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| How often do you look at adverts in magazines? |
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| What kinds of magazines do you read? |
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| Do you pay attention to jingles on the radio? |
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| How often do you listen to the radio |
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| How often do you watch TV through advertisements? |
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| which advertisements appeal to you most? (select two) |
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| Do you prefer simplistic or bold in your face advertisements? |
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| Do advertisements turn you off the product? |
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| How often do you eat honey? |
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| What draws your attention to an advertisement the most? |
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