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Exit Survey
 
 
Thank you for agreeing to participate in this survey for the Chicago Fire. This survey will ask you about your knowledge of brands in several different product categories, and will take no more than 8 minutes to complete. In appreciation of your participation, we will enter your name in a drawing for a 2013 Chicago Fire team autographed jersey AND a $50 Visa gift card. You will be asked to enter the drawing at the completion of the survey.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact us at [email protected] with any questions.

Click on the Continue button below to proceed. Thanks and Go Fire!

 
 
 
What is the name of the first energy utility that comes to mind?
   
 
 
 
Which of the following energy utilities have you heard of? Check all that apply.
 
Constellation
 
Spark Energy
 
Integrys Energy Services
 
EnergyPlus
 
People’s Gas
 
Nordic Energy
 
North Shore Gas
 
ComEd
 
Nicor Gas

 
 
How familiar are you with the following energy programs?
Not familiar Somewhat familiar Very familiar
People’s Gas Natural Gas Savings Program
Nicor Gas Energy Efficiency
ComEd Smart Ideas
North Shore Natural Gas Savings Program
 
 
 
* Where did you hear about the Nicor Gas Energy Efficiency Program? Check all that apply.
 
Radio
 
Youth Soccer Event
 
Chicago Fire game, event, or communications
 
TV commercial
 
Online
 
Word of Mouth (e.g., friends, family)
 
Newspaper or Magazine
 
Don’t Know
 
Other (please specify)
 

 
 
 
What is the name of the first wireless provider that comes to mind?
   
 
 
How familiar are you with the following wireless providers?
Not familiar Somewhat familiar Very familiar
AT&T
Cricket
T-Mobile
Verizon
Sprint
 
 
 
* Where did you hear about Cricket? Check all that apply.
 
Chicago Fire game, event, or communications
 
Radio
 
TV commercial
 
Word of Mouth (e.g., friends, family)
 
Newspaper or Magazine
 
Online
 
Youth Soccer Event
 
Don’t Know
 
Other (please specify)
 

 
 
What is the name of the first online car buying service that comes to mind?
   
 
 
How familiar are you with the following online car buying services?
Not familiar Somewhat familiar Very familiar
TrueCar.com
Autotrader.com
Edmunds.com
ValueTrader.com
Carmax.com
Cars.com
 
 
 
* Where did you hear about Truecar.com? Check all that apply.
 
Youth Soccer Event
 
Online
 
Newspaper or Magazine
 
TV commercial
 
Word of Mouth (e.g., friends, family)
 
Chicago Fire game, event, or communications
 
Radio
 
Don’t Know
 
Other (please specify)
 

 
 
 
What is the name of the first place that comes to mind when you think to buy a cup of coffee?
   
 
 
How familiar are you with the following locations to buy coffee?
Not familiar Somewhat familiar Very familiar
Starbucks
Tim Hortons
Dunkin Donuts
Caribou Coffee
McDonald’s
Peet's Coffee & Tea
 
 
 
* Where did you hear about Dunkin Donuts? Check all that apply.
 
TV commercial
 
Chicago Fire game, event, or communications
 
Radio
 
Newspaper or Magazine
 
Youth Soccer Event
 
Word of Mouth (e.g., friends, family)
 
Online
 
Don’t Know
 
Other (please specify)
 

 
 
 
What is the name of the first craft beer brand that comes to mind?
   
 
 
How familiar are you with the following craft beer brands?
Not familiar Somewhat familiar Very familiar
Lagunitas
Bell’s
Blue Moon
Sierra Nevada
Sam Adams
Great Lakes
Summit
 
 
 
* Where did you hear about Lagunitas? Check all that apply.
 
TV commercial
 
Chicago Fire game, event, or communications
 
Newspaper or Magazine
 
Online
 
Word of Mouth (e.g., friends, family)
 
Radio
 
Don’t Know
 
Other
 

 
 
 
What is your gender?
 
Male
 
Female
 
Prefer not to answer
 
 
 
What is your age?
   
 
 
 
What is your ethnicity?
 
White
 
Hispanic / Latino
 
American Indian / Native Alaskan
 
Asian
 
Black / African American
 
Native Hawaiian / Pacific Islander
 
Two or more races / multiracial
 
Other
 
 
 
 
In what zip code do you reside?
   
 
 
 
How many Chicago Fire home games did you attend this season (2013)?
 
Zero
 
1 – 4
 
5 – 8
 
9 or more
 
 
 
If you would like to enter the drawing for a Chicago Fire team autographed jersey and the $50 Visa gift card please enter your email address below. If you are selected as the winner, we will contact you via this email address.