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2012
April
B
Billabong Survey
Billabong Survey
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How strongly do you agree with the following:
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
I like this brand
I am willing to pay a premium for this brand
I intended on purchasing this brand in the future
Please choose the response that best indicates your level of agreement (or disagreement) with the following statements:
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
This brand produces quality products
I would rate this brand as high quality
The overall quality of this brand is high
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
This brand delivers what it promises
This brand is credible
This brand is a name you can trust
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
This brand is reliable
This brand delivers on its claims
Strongly disagree
disagree
Neutral
Agree
Strongly agree
I trust this brand when purchasing it's products
The cost is worthwhile for this brands product
Strongly disagree
Disagree
Neutral
Agree
Strongly agree
I identify myself with this brands values
My lifestyle reflects this brands values
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