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Surveys
2012
November
C
Consumer Market Research
Consumer Market Research
0%
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Occupation:
Monthly income:
Which one of the following best describes your stand in fashion?
Conservative
Practical
Comfortable
Daring and Experimental
Other
Describe your personal fashion style.
What are the key factors that affect your decision when purchasing a product (apparel)?
Please rate the following factors from 1 to 8, with 8 being the most important one.
Quality
-- Select --
1
2
3
4
5
6
7
8
Design
-- Select --
1
2
3
4
5
6
7
8
Brand
-- Select --
1
2
3
4
5
6
7
8
Practicality
-- Select --
1
2
3
4
5
6
7
8
Trend
-- Select --
1
2
3
4
5
6
7
8
Packaging
-- Select --
1
2
3
4
5
6
7
8
Customer service
-- Select --
1
2
3
4
5
6
7
8
Store atmosphere
-- Select --
1
2
3
4
5
6
7
8
Do you know of any local (Singapore) designer brands?
Yes
No
If Yes, please list down 3 brands which you know of.
How much are you willing to spend on blouses?
$70 to 100
$100 to 130
Other
How much are you willing to spend on skirts?
$70 to 100
$100 to 130
Other
How much are you willing to spend long dresses?
$100 to 150
$150 to $200
Other
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