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Surveys
2011
March
C
Consumer Behavior related to Car Segment
Consumer Behavior related to Car Segment
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Name
Gender
Male
Female
Age
Below18
18-25
26-35
36-50
51 and above
Occupation
Service
Business
Students
Housewife
Which car do you own? (Multiple choice)
Indica
Santro
WagonR
Getz
Swift
Spark
i10
Other
According to you which of these Factors are Affecting Car Purchasing Decision in India.
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
Price Of The Car
You Take Suggestions From Your Family Members
Family Needs
Status Symbol
Brand Name
Income Level
Festival Season/Offers
Special Family Programs/Events Like Anniversary, Birthday
Government Policies And Regulations
Advertisements And Promotions
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
After Sales Service
Installment Payment Facility
Insurance Facility
Location Of The Car Dealer Shop
Home Delivery Facility
Information Provided By Salesperson
Availability Of Variety Of Cars Under One Roof
Information Provided By Various Car Related Magazines
Mileage
Power
Strongly Agree
Agree
Neutral
Disagree
Strongly Disagree
Looks
Safety
Car Accessories
Easy Availability Of Spare Parts
Availability Of Service Station
Technology
Post Purchase Satisfaction
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