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What are the ages, gender and number of children in the household?
   
 
 
 
What is the income of the household
 
19,000 - 29,000
 
30,000 - 39,000
 
40,000 - 49,000
 
Other
 
 
 
 
What city and state do you live in?
   
 
 
 
What do you like most about our new product?
   
 
 
 
What changes would most improve our new product?
   
 
 
 
If our new product were available today, how likely would you be to use it instead of competing products currently available?
 
not likely
 
likely
 
very likely
 
 
 
If you are not likely to use our new product, why not?
   
 
 
 
What would make you more likely to use our new product?
   
 
 
 
Would the consumer be interested in purchasing a more gourmet type of this product?
 
Yes
 
Maybe
 
No
 
 
Do you as a consumer go for taste, price or convenience in purchasing meal options?
 
taste
 
price
 
convenience
 
Other