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2011
February
D
Deals Survey
Deals Survey
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BabyFirst is considering offering something new – shopping deals on products and services that you love! It would be a regular email that offers quality products and services that might be of interest to parents at a REALLY
heavy discount
of at least 50% off on items… very similar to Groupon and Living Social, but made just for parents of babies! Please let us know what you think of these quick questions.
Thank you very much for your time and support.
What type of products would you be interested in purchasing at 50% off from BabyFirst? (select all that apply)
Large items (strollers, car seats, etc)
Clothing
Shoes
Toys
Services
Events
DVDs/CDs
Only BabyFirst products
Baby care products (diapers, formula, etc)
None of the above
Other
Which of the following types of clothing might you be interested in purchasing from a deal email? (select all that apply)
Designer clothing priced at $25-50
BabyFirst branded clothing priced at $10-20
Basic clothing priced below $10
None. I’m not interested in purchasing clothing from a deal email.
Other
If BabyFirst were to offer you a gift such as a BabyFirst plush or DVD, would that make you more likely to purchase a general product from BabyFirst?
Very likely
Somewhat likely
Less likely
It wouldn't make a difference
If BabyFirst were to offer you a gift such as access to the BabyFirst website or iPhone app, would that make you more likely to purchase a general product from BabyFirst?
Very likely
Somewhat likely
Less likely
It wouldn't make a difference
Have you ever purchased something from a daily deals offer (such as Groupon or Living Social)?
Yes
No
If yes, how many times have you purchased something?
1-2 times
3-4 times
4-5 times
Over 5 times
Have you ever forwarded a deal email to a friend of yours?
Yes
No
Have you ever forwarded a deal email to a friend in order to get a larger discount on the product or service?
Yes
No
If it were available, would you like to receive an email from BabyFirst that offers heavy discounted deals that are specially tailored to meet the needs of parents of young children like yourself?
Yes
No
Why or why not?
If yes, how often would you like to receive an email with a special offer?
Daily
Weekly
Monthly
If yes, would you be interested in sending these deals to your friends so you get that particular deal for even
less money
?
Yes
No
If no, would you be interested in sending these deals to your friends so you get that particular deal
for free
?
Yes
No
Thank you for taking the time to answer these questions. Please visit www.babyfirsttv.com/store to get $10 off your next purchase. Simply enter code: TenOff at checkout and hit the green "Apply Coupon" button.
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