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  1. Surveys
  2. 2013
  3. November
  4. G
  5. Gratiot Central Market Revised
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Questions marked with an * are required
 
 
Hi,

We're doing a study on food shopping habits and need your help by answering some questions. Can you help me?
 
 
* (NOT A Question: Day of Survey?)
 
WEEKDAY
 
SATURDAY
 
1. On a scale of 1-6, with 1 being Srongly Disagree and 6 being Strongly Agree, how much do you disagree or agree with each of the following statements I will read:
1 - STRONGLY DISAGREE 2 - SOMEWHAT DISAGREE 3 - MILDLY DISAGREE 4 - MILDLY AGREE 5 - SOMEWHAT AGREE 6 - STRONGLY AGREE
* It's more convenient to eat at a fast food restaurant
* It's important to me that my produce is organically grown.
* Often when I buy fresh produce the outside looks good, but it's rotten inside.
* It's important that my produce is grown in Michigan
* I am buying more organic produce than I did last year
* I would shop more at the Gratiot Central (Meat) Market if it were open later
* I am willing to pay more to buy organic produce
* Higher quality produce is more important than supporting local business
* I frequently take prepared meals home to eat
* I would shop more at the Gratiot Central (Meat) Market if it were convenient
1 - STRONGLY DISAGREE 2 - SOMEWHAT DISAGREE 3 - MILDLY DISAGREE 4 - MILDLY AGREE 5 - SOMEWHAT AGREE 6 - STRONGLY AGREE
* I believe that I get better value buying meat than fresh produce
* I'd buy more fresh produce, but others in my household will not eat it
* I am willing to pay more for locally grown produce
* My local fast food restaurant is an affordable place for me to eat
* I get a better value eating at fast food restaurants than fixing my own meals
* I would buy more fresh produce if it were cheaper
 
 
* 2. In the past 30 days, including today, how many times have you shopped here at the Gratiot Central Meat Market?
 
ONCE
 
TWICE
 
THREE TIMES
 
FOUR OR MORE TIMES
 
 
* 3. In the past 30 days, including today, how many times have you shopped at the Eastern Market sheds located across the expressway?
 
NONE
 
ONCE
 
TWO TO THREE TIMES
 
FOUR OR MORE TIMES
 
 
* 4. From a list of Fresh Departments that food stores typically have, which department generally has the greatest influence on your decision in selecting where to shop?
 
DELI
 
FISH/SEAFOOD
 
POULTRY
 
PRODUCE
 
MEAT
 
BAKERY
 
 
* 5. Where do you purchase most of your fresh produce? (SELECT ONE)
 
SUPERCENTER (TARGET, WALMART, MEIJER)
 
SPECIALTY FOOD STORES (WHOLE FOODS, TRADER JOE'S)
 
LIMITED ASSORTMENT STORES (ALDI'S, SAV-A-LOT)
 
FRUIT & VEGETABLE STORE (RANDAZZO'S)
 
NEIGHBORHOOD GROCERIES (GLORY, FARMER JOHN, HONEY BEE, ETC.)
 
SUPERMARKET (KROGER, ETC)
 
WAREHOUSE CLUB (COSTCO OR SAM'S CLUB)
 
EASTERN MARKET SHEDS
 
OTHER FARMERS MARKETS
 
PARTY/DOLLAR/DRUG STORES
 
6. On a scale of 1 to 6 with 1 being NOT IMPORTANT and 6 being VERY IMPORTANT, how important are the following in choosing where you shop the most for for fresh produce?:
1 NOT IMPORTANT 2 3 4 5 6 VERY IMPORTANT
* LOCALLY GROWN PRODUCE
* CONVENIENT TO HOME
* HIGHEST QUALITY
* SELECTION OF ORGANIC PRODUCE
* LOW PRICES
* LARGE SELECTION
 
7. On a scale of 1 to 6 with 1 being NOT SATISFIED and 6 being VERY SATISFIED, how satisfied are you with place where you shop for fresh produce the most on the following:
1 NOT SATISFIED 2 3 4 5 6 VERY SATISFIED
* CONVENIENT TO HOME
* HIGHEST QUALITY
* LARGE SELECTION
* LOCALLY GROWN PRODUCE
* LOW PRICES
* SELECTION OF ORGANIC PRODUCE
 
8. From the list below for each type of food store what percentage of your monthly food-at-home expenditures do you usually spend at these places? (examples are given in parentheses):
NONE 1% TO 10% 11% to 25% 26% to 50% MORE THAN 50%
* SUPERSTORE (TARGET, WAL-MART, MEIJERS)
* SPECIALTY FOOD STORES (WHOLE FOODS, TRADER JOE'S, ETC.)
*  
* LIMITED ASSORTMENT STORES (ALDI, SAV-A-LOT, ETC.)
* FRUIT AND VEGETABLE STORE (RANDAZZO'S, ETC.)
* NEIGHBORHOOD GROCERIES (GLORY, HONEY BEE, FARMER JOHN, ETC)
* SUPERMARKET (KROGER, ETC.)
* WAREHOUSE CLUB (COSTCO, SAM'S CLUB)
* GRATIOT CENTRAL (MEAT) MARKET
* EASTERN MARKET SHEDS
* FARMERS MARKETS (BESIDE EASTERN MARKET)
* PARTY/DOLLAR/DRUG STORES
 
 
* 9. Have you used any of the following to buy food? (check all that apply)
 
DOUBLE UP FOOD BUCKS
 
WIC PROJECT FRESH COUPONS
 
SENIOR MARKET FRESH COUPONS
 
BRIDGE CARD/EBT
 
WIC BRIDGE CARD
 
NONE

 
 
* 10. What is your gender?
 
FEMALE
 
MALE
 
 
* 11. Do you live in the City of Detroit or a suburb?
 
CITY OF DETROIT
 
DETROIT SUBURB
 
OUTSIDE DETROIT METRO AREA
 
 
* 12. If you work outside the home, do you work in the City of Detroit or Suburb?
 
CITY OF DETROIT
 
SUBURB
 
WORK AT HOME/DON'T WORK/RETIRED
 
 
* 13. How many people are in your household?
 
ONE
 
TWO
 
THREE OR MORE
 
 
14. Do you have children under 18 years of age living at home?
 
YES
 
NO
 
 
15. Was your birth year:
 
BEFORE 1946
 
BETWEEN 1947 AND 1964
 
BETWEEN 1965 AND 1980
 
BETWEEN 1981 AND 2000
 
 
16. Is your annual household income?
 
LESS THAN $20,000
 
BETWEEN $20,000 AND $44,999
 
$45,000 OR MORE