This free survey is powered by
  1. Surveys
  2. 2016
  3. February
  4. C
  5. Customer Perceived Value of Bubble tea shop
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Questions marked with a * are required Exit Survey
 
 
* What is your gender
 
Male
 
Female
 
 
 
* How did you first hear about Gong Cha?
 
Magazine
 
Facebook
 
Friends
 
Online Ad
 
TV Ad
 
Other (Please Specify)
 
 
 
 
* Do you think Gong Cha is popular in Hong Kong?
 
Yes
 
No
 
 
 
* How often have you shopped Gong Cha before?
 
Very Often
 
Often
 
Infrequently
 
Less Often
 
Never (Please jump to Question 9)
 
 
 
Which of the following factors do Gong Cha attract you to consume? (Please select two)
 
Quality Taste
 
Diversified Choices of Drinks and Toppings
 
Reasonable Price
 
Peers Recommendation
 
Brand Reputation
 
Discount Campaign
 
Other (Please Specify)
 

 
 
Please rate your experience of patronizing Gong Cha in the following areas:
Taste
Price Reasonableness
Speed of Service
Staffs
 
 
 
Overall, how satisfied are you with the customer service experience that you received from Gong Cha?
Extremely Unsatisfied
Unsatisfied
Neutral
Satisfied
Extremely Satisfied
 
 
 
How likely are you to recommend Gong Cha to someone else?
Very Unlikely
Unlikely
Neutral
Likely
Vey Likely
 
 
 
Please rank the importance of following aspects when you consider to buy drinks or fast food:
(1: Most Important, 5: The Least Important)
Quality of Ingredients
Price
Brand Reputation
Diversity of Choice
Service Quality
 
 
 
* Which is the crucial reason that encourages you to consume in a quick service chain store again? (Please select two)
 
Speed of Its Service
 
Staff Impression (e.g. friendly, enthysiastic...)
 
Product / Service Reliability
 
New Product Launched
 
Discount Promotion
 
Other (Please Specify)