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Affiliate Program Survey
This survey is being conducted by Chetan Paudel, AMIP700 student, from Christchurch Polytechnic Institute of Technology (CPIT), on behalf of KP Management Group Ltd. as part of research into improving their marketing mix tactics. Should you have any queries about this survey please contact my academic supervisor at CPIT, Gus Walkden, [email protected]. This survey will take approximately 5 minutes of your time to complete. The data collected from this survey will be used to produce a project report for KP Management Group Ltd and will form part of my course work. Your responses will be kept confidential and your anonymity will be preserved. Your participation in this survey is completely voluntary and you may refuse to answer any question and stop the survey at any time. You agree that at the time you participated in this survey you were over eighteen years old. This research has been approved by the CPIT School of Business Research Ethics Sub-Committee on 19/04/2013.

The purpose of this survey is to find out how interested are our clients to the Affiliate Program which we are going to launch and find out the best way to reach our clients. This survey will help us to generate an idea of how we can promote and improve our marketing of Affiliate Program to reach our clients.
 
 
 
 
What types of credit cards do you have (Select all that apply)?
 
Found their website online
 
Referred from Business
 
Referred from Family
 
Referred from Friends
 
Yellow Page
 
Facebook
 
Twitter
 
Linkden
 
Email
 
Finda
 
Other
 

 
 
 
Please indicate, How satisfied are you with KP Management Group Ltd product/services?
 
Totally Satisfied
 
Satisfied
 
Dissatisfied
 
Totally Dissatisfied
 
 
 
Please indicate, How likely you are to recommend our products/services to others?
 
Highly Likely
 
Likely
 
Unlikely
 
Highly Unlikely
 
 
 
Please indicate, How can we improve our products and or services to you?
   
 
 
 
Please assist us with developing our affiliate programme. Would you be interested in finding out more about our Affiliate Program?
 
Yes
 
No
 
 
 
Please indicate, What methods do you think we should use to promote our Affiliate Program to our clients? (Tick one or more)
 
KPMGNZ Website
 
Email
 
Direct Contact
 
Facebook
 
Linkden
 
Twitter
 
Other
 

 
 
 
Please indicate, What incentives/rewards would prompt you to join the Affiliate Program? (Tick one or more)
 
Free Products / Services?
 
A commission on sale value? If so please indicate your preferred commission basis.
 
Fixed Rate per sale
 
Performance based
 
Free Membership
 
Other incentives or rewards (please specify):
 
Other
 

 
 
 
Please indicate, What methods would you prefer to use as an affiliate to promote our products / services? (Tick one or more)
 
Own Website
 
Direct Contact
 
Email
 
Social Networking (i.e. Facebook, Twitter, LinkedIn etc...)
 
Other
 

 
 
 
Please indicate, How much income would you like to derive from our Affiliate Program in one financial year?
 
$0 - $10,000
 
$10,001 - $20,000
 
$20,001 - $40,000
 
$40,001 - $50,000
 
$50,000 or more