wish had more authentic substitutes?
 
Bread products
 
Pizza/Pasta
 
Baked goods
 
Spicy foods
 
Dairy products
 
Other
 

 
 
 
3. What new digestive health products and services would you like to learn more about?
 
Vacation packages: travel, spas, cruises, etc...
 
Food products/recipes/substitutes
 
Over-the-counter medications
 
Prescription medications
 
Testing kits
 
Medical procedures
 
Other
 

 
 
 
4. Has the economy affected your spending on digestive health products and services?
 
I am spending less
 
I am spending more
 
It hasn't had an effect
 
 
 
5. How likely are you to test a new digestive health product?
 
Definitely
 
Probably
 
Maybe
 
Probably not
 
 
 
6. When evaluating new products and services in the digestive health industry, where do you get your information? (Select your top THREE sources)
 
Web sites
 
Online search engines
 
E-mail newsletters (including Digestive Health SmartBrief)
 
Printed magazines
 
Your Doctor
 
Friends
 
Other

 
 
 
7. What kind of stories are you most interested in?
 
New treatment and drugs
 
General disease information
 
Nutrition studies, trends and tips
 
Individual patient stories

 
 
 
8. Compared with other digestive health news publications you read, how does Digestive Health SmartBrief rank?
 
It is my first choice for aggregated industry news
 
Very favorably
 
Favorably
 
Neutral
 
Unfavorably
 
 
 
9. Which of the following areas would you like to see more coverage of?
 
Healthy living, including nutrition, food and fitness news
 
Health policy stories
 
Clinical trials

 
 
 
10. Which of the following do you value most as news sources in Digestive Health SmartBrief?
 
Media news sources
 
Blogs and discussion boards
 
Medical organizations
 
All of the above
 
Please contact jkeller@smartbrief.com if you have any questions regarding this survey.
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