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American Airlines - Pre-Workshop

American Airlines Innovation Workshop
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Exit Survey
 
 
We are looking forward to seeing you at our upcoming Innovation Workshop and discussing the Business Class vs. First Class offerings. This event is also an opportunity to better understand the American Airways brand and tailor our solutions to meet the needs and expectations of your Flagship and Priority customer base.

The objective of this survey is to help us identify the specific topics that we need to emphasize during the workshop and tailor the meeting around your focused objectives (please complete by Friday, September 25th 2015).

Thank you in advance for your participation,

The gategroup team

Please start with the survey now by clicking on the Continue button below.
 
 
Please select the age range of your average Flagship customer:
< 20 20 - 30 31 - 40 41 - 50 50+
Age:
 
 
Please select the age range of your average Priority customer:
< 20 20 - 30 31 - 40 41 - 50 50+
Age:
 
 
 
Please describe your typical First Class passenger:
   
 
 
 
How does your First Class passenger differ from your Business Class passenger?
   
 
 
 
Which airline is your strongest competition in the First Class offering?
   
 
 
 
How should your First Class passenger feel after a flight with American Airlines? (please use two key words)
   
 
 
 
What should your First Class passenger tell his/her family and friends after a flight with American Airlines? (please use one sentence)
   
 
 
 
Please rank (most important being 1) the following words passengers should associate with your new First Class offering?
Drag your choices here to rank them
     
     
     
    What are your views and constraints in regards to specific brands in your First Class cabin?