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2013
November
B
Book Purchase
Book Purchase
0%
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Hello:
You are invited to participate in our survey
Books Purchase
. In this survey, approximately 1000 people will be asked to complete a survey that asks questions about purchasing all types of books. It will take approximately 7 minutes to complete the questionnaire.
Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.
Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential.
Thank you very much for your time and support. Please start with the survey now by clicking on the
Continue
button below.
Have you purchased books in the current year?
Yes
No
How many books did you purchase in the previous year?
1 to 3 books
4 to 6 books
7 to 9 books
10 to 12 books
13 books or more
When was the last time you purchased a book?
within the last month
1 to 2 months ago
3 to 6 months ago
7 or more months ago
Which month(s) of the year do you buy books the most?
January
February
March
April
May
June
July
August
September
October
November
December
How much have you spent in books (all types) in the current year?
$1-$150
$151-$300
$301-450
$451-$600
More than $600
Do you own an e-reader?
Yes
No
Please rank the following reasons to shop when purchasing books from 1 to 5, with 1 being the most important and 5 being the least important.
Price
-- Select --
1
2
3
4
Quality
-- Select --
1
2
3
4
Location
-- Select --
1
2
3
4
Convenience
-- Select --
1
2
3
4
Please rank the following places to shop for books from 1 to 4, with 1 being the most favorite and 4 being the least favorite.
Big Box Retailer (e.g., Walmart, Target)
-- Select --
1
2
3
4
Online Retailer (e.g., Amazon, eBay)
-- Select --
1
2
3
4
Independent Bookstores (e.g., A.S Bookstore)
-- Select --
1
2
3
4
Chain Bookstore (e.g., Barns &Nobles, Borders)
-- Select --
1
2
3
4
Please rank the following key reasons for book purchasing from 1 to 7, with 1 being the most important reason and 6 being the least important reason.
Business / Professional
-- Select --
1
2
3
4
5
6
Gift
-- Select --
1
2
3
4
5
6
Educational / self-improvement purposes
-- Select --
1
2
3
4
5
6
Entertainment / relaxation
-- Select --
1
2
3
4
5
6
Children / grandchildren
-- Select --
1
2
3
4
5
6
Historical / current events
-- Select --
1
2
3
4
5
6
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