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Surveys
2014
February
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Feb Meeting Key Drivers
Feb Meeting Key Drivers
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What is the market need we are addressing?
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What is the problem we are solving?
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Why do users care?
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How is this better than what is out there?
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How big of a difference is this really?
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Who is our user?
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How should we define our Target Market?
Interests/hobbies
User spent time per day
Corporate
Marital or family status
Personality
Values
Niche
Occupation
Age
Education level
Location
Ethnic background
Income level
User frequency per day
Individual
Gender
Attitudes
Platform (mobile, tablet or PC)
Behavior
Lifestyles
Other
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Which platform is the most important to our success?
Mobile
PC
Tablet
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As a shareholder, what are your goals?
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Who are our competitors?
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