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  1. Surveys
  2. 2016
  3. February
  4. A
  5. APPLE
0%
Exit Survey
 
 
Q1.Are you satisfied with the product quality?
 
YES
 
NO
 
 
 
Q2. Have you purchased the product from Apple Inc?
 
 
 
Q3. Are you satisfied with the product service?
 
YES
 
NO
 
 
 
Q4. How does the price of Apple’s products compare with others in the industry?
 
 
Higher premium price
 
 
Similar premium price
 
 
Lower premium price
 
 
 
Q5. Why do you pay for a premium price product?
 
 
Product feature
 
 
Design innovation
 
 
Availability of software and peripherals
 
 
Corporate reputation
 
 
High-quality
 
 
After-sales support
 
 
 

Q6. Where did you hear about Apple’s product?
 
 
Internet
 
 
Magazine or Newspaper
 
 
Advertisement on TV
 
 
Apple store
 
 
From relatives or friend
 
 
 
Q7. Which part of the product attracts you?
 
 
Fashionable appearance design
 
 
User-friendly
 
 
Product quality
 
 
Product integration
 
 
After-sales service
 
 
Cost-performance ratio high
 
 
Brand reputation
 
 
 
Q8. Why do you think Apple's products are more popular than competitors?
 
High security
 
 
After-sales service
 
 
Marketing and sales
 
 
Corporate reputation
 
 
The CEO’s personal charisma
 
 
Quality and design of product
 
 
 
Q9. Will you purchase another product from Apple in the future?
 
 
Yes
 
 
No
 
 
 
Q10. Which sentence would you see describes Apple’s products?
 
 
Stand for corporate culture
 
 
Innovative brand leader in fashion
 
 
The king of the touch technology
 
 
Aspirational and luxurious brand
 
Do you have any other commands you wish to make about your Apple product?