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  1. Surveys
  2. 2012
  3. December
  4. M
  5. Marketing Survey on Modern Sticks for Field Hockey
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Hello:
You are invited to participate in our marketing survey on modern sticks for field hockey. In this survey, approximately 100 people will be asked to complete a survey that asks questions about hockey sticks. It will take approximately 1 minute to complete the questionnaire.

Your participation in this study is completely voluntary. There are no foreseeable risks associated with this project. However, if you feel uncomfortable answering any questions, you can withdraw from the survey at any point. It is very important for us to learn your opinions.

Your survey responses will be strictly confidential and data from this research will be reported only in the aggregate. Your information will be coded and will remain confidential. If you have questions at any time about the survey or the procedures, you may contact [email protected] .

Thank you very much for your time and support. Please start with the survey now by clicking on the Continue button below.
 
 
* What is your gender?
 
Male
 
Female
 
 
 
* What is your age?
 
less than 16
 
16 to 22
 
23 to 28
 
more than 28
 
 
* How long have you been playing hockey?
 
less than 2 years
 
2 years to 4 years
 
4 years to 6 years
 
more than 6 years
 
 
 
* How often do you play hockey?
 
never
 
less than 3 hours per week
 
3 to 8 hours per week
 
more than 8 hours per week
 
 
* How much money did you spend on hockey sticks?
 
less than $600
 
$600 to $1,500
 
$1,500 to $3,000
 
more than $3,000
 
 
 
* What is your preferred weight of a hockey stick?
 
540g to 590g
 
590g to 620g
 
620g to 650g
 
650g to 680g
 
 
* What is your preferred type of the toe of a hockey stick?
 
Shorti - A very common toe length, great for quickly turning the stick over the ball. Generally used by offensive players for its balance, maneuverability, and control.
 
Midi - By far the most widely used toe shape for beginners and (as the name implies) midfielders. Slightly longer than Shorti toes, Midi toes allow for a larger hitting surface without reducing agility, making flicking, receiving, and reverse play easier and more comfortable, especially for newer players.
 
Maxi - The largest standard toe, Maxi toes are preferred by defensive players for their wide striking and receiving surface, along with solid power.
 
Hook - A J-shaped toe, the Hook is a two-piece head that allows for extra surface area, designed to increase ball control for better drag-flicks and reverse stick play.
 
 
 
* What is your preferred type of bow of a hockey stick?
 
Regular Bow - Typically measuring 20 - 25mm, with a regular bow, the highest point of the bend falls in the middle section of the stick. This makes for well-rounded performance, assisting in every aspect of the game from ball control to advanced maneuvers.
 
Control Bow - With a control, or mega bow, the center of the bend moves closer to the to toe, to provide extra power when lifting the ball and drag flicking. Meant for more advanced players, this bow allows for dynamic control and competitive level maneuvers.
 
Late Bow - Measuring 25mm, the late bow, or low bow, places the bend at the furthest end of the stick, right before the head. The late bow is meant for elite level players, and delivers extra assistance when controlling the ball, lifting the ball, performing aerials, and drag flicking.
 
No particular preference
 
 
* What quality do you think is the most important in a hockey stick?
 
Impact endurance
 
Flexibility
 
Stiffness
 
Shock absorption
 
 
 
* Are you a registered Hong Kong Hockey League player?
 
Yes - Premier/1st/2nd division
 
Yes - 3rd/4th division
 
Yes - 5th/6th division
 
No
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